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Author: Barry Shank
Publisher: Columbia University Press
ISBN: 9780231118781
Category : Business etiquette
Languages : en
Pages : 380
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Book Description
For more than 150 years, greeting cards have tapped into and organized a shared language of love, affection, and kinship, becoming an integral part of American life and culture. Sumptuously illustrated, "A Token of My Affection" follows the evolution of the modern greeting card industry from a traditional printing and stationery business in the mid-nineteenth century to the multibillion-dollar industry it is today. Blending archival research in business history with a study of surviving artifacts and a literary analysis of a range of relevant texts and primary sources, Barry Shank demonstrates how greeting cards have affected and defined experiences of status, longing, desire, social connectedness, and love. Fascinating and surprising, "A Token of My Affection" shows what an industry devoted to emotional sincerity means for the lives of all Americans.
Author: Barry Shank
Publisher: Columbia University Press
ISBN: 9780231118781
Category : Business etiquette
Languages : en
Pages : 380
Get Book Here
Book Description
For more than 150 years, greeting cards have tapped into and organized a shared language of love, affection, and kinship, becoming an integral part of American life and culture. Sumptuously illustrated, "A Token of My Affection" follows the evolution of the modern greeting card industry from a traditional printing and stationery business in the mid-nineteenth century to the multibillion-dollar industry it is today. Blending archival research in business history with a study of surviving artifacts and a literary analysis of a range of relevant texts and primary sources, Barry Shank demonstrates how greeting cards have affected and defined experiences of status, longing, desire, social connectedness, and love. Fascinating and surprising, "A Token of My Affection" shows what an industry devoted to emotional sincerity means for the lives of all Americans.
Author: Ernest Dudley Chase
Publisher:
ISBN:
Category : Greeting cards
Languages : en
Pages : 36
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Book Description
Author: Kate Harper
Publisher: Createspace Independent Publishing Platform
ISBN: 9781542433990
Category :
Languages : en
Pages : 172
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Book Description
(New Edition 2017) 20 Steps to Art Licensing explains how to get your art onto greeting cards and gifts, and then collect royalties. Book includes a list of over 100 card and gift companies that license art, and resources for online licensing groups, teachers and more. Learn how to prepare your art, create a collection, adapt design for greeting cards, submit to publishers, find agents and manage digital art files. Kate Harper has worked in the gift and greeting card industry for twenty years and has designed hundreds of cards and gifts for the marketplace.
Author: David Ellis Dickerson
Publisher: Penguin Group
ISBN: 1594484864
Category : Biography & Autobiography
Languages : en
Pages : 385
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Book Description
A hilarious and honest memoir by an ex-greeting card writer, ex- virgin fundamentalist, and current This American Life contributor. When David Dickerson landed his dream job-at Hallmark writing greeting cards-he discovered his limited life experience as a fundamentalist- raised, 26-year-old virgin left him woefully unprepared for the worldly sentiments he was expected to deliver. Here, Dickerson chronicles his bumpy and hilarious journey to (relatively) modern single guy, confronting his past, his beliefs, his relationships, and his virginity.
Author: Karen Moore
Publisher: Morgan James Publishing
ISBN: 1630478334
Category : Reference
Languages : en
Pages : 174
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Book Description
"Write Greeting Cards like a Pro" is updated from the original book with additional chapters, updated market information, and current industry developments. "Write Greeting Cards like a Pro" is a helpful guide for anyone who wants to begin greeting card writing, take the online course, or for a more seasoned writer who might need more methods for creating great card concepts and sentiments. Karen’s online course is one of the few options for writers to get one on one training with a greeting card professional.
Author: Rob Fortier
Publisher:
ISBN: 9780578056975
Category : Business & Economics
Languages : en
Pages : 172
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Book Description
Are your greeting card sales at a standstill? Do you want to move your sales beyond the local store to stores across the country? Have you thought about working with sales reps but have no idea where to begin? This is the book you've been waiting for. Finally, everything the small greeting card manufacturer needs to know about finding, recruiting and retaining a winning sales force can be found in this easy-to-read handbook. Written from both the manufacturer and sales rep perspectives, this nuts and bolts guide is full of industry information, sales tips and guidance for building successful and profitable rep relationships. Are you ready to push the envelope?
Author: György Buday
Publisher:
ISBN:
Category :
Languages : en
Pages : 304
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Book Description
Author: Paula Pascual
Publisher: Richmond Hill, Ont. : Firefly Books
ISBN: 9781554071289
Category : Art
Languages : en
Pages : 150
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Book Description
Perfect for paper crafters, beginner and experienced. Creative Cards is a how-to guide to turning plain paper into personalized and unique gift cards, boxes, bags, tags, and wrapping paper. The book shows how to transform plain paper into something special, and how to wrap a gift for a beautiful presentation. The techniques section explains all the basics, such as using a bone folder, embellishing edges, choosing the right adhesive, working with 3-D decorations, stamping, gilding, die-cutting, and folding, with lots of how-to photographs. Projects are suited to making a single card or large quantities, and are coded to indicate how long they may take to complete. Tip boxes offer handy pointers and there are ready-to-use templates at the back of the book plus a section on choosing and laying out text on a computer. The step-by-step projects include: Baby shower invitation Birth announcement Children's party invitation Birthday card for a man Wedding folder 50th anniversary card New home Valentine Halloween Christmas card For the occasional crafter or the experienced hobbyist, Creative Cards is rich with expert advice and colorful inspiration.
Author: Sharon Jankowicz
Publisher: Creative Publishing int'l
ISBN: 9781589233379
Category : Crafts & Hobbies
Languages : en
Pages : 112
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Book Description
Clever greeting cards, embellished with hand stitching, are so unique they'll become keepsakes! Our fabulous mother-daughter design duo has created 30 original cards for all occasions, including holidays, birthdays, births, graduations, anniversaries, get well, thank you, congratulations, and general note cards. A detailed basics section includes general embroidery information plus an overview of all the techniques and tools necessary for embroidering on paper. Embroidery stitches are taught with watercolor how-to illustrations, step-by-step instructions, and close-up photos. Full-size patterns for all projects are provided for easy transfer. Also included is a website link to download the patterns so you can print them directly on your special paper. Embroidering on paper and card stock is a relatively new idea, and this book hits the market as the cross-over craft gains momentum. Fresh, original card designs have wide appeal. Only book available dedicated to cards that feature hand-embroidery. Link to site for downloading patterns
Author:
Publisher:
ISBN:
Category : Printing
Languages : en
Pages : 24
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Book Description
