BSBMKG414 Undertake Marketing Activities PDF Download
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Author:
Publisher:
ISBN: 9781760311322
Category : Marketing
Languages : en
Pages : 161
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Book Description
Author:
Publisher:
ISBN: 9781760311322
Category : Marketing
Languages : en
Pages : 161
Get Book Here
Book Description
Author:
Publisher: Precision Group
ISBN:
Category :
Languages : en
Pages : 39
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Book Description
Author:
Publisher:
ISBN: 9781740427845
Category : Marketing
Languages : en
Pages : 105
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Book Description
Author:
Publisher:
ISBN: 9781740424592
Category : Marketing
Languages : en
Pages : 127
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Book Description
Author: Christine Kent
Publisher:
ISBN: 9781741237559
Category : Business education
Languages : en
Pages : 93
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Book Description
Covers the performance outcomes, skills and knowledge required to plan, implement and manage basic marketing and promotional activities.
Author: Innovation & Business Industry Skills Council, Limited
Publisher:
ISBN: 9781921713934
Category :
Languages : en
Pages :
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Book Description
Author: Innovation & Business Industry Skills Council, Limited
Publisher:
ISBN: 9781921927034
Category :
Languages : en
Pages :
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Book Description
Author:
Publisher:
ISBN: 9781760843571
Category :
Languages : en
Pages :
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Book Description
Author: Mike Hyde
Publisher: Routledge
ISBN: 1136005773
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts
Author: Erdener Kaynak
Publisher: Routledge
ISBN: 1317955862
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Learn to select appropriate strategic tools and measure the competitiveness of international firms! This essential text addresses important strategic marketing issues and questions in a unique and insightful way. Strategic Global Marketing: Issues and Trends takes on the standardization vs. adaptation issue and will familiarize you with important topics, including customer value measurement in highly competitive industries; factors influencing export attitudes; qualities necessary for successful international business conduct; distribution channels behavior and regional differences in the way these channels function; and more! Handy charts, tables, and figures make the information easy to access and understand. In Strategic Global Marketing: Issues and Trends, authors from Israel, the United States, India, Hong Kong, and New Zealand examine the usefulness of comparative studies of dominant cultural values in successful international strategy development as well as other specific facets of international marketing strategy, such as: technometricsa benchmarked approach to compare competing brands on a set of attributes the attitudes of Taiwanese executives regarding exporting and international conduct the cultural values that must be taken into account to produce effective print advertisements in the United States and India the marketing roles and functions undertaken by Chinese wholesalersand the functions they are still reluctant to perform a meta-analysis-tested model of the relationship between export performance and the degree of standardization of international marketing strategy used by the exporter the effectiveness of policies put in place by leaders of United States cities in their efforts to promote exports
