Author: Charles Austin Bates
Publisher: Theclassics.Us
ISBN: 9781230436005
Category :
Languages : en
Pages : 94
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Book Description
This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1901 edition. Excerpt: ... The Clothing Business. THE general principles of good advertising are undoubtedly more thoroughly understood by clothiers than by any other class of retailers. There is more good clothing advertising in the newspapers of the United States than all other businesses put together can show. It is perhaps not too much to say that nearly every clothier who advertises is a fairly good advertiser--as compared with other business men of his town. At the same time, clothiers, as a class, have much to learn in regard to really good advertising, and it is greatly to their credit that they are always eager for any information that will tend to improve their advertising. Inside The Store. The best of all advertising, in any business, is done inside the store. Too many advertisers totally overlook that point. They seem to think that advertising means bringing people into the store, and that the whole duty of their advertising is done if it brings people in. On the contrary, the purpose of advertising is to sell goods, not once only, but to the same customer over and over again. Almost anybody can write an ad which will bring in people, but nobody can write an ad that will keep people coming if the store and the goods fail to come up to the advertising promises. In the first place, every advertisement should state the exact truth so far as the quality and value of the goods offered are concerned. It is all very well to be enthusiastic and to try to give a general impression to the effect that yours is the only store and yours the only goods worth mentioning, but when it comes to describing goods, their style, their general character and their durability, only the exact truth should be stated. In the second place, the atmosphere of the store should be...
Author: Charles Austin Bates
Publisher: Palala Press
ISBN: 9781343291041
Category :
Languages : en
Pages : 402
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Book Description
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author: Johann Wolfgang von Goethe
Publisher: Princeton University Press
ISBN: 9780691036571
Category : Art
Languages : en
Pages : 288
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Book Description
Part of an exhaustive series which provides English translations of a representative proportion of Johann Wolfgang von Goethe's vast body of work, this volume contains such essays as "On Gothic Architecture", "On the Laocoon" and "Shakespeare: a Tribute."
Author: Mark Schwartz
Publisher: IT Revolution
ISBN: 1942788053
Category : Business & Economics
Languages : en
Pages : 163
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Book Description
Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention to what business value means—and how to know whether or not you are delivering it. This problem becomes ever more critical as you push value delivery toward autonomous teams and away from requirements “tossed over the wall” by business stakeholders. An empowered team needs to understand its goal! Playful and thought-provoking, The Art of Business Value explores what business value means, why it matters, and how it should affect your software development and delivery practices. More than any other IT delivery approach, DevOps (and Agile thinking in general) makes business value a central concern. This book examines the role of business value in software and makes a compelling case for why a clear understanding of business value will change the way you deliver software. This book will make you think deeply about not only what it means to deliver value but also the relationship of the IT organization to the rest of the enterprise. It will give you the language to discuss value with the business, methods to cut through bureaucracy, and strategies for incorporating Agile teams and culture into the enterprise. Most of all, this book will startle you into new ways of thinking about the cutting-edge of Agile practice and where it may lead.
Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 876
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Book Description
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 232
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Book Description
Author: Kohei Arai
Publisher: Springer Nature
ISBN: 3030899128
Category : Technology & Engineering
Languages : en
Pages : 882
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Book Description
This book provides the state-of-the-art intelligent methods and techniques for solving real world problems along with a vision of the future research. The sixth Future Technologies Conference 2021 was organized virtually and received a total of 531 submissions from academic pioneering researchers, scientists, industrial engineers, and students from all over the world. The submitted papers covered a wide range of important topics including but not limited to technology trends, computing, artificial intelligence, machine vision, communication, security, e-learning and ambient intelligence and their applications to the real world. After a double-blind peer-reviewed process, 191 submissions have been selected to be included in these proceedings. One of the meaningful and valuable dimensions of this conference is the way it brings together a large group of technology geniuses in one venue to not only present breakthrough research in future technologies but also to promote discussions and debate of relevant issues, challenges, opportunities, and research findings. We hope that readers find the volume interesting, exciting, and inspiring.
Author: John Boening
Publisher: Routledge
ISBN: 1000765199
Category : Literary Collections
Languages : en
Pages : 580
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Book Description
The extensive scope of this collection means that this documentary record of the reception of German literature in England is a valuable scholarly resource. One of the most important features of British literary and intellectual history over the past 250 years is the influence of German literature. From the second half of the 18th Century, through the first decades of the 19th, German books and ideas attracted, then gained the attention of a nation. Despite the acknowledged importance of the influence on writers such as Coleridge and Carlyle the subject, though often alluded to, was rarely studied. This collection provides a guidebook through the masses of periodical and allows the English side of the Anglo-German literary relationship to be explored in detail. In order to make the collection useful to scholars with a wide range of interest, it has been divided into three parts: Part 1 is a chronological presentation of commentary on German literature in general. It also contains collective reviews of multiple German authors, notices of important anthologies and reactions to influential works about Germany and its culture. Part 2 collects reviews of 18th Century individual German authors and Part 3 is devoted to the English reception of Goethe and Schiller. Parts 2 & 3 contain cross-references to the collective reviews of Part 1. Containing over 200 British serials and articles and reviews from all the major English literary periodicals, the collection also includes a broad sampling of opinion from the more general magazines, including some popular religious publications.
Author: Robert Louis Stevenson
Publisher: BoD – Books on Demand
ISBN: 3752424869
Category : Fiction
Languages : en
Pages : 258
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Book Description
Reproduction of the original: The Works of Robert Louis Stevenson - Swanston Edition Vol. 3 by Robert Louis Stevenson
Author: Kohei Arai
Publisher: Springer Nature
ISBN: 3031183444
Category : Technology & Engineering
Languages : en
Pages : 829
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Book Description
The seventh Future Technologies Conference 2022 was organized in a hybrid mode. It received a total of 511 submissions from learned scholars, academicians, engineers, scientists and students across many countries. The papers included the wide arena of studies like Computing, Artificial Intelligence, Machine Vision, Ambient Intelligence and Security and their jaw- breaking application to the real world. After a double-blind peer review process 177 submissions have been selected to be included in these proceedings. One of the prominent contributions of this conference is the confluence of distinguished researchers who not only enthralled us by their priceless studies but also paved way for future area of research. The papers provide amicable solutions to many vexing problems across diverse fields. They also are a window to the future world which is completely governed by technology and its multiple applications. We hope that the readers find this volume interesting and inspiring and render their enthusiastic support towards it.
