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Author: Aric Wood
Publisher: BenBella Books
ISBN: 1637741839
Category : Business & Economics
Languages : en
Pages : 437
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Book Description
Organizations spend over $160 billion a year hiring consultants to develop and execute strategies, and yet 80 percent of corporate strategies fail. Why? Because we forget the most important factor in successfully executing strategy: People. Our old models of change management and strategy execution assume that organizations are monolithic and can move directly from strategy-making to strategy-doing. But the modern organization is made up of increasingly more diverse, empowered, and free-thinking people, and we need to evolve how we launch our strategies to ensure we engage, align, and empower diverse groups of people to move forward together. If you want to be part of the 20 percent of leaders who succeed, then you need a new playbook for bringing your strategy to life. With The Strategy Activation Playbook, author Aric Wood, CEO of XPLANE, teaches you how to do what he’s helped organizations around the world accomplish: align and activate the people in your organization to execute your strategy and realize your vision. Inside, leaders will find in these pages a clear methodology for: Communicating a strategy in such a way that everyone understands it, sees how it benefits them, and becomes willing to take the journey Equipping employees with the tools and training that enable new ways of working Embedding a strategy as “the new way of work” that everyone can embrace The Strategy Activation Playbook is the indispensable desk reference to strategy activation, and is filled with practical tools, exercises, and methods you can implement immediately to align your teams and empower individuals to move forward together toward a common goal.
Author: Aric Wood
Publisher: BenBella Books
ISBN: 1637741839
Category : Business & Economics
Languages : en
Pages : 437
Get Book
Book Description
Organizations spend over $160 billion a year hiring consultants to develop and execute strategies, and yet 80 percent of corporate strategies fail. Why? Because we forget the most important factor in successfully executing strategy: People. Our old models of change management and strategy execution assume that organizations are monolithic and can move directly from strategy-making to strategy-doing. But the modern organization is made up of increasingly more diverse, empowered, and free-thinking people, and we need to evolve how we launch our strategies to ensure we engage, align, and empower diverse groups of people to move forward together. If you want to be part of the 20 percent of leaders who succeed, then you need a new playbook for bringing your strategy to life. With The Strategy Activation Playbook, author Aric Wood, CEO of XPLANE, teaches you how to do what he’s helped organizations around the world accomplish: align and activate the people in your organization to execute your strategy and realize your vision. Inside, leaders will find in these pages a clear methodology for: Communicating a strategy in such a way that everyone understands it, sees how it benefits them, and becomes willing to take the journey Equipping employees with the tools and training that enable new ways of working Embedding a strategy as “the new way of work” that everyone can embrace The Strategy Activation Playbook is the indispensable desk reference to strategy activation, and is filled with practical tools, exercises, and methods you can implement immediately to align your teams and empower individuals to move forward together toward a common goal.
Author: Aric Wood
Publisher: BenBella Books
ISBN: 1637741820
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Organizations spend over $160 billion a year hiring consultants to develop and execute strategies, and yet 80 percent of corporate strategies fail. Why? Because we forget the most important factor in successfully executing strategy: People. Our old models of change management and strategy execution assume that organizations are monolithic and can move directly from strategy-making to strategy-doing. But the modern organization is made up of increasingly more diverse, empowered, and free-thinking people, and we need to evolve how we launch our strategies to ensure we engage, align, and empower diverse groups of people to move forward together. If you want to be part of the 20 percent of leaders who succeed, then you need a new playbook for bringing your strategy to life. With The Strategy Activation Playbook, author Aric Wood, CEO of XPLANE, teaches you how to do what he’s helped organizations around the world accomplish: align and activate the people in your organization to execute your strategy and realize your vision. Inside, leaders will find in these pages a clear methodology for: Communicating a strategy in such a way that everyone understands it, sees how it benefits them, and becomes willing to take the journey Equipping employees with the tools and training that enable new ways of working Embedding a strategy as “the new way of work” that everyone can embrace The Strategy Activation Playbook is the indispensable desk reference to strategy activation, and is filled with practical tools, exercises, and methods you can implement immediately to align your teams and empower individuals to move forward together toward a common goal.
Author: Ansgar Thiessen
Publisher: Taylor & Francis
ISBN: 1003804713
Category : Business & Economics
Languages : en
Pages : 370
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Book Description
The Strategy Activation Canvas is the new standard for accelerating strategies – beginning where classical strategies end: with its activation. While many management and business canvases focus on developing a strategy, the Strategy Activation Canvas helps leaders and decision-makers to bring strategies to life. This book demonstrates for the first time how entire organizations can be “activated”: how people can not only perceive and implement a new strategy, but how entire organizations can be heavily involved in its making, how strategies are made visible and experienced, and how people can play an active and sustaining role throughout bringing a strategy to life. With their decades of experience in large scale organizations, Thiessen and Wreschniok pair their knowledge with case studies from Allianz, Baloise, E.ON, Hamburg Commercial Bank, Microsoft, NORD/LB, Swisscom or Swiss Re, shared by leaders who have remarkably accelerated the success and value of their strategies on the back of strategy activation. This book is an essential resource for managers who have responsibility for strategic initiatives and transformation programs of any kind.
Author: Bernard Jaworski
Publisher: Emerald Group Publishing
ISBN: 183982686X
Category : Business & Economics
Languages : en
Pages : 285
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Book Description
Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. In this re-published book, Jaworski and Lurie offer a novel approach to this problem of growth.
Author: Scott Glatstein
Publisher:
ISBN: 9780980164923
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
Wouldn't it be great if each new strategy you created for your company actually worked in the real world and brought you the results you envisioned? Unfortunately, research shows that the odds are stacked against you. Ninety percent of all business strategies fail. But there's a way to beat the odds, according to Scott Glatstein in his new eye-opening book. He says the issue most people blame when a strategy fails-the strategy itself- isn't usually the problem. Instead, the real culprit is poor execution resulting from a misalignment between a strategy's intentions and its actual implementation in the marketplace with customers. And whether your company is a small local business or a gigantic multinational corporation, Glatstein, a pioneering business consultant in the emerging field of strategic implementation, shows you how to tackle the elements of strategy activation that most companies ignore. Using a holistic approach based on 25 years of research and hands on experience, Glatstein will help you achieve the ultimate goals of any strategy: increased sales and a better bottom line.
Author: Mariano Battan
Publisher: John Wiley & Sons
ISBN: 1119896541
Category : Business & Economics
Languages : en
Pages : 181
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Book Description
Create better connected teams and hold more productive meetings In Collaborative Intelligence: Design Better Collaboration, Improve Team Productivity, and Build a Culture of Connection, the workplace collaboration experts at MURAL offer a holistic and comprehensive system for fixing today’s broken teamwork culture. This book introduces the emerging practice of collaboration design, a cutting-edge approach to crafting collaborative experiences with a high degree of intentionality so that they deliver extraordinary, repeatable outcomes. With a strong focus on activities and rituals that can be used by leaders and team members right now, the authors show businesses how they can innovate faster than ever. Readers will learn the skills they need to enable better collaboration, whether their teams are hybrid, remote, in-person, synchronous, or asynchronous. Based on decades of research, experience, and observations from working with thousands of teams globally in all kinds of collaboration spaces, this highly visual book provides the instruction you need to fix teamwork, transform your organization, and re-imagine what’s possible at work. You’ll also find: How to build playbooks of collaboration methods How to create an inclusive, equitable, and collaborative environment that invites participation and unlocks the genius of your teams How to access unprecedented insights into how collaboration happens in your organization Strategies for leading collaboration change at the organization level A can’t-miss guide for knowledge-work professionals, Collaborative Intelligence provides the direction you’ve been looking for to help teams innovate together.
Author: Robert A. Snyder
Publisher: Routledge
ISBN: 1317480899
Category : Psychology
Languages : en
Pages : 214
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Book Description
In a very understandable, practical, and accessible manner, this book applies recent groundbreaking findings from behavioral neuroscience to the most complex and vexing challenges in organizations today. In particular, it addresses managing large-scale organizational changes, such as mergers and acquisitions, providing lessons and tactics that can be usefully applied to in many different settings. In addition to discussing successful practices, it also identifies the reasons that most past comprehensive, long-term change projects have failed and unmasks the counterproductive effects of the typical evolutionary or emotion-based attempts to change group and individual behavior, using neuroscience as its principal tool.
Author: Michael Brito
Publisher: Pearson Education
ISBN: 0132731363
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
This book will help organizations evolve into a fully collaborative social business. It serves as a step by step playbook to achieve organizational change, process efficiencies and technology acumen: Proven solutions for the real people, process, and technology obstacles businesses face in using social media behind the firewall. How to have the successful internal conversations with stakeholders, partners and global teams that lead to successful external conversations with the social customer Strategies for improving organizational dynamics, collaboration, governance, training, engagement, policies, technology integration, workflows, social CRM, and metrics Many organizations today have already evolved into social brands. They may be active on Twitter and Facebook; they may have corporate blogs and communities and they are trying hard to engage effectively with the social customer. However, behind the firewall, chaos, anarchy, and conflict reign. In Smart Business, Social Business, leading enterprise social business consultant shows how to build an internal framework based on change management that will lead to success with social media: one that will make external engagement more effective, meaningful, and sustainable. Michael Brito systematically identifies the internal culture, process and technology obstacles to long-term success with social media, and offer best practice solutions. He discusses a wide spectrum of issues, offering actionable intelligence and helping decision-makers build strategies and plans that deliver value. Topics addressed include change management, organizational models and dynamics, internal communications, collaboration, governance, metrics, training, employee activation, policies, technology integration, workflows, social CRM, and much more. Drawing on his own experience working for Silicon Valley companies, HP, Yahoo! and Intel, Brito presents dozens of examples and case studies. Using this book, companies can begin to transform their organizations from just a "social brand" to a fully collaborative and dynamic "social business.”
Author: John Zagula
Publisher: Penguin
ISBN: 1440684979
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Every company needs to figure out the best way to beat the competition. What do you do if the other guy is already dominating the market? Should you challenge them head on or lie low for a while? Should you offer customers high-end features or a low-end price? Or both? During their years at Microsoft, John Zagula and Richard Tong answered such questions so effectively that they helped Microsoft Office and Windows grow from a 10 percent to 90 percent market share. As venture capitalists, Zagula and Tong have continued to test and perfect their system with hundreds of companies of all sizes and at all stages. Now they’re sharing their best ideas and methods in an easy-to-apply book that will be enormously helpful to marketers in every industry and leaders in every size company. The Marketing Playbook explains the five basic strategies for a competitive market—The Drag Race Play, The Best of Both Play, The High-Low Play, The Platform Play, and The Stealth Play. It illustrates how each one works, how to pick the best one for a given situation, and then how to implement it effectively in the real world. Just like a great sports coach with a well-designed playbook, managers who read this book will have the tools, tips, and tricks they need to leapfrog market research, craft a smart strategy, motivate their team, and start scoring major points with customers and against the opposition.
Author: Liz Mellon
Publisher: McGraw Hill Professional
ISBN: 0071815325
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
YOU HAVE A BRILLIANT NEW STRATEGY. NOW IT'S TIME TO EXECUTE. Businesses spend a combined total of $47 billion annually on strategy consulting. Approximately 90 percent of strategic change initiatives fail to deliver the intended results. Something isn't adding up. As companies all over the world concentrate on revisiting, revising, and remaking their strategies, they forget the next step: making sure the strategy happens. So it turns out that billions of dollars are spent on brilliant ideas--but not brilliant results. In this groundbreaking book, business strategy experts Liz Mellon and Simon Carter provide a solution: THE STRATEGY OF EXECUTION. The authors break down the process of ensuring that your new strategy translates into measurable profits and growth into five fundamental and profoundly important steps: MOBILIZE THE VILLAGE: Get your senior executives to embrace the new strategy and actively engage with it. GATHER THE ELDERS: Build a small team of the very highest figures in the corporation to lead strategic change. POWER UP FEELING: Don't overthink it; trust your instincts as much as your intellect. ENERGIZE PEOPLE: Create a culture of communication, ownership, and followthrough of strategic objectives. BUILD ENDURANCE: Drive individual and organizational resilience to play the long game and hardwire change throughout systems and organizational structures to maintain momentum. In the final chapter, the authors illustrate their process in action through a detailed case study of BPB PLC--a century-old building material company that applied these five steps to make extraordinary strategic change happen. You can lead positive change in your company. A strategy is just words on paper until it's executed with care and smarts. Use The Strategy of Execution as a blueprint for long-term business success. There are a lot of smart people coming up with innovative business strategies today. Very few of them, however, are executing them. The gap between strategy and execution has never been wider. The Strategy of Execution provides a practical approach to the work that must be done after a business strategy is agreed upon. "This is a highly readable guide to one of the most under-researched areas of strategy; execution. Strategists have always had more solutions than there are problems, but the issue of what to do when they leave the building has not been satisfactorily addressed. Liz Mellon and Simon Carter have put together a clear framework for execution illustrated with countless examples. Industry leaders are called ‘executives’ for a reason. This crisp and accessible book should be their mandatory reading." -- PAUL WILLMAN, Professor of Management, London School of Economics "This is a clearly written and very readable book, with key insights into the challenges of implementing a strategy and good examples from individuals and organizations that have brought about successful change." -- ANDREW HOBDAY, Chief Sustainability Officer, Mars Incorporated "One aspect of leadership that has always puzzled me is how a leader directs change for the good of the organization and the people. Too often, when a leader talks about change, employees expect the worst. This insightful book lays out a step-by-step guide on how to execute a strategy with warmth and conviction, bringing people with you rather than dragging them, fearful, behind you." -- KEVIN KELLY, former CEO, Heidrick & Struggles