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Author: Harry Macdivitt
Publisher: Abramis
ISBN: 9781845494490
Category : Business & Economics
Languages : en
Pages : 74
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Book Description
"Far too little work has been done around the question of value, this is a notable contribution to the field. .....This book will give you a head start in communicating the value inherent in your goods and services to the stakeholders who matter most to your business...your customers." David Thorp, Director of Research and Professional Development, The Chartered Institute of Marketing "The contents of this book are at the very heart of understanding value. As a result, I think it would be extremely helpful for readers wishing to understand and implement value in their own organisations." Helmut Stiegler, Manager Sales & Marketing-Sales Excellence, Siemens Industry Automation Division The Challenge of Value: First you must understand your customer and what is important (valuable) to him personally and to his business in terms of the three elements of the Value Triad. Second you must understand your competition and how you are different from them on those issues that are important to the customer. Third you have to quantify the monetary and emotional value (both positive and negative) of these differentiators. Finally you have to construct a Value Proposition that clearly explains the differentiated value that your product or service brings to the customer. At the end of the day, customers will only buy your product or service if they understand the value that you offer and they feel they have a reasonable chance of receiving that value if they purchase. That's the challenge. This book will help you meet it.
Author: Harry Macdivitt
Publisher: Abramis
ISBN: 9781845494490
Category : Business & Economics
Languages : en
Pages : 74
Get Book Here
Book Description
"Far too little work has been done around the question of value, this is a notable contribution to the field. .....This book will give you a head start in communicating the value inherent in your goods and services to the stakeholders who matter most to your business...your customers." David Thorp, Director of Research and Professional Development, The Chartered Institute of Marketing "The contents of this book are at the very heart of understanding value. As a result, I think it would be extremely helpful for readers wishing to understand and implement value in their own organisations." Helmut Stiegler, Manager Sales & Marketing-Sales Excellence, Siemens Industry Automation Division The Challenge of Value: First you must understand your customer and what is important (valuable) to him personally and to his business in terms of the three elements of the Value Triad. Second you must understand your competition and how you are different from them on those issues that are important to the customer. Third you have to quantify the monetary and emotional value (both positive and negative) of these differentiators. Finally you have to construct a Value Proposition that clearly explains the differentiated value that your product or service brings to the customer. At the end of the day, customers will only buy your product or service if they understand the value that you offer and they feel they have a reasonable chance of receiving that value if they purchase. That's the challenge. This book will help you meet it.
Author: Peter FitzRoy
Publisher: Routledge
ISBN: 1317534999
Category : Business & Economics
Languages : en
Pages : 653
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Book Description
Strategy is often the capstone class in a business education - dealing with the big questions of what companies decide to do - innovate, diversify, acquire or even to employ a range of these strategies. Benefitting from an international author team, the latest edition of this textbook stands out in its global perspective. With an emphasis on value creation, integration of financial considerations alongside coverage of areas that are often missed in competitor texts, such as financial implications for strategy, corporate governance and business ethics. The book also integrates a wide range of in-depth case studies, including Siemens AG, Intel, the Volkswagen Group, PerkinElmer and the Tata Group. Supplemented by a wide range of cutting edge online case studies and other internet resources, this text will provide students and their instructors with everything they need to succeed in this tough environment.
Author: Sydney Bucksbaum
Publisher: Simon and Schuster
ISBN: 1668008742
Category : Performing Arts
Languages : en
Pages : 256
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Book Description
"The most accomplished and beloved champions from the cult classic reality TV show MTV's The Challenge reveal the secrets and skills to succeed on the show and in life. Since 1998, MTV's The Challenge has showcased contestants' mental and physical endurance as they overcame extreme challenges and negotiated alliances to succeed. Now, thirty of the most popular champions offer behind-the-scenes insights on how they won The Challenge and then took the invaluable skills they learned from the experience to their personal lives and careers. Eye-opening and invigorating, this is the ultimate gift for longtime and new fans of the show"--
Author: Joel M. Stern
Publisher: John Wiley & Sons
ISBN: 9780471478898
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Economic Value Added - das EVA-Konzept - wurde von der Beratungsfirma Stern Stewart & Co. entwickelt. Es ist ein effektiver Maßstab zur Messung der finanziellen Performance eines Unternehmens und ist eng mit dem Shareholder-Value-Ansatz verbunden. Darüber hinaus kann mit Hilfe von EVA -Berechnungen auch eine Unternehmensbewertung durchgeführt werden; ein positiver EVA-Wert bedeutet einen Wertzuwachs, ein negativer hingegen einen Wertverlust. "The EVA Challenge" erläutert, wie man EVA implementiert - angefangen bei der Schulung von Angestellten bis hin zur Beantwortung und Lösung der häufigsten Implementierungsfragen und -probleme, denen Unternehmen begegnen. Diskutiert wird komplett neues Material zu 'real options', 'leveraged stock options' und anderen wichtigen Finanzkonzepte für Unternehmen der New und der Old Economy. Mit zahlreichen Fallbeispielen aus der Unternehmenspraxis.
Author: Eric Olsen
Publisher:
ISBN:
Category :
Languages : en
Pages : 68
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Book Description
Author: Art Rainer
Publisher: B&H Publishing Group
ISBN: 1433650312
Category : Religion
Languages : en
Pages : 102
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Book Description
This isn’t where you thought you would be. You were meant for more. Your money was meant for more. You and your money are meant for an exciting, adventurous, and satisfying purpose. God designed you, not to be a hoarder, but a conduit through which His generosity flows. In The Money Challenge, Art Rainer takes you on a journey to financial health. But it is not simply for the sake of financial health. The Money Challenge was written to help experience God’s design for you and your finances. Welcome to the adventure. Welcome to The Money Challenge.
Author: Mike Wilkinson
Publisher: Theschoolbook.com
ISBN: 9781845497088
Category : Business & Economics
Languages : en
Pages : 76
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Book Description
"Many talk about value and value based pricing but very few have been successful implementing this. This book takes a very pragmatic and concrete view on how to go about this in reality and what the real issues are. This has become mandatory reading for all my sales team." Jurgen Van Hoenacker - Executive Director - Sales, Marketing & Wealth Structuring - Lombard International Assurance S.A. "The Seven Challenges of Value is filled with lessons that will help you and your company improve performance... this handbook will be a wonderful tool for you and your team." Kevin Mitchell, President - The Professional Pricing Society, Inc The Seven Challenges of Value In the Seven Challenges, you will discover the key steps to: Understanding Customer Value Creating Customer Value Delivering Outstanding Customer Value Each of the Challenges need to be addressed if you are to deliver outstanding value to your customers - and capture some of that value to help you improve your own margins and profitability. This book, little though it is, will help guide you on the value journey and uncover some of the secrets to doing just that. From understanding value, through to the Value Sales Process and the creation of your Value Proposition the book is an invaluable source of inspiration as you take on one of businesses great challenges - The Challenge of Value. Enjoy the journey!
Author: Gary White
Publisher: Penguin
ISBN: 0593189973
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
From the founders of nonprofits Water.org & WaterEquity Gary White and Matt Damon, the incredible true story of two unlikely allies on a mission to end the global water crisis for good On any given morning, you might wake up and shower with water, make your coffee with water, flush your toilet with water—and think nothing of it. But around the world, more than three-quarters of a billion people can’t do any of that—because they have no clean water source near their homes. And 1.7 billion don’t have access to a toilet. This crisis affects a third of the people on the planet. It keeps kids out of school and women out of work. It traps people in extreme poverty. It spreads disease. It’s also solvable. That conviction is what brought together movie actor Matt Damon and water expert and engineer Gary White. They spent years getting the answer wrong, then halfway right, then almost right. Over time, they and their organization, Water.org, have found an approach that works. Working with partners across East Africa, Latin America, South Asia, and Southeast Asia, they’ve helped over 40 million people access water and/or sanitation. In The Worth of Water, Gary and Matt take us along on the journey—telling stories as they uncover insights, try out new ideas, and travel between the communities they serve and the halls of power where decisions get made. With humor and humility, they illuminate the challenges of launching a brand-new model with extremely high stakes: better health and greater prosperity for people allover the world. The Worth of Water invites us to become a part of this effort—to match hope with resources, to empower families and communities, and to end the global water crisis for good. All the authors’ proceeds from the sale of this book will be donated to Water.org.
Author: Melissa Perri
Publisher: O'Reilly Media
ISBN: 1491973765
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputs
Author: Kim Lehman
Publisher: Emerald Group Publishing
ISBN: 1789735173
Category : Business & Economics
Languages : en
Pages : 237
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Book Description
Exploring Cultural Value presents ground breaking new research on the use of the cultural value lens to explain and investigate those areas of society where art and culture can have an impact or add value, beyond economic measures.
