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Author: Beatriz Garcia
Publisher: Routledge
ISBN: 0415995639
Category : Business & Economics
Languages : en
Pages : 310
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Book Description
This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a major event is highly dependent on the consistency of the policy choices informing its cultural dimensions, and demonstrates how such events frequently fail to leave long-term cultural legacies, and are often unable to provide an experience that fully engages and represents the host community, due to their over-emphasis on an economic rather than a social and cultural agenda.
Author: Beatriz Garcia
Publisher: Routledge
ISBN: 0415995639
Category : Business & Economics
Languages : en
Pages : 310
Get Book Here
Book Description
This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a major event is highly dependent on the consistency of the policy choices informing its cultural dimensions, and demonstrates how such events frequently fail to leave long-term cultural legacies, and are often unable to provide an experience that fully engages and represents the host community, due to their over-emphasis on an economic rather than a social and cultural agenda.
Author: Arne Martin Klausen
Publisher: Berghahn Books
ISBN: 9781571812032
Category : Social Science
Languages : en
Pages : 244
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Book Description
Discusses how the winter games related to Norwegian culture and ethos.
Author: G. Hayes
Publisher: Springer
ISBN: 0230359183
Category : Social Science
Languages : en
Pages : 298
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Book Description
This volume explores sporting mega-events, their social, political, and cultural characters, the value systems that they inscribe and draw on, the claims they make on us and the claims the organisers make for them, the spatial and ethical relationships they create, and the responses of civil societies to them.
Author: Alan Tomlinson
Publisher: State University of New York Press
ISBN: 0791482480
Category : Sports & Recreation
Languages : en
Pages : 256
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Book Description
National Identity and Global Sports Events looks at the significance of international sporting events and why they generate enormous audiences worldwide. Focusing on the Olympic Games and the men's football (soccer) World Cup, the contributors examine the political, cultural, economic, and ideological influences that frame these events. Selected case studies include the 1936 Nazi Olympics in Berlin, the 1934 World Cup Finals in Italy, the unique case of the 1972 Munich Games, the transformative 1984 Games in Los Angeles, and the 2002 Asian World Cup Finals, among others. The case studies show how the Olympics and the World Cup Finals provide a basis for the articulation of entrenched and dominant political ideologies, encourage persisting senses of national identity, and act as barometers for the changing ideological climate of the modern and increasingly globalized contemporary world. Through rigorous scholarly analyses, the book's contributors help to illuminate the increasing significance of large-scale sporting events on the international stage.
Author: Philip A. D'Agati
Publisher:
ISBN: 9780761854517
Category : Education
Languages : en
Pages : 0
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Book Description
This book examines the relationship between nationalism and the Olympics by weaving together understandings of nationalism and applying them to displays of national identity at Olympic ceremonies from 1980 to 2006. Using historical revision, indoctrination, and custodianship, hosts of the Games have re-told official state identities and histories through performances.
Author: John Peter Sugden
Publisher: Routledge
ISBN: 0415578337
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Explores the Olympic spectacle, from the multi-media bidding process and the branding and imaging of the Games, to security, surveillance and control of the Olympic product across all of its levels. Contributors argue that the process of commercialization, directed by the IOC itself, has enabled audiences to interpret its traditional objects in non-reverential ways and to develop oppositional interpretations of Olympism. The Olympics have become multi-voiced and many themed, and the spectacle of the contemporary Games raises important questions about institutionalization, the doctrine of individualism, the advance of market capitalism, performance, consumption and the consolidation of global society. With particular focus on the London Games in 2012, the book casts a critical eye over the bidding process, Olympic finance, promises of legacy and development, and the consequences of hosting the Games for the civil rights and liberties of those living in their shadow. --From publisher description.
Author: Jie Zhang
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501500473
Category : Language Arts & Disciplines
Languages : en
Pages : 282
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Book Description
This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds. Foreword by Ingrid Piller
Author: Heather Lynne Reid
Publisher: University Press of Kentucky
ISBN: 0813136482
Category : Political Science
Languages : en
Pages : 310
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Book Description
In 1973, Wilson Carey McWilliams (1933Ð2005) published The Idea of Fraternity in America, a groundbreaking book that argued for an alternative to AmericaÕs dominant philosophy of liberalism. This alternative tradition emphasized that community and fraternal bonds were as vital to the process of maintaining political liberty as was individual liberty. McWilliams expanded on this idea throughout his prolific career as a teacher, writer, and activist, promoting a unique definition of American democracy. In The Democratic Soul: A Wilson Carey McWilliams Reader, editors Patrick J. Deneen and Susan J. McWilliams, daughter of the famed intellectual, have assembled key essays, articles, reviews, and lectures that trace McWilliamsÕs evolution as a scholar and explain his often controversial views on education, religion, and literature. The book also showcases his thoughts and opinions on prominent twentieth-century figures such as George Orwell and Leo Strauss. The first comprehensive volume of Wilson Carey McWilliamsÕ collected writings, The Democratic Soul will be welcomed by scholars of political science and American political thought as a long-overdue contribution to the field.
Author: Jules Boykoff
Publisher: Routledge
ISBN: 1135938261
Category : Sports & Recreation
Languages : en
Pages : 182
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Book Description
The Olympic Games have become the world’s greatest media and marketing event—a global celebration of exceptional athletics gilded with corporate cash. Huge corporations vie for association with the "Olympic Image" in the hope of gaining a worldwide marketing audience of billions. In this provocative critical study of the contemporary Olympics, Jules Boykoff argues that the Games have become a massive planned economy designed to shield the rich from risk while providing them with a spectacle to treasure. Placing political economy at the center of the analysis, and drawing on interdisciplinary research in sociology, politics, geography, history, and economics, Boykoff develops an innovative theory of "celebration capitalism", the manipulation of state actors as partners that drives us towards public–private partnerships in which the public pays and the private profits. He argues that the Athens Games in 2004 marked the full emergence of celebration capitalism, with London 2012 representing its quintessential expression, characterized by a state of exception, unfettered commercialism, repression of dissent, questionable sustainability claims, and the complicity of the mainstream media. Controversial, challenging, and forthright, this book opens up a fascinating new avenue for understanding the contemporary Olympics in the context of global capitalist society. It is essential reading for anybody with an interest in the Olympic Games, the relationship between sport and society, or global politics and culture.
Author: Belinda Wheaton
Publisher: Routledge
ISBN: 1351029525
Category : Sports & Recreation
Languages : en
Pages : 320
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Book Description
Based on a decade of research by two leading action sports scholars, this book maps the relationship between action sports and the Olympic Movement, from the inclusion of the first action sports to those featuring for the first time in the Tokyo Olympic Games and beyond. In an effort to remain relevant to younger audiences, four new action sports, surfing, skateboarding, sport climbing, and BMX freestyle were included in the Tokyo Olympic program. Drawing upon interviews with Olympic insiders, as well as leaders, athletes, and participants in these action sports communities, the book details the impacts on the action sports industry and cultures, and offers national comparisons to show the uneven effects resulting from Olympic inclusion. It reveals the intricate workings of power and politics in contemporary sports organisations, and maps key trends in this changing sporting landscape. Action Sports and the Olympic Games is a fascinating read for anybody studying the Olympics, the sociology of sport, action sports, or sport policy.
