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Author: Birgit Luise Johanna Wassmuth
Publisher:
ISBN:
Category : Color prints
Languages : en
Pages : 582
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Book Description
Author: Birgit Luise Johanna Wassmuth
Publisher:
ISBN:
Category : Color prints
Languages : en
Pages : 582
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Book Description
Author: Clarence Pearson Hornung
Publisher: New York : G. Braziller
ISBN:
Category : Advertising
Languages : en
Pages : 230
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Book Description
Author: Julie Anne Lambert
Publisher:
ISBN: 9781851245383
Category : Antiques & Collectibles
Languages : en
Pages : 0
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Book Description
Exploring the developing practice of advertising in the nineteenth and early twentieth centuries, The Art of Advertising presents illuminating essays alongside striking illustrations from the John Johnson Collection of Printed Ephemera. Featuring rarely-seen images from the 1700s to the 1900s by a wide range of artists, including influential illustrators such as John Hassall and Dudley Hardy, this attractive book invites us to consider both the intended and unintended messages of the advertisements of the past. During this period, advertisers pushed the boundaries of a new medium by exploring innovative printing techniques, manipulating language, inspiring new art forms, and introducing advertising to unexpected formats such as calendars, bookmarks, and games. This collection of essays examines the extent to which these standalone advertisements--which have survived by chance and are now divorced from their original purpose--provide information not just on the sometimes bizarre products being sold, but also on class, gender, Britishness, war, fashion, and shopping. Starting with the genesis of an advertisement through the creation of text, image, print and format, the authors go on to examine the changing profile of the consumer, notably the rise of the middle classes, and the way in which manufacturers and retailers identified and targeted their markets. Finally, they look at advertisements as documents that both reveal and conceal details about society, politics, and local history. With contributions from Michael Twyman, Lynda Mugglestone, Helen Clifford, Ashley Jackson, and David Tomkins, The Art of Advertising is a richly informative assessment of the role advertising plays in our culture.
Author: Henry Powers
Publisher: Independently Published
ISBN: 9781726691956
Category : Design
Languages : en
Pages : 52
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Book Description
This collection of vintage turn-of-the 19th Century American Advertising Art Posters tell a story of an Age gone by - in effect a view into the past - the history of our countries fashions and way of life. This volume contains 50 of the very best specimens of those that survive. A book to put on the coffee table to peruse in a spare moment and contemplate on the way things were.
Author: Clarence Pearson Hornung
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 211
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Book Description
Author: Kimberly Ann Paul
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages :
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Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 404
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Book Description
Author: Will Bradley
Publisher: Courier Dover Publications
ISBN: 0486811298
Category : Art
Languages : en
Pages : 146
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Book Description
Will Bradley (1868–1962) was among the first American artists to realize the immense possibilities creative design held for the business world. Experimenting with typefaces, decorative illustrations, layouts, and print, he produced posters, advertisements, book designs, and magazine covers that were practical as well as striking and original works of art. At the turn of the century, Bradley was in the forefront of the American Arts and Crafts Movement, and his iconic posters from the 1890s brought Art Nouveau into the forefront of American graphic art and advertising design. This full-color volume contains more than 100 examples of Bradley's finest work, revealing his skills as artist, illustrator, type designer, advertiser, and printer. From his earliest asymmetrical, curvilinear designs through his elegant adaptation of the Art Nouveau style, his bold typefaces, and his book illustrations, this collection reveals the wide and versatile range of Bradley's art. This edition includes Bradley's extremely readable "Notes Toward an Autobiography," tracing the artist's life from his work as a printer's devil in Michigan through his career as an art supervisor for the vast Hearst printing empire. Bradley's reminiscences offer not only a personal introduction to his art but also fascinating glimpses of America during a colorful bygone era.
Author: Clarence P. Hornung
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 304
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Book Description
Ex. 3.
Author: Michael C. Emery
Publisher:
ISBN: 9780137392773
Category : Language Arts & Disciplines
Languages : en
Pages : 732
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Book Description
