Author: Dwight Steven-Boniecki
Publisher:
ISBN: 9781926592169
Category : Apollo 11 (Spacecraft)
Languages : en
Pages : 0
Book Description
Book & DVD. The further the lunar landings regress into history, the more important the TV images have become. Until now the background story of this important footage has been overlooked. The TV systems used on Apollo were not without controversy. When President Kennedy issued the challenge to successfully land men on the moon and return them safely to earth by the end of the 1960's, NASA unwittingly found itself facing a two-fold predicament. Should the American taxpayer be privy to a front row seat via television, and would it be possible to develop compact TV cameras for just such a purpose within the allotted timeframe? Drawing upon the skill and knowledge of RCA and Westinghouse engineers a series of TV cameras were developed which revolutionised not only space exploration, but electronic news gathering as a whole. This book covers everything from the earliest known proposals of lunar TV coverage, and on through the political battles that ultimately led to the TV system which flew on the Apollo missions. The book takes what some may see as a very sterile or niche topic, and extends it into an interesting subject anyone can understand and appreciate. This book can be compared to the "Making of. . ." documentaries which often accompany feature films. For the first time, the live telecasts from the moon are given their own complete "Making of. . ." account.
Live TV from the Moon
Author: Dwight Steven-Boniecki
Publisher:
ISBN: 9781926592169
Category : Apollo 11 (Spacecraft)
Languages : en
Pages : 0
Book Description
Book & DVD. The further the lunar landings regress into history, the more important the TV images have become. Until now the background story of this important footage has been overlooked. The TV systems used on Apollo were not without controversy. When President Kennedy issued the challenge to successfully land men on the moon and return them safely to earth by the end of the 1960's, NASA unwittingly found itself facing a two-fold predicament. Should the American taxpayer be privy to a front row seat via television, and would it be possible to develop compact TV cameras for just such a purpose within the allotted timeframe? Drawing upon the skill and knowledge of RCA and Westinghouse engineers a series of TV cameras were developed which revolutionised not only space exploration, but electronic news gathering as a whole. This book covers everything from the earliest known proposals of lunar TV coverage, and on through the political battles that ultimately led to the TV system which flew on the Apollo missions. The book takes what some may see as a very sterile or niche topic, and extends it into an interesting subject anyone can understand and appreciate. This book can be compared to the "Making of. . ." documentaries which often accompany feature films. For the first time, the live telecasts from the moon are given their own complete "Making of. . ." account.
Publisher:
ISBN: 9781926592169
Category : Apollo 11 (Spacecraft)
Languages : en
Pages : 0
Book Description
Book & DVD. The further the lunar landings regress into history, the more important the TV images have become. Until now the background story of this important footage has been overlooked. The TV systems used on Apollo were not without controversy. When President Kennedy issued the challenge to successfully land men on the moon and return them safely to earth by the end of the 1960's, NASA unwittingly found itself facing a two-fold predicament. Should the American taxpayer be privy to a front row seat via television, and would it be possible to develop compact TV cameras for just such a purpose within the allotted timeframe? Drawing upon the skill and knowledge of RCA and Westinghouse engineers a series of TV cameras were developed which revolutionised not only space exploration, but electronic news gathering as a whole. This book covers everything from the earliest known proposals of lunar TV coverage, and on through the political battles that ultimately led to the TV system which flew on the Apollo missions. The book takes what some may see as a very sterile or niche topic, and extends it into an interesting subject anyone can understand and appreciate. This book can be compared to the "Making of. . ." documentaries which often accompany feature films. For the first time, the live telecasts from the moon are given their own complete "Making of. . ." account.
I Don't Want to Live on the Moon!
Author: Jeffrey Moss
Publisher: Random House Books for Young Readers
ISBN: 9780375822612
Category : Juvenile Fiction
Languages : en
Pages : 32
Book Description
A beautiful full-color board-book version of a song that has become a classic since its first airing on Sesame Street more than twenty years ago is an ideal gift for any young fan of the children's show.
Publisher: Random House Books for Young Readers
ISBN: 9780375822612
Category : Juvenile Fiction
Languages : en
Pages : 32
Book Description
A beautiful full-color board-book version of a song that has become a classic since its first airing on Sesame Street more than twenty years ago is an ideal gift for any young fan of the children's show.
Why the Sun and the Moon Live in the Sky
Author: Elphinstone Dayrell
Publisher: Houghton Mifflin Harcourt
ISBN: 9780395539637
Category : Juvenile Fiction
Languages : en
Pages : 36
Book Description
Sun and Moon must leave their earthly home after Sun invites the Sea to visit.
Publisher: Houghton Mifflin Harcourt
ISBN: 9780395539637
Category : Juvenile Fiction
Languages : en
Pages : 36
Book Description
Sun and Moon must leave their earthly home after Sun invites the Sea to visit.
Marketing the Moon
Author: David Meerman Scott
Publisher: MIT Press
ISBN: 0262026961
Category : Science
Languages : en
Pages : 145
Book Description
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.
Publisher: MIT Press
ISBN: 0262026961
Category : Science
Languages : en
Pages : 145
Book Description
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.
Could We Live on the Moon?
Author: Frieda Wishinsky
Publisher: Longman
ISBN: 9780582845299
Category : Life support systems (Space environment)
Languages : en
Pages : 24
Book Description
Could We Live on the Moon is a Report text covering Science and History themes for Year 2. It is part of Four Corners, the most visually compelling series of cross-curricular books to motivate all readers from 4 to 11.
Publisher: Longman
ISBN: 9780582845299
Category : Life support systems (Space environment)
Languages : en
Pages : 24
Book Description
Could We Live on the Moon is a Report text covering Science and History themes for Year 2. It is part of Four Corners, the most visually compelling series of cross-curricular books to motivate all readers from 4 to 11.
Love, Sophia on the Moon
Author: Anica Mrose Rissi
Publisher: Little, Brown Books for Young Readers
ISBN: 1368061737
Category : Juvenile Fiction
Languages : en
Pages : 36
Book Description
Life on Earth isn't always fair, so Sophia runs off to the moon, where there are no bedtimes, no time-outs, and no Mom. But as Sophia and her mom send letters to each other, Mom has a clever comeback for all of Sophia's angry notes. Home starts to sound not-quite-so-bad, especially when Mom reports that someone from the moon has moved in to Sophia's old room, they're having spaghetti for dinner, and they're reading Sophia's favorite story at bedtime. A through line of unconditional love underscored with lots of humor and imagination makes this picture book a stellar pick for storytime.
Publisher: Little, Brown Books for Young Readers
ISBN: 1368061737
Category : Juvenile Fiction
Languages : en
Pages : 36
Book Description
Life on Earth isn't always fair, so Sophia runs off to the moon, where there are no bedtimes, no time-outs, and no Mom. But as Sophia and her mom send letters to each other, Mom has a clever comeback for all of Sophia's angry notes. Home starts to sound not-quite-so-bad, especially when Mom reports that someone from the moon has moved in to Sophia's old room, they're having spaghetti for dinner, and they're reading Sophia's favorite story at bedtime. A through line of unconditional love underscored with lots of humor and imagination makes this picture book a stellar pick for storytime.
Live from Space
Author: United States. Congress. House. Committee on Science. Subcommittee on Space and Aeronautics
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 68
Book Description
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 68
Book Description
To the Moon!
Author: Jodie Shepherd
Publisher: Millbrook Press (Tm)
ISBN: 1512425362
Category : Juvenile Nonfiction
Languages : en
Pages : 28
Book Description
Neil's imagination takes him on a trip to the moon. Join him as he explores mountains and hills, spots a famous astronaut's footprints, and collects space rocks for his science project.
Publisher: Millbrook Press (Tm)
ISBN: 1512425362
Category : Juvenile Nonfiction
Languages : en
Pages : 28
Book Description
Neil's imagination takes him on a trip to the moon. Join him as he explores mountains and hills, spots a famous astronaut's footprints, and collects space rocks for his science project.
The Value of the Moon
Author: Paul D. Spudis
Publisher: Smithsonian Institution
ISBN: 1588345033
Category : Science
Languages : en
Pages : 254
Book Description
While the Moon was once thought to hold the key to space exploration, in recent decades, the U.S. has largely turned its sights toward Mars and other celestial bodies instead. In The Value of the Moon, lunar scientist Paul Spudis argues that the U.S. can and should return to the moon in order to remain a world leader in space utilization and development and a participant in and beneficiary of a new lunar economy. Spudis explores three reasons for returning to the Moon: it is close, it is interesting, and it is useful. The proximity of the Moon not only allows for frequent launches, but also control of any machinery we place there. It is interesting because recorded deep on its surface and in its craters is the preserved history of the moon, the sun, and indeed the entire galaxy. And finally, the moon is useful because it is rich with materials and energy. The moon, Spudis argues, is a logical base for further space exploration and even a possible future home for us all. Throughout his work, Spudis incorporates details about man's fascination with the moon and its place in our shared history. He also explores its religious, cultural, and scientific resonance and assesses its role in the future of spaceflight and our national security and prosperity.
Publisher: Smithsonian Institution
ISBN: 1588345033
Category : Science
Languages : en
Pages : 254
Book Description
While the Moon was once thought to hold the key to space exploration, in recent decades, the U.S. has largely turned its sights toward Mars and other celestial bodies instead. In The Value of the Moon, lunar scientist Paul Spudis argues that the U.S. can and should return to the moon in order to remain a world leader in space utilization and development and a participant in and beneficiary of a new lunar economy. Spudis explores three reasons for returning to the Moon: it is close, it is interesting, and it is useful. The proximity of the Moon not only allows for frequent launches, but also control of any machinery we place there. It is interesting because recorded deep on its surface and in its craters is the preserved history of the moon, the sun, and indeed the entire galaxy. And finally, the moon is useful because it is rich with materials and energy. The moon, Spudis argues, is a logical base for further space exploration and even a possible future home for us all. Throughout his work, Spudis incorporates details about man's fascination with the moon and its place in our shared history. He also explores its religious, cultural, and scientific resonance and assesses its role in the future of spaceflight and our national security and prosperity.
A Man on the Moon
Author: Andrew Chaikin
Publisher: Penguin
ISBN: 014311235X
Category : History
Languages : en
Pages : 721
Book Description
"The authoritative masterpiece" (L. A. Times) on the Apollo space program and NASA's journey to the moon This acclaimed portrait of heroism and ingenuity captures a watershed moment in human history. The astronauts themselves have called it the definitive account of their missions. On the night of July 20, 1969, our world changed forever when Neil Armstrong and Buzz Aldrin walked on the moon. Based on in-depth interviews with twenty-three of the twenty-four moon voyagers, as well as those who struggled to get the program moving, A Man on the Moon conveys every aspect of the Apollo missions with breathtaking immediacy and stunning detail. A Man on the Moon is also the basis for the acclaimed miniseries produced by Tom Hanks, From the Earth to the Moon, now airing and streaming again on HBO in celebration of the 50th anniversary of Apollo 11.
Publisher: Penguin
ISBN: 014311235X
Category : History
Languages : en
Pages : 721
Book Description
"The authoritative masterpiece" (L. A. Times) on the Apollo space program and NASA's journey to the moon This acclaimed portrait of heroism and ingenuity captures a watershed moment in human history. The astronauts themselves have called it the definitive account of their missions. On the night of July 20, 1969, our world changed forever when Neil Armstrong and Buzz Aldrin walked on the moon. Based on in-depth interviews with twenty-three of the twenty-four moon voyagers, as well as those who struggled to get the program moving, A Man on the Moon conveys every aspect of the Apollo missions with breathtaking immediacy and stunning detail. A Man on the Moon is also the basis for the acclaimed miniseries produced by Tom Hanks, From the Earth to the Moon, now airing and streaming again on HBO in celebration of the 50th anniversary of Apollo 11.