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Author: Richard Storey
Publisher: Gower Publishing, Ltd.
ISBN: 9780566078194
Category : Business communication
Languages : en
Pages : 252
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Book Description
Richard Storey's ground-breaking book reveals the secrets of successful persuaders. In it he sets out the principles governing the influencing process and looks at a range of situations in which we apply them. He identifies four main personality types and shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, his book provides a comprehensive guide to persuading people to do what you want them to. The Art of Persuasive Communication is described by the author as 'a do-it-yourself influencing kit', designed to help you find the techniques that work for you.
Author: Richard Storey
Publisher: Gower Publishing, Ltd.
ISBN: 9780566078194
Category : Business communication
Languages : en
Pages : 252
Get Book Here
Book Description
Richard Storey's ground-breaking book reveals the secrets of successful persuaders. In it he sets out the principles governing the influencing process and looks at a range of situations in which we apply them. He identifies four main personality types and shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, his book provides a comprehensive guide to persuading people to do what you want them to. The Art of Persuasive Communication is described by the author as 'a do-it-yourself influencing kit', designed to help you find the techniques that work for you.
Author: Jay A. Conger
Publisher: Harvard Business Review Press
ISBN: 1633691020
Category : Business & Economics
Languages : en
Pages : 81
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Book Description
In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.
Author: Alex C. Parrish
Publisher: Routledge
ISBN: 1317918029
Category : Language Arts & Disciplines
Languages : en
Pages : 192
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Book Description
Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circumstance, it neglects the powerful effects of biology on rhetorical behavior – how our bodies and brains help shape and constrain rhetorical acts. Not only is the cultural model incomplete, but it tacitly endorses the fallacy of human exceptionalism. By introducing evolutionary biology into the study of rhetoric, this book serves as a model of a biocultural paradigm. Being mindful of biological and cultural influences allows for a deeper view of rhetoric, one that is aware of the ubiquity of persuasive behavior in nature. Human and nonhuman animals, and even some plants, persuade to survive - to live, love, and cooperate. That this broad spectrum of rhetorical behavior exists in the animal world demonstrates how much we can learn from evolutionary biology. By incorporating scholarship on animal signaling into the study of rhetoric, the author explores how communication has evolved, and how numerous different species of animals employ similar persuasive tactics in order to overcome similar problems. This cross-species study of rhetoric allows us to trace the origins of our own persuasive behaviors, providing us with a deeper history of rhetoric that transcends the written and the televised, and reveals the artifacts of our communicative past.
Author: DAVID SANDUA
Publisher: Independently Published
ISBN:
Category : Psychology
Languages : en
Pages : 224
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Book Description
Have you ever wondered why some people have the innate ability to persuade others with ease? Or how you can influence someone's decisions and opinions without crossing ethical boundaries? In "The Art of Persuasion," you unlock the secrets behind effective and ethical influence. This book is not just a guide to persuasion techniques; it is a deep dive into human psychology and the mechanisms that drive our decisions. Through its pages, you will discover: - The fundamental principles of persuasion, from reciprocity to scarcity. - How cognitive biases, such as confirmation bias and anchoring bias, affect our perception and decisions. - Effective communication techniques, such as active listening and building credibility. - The intersection of emotion and logic in decision-making. - Ethical considerations in persuasive communication, ensuring that you maintain integrity and respect the autonomy of others. - Practical applications of persuasion in areas such as marketing, politics and interpersonal relationships. The author emphasizes that true persuasion is not about manipulation, but about understanding, empathy, and authentic communication. Whether you are looking to improve your sales skills, become more convincing in your arguments or simply understand others better, "The Art of Persuasion" is essential reading. Discover how to transform a fight into a collaboration, and how the ability to persuade ethically can be a powerful tool in your arsenal of interpersonal skills. Step into the fascinating world of persuasion and transform the way you communicate!
Author: Jason Harris
Publisher: Hachette UK
ISBN: 1529304172
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in an age of distrust through the cultivation of character-building habits that are essential to both personal growth and sustained business success. This isn't a book full of tips and life-hacks. Instead, The Soulful Art of Persuasion will develop the habits that others want to be influenced by. This book is based on a radical idea: Persuasion isn't about facts and argument. It's all about personal character. Jason Harris, CEO of the powerhouse creative agency Mekanism, argues that genuine persuasion in the twenty-first century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting; it is about developing empathy and communicating your values. Based on his experience in and out of the boardroom, and drawing on the latest in-depth research on trust, influence, and habit formation, Harris shows that being persuasive in a culture plagued by deception means rejecting the ethos of the quick and embracing the commitment of putting your truest self forward and playing the long game. Through instructive and entertaining stories, Harris lays out the 11 habits that will guide readers to become authentically persuasive, including Earning respect through collaboration Becoming the person others want to be around Practicing generosity through gestures big and small Persuasion today is about personal excellence, sharing the stage, and respecting other people's motivations. In The Soulful Art of Persuasion, Jason Harris shows us the way.
Author: Joel Marsh
Publisher: Lulu.com
ISBN: 1470928280
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
** Persuasion, manipulation & brainwashing. The most complete method of influence, ever. ** Did you know that most "classic" persuasion books are built on old research from the 1980's? Based on the science of psychology and the methods of masters, The Composite Persuasion is the long-awaited update to persuasion research for a new generation of persuaders, online and in real-life. Joel Marsh is a world-class Experience Architect who has compared over 40 persuasive disciplines, combining the best methods from the world's most persuasive experts into a single formula. From military training and movie scripts, to fortune tellers and scientists, all persuasion everywhere is the same. Learn how to "do" persuasion, fix your weaknesses, and avoid being manipulated, now.
Author: Tali Sharot
Publisher: Macmillan + ORM
ISBN: 162779266X
Category : Psychology
Languages : en
Pages : 299
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Book Description
A cutting-edge, research-based inquiry into how we influence those around us and how understanding the brain can help us change minds for the better. In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect others—from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts—from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control—are ineffective, because they are incompatible with how people’s minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain. Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics and psychology, the book provides fascinating insight into the complex power of influence, good and bad. Praise for The Influential Mind Winner of the 2018 British Psychological Society Book Award Selected as a Best Book of 2017 by Forbes, The Times (UK), The Huffington Post, Bloomberg, Greater Good Magazine, Inc., Stanford Business School,and more “Sharot . . . covers the topic more fully and more authoritatively in a book whose title gives appropriately equal billing to thought, behavior and neurons. . . . Her book is a witty survey of techniques to influence and guide human behavior.” —The New York Times Book Review “This timely, intriguing book explains why it’s so difficult to shift the attitudes and actions of others—and what we can do about it.” —Adam Grant, New York Times–bestselling author of Originals and Give and Take
Author: Rick Kirschner
Publisher: Lulu.com
ISBN: 0615156312
Category : Self-Help
Languages : en
Pages : 256
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Book Description
A comprehensive communication and persuasion training for anyone wanting to use their influence to change the world. Ideal for parents, managers, business owners, community leaders, project managers, networkers, and advocates for change.
Author: Rae A. Stonehouse
Publisher: Live For Excellence Productions
ISBN: 1998813827
Category : Self-Help
Languages : en
Pages : 57
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Book Description
Do you want to captivate your audience and deliver messages that inspire action? In "Mastering the Art of Persuasion," author Rae A. Stonehouse provides proven strategies to help you become a master of influential communication. In today's world of information overload, being able to persuade effectively is a crucial skill. This book will equip you with the tools to craft compelling speeches and presentations that move your audience - both intellectually and emotionally. You'll learn how to structure persuasive messages by establishing credibility, leveraging emotional appeals, and presenting logical arguments. Specific tactics are provided for evoking desired emotions in your audience, such as desire, excitement, and concern. You'll also gain insights into the psychology behind persuasion and how to ethically apply psychological principles like reciprocity and social proof. Among the powerful techniques you'll master: Using vivid storytelling and descriptive language to captivate your audience Leveraging emotions like excitement, hope, and fear to make your message resonate Employing psychological principles like reciprocity and social proof Understanding how ethos, pathos, and logos combine for maximum impact Effectively utilizing data, statistics, and examples Building trust and credibility through transparent communication Delivering ethical presentations that inspire while respecting your audience Whether you're crafting a speech, presentation, sales pitch, or other persuasive message, this book will give you powerful tools to truly captivate your audience. Through step-by-step strategies and real examples, you'll learn how to combine logic, emotion, and credibility for a lasting impact. Equal parts inspiring and practical, "Mastering the Art of Persuasion" will revolutionize how you communicate. Its ethical techniques will help you influence and motivate others, ultimately making you a more confident, respected, and effective speaker, in any situation.
Author: Nathan Andrade
Publisher: Nathan Andrade
ISBN:
Category : Self-Help
Languages : en
Pages : 267
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Book Description
Has it come to your realization that some people have the ability to dupe others using manipulative techniques and can as well get tricked by others using many secrets of dark psychology? Some has the ability to victimize other people by preying on them. Whereas many restrain from this tendency, there are those who act on these instincts. In this book you can discover Dark Psychology Techniques that are used by people to influence, manipulate, and coerce others to get whatsoever they want. In this book you’ll discover: • The 5 most common techniques used to influence others, and how you can steer clear of them taking over your own mind • How mass media and marketing persuade your mind into thinking the way they want you to think, and what you can do to avoid the trap • The difference between manipulation and persuasion, and why it's important that people don't start thinking of you as a manipulator • How social pressure is often the #1 obstacle to individual goal-seeking, and what to do when you encounter it in your life • The 3-step path to persuade anyone to do what you want and how to use it without “getting caught” • Scientific insight into the power of NLP and how you can use it to create the life of your dreams • The importance of body language and nonverbal cues in human communication -- become more aware of what you’re saying even when you’re not actually saying anything … and much more! In everyday life we come across people, we often realize that there are individuals who manage to get attention, their opinions are accepted and really followed. And it often happens to you that when you talk, they don't even realize you're in that room. Before focusing on how you can influence people, you must learn to recognize the techniques some already use. There is a psychology behind all this and you too can know it.
