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Author: Pamala B Deacon
Publisher:
ISBN:
Category :
Languages : en
Pages : 90
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Book Description
DESCRIPTION ABOUT THE BOOK UX and UI Strategy: A step by step Guide on UX and UI design This book analyzes how Don Norman originated the word "User Experience Design" in the 1990s and it means a person's perception or feeling towards using a product, service, website or software. Steps on how to develop user experience includes: User interface (UI) is the process by which users (people) interact with a product or service. The UI includes hardware and software components. User interface exists for various processes and provides a means of input and output. The following are the basic procedural steps of user interface design. The steps are namely. - Study the idea of the products and design requirements - Do research on potential end-users, study and analyze them - Locate a group of people matching end users - Create use cases and test the cases - Create paper demonstration What a user feels would depend on the way an organization has designed its user experience to fit the user's needs and expectation, an organization looks at the patterns, habits and behavior of users to make their experience better. UX design is all encompassing in the sense that it covers various fields such as psychology, computer science, statistics, and graphic design. A great user experience has to be useful, usable and desirable. Essential rules for UX Design such as design for users, provide absolute clarity, give users control, predict, then adapt etc. The design thinking process such as: - User centricity and empathy - Collaboration - Ideation - Experimentation and Iteration - A bias towards action The roles of UX designers as well as the misconceptions of UI and UX. UI is actually a subset of UX, UX goes beyond designing to ensure organizations fit into the shoes of consumers or users by carrying out surveys and interviews to know their needs in order to design what will solve their problem and meet their needs.
Author: Pamala B Deacon
Publisher:
ISBN:
Category :
Languages : en
Pages : 90
Get Book Here
Book Description
DESCRIPTION ABOUT THE BOOK UX and UI Strategy: A step by step Guide on UX and UI design This book analyzes how Don Norman originated the word "User Experience Design" in the 1990s and it means a person's perception or feeling towards using a product, service, website or software. Steps on how to develop user experience includes: User interface (UI) is the process by which users (people) interact with a product or service. The UI includes hardware and software components. User interface exists for various processes and provides a means of input and output. The following are the basic procedural steps of user interface design. The steps are namely. - Study the idea of the products and design requirements - Do research on potential end-users, study and analyze them - Locate a group of people matching end users - Create use cases and test the cases - Create paper demonstration What a user feels would depend on the way an organization has designed its user experience to fit the user's needs and expectation, an organization looks at the patterns, habits and behavior of users to make their experience better. UX design is all encompassing in the sense that it covers various fields such as psychology, computer science, statistics, and graphic design. A great user experience has to be useful, usable and desirable. Essential rules for UX Design such as design for users, provide absolute clarity, give users control, predict, then adapt etc. The design thinking process such as: - User centricity and empathy - Collaboration - Ideation - Experimentation and Iteration - A bias towards action The roles of UX designers as well as the misconceptions of UI and UX. UI is actually a subset of UX, UX goes beyond designing to ensure organizations fit into the shoes of consumers or users by carrying out surveys and interviews to know their needs in order to design what will solve their problem and meet their needs.
Author: Jaime Levy
Publisher: "O'Reilly Media, Inc."
ISBN: 1449373011
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
Author: Torrey Podmajersky
Publisher: O'Reilly Media
ISBN: 1492049360
Category : Computers
Languages : en
Pages : 195
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Book Description
When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you’ll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You’ll use frameworks and patterns for content, methods to measure the content’s effectiveness, and processes to create the collaboration necessary for success. You’ll also structure your voice throughout so that the brand is easily recognizable to its audience. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore content-first design to root UX text in conversation Learn how UX text patterns work with different voices Produce text that’s purposeful, concise, conversational, and clear
Author: Jaime Levy
Publisher: "O'Reilly Media, Inc."
ISBN: 149205240X
Category : Business & Economics
Languages : en
Pages : 302
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Book Description
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want. Author Jaime Levy shows UX/UI designers, product managers, entrepreneurs, and aspiring strategists simple to advanced methods that can be applied right away. You'll gain valuable perspective through business cases and historical context. This second edition includes new real-world examples, updated techniques, and a chapter on conducting qualitative online user research. Define value propositions and validate target users through provisional personas and customer discovery techniques Explore marketplace opportunities by conducting competitive research and analysis Design experiments using rapid prototypes that are focused on the business model Conduct online user research to gain valuable insights quickly on any budget Test business ideas and validate marketing channels by running online advertising and landing page campaigns
Author: David Travis
Publisher: CRC Press
ISBN: 0429774001
Category : Computers
Languages : en
Pages : 280
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Book Description
Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You’ll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user’s experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft. Key Features A dive-in-anywhere book that offers practical advice and topical examples. Thought triggers, exercises and scenarios to test your knowledge of UX research. Workshop ideas to build a development team’s UX maturity. War stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.
Author: Jaime Levy
Publisher:
ISBN: 9781492052432
Category :
Languages : en
Pages : 332
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Book Description
User experience (UX) strategy requires a careful blend of business strategy and UX design, and this hands-on guide offers an easy-to-apply framework for executing it. This updated edition introduces strategy tools and techniques to help you and your team craft innovative products that people want to use. You'll find new chapters on growth design and digital transformation. Whether you're an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple to advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you'll also gain different perspectives on the subject through cases studies and up-to-date interviews with top strategists. Define and validate target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace and create unique value Focus your team on the primary utility and business model of your product by running structured experiments using efficient prototyping tools Learn how to conduct guerrilla user research online to get valuable insights on a small budget Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
Author: Alberto Ferreira
Publisher: Morgan Kaufmann
ISBN: 0128025956
Category : Computers
Languages : en
Pages : 244
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Book Description
Universal UX Design: Building Multicultural User Experience provides an ideal guide as multicultural UX continues to emerge as a transdisciplinary field that, in addition to the traditional UI and corporate strategy concerns, includes socio/cultural and neurocognitive concerns that constitute one of the first steps in a truly global product strategy. In short, multicultural UX is no longer a nice-to-have in your overall UX strategy, it is now a must-have. This practical guide teaches readers about international concerns on the development of a uniquely branded, yet culturally appealing, software end-product. With hands-on examples throughout, readers will learn how to accurately predict user behavior, optimize layout and text elements, and integrate persuasive design in layout, as well as how to determine which strategies to communicate image and content more effectively, while demystifying the psychological and sociopolitical factors associated with culture. The book reviews the essentials of cognitive UI perception and how they are affected by socio-cultural conditioning, as well as how different cultural bias and expectations can work in UX design. - Teaches how to optimize design using internationalization techniques - Explores how to develop web and mobile internationalization frameworks - Presents strategies for effectively reaching a multicultural audience - Reviews the essentials of cognitive UI perception and the related effects of socio-cultural conditioning, as well as how different cultural bias and expectations can work in UX design
Author: Robert Hoekman Jr.
Publisher: New Riders
ISBN: 0134399056
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
For all the resources on great design, there is almost nothing on how to be a great design professional. For all the schools and classes and workshops on what constitutes a good user experience, there is not one bit of formalized education on how to earn the respect of your team and get your recommendations out the door. Sure, they’ll teach you how to do user research and testing and interaction design. They’ll teach you about process. But where’s the book on how to convince people you’re right? On what skills will make you the most valuable? How to fend off the bad ideas and fight for the good ones? How to move from junior to senior? How to become a UX leader? In Experience Required, veteran UX strategist Robert Hoekman Jr reveals the following and much more: • the pros and cons of generalists, specialists, and “unicorns” • the art and imperative of forming a good argument • why communication may be your biggest obstacle • the qualities and actions of effective design leaders • why being unreasonable might be the key to your success Whatever your role, Experience Required teaches you to become the UX leader you’ve always wanted to be. Take charge of your next project starting right now.
Author: Jon Yablonski
Publisher: O'Reilly Media
ISBN: 149205528X
Category : Computers
Languages : en
Pages : 153
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Book Description
An understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the "blueprint" of how humans perceive and process the world around them. This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces. You’ll learn: How aesthetically pleasing design creates positive responses The principles from psychology most useful for designers How these psychology principles relate to UX heuristics Predictive models including Fitts’s law, Jakob’s law, and Hick’s law Ethical implications of using psychology in design A framework for applying these principles
Author: Leah Buley
Publisher: Rosenfeld Media
ISBN: 1933820896
Category : Business & Economics
Languages : en
Pages : 265
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Book Description
The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.
