Better Homes of South Bend

Better Homes of South Bend PDF Author: Gabrielle Robinson
Publisher: Arcadia Publishing
ISBN: 1625855990
Category : History
Languages : en
Pages : 144

Get Book Here

Book Description
In 1950, a group of African American workers at the Studebaker factory in South Bend met in secret. Their mission was to build homes away from the factories and slums where they were forced to live. They came from the South to make a better life for themselves and their children, but they found Jim Crow in the North as well. The meeting gave birth to Better Homes of South Bend, and a triumph against the entrenched racism of the times took all their courage, intelligence and perseverance. Author Gabrielle Robinson tells the story of their struggle and provides an intimate glimpse into a part of history that all too often is forgotten.

Better Homes of South Bend

Better Homes of South Bend PDF Author: Gabrielle Robinson
Publisher: Arcadia Publishing
ISBN: 1625855990
Category : History
Languages : en
Pages : 144

Get Book Here

Book Description
In 1950, a group of African American workers at the Studebaker factory in South Bend met in secret. Their mission was to build homes away from the factories and slums where they were forced to live. They came from the South to make a better life for themselves and their children, but they found Jim Crow in the North as well. The meeting gave birth to Better Homes of South Bend, and a triumph against the entrenched racism of the times took all their courage, intelligence and perseverance. Author Gabrielle Robinson tells the story of their struggle and provides an intimate glimpse into a part of history that all too often is forgotten.

The Man Who Sold America

The Man Who Sold America PDF Author: Jeffrey L. Cruikshank
Publisher: Harvard Business Press
ISBN: 1422161773
Category : Biography & Autobiography
Languages : en
Pages : 445

Get Book Here

Book Description
We live in an age of persuasion. Leaders and institutions of every kind--public and private, large and small--must compete in the marketplace of images and messages. This has been true since the advent of mass media, from broad circulation magazines and radio through the age of television and the internet. Yet there have been very few true geniuses at the art of mass persuasion in the last century. In public relations, Edward Bernays comes to mind. In advertising, most Hall-of-Famers--J. Walter Thomson, David Ogilvy, Bill Bernbach, Bruce Barton, Ray Rubicam, and others--point to one individual as the "father" of modern advertising: Albert D. Lasker. And yet Lasker--unlike Bernays, Thomson, Ogilvy, and the others--remains an enigma. Now, Jeffrey Cruikshank and Arthur Schultz, having uncovered a treasure trove of Lasker's papers, have written a fascinating and revealing biography of one of the 20th century's most powerful, intriguing, and instructive figures. It is no exaggeration to say that Lasker created modern advertising. He was the first influential proponent of "reason why" advertising, a consumer-centered approach that skillfully melded form and content and a precursor to the "unique selling proposition" approach that today dominates the industry. More than that, he was a prominent political figure, champion of civil rights, man of extreme wealth and hobnobber with kings and maharajahs, as well as with the likes of Albert Einstein and Eleanor Roosevelt. He was also a deeply troubled man, who suffered mental collapses throughout his adult life, though was able fight through and continue his amazing creative and productive activities into later life. This is the story of a man who shaped an industry, and in many ways, shaped a century.

The History of Brown County, Ohio

The History of Brown County, Ohio PDF Author:
Publisher:
ISBN:
Category : Brown County (Ohio)
Languages : en
Pages : 1026

Get Book Here

Book Description


The History of Champaign County, Ohio

The History of Champaign County, Ohio PDF Author:
Publisher:
ISBN:
Category : Champaign County (Ohio)
Languages : en
Pages : 926

Get Book Here

Book Description


The History [of] Darke County, Ohio

The History [of] Darke County, Ohio PDF Author:
Publisher:
ISBN:
Category : Darke County (Ohio)
Languages : en
Pages : 834

Get Book Here

Book Description


The History of Miami County, Ohio

The History of Miami County, Ohio PDF Author:
Publisher:
ISBN:
Category : Miami County (Ohio)
Languages : en
Pages : 1050

Get Book Here

Book Description


The History of Tuscarawas County, Ohio

The History of Tuscarawas County, Ohio PDF Author:
Publisher:
ISBN:
Category : Tuscarawas County (Ohio)
Languages : en
Pages : 1016

Get Book Here

Book Description


The History of Clark County, Ohio

The History of Clark County, Ohio PDF Author:
Publisher:
ISBN:
Category : Clark County (Ohio)
Languages : en
Pages : 1102

Get Book Here

Book Description


The History of Hardin County, Ohio

The History of Hardin County, Ohio PDF Author:
Publisher:
ISBN:
Category : Hardin County (Ohio)
Languages : en
Pages : 1152

Get Book Here

Book Description


The History of Clinton County, Ohio

The History of Clinton County, Ohio PDF Author: Pliny A. Durant
Publisher:
ISBN:
Category : Clinton County (Ohio)
Languages : en
Pages : 1188

Get Book Here

Book Description
Containing a history of the county, its townships, cities, towns ... etc. ; general and local statistics ; portraits of early settlers and prominent men ; history of the Northwest Territory ; history of Ohio ; map of Clinton County ; Constitution of the United States ... etc.