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Author: Ira Winkler
Publisher: John Wiley & Sons
ISBN: 1119621984
Category : Business & Economics
Languages : en
Pages : 368
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Book Description
Stopping Losses from Accidental and Malicious Actions Around the world, users cost organizations billions of dollars due to simple errors and malicious actions. They believe that there is some deficiency in the users. In response, organizations believe that they have to improve their awareness efforts and making more secure users. This is like saying that coalmines should get healthier canaries. The reality is that it takes a multilayered approach that acknowledges that users will inevitably make mistakes or have malicious intent, and the failure is in not planning for that. It takes a holistic approach to assessing risk combined with technical defenses and countermeasures layered with a security culture and continuous improvement. Only with this kind of defense in depth can organizations hope to prevent the worst of the cybersecurity breaches and other user-initiated losses. Using lessons from tested and proven disciplines like military kill-chain analysis, counterterrorism analysis, industrial safety programs, and more, Ira Winkler and Dr. Tracy Celaya's You CAN Stop Stupid provides a methodology to analyze potential losses and determine appropriate countermeasures to implement. Minimize business losses associated with user failings Proactively plan to prevent and mitigate data breaches Optimize your security spending Cost justify your security and loss reduction efforts Improve your organization’s culture Business technology and security professionals will benefit from the information provided by these two well-known and influential cybersecurity speakers and experts.
Author: Ira Winkler
Publisher: John Wiley & Sons
ISBN: 1119621984
Category : Business & Economics
Languages : en
Pages : 368
Get Book Here
Book Description
Stopping Losses from Accidental and Malicious Actions Around the world, users cost organizations billions of dollars due to simple errors and malicious actions. They believe that there is some deficiency in the users. In response, organizations believe that they have to improve their awareness efforts and making more secure users. This is like saying that coalmines should get healthier canaries. The reality is that it takes a multilayered approach that acknowledges that users will inevitably make mistakes or have malicious intent, and the failure is in not planning for that. It takes a holistic approach to assessing risk combined with technical defenses and countermeasures layered with a security culture and continuous improvement. Only with this kind of defense in depth can organizations hope to prevent the worst of the cybersecurity breaches and other user-initiated losses. Using lessons from tested and proven disciplines like military kill-chain analysis, counterterrorism analysis, industrial safety programs, and more, Ira Winkler and Dr. Tracy Celaya's You CAN Stop Stupid provides a methodology to analyze potential losses and determine appropriate countermeasures to implement. Minimize business losses associated with user failings Proactively plan to prevent and mitigate data breaches Optimize your security spending Cost justify your security and loss reduction efforts Improve your organization’s culture Business technology and security professionals will benefit from the information provided by these two well-known and influential cybersecurity speakers and experts.
Author: Ira Winkler
Publisher: John Wiley & Sons
ISBN: 1119622069
Category : Business & Economics
Languages : en
Pages : 368
Get Book Here
Book Description
Stopping Losses from Accidental and Malicious Actions Around the world, users cost organizations billions of dollars due to simple errors and malicious actions. They believe that there is some deficiency in the users. In response, organizations believe that they have to improve their awareness efforts and making more secure users. This is like saying that coalmines should get healthier canaries. The reality is that it takes a multilayered approach that acknowledges that users will inevitably make mistakes or have malicious intent, and the failure is in not planning for that. It takes a holistic approach to assessing risk combined with technical defenses and countermeasures layered with a security culture and continuous improvement. Only with this kind of defense in depth can organizations hope to prevent the worst of the cybersecurity breaches and other user-initiated losses. Using lessons from tested and proven disciplines like military kill-chain analysis, counterterrorism analysis, industrial safety programs, and more, Ira Winkler and Dr. Tracy Celaya's You CAN Stop Stupid provides a methodology to analyze potential losses and determine appropriate countermeasures to implement. Minimize business losses associated with user failings Proactively plan to prevent and mitigate data breaches Optimize your security spending Cost justify your security and loss reduction efforts Improve your organization’s culture Business technology and security professionals will benefit from the information provided by these two well-known and influential cybersecurity speakers and experts.
Author: Steve D. Sims
Publisher: Simon and Schuster
ISBN: 150115253X
Category : Self-Help
Languages : en
Pages : 131
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Book Description
Whether it’s climbing Everest, launching a business, applying for a dream job, or just finding happiness in everyday life, Steve Sims, founder of the luxury concierge service, Bluefish, reveals simple and effective ways to sharpen your mind, gain a new perspective, and achieve your goals. From helping a client get married in the Vatican, to charming and connecting with business mogul Elon Musk, Bluefish founder Steve Sims is known to make the impossible possible. Now, in his first book, he shares tips, techniques, and principles to break down any door and step onto whatever glamorous stage awaits you. By following Steve’s succinct yet insightful advice—as well as inspiration gleaned from the moving stories of others—you, too, can transform your life and achieve the impossible.
Author: William J. Montgomery
Publisher: Publish America
ISBN: 9781413705874
Category : Selling
Languages : en
Pages : 0
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Book Description
Exposing little known but shockingly effective selling techniques, Keep It Simple, Stupid is the only A[a¬Aface-to-face salesA[a¬A training book you will ever need. You will quickly learn how to use human psychology to your advantage, how to prepare successful sales scripts, how to build value in your products, how to gain your customersA[a¬a[ trust and confidence, how to get into their homes and offices, how to overcome objections, and many more amazing proven selling tips that show you how to quickly master the craft of selling. Covering both door-to-door and business-to-business sales, you will be astounded at just how easy it can be to succeed in sales and to earn an income level you only ever dreamed of achieving. Now you can stop dreaming and start reading for success.
Author: Carol Wirth
Publisher:
ISBN: 9780692709276
Category : Conduct of life
Languages : en
Pages : 188
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Book Description
"Your life experiences are the result of what you are thinking and believing about your self -- habitually. If you want a life that is powerfully joyful and meaningful, this is the book for you! This book teaches how to get the hell out of your own way by dropping the victim mentality. Learn how to develop practices that empower you to embrace Radical Self-Love and thereby express your authentically loving and powerful Self. Stop Being Stupid is not only about being your best self, but about making the difference only you can make! You have nothing to lose but fear, boredom, resignation and regret!"--Amazon.com.
Author: Shane Parrish
Publisher: Penguin
ISBN: 0593719972
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.
Author: Harry Mazer
Publisher: Open Road Media
ISBN: 1504009991
Category : Young Adult Fiction
Languages : en
Pages : 137
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Book Description
Can Marcus be friends with a girl without thinking about sex all the time? Marcus Rosenbloom wants to be a writer almost as much as he doesn’t want to be a virgin anymore. At seventeen years old, Marcus thinks, shouldn’t he have done it already? Crossed over to the other side, where everyone is different, more adult, more . . . experienced? His friend Alec is smooth and charming around girls; Marcus definitely can’t talk to him about his doubts. The only person he confides in is Wendy, a childhood friend who just moved back to Sherwood High to finish her senior year. Marcus and Wendy share their crushes, their disappointments, and their nervousness about dating and sex. Then Marcus has an idea: If he and Wendy share the same problem, maybe they can share a solution, too . . . or maybe it’s all much more complicated than he ever imagined.
Author: Geoff Surratt
Publisher: Zondervan
ISBN: 0310285305
Category : Religion
Languages : en
Pages : 212
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Book Description
Based on interviews with pastors of growing churches, as well as personal experience, this book identifies the most common mistakes pastors make that keep otherwise healthy churches from reaping the harvest God has prepared. Each chapter spotlights a common mistake, gives real-life examples, uses a generous dose of humor, and provides a practical course of action to recover from the error. The book draws from the experience of Seacoast Church as well as pastors such as Craig Groeschel, Chris Hodges, Perry Nobel, Mark Batterson, Dave Ferguson, Scott Chapman, Dino Rizzo, Ron Hamilton, and Dave Browning, Church leaders will be encouraged to realize that they are not the only ones who struggle, and that turning their situation around may not be as daunting a task as they think. This is a field guide for the common pastor based on actual churches of all sizes.
Author: Adam Ruben
Publisher: Crown
ISBN: 0307589455
Category : Humor
Languages : en
Pages : 194
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Book Description
This is a book for dedicated academics who consider spending years masochistically overworked and underappreciated as a laudable goal. They lead the lives of the impoverished, grade the exams of whiny undergrads, and spend lonely nights in the library or laboratory pursuing a transcendent truth that only six or seven people will ever care about. These suffering, unshaven sad sacks are grad students, and their salvation has arrived in this witty look at the low points of grad school. Inside, you’ll find: • advice on maintaining a veneer of productivity in front of your advisor • tips for sleeping upright during boring seminars • a description of how to find which departmental events have the best unguarded free food • how you can convincingly fudge data and feign progress This hilarious guide to surviving and thriving as the lowliest of life-forms—the grad student—will elaborate on all of these issues and more.
Author: Kieran Flanagan
Publisher: John Wiley & Sons
ISBN: 073031278X
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
Appealing to humans' basic instincts to increase influence, buy-in and results Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan—fear, self-interest and simplicity. These basic human behaviours come into play in all types of relationships, including those between businesses and customers. Selfish, Scared and Stupid: Stop fighting human nature and increase your performance, engagement and influence, demystifies these behaviours and examines the psychology behind why even the best ideas sometimes fail. This book helps businesses design their organisations for reality rather than perfection, and also offers strategies to head off unprecedented levels of disengagement within, and outside, the business. It answers baffling questions around why the public sometimes fails to engage despite overwhelming data suggesting otherwise, why so many new products end up on clearance shelves and why so many great salespeople often fall short of their monthly targets. Learn how the survival of the species plays into business, including delusionary realities and the reasons ideas can fail Discover how to offer customers strategic rewards, thereby making the buying process more attractive to selfish natures Examine the link between fear and the unknown, including strategies for quelling fears and turning them into action Learn to use a simple mindset to create low-involvement products, helping appeal to instinct and making products hard to resist This provocative book is built on the idea that businesses must return to a more human engagement methodology in order to succeed. It is an informative read for anyone interested in improving influence, growing business reach, improving sales figures or understanding the complexities of human behaviour.
