Author: Claudia Elena Stoian
Publisher: Cambridge Scholars Publishing
ISBN: 1443886629
Category : Language Arts & Disciplines
Languages : en
Pages : 435
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Book Description
The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites – institutional and commercial – from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the websites and their webpages, as well as the lexico-grammatical and visual features of their promotional messages. The theoretical framework used is Systemic Functional Linguistics (Halliday 1985, 1994; Kress and van Leeuwen 1996, 2006; Halliday and Matthiessen 2004). The results are compared in relation to the types of websites and to the countries in which they were produced. These are further interpreted from a cultural perspective, showing that the findings can be accounted for by cultural variability, in particular the dimension of context (Hall 1976, 1990, 2000).
Author: Adam Jaworski
Publisher: Channel View Publications
ISBN: 9781845410209
Category : Travel
Languages : en
Pages : 270
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Book Description
For the first time ever, this book brings together an explicit linkage between empirical and theoretical perspectives on tourism and discourse. A broad social semiotic approach is adopted to analyse a range of spoken, written and visual texts providing a unique resource for researching and teaching tourism in the context of communication studies. Some of the key concepts explored in its chapters include space, representation, the tourist experience, identity, performance and authenticity, and the contributors are key sociologists of tourism as well as discourse analysts and sociolinguists.
Author: Mary Hufford
Publisher: University of Illinois Press
ISBN: 9780252063541
Category : History
Languages : en
Pages : 276
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Book Description
Conserving Culture examines heritage protection in the United States and how it has been implemented in specific cases. Contributors challenge the division of heritage into nature, the built environment, and culture. They describe cultural conservation as an integrated process for resource planning and recommend supplanting the current prescriptive approach with one that is more responsive to grass-roots cultural concerns.
Author: Barbara Kirshenblatt-Gimblett
Publisher: Univ of California Press
ISBN: 9780520209664
Category : Art
Languages : en
Pages : 352
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Book Description
With the question, "What does it mean to show?", the author explores the agency of display in museums and tourist attractions. She looks at how objects are made to perform their meaning by being collected and how techniques of display, not just the things shown, convey a powerful message.
Author: Laurajane Smith
Publisher: Routledge
ISBN: 1134368038
Category : Art
Languages : en
Pages : 369
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Book Description
Examining international case studies including USA, Asia, Australia and New Zealand, this book identifies and explores the use of heritage throughout the world. Challenging the idea that heritage value is self-evident, and that things must be preserved, it demonstrates how it gives tangibility to the values that underpin different communities.
Author: Bielenia-Grajewska, Magdalena
Publisher: IGI Global
ISBN: 1522529314
Category : Business & Economics
Languages : en
Pages : 379
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Book Description
The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within the field. It provides an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Innovative Perspectives on Tourism Discourse is a pivotal reference source for the latest research findings on the role of language and linguistics in the travel industry. Featuring extensive coverage on relevant areas such as intercultural communication, adventure travel, and tourism marketing, this publication is an ideal resource for linguists, managers, researchers, economists, and professionals interested in emerging developments in tourism and travel.
Author: Tuomo Hiippala
Publisher: Routledge
ISBN: 1317580125
Category : Language Arts & Disciplines
Languages : en
Pages : 285
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Book Description
This book develops a new framework for describing the structure of multimodal documents: how language, image, layout and other modes of communication work together to convey meaning. Building on recent research in multimodal analysis, functional linguistics and information design, the book examines the textual, visual, and spatial aspects of page-based multimodal documents and employs an analytical model to describe and interpret their structure using the concepts of semiotic modes, medium and genre. To demonstrate and test this approach, the study performs a systematic, longitudinal analysis of a corpus of multimodal documents within a single genre: an extensively annotated corpus of tourist brochures produced between 1967-2008. The book provides multimodal discourse analysts with methodological tools to draw empirically-based conclusions about multimodal documents, and will be a valuable resource for researchers planning to develop and study multimodal corpora.
Author: Yujie Zhu
Publisher: Cambridge University Press
ISBN: 1108912796
Category : Social Science
Languages : en
Pages : 126
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Book Description
As one of the world's fastest growing industries, heritage tourism is surrounded by political and ethical issues. This research explores the social and political effects and implications of heritage tourism through several pertinent topics. It examines the hegemonic power of heritage tourism and its consequences, the spectre of nationalism and colonialism in heritage-making, particularly for minorities and indigenous peoples, and the paradox of heritage tourism's role in combating these issues. Drawing from global cases, the study addresses a range of approaches and challenges of empowerment within the context of heritage tourism, including cultural landscapes, intangible heritage and eco-museums. The research argues that heritage tourism has the potential to develop as a form of co-production. It can be used to create a mechanism for community-centred governance that integrates recognition and interpretation and promotes dialogue, equity and diversity.
Author: Dallen J. Timothy
Publisher: Channel View Publications
ISBN: 1845417739
Category : Business & Economics
Languages : en
Pages : 584
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Book Description
Cultural heritage is one of the most important tourism resources in the world. This book provides a comprehensive theoretical overview and applied knowledge of the issues, practices, current debates, concepts and management concerns associated with cultural heritage-based tourism. The second edition has been updated to include timely and emerging topics such as geopolitics, conflict, solidarity tourism, overtourism and climate change. It also expands on important areas such as environmental change, technology, social media, heritage economics, Indigenous knowledge and co-created experiences. This edition includes up-to-date data, statistics, references, case material, figures and pedagogical tools. It remains an important and accessible text for undergraduate and postgraduate students of cultural and heritage tourism, cultural resource management, and museum management.
Author: Heidi Dahles
Publisher: Routledge
ISBN: 1136861114
Category : Social Science
Languages : en
Pages : 282
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Book Description
Based on anthropological fieldwork in the 1990s, this book provides an ethnographic perspective in its examination of the politics and policies of cultural tourism as they were played out under the Indonesian New Order regime. The successful New Order tourism policy ensured that tourism development both contributed to, and benefited from, increasing economic prosperity and a long stretch of political stability. However, that success has come at a price; the policy to encourage mainly 'high-quality' tourism revolved around carefully constructed and controlled tourist experiences that have led to local inequalities. The failure of this policy is analysed in a detailed case study of the city of Yogyakarta.
