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Author: John Fraim
Publisher: Daimon
ISBN: 385630620X
Category : Business & Economics
Languages : en
Pages : 427
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Book Description
With a focus on the three-month period following the terrorist attacks of September 11, 2001, marketing consultant Fraim explains how American symbols are created, communicated, managed, and understood. He discusses the emergence of symbols from their traditional residence in religion, art, dreams, and particular cultures to a new ubiquitous global status and argues that future wars will be increasingly fought over and won through the use of symbols. Distributed by Continuum. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com).
Author: John Fraim
Publisher: Daimon
ISBN: 385630620X
Category : Business & Economics
Languages : en
Pages : 427
Get Book Here
Book Description
With a focus on the three-month period following the terrorist attacks of September 11, 2001, marketing consultant Fraim explains how American symbols are created, communicated, managed, and understood. He discusses the emergence of symbols from their traditional residence in religion, art, dreams, and particular cultures to a new ubiquitous global status and argues that future wars will be increasingly fought over and won through the use of symbols. Distributed by Continuum. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com).
Author: Katherine Meizel
Publisher: Indiana University Press
ISBN: 0253222710
Category : Music
Languages : en
Pages : 318
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Book Description
The television programme American Idol provides a stage where the politics of national, regional, ethnic, and religious identity are performed for millions of viewers. Meizel demonstrates that commercial music and the music industry are not simply forces to be criticised or resisted, but critical sites for redefining American culture.
Author: Jonathan Matusitz
Publisher: Rowman & Littlefield
ISBN: 1442235799
Category : Political Science
Languages : en
Pages : 355
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Book Description
The symbolic value of targets is what differentiates terrorism from other forms of extreme violence. Terrorism is designed to inflict deep psychological wounds on an enemy rather than demolish its material ability to fight. The September 11, 2001 attacks, for example, demonstrated the power of symbolism. The World Trade Center was targeted by Al Qaeda because the Twin Towers epitomized Western civilization, U.S. imperialism, financial success, modernity, and freedom. The symbolic character of terrorism is the focus of this textbook. A comprehensive analysis, it incorporates descriptions, definitions, case studies, and theories. Each chapter focuses on a specific dimension of symbolism in terrorism and explains the contexts and processes that involve the main actors as well as the symbolism of both the purposes and targets of terrorism. Also discussed are new religious movements, which represent another important aspect of terrorism, such as Aum Shinrikyo, the Japanese cult that used sarin gas in the Tokyo subway in 1995. Over forty areas of symbolism are covered throughout the chapters, including physical and non-physical symbolism, linguistic symbolism, the social construction of reality, rituals, myths, performative violence, iconoclasm, brand management, logos, semiotics, new media, and the global village. This allows for an in-depth examination of many issues, such as anti-globalization, honor killing, religious terrorism, suicide terrorism, martyrdom, weapons, female terrorism, public communication, visual motifs, and cyberspace. Main concepts are clearly defined, and followed by theory illustrated by international case studies. Chapter summaries, key points, review questions, research and practice suggestions are recurring components as well. This groundbreaking text encompasses all major aspects of symbolism in terrorism and will be an essential resource for anyone studying terrorism.
Author: Frank M. Go
Publisher: Springer
ISBN: 0230343325
Category : Business & Economics
Languages : en
Pages : 213
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Book Description
The second annual volume of the International Place Branding Yearbook; this collection looks at the case for applying brand and marketing strategies and to the economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and local markets.
Author: Ince, Fatma
Publisher: IGI Global
ISBN: 1799823962
Category : Business & Economics
Languages : en
Pages : 346
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Book Description
Older employees are often seen as an obstacle and not as an opportunity for companies, especially regarding the transfer of knowledge and experience. Effective development and utilization of older professional and managerial employees is an important issue as most organizations are not prepared to tailor their training methods to the needs and preferences of these employees due to negative stereotypes. Managing a rapidly aging workforce and sustaining economic dynamism calls for systematic research to prevent age discrimination due to an incomplete knowledge of older workers and politically challenging policy choices that require strong political commitments, robust management leadership, and social consensus. International Perspectives and Strategies for Managing an Aging Workforce examines the differences in stereotypes of older employees compared to younger employees in companies; analyzes the impact of the aging workforce on retention, productivity, and well-being; and investigates organizational systems, processes, and practices for managing older workers. Covering a range of topics such as retention and retirement, this reference work is ideal for researchers, academicians, practitioners, business owners, managers, human resource workers, instructors, and students.
Author: Suzanne Preston Blier
Publisher: Cambridge University Press
ISBN: 1107021669
Category : Art
Languages : en
Pages : 599
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Book Description
This book examines the intersection of art, risk, and creativity in early African arts from the Yoruba center of Ife. It offers a unique lens into one of Africa's most important and least understood early civilizations, one whose historic arts have long been of interest to local residents and Westerners alike because of their tour-de-force visual power and technical complexity.
Author:
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 360
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Book Description
Author: Lance Strate
Publisher: Hampton Press (NJ)
ISBN:
Category : Social Science
Languages : en
Pages : 196
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Book Description
"Lance Strate takes the reader on a journey through the interdisciplinary, communication-centered field of media ecology, the study of media as environments, a field that encompasses the study of technology, symbol systems, and aesthetic form, in addition to traditional conceptions of media and mediation. Strate presents media ecology as an open-ended intellectual tradition, a network of great books and independent thinkers. Echoes and Reflections: On Media Ecology as a Field of Study is a unique book that provides the first comprehensive overview of the field, followed by a case study concerning the relationship between modes of communication and constructions of the self."--BOOK JACKET.
Author: Daya Kishan Thussu
Publisher: SAGE
ISBN: 1446233316
Category : Language Arts & Disciplines
Languages : en
Pages : 226
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Book Description
"Thussu brings to this project the passion for news of a socially committed former journalist, the political economy of his international relations education and a formidable assembly of global detail, examining the recent explosion of ′infotainment′." - John Downing, Southern Illinois University "Thussu′s account of war as infotainment, the Bollywoodization of news and the emergence of a global infotainment sphere is as compelling as it is alarming. This is a significant and essential book for anyone interested in exploring the connections between news journalism, informed citizenship and democracy." - Bob Franklin, The Cardiff School of Journalism, Media and Cultural Studies Richly detailed and empirically grounded, this first book-length study of infotainment and its globalization by a leading scholar of global communication, offers a comprehensive and critical analysis of this emerging phenomenon. Going beyond - both geographically and theoretically - the ′dumbing down′ discourse, largely confined to the Anglo-American media, the book argues that infotainment may have an important ideological role, a diversion in which ′soft news′ masks the hard realities of neo-liberal imperialism. Chapters include a historical appraisal of infotainment; the infrastructure for its globalization as well as coverage of recent wars on television news as high-tech infotainment and the growing synergies between Hollywood and Bollywood-originated infotainment. A ′global infotainment sphere′ is emerging, the book argues, within which competing versions of news - from 24/7 news networks to bloggers - coexist. Accessible, engagingly written and robustly argued, the book combines analyses of theoretical debates on infotainment with extensive and up-to-date comparative data.
Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396
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Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
