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Author: Gary R. Ford
Publisher:
ISBN: 9780993973789
Category :
Languages : en
Pages :
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Book Description
If you've read one of our more comprehensive books on Insight Sales and want to have a quick reference that you can use to remind yourself of the overall approach and key skills, we've chopped down the larger book to give you briefer content and an easier way to find what you want to review. Think of this book as the student's notes version - those bits and pieces that a serious reader might have hi-lighted with a yellow marker while reading one of our more comprehensive books on Insight Sales. We briefly review the process of getting ready to buy and what the salesperson must do to help move customers through their reality trough to a state of eagerness and anticipation. Then we present the "GET SMARTER" sales approach as an overview. In subsequent chapters, each of the steps is covered showing the goals and skills for each step. The material in this book is derived from observing the behaviour of a collection of high performance individuals. We've extracted the best practices of each of them and built this highly effective sales model. This approach is not magic but real world selling. This book is intended as a quick reference to remind you of the steps in the whole approach, what you want to accomplish at each step, and the skills you can use to do so. Keep the book close and refer to it whenever you want a quick refresher for what you can do with your own clients to deepen your own success and to enhance the success of your customers. In this quick guide you get the sturdy bones of the Insight Sales approach but you do not get the flesh - the explanations, rationale, examples and underlying values that are covered more comprehensively in each of our other books on Insight Sales.
Author: Gary R. Ford
Publisher:
ISBN: 9780993973789
Category :
Languages : en
Pages :
Get Book Here
Book Description
If you've read one of our more comprehensive books on Insight Sales and want to have a quick reference that you can use to remind yourself of the overall approach and key skills, we've chopped down the larger book to give you briefer content and an easier way to find what you want to review. Think of this book as the student's notes version - those bits and pieces that a serious reader might have hi-lighted with a yellow marker while reading one of our more comprehensive books on Insight Sales. We briefly review the process of getting ready to buy and what the salesperson must do to help move customers through their reality trough to a state of eagerness and anticipation. Then we present the "GET SMARTER" sales approach as an overview. In subsequent chapters, each of the steps is covered showing the goals and skills for each step. The material in this book is derived from observing the behaviour of a collection of high performance individuals. We've extracted the best practices of each of them and built this highly effective sales model. This approach is not magic but real world selling. This book is intended as a quick reference to remind you of the steps in the whole approach, what you want to accomplish at each step, and the skills you can use to do so. Keep the book close and refer to it whenever you want a quick refresher for what you can do with your own clients to deepen your own success and to enhance the success of your customers. In this quick guide you get the sturdy bones of the Insight Sales approach but you do not get the flesh - the explanations, rationale, examples and underlying values that are covered more comprehensively in each of our other books on Insight Sales.
Author: Mike Schultz
Publisher: John Wiley & Sons
ISBN: 1118875060
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.1 billion in annual purchasing power. When they compared the winners to the second-place finishers, they found surprising results. Not only do sales winners sell differently, they sell radically differently, than the second-place finishers. In recent years, buyers have increasingly seen products and services as replaceable. You might think this would mean that the sale goes to the lowest bidder. Not true! A new breed of seller—the insight seller—is winning the sale with strong prices and margins even in the face of increasing competition and commoditization. In Insight Selling, Schultz and Doerr share the surprising results of their research on what sales winners do differently, and outline exactly what you need to do to transform yourself and your team into insight sellers. They introduce a simple three-level model based on what buyers say tip the scales in favor of the winners: Level 1 "Connect." Winners connect the dots between customer needs and company solutions, while also connecting with buyers as people. Level 2 "Convince." Winners convince buyers that they can achieve maximum return, that the risks are acceptable, and that the seller is the best choice among all options. Level 3 "Collaborate." Winners collaborate with buyers by bringing new ideas to the table, delivering new ideas and insights, and working with buyers as a team. They also found that much of the popular and current advice given to sellers can damage sales results. Insight Selling is both a strategic and tactical guide that will separate the good advice from the bad, and teach you how to put the three levels of selling to work to inspire buyers, influence their agendas, and maximize value. If you want to find yourself and your team in the winner's circle more often, this book is a must-read.
Author: Elad Gil
Publisher: Stripe Press
ISBN: 1953953379
Category : Business & Economics
Languages : en
Pages : 396
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Book Description
High Growth Handbook is the playbook for growing your startup into a global brand. Global technology executive, serial entrepreneur, and angel investor Elad Gil has worked with high-growth tech companies including Airbnb, Twitter, Google, Stripe, and Square as they’ve grown from small companies into global enterprises. Across all of these breakout companies, Gil has identified a set of common patterns and created an accessible playbook for scaling high-growth startups, which he has now codified in High Growth Handbook. In this definitive guide, Gil covers key topics, including: · The role of the CEO · Managing a board · Recruiting and overseeing an executive team · Mergers and acquisitions · Initial public offerings · Late-stage funding. Informed by interviews with some of the biggest names in Silicon Valley, including Reid Hoffman (LinkedIn), Marc Andreessen (Andreessen Horowitz), and Aaron Levie (Box), High Growth Handbook presents crystal-clear guidance for navigating the most complex challenges that confront leaders and operators in high-growth startups.
Author: Neil Rackham
Publisher: Taylor & Francis
ISBN: 1000111482
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
Author: Marc Wayshak
Publisher: Marc Wayshak Communications LLC
ISBN: 9780985411312
Category : Selling
Languages : en
Pages : 186
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Book Description
In today's technology-saturated world, information is cheap. The Internet has changed everything for prospects--not to mention for the salespeople who hope to win their business. Prospects no longer need that big sales pitch touting all the features and benefits of a product. What's more, they have come to resent old-school selling techniques. As Marc explains in Game Plan Selling, winning the business of well-informed prospects is very similar to winning in sports. Consistent success--both in sales and on the field--requires a distinct strategy, a repeatable process and a clear plan to execute with commitment and passion. In this highly practical book, you will learn how to: *Separate yourself from the competition; *Use a simple system to close sales more quickly and with greater frequency; and *Create a personal selling plan to virtually guarantee success.
Author: Mike Weinberg
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814431771
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
Selected by HubSpot as one of the Top 20 Sales Books of All Time No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You'll learn how to: * Identify a strategic, finite, workable list of genuine prospects * Draft a compelling, customer-focused "sales story" * Perfect the proactive telephone call to get face-to-face with more prospects * Use email, voicemail, and social media to your advantage * Overcome-even prevent-every buyer's anti-salesperson reflex * Build rapport, because people buy from people they like and trust * Prepare for and structure a winning sales call * Stop presenting and start dialoguing with buyers * Make time in your calendar for business development activities * And much more Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.
Author: Thomas Baumgartner
Publisher: John Wiley & Sons
ISBN: 1118376196
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
A comprehensive guide to how companies can drive sales growth Finding growth today can be an enormous challenge for companies in a complex and fast-changing business environment. There are no simple solutions, but in Sales Growth, experts from McKinsey & Company provide a practical blue-print for achieving this goal by revealing what world-class sales executives are doing right now to find growth and capture it—as well as how they are creating the capabilities to keep growing in the future. Broken down into five overarching strategies, this book focuses on the valuable lessons that power growth, including how to get ahead of the competition by taking advantage of trends and turning complex analysis into simple guidelines that sales reps on your front line need to sell better. Page by page, you'll learn how successful sales executives find untapped pockets of growth, act like locals to make the most of emerging markets opportunities, and power growth through digital sales. You'll also discover what it takes to find big growth in big data, develop the right "sales DNA" in your organization, and improve channel performance. Based on interviews of more than 120 of today's most successful global sales leaders, from a wide array of B2C and B2B organizations Offers real-life examples of how successful sales leaders overcame the challenges encountered in the quest for growth Contains insights on finding growth before your competitors, optimizing sales operations and technology, developing sales talent and capabilities, and much more Created by sales executives for sales executives, this book will provide you with the practical guidelines and useful insights to drive sales growth today and in the future.
Author: Mike Winger
Publisher:
ISBN:
Category :
Languages : en
Pages : 166
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Book Description
Every business has their own approach to training but more often than not, it's up to the salesperson to figure out how to do the practical aspects of their job.This quick start guide provides the solution. Mike has condensed almost 40 years of real-life sales experience into an easy to digest work. He shows you how to quickly find success by mentoring your clients, overcoming roadblocks, and prioritizing your projects and activities.Although the book was written specifically for people who sell to established accounts, the information found here will be valuable to anyone in the sales field, regardless of their specific industry. * * * See what sales professionals have already said about this book: "Mike Winger does an exceptional job of translating his many years of sales and territory management experience into a comprehensive, concise, and easy-to-read book, which will prove valuable to all sales people, new or experienced. People new to field sales and wanting to 'hit the ground running' should read this book as soon as possible. It will save you time and effort!" Walter H. Bennett - Outdoor Power Equipment Industry "Mike's book is just what it says 'a quick start guide to sales.' It is concise, well organized, a quick read and easy to understand. His examples are applicable to any industry." Gloria Miller - Industrial Electronic Component Sales "A must read for a serious sales person. Mike Winger lays out your pathway to success. His analytic approach to sales is a beautiful thing... I wish I had this book when I started my sales career. I would have been successful much sooner." Paul Moore - Floral Network Sales "The practical insights and application that come from Mike's experience and success is what set this book apart for me. Everyone from entry level to experienced manager can learn (or be reminded) from the ideas and techniques referenced in this book!" Trent N. Springer - Retail Hardware Coop Management
Author: Ayodele Makinde
Publisher: Independently Published
ISBN:
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Welcome to "Mastering the Art of Sales," a comprehensive guide designed to equip you with the knowledge and tools necessary to excel in the world of sales. Whether you are new to sales or looking to refine your skills, this book provides valuable insights into understanding your products, identifying your audience, and effectively reaching and converting them into loyal customers. Sales are not just about persuading someone to buy a product; it's about understanding and meeting the needs of your customers. This book will walk you through the essential steps to prepare for sales, from comprehending your product or service in-depth to identifying the pain points of your target audience and crafting the perfect sales strategy. Each chapter is filled with practical advice, examples, and actionable steps that you can implement immediately. By the end of this book, you will have a clear roadmap to not only reach your sales targets but to surpass them and achieve sustainable business growth. Let's embark on this journey together and unlock your potential in the world of sales. MY STORY The Lifeblood of Every business is sales. What happens to a Network Marketer who has been stockpiling Monthly products without sales? Feelings of Frustration, Nobody wants my Products, Feelings of being used. This was the situation I found myself in. Imagine having 1.230Million Naira($1000) worth of Supplements and your Bank account is in the Deep Red Zone( 2-5k Naira) ($2). Food stuff? Nahhhh!!!!!!. I have more Supplements than foodstuffs. Sad Sad. Although, I have been selling for over 2 years Now. My decision to sell like a pro 6 months ago ( June 2023), understanding the Right audience begging for my products has led to over 6 Figures in Profits.
Author: Tom Hopkins
Publisher: Grand Central Pub
ISBN: 9780446386364
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
After failing in sales for six months, Tom Hopkins turned his own career around and earned more than a million dollars in three years. Now he tells readers his secrets of success.
