Sports Media Rights in the Age of Streaming and Platformisation

Sports Media Rights in the Age of Streaming and Platformisation PDF Author: Tom Evens
Publisher: Taylor & Francis
ISBN: 1040254993
Category : Social Science
Languages : en
Pages : 151

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Book Description
Against a backdrop of increased online distribution of media, this book provides an in-depth analysis of how the platformisation of television is both shaping and being shaped by the changing sports media market. Beginning by looking at the business models and strategies of the major stakeholders involved in the ‘sports broadcasting value chain’, the authors go on to focus on the challenges and opportunities posed by the growth of OTT delivery for the regulation of sports broadcasting in several key areas, including copyright law and piracy; competition issues linked to the buying, selling and distribution of premium sports content; and legislation designed to safeguard coverage of certain national and international sporting events for free-to-air television. Key areas of continuity, such as the persistence of national/regional markets; the importance attached to premium sports rights by rival delivery platforms as a source of ‘market power’; and the need to update key areas of policy and regulation in order to address challenges posed by the use of OTT delivery, are also discussed. This book makes use of a range of international and regional examples and case studies, not least the Olympic Games and the FIFA World Cup, and identifies different strategies employed in the buying, selling and distribution of sports rights for all major parties in the sports media value chain, including new entrant OTT players, traditional pay-TV operators, public service broadcasters, and a range of international sports organizations. Providing a complete assessment of the relevance and future effectiveness of key areas of policy and regulation in sports media distribution, this book is recommended reading for advanced students and researchers of Sports Media, Sports Management, and Media Industries.

Sports Media Rights in the Age of Streaming and Platformisation

Sports Media Rights in the Age of Streaming and Platformisation PDF Author: Tom Evens
Publisher: Taylor & Francis
ISBN: 1040254993
Category : Social Science
Languages : en
Pages : 151

Get Book Here

Book Description
Against a backdrop of increased online distribution of media, this book provides an in-depth analysis of how the platformisation of television is both shaping and being shaped by the changing sports media market. Beginning by looking at the business models and strategies of the major stakeholders involved in the ‘sports broadcasting value chain’, the authors go on to focus on the challenges and opportunities posed by the growth of OTT delivery for the regulation of sports broadcasting in several key areas, including copyright law and piracy; competition issues linked to the buying, selling and distribution of premium sports content; and legislation designed to safeguard coverage of certain national and international sporting events for free-to-air television. Key areas of continuity, such as the persistence of national/regional markets; the importance attached to premium sports rights by rival delivery platforms as a source of ‘market power’; and the need to update key areas of policy and regulation in order to address challenges posed by the use of OTT delivery, are also discussed. This book makes use of a range of international and regional examples and case studies, not least the Olympic Games and the FIFA World Cup, and identifies different strategies employed in the buying, selling and distribution of sports rights for all major parties in the sports media value chain, including new entrant OTT players, traditional pay-TV operators, public service broadcasters, and a range of international sports organizations. Providing a complete assessment of the relevance and future effectiveness of key areas of policy and regulation in sports media distribution, this book is recommended reading for advanced students and researchers of Sports Media, Sports Management, and Media Industries.

Digital Media Sport

Digital Media Sport PDF Author: Brett Hutchins
Publisher: Routledge
ISBN: 113410801X
Category : Sports & Recreation
Languages : en
Pages : 305

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Book Description
Live broadband streaming of the 2008 Beijing Olympics accounted for 2,200 of the estimated 3,600 total hours shown by the American NBC-Universal networks. At the 2012 London Olympics, unprecedented multi-platforming embraced online, mobile devices, game consoles and broadcast television, with the BBC providing 2,500 hours of live coverage, including every competitive event, much in high definition and some in 3D. The BBC also had 12 million requests for video on mobile phones and 9.2 million browsers on its mobile Olympics website and app. This pattern will only intensify at future sport mega events like the 2014 FIFA World Cup and 2016 Summer Olympics, both of which will take place in Brazil. Increasingly, when people talk of the screen that delivers footage of their favorite professional sport, they are describing desktop, laptop, and tablet computer screens as well as television and mobile handsets. Digital Media Sport analyzes the intersecting issues of technological change, market power, and cultural practices that shape the contemporary global sports media landscape. The complexity of these related issues demands an interdisciplinary approach that is adopted here in a series of thematically-organized essays by international scholars working in media studies, Internet studies, sociology, cultural studies, and sport studies. .

The Shaping of the Media Sports Content Ecosystem

The Shaping of the Media Sports Content Ecosystem PDF Author: Robin Fasel
Publisher:
ISBN:
Category :
Languages : en
Pages : 56

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Book Description
As the advent of over-the-top (OTT) platforms - internet-based stand-alone streaming services - are undeniably stirring up the media sports content ecosystem, this research approached such a heated landscape by establishing a comprehensive classification system as well as key roles related to OTT (part I). Subsequently, part II investigated how media companies - a key ecosystem stakeholder - can harness the potentialities of OTT to reinforce their value proposition. The methodology consisted of a competitive landscape analysis (part I, descriptive) as well as qualitative interviews (part II, exploratory). Key findings highlighted major roles and strategies for each OTT category (core, complementary vs. substitution strategies for media companies; acquisition of exclusive rights vs. partnerships for "tech giants"; premium vs. second-tier rights activation for rights holders). Experts' operational recommendations were classified into two fundamental areas where OTT can enhance broadcasters' value proposition: fluidity and experience. Final recommendations emphasised the importance for media companies to invest in OTT offerings despite the current nominal audience, as enhanced fluidity and experience can address major ecosystem issues, including the ability to react to landscape fragmentation with cross-media content distribution models, as well as to capitalise on their competitive advantages through experience augmentation rather than solely relying on rights exclusivity.

The UEFA European Football Championships

The UEFA European Football Championships PDF Author: Jan Andre Lee Ludvigsen
Publisher: Taylor & Francis
ISBN: 100084157X
Category : Sports & Recreation
Languages : en
Pages : 94

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Book Description
This book explores social and political issues and trends emerging around the UEFA European Football Championships. It presents a contemporary sociology of the European Championships which, despite its significance as a mega-event, has been largely overshadowed by the Olympics and the FIFA World Cup in existing literature. At a time when both sport mega-events and Europe are undergoing dramatic transformations, this book explores a range of case studies and important topics such as changing consumption patterns, new types of sport media, social media, environmental policies and emergency politics, public opposition and co-hosting. It also situates the European Championships within wider European projects and discourses of European identities, integration and enlargement. Drawing on data from recent and historical European Championships, and looking ahead to the next tournament in Germany in 2024, this book serves to open up new debates within the sociology of sport and the study of mega-events. It is a timely and ground-breaking text which will resonate with students, academics and readers who are interested in football, the sociology of sport, megaevents, digital sociology, European politics and culture or sports business.

Sports Rights in the Digital Age

Sports Rights in the Digital Age PDF Author: Adam Thomas
Publisher:
ISBN: 9781843110774
Category : Television broadcasting of sports
Languages : en
Pages : 236

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Book Description


De Gruyter Handbook of Media Economics

De Gruyter Handbook of Media Economics PDF Author: Ulrike Rohn
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 311079344X
Category : Business & Economics
Languages : en
Pages : 586

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Book Description
The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into their influence on media organization and delivery, along with broader societal and market implications. Encompassing research at the crossroads of economics, management, political economy, and production studies, the handbook emphasizes the necessity for a robust interdisciplinary dialogue. Beyond scrutinizing present and forthcoming industry developments, the handbook addresses pivotal issues pertaining to media economics research methods and pedagogy. It serves as a valuable resource for scholars, students, and media professionals, providing insights into media economics as an academic field and delving into the multifaceted dynamics that shape the media landscape. Doing this, it contributes to the ongoing discourse on the evolving nature of media markets and their profound impact on society.

Sport Finance

Sport Finance PDF Author: Gil Fried
Publisher: Human Kinetics
ISBN: 1718217412
Category : Sports & Recreation
Languages : en
Pages : 378

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Book Description
The burgeoning global sport industry is a $500 billion business with no signs of slowing down. For the upper-undergraduate and graduate sport management student exhibiting a penchant for finances and a passion for sports, the field of sport finance presents tremendous career opportunities. No other textbook connects financial principles with real-world sport finance strategies as effectively as Sport Finance, Fifth Edition With HKPropel Access. Emphasizing a more practical approach, the fifth edition goes beyond the what and how of sport finance and dives deeper into the why—the reasoning behind the principles of sport finance—providing students with an even more comprehensive perspective on what drives the financial success or failure of any sport entity. The text is organized into five areas, focused on the hard skills tomorrow’s sport financiers must master to perform their role: increasing revenues and decreasing expenses, developing budgets, understanding financial statements and ratios, obtaining funding and managing cash, and building a financial strategy. Each section features an insightful introduction by a renowned industry professional, providing a real-world perspective that’s sure to pique readers’ interest. Chapters addressing revenues and expenses include budgets from the sporting goods industry, intercollegiate athletics, and professional sports. The sport industry landscape has changed significantly since the previous edition was published, and the fifth edition reflects the new realities affecting today’s sport organizations. Addressed are name, image, and likeness (NIL) rule changes; esports; cryptocurrencies; non-fungible tokens (NFTs); sport gambling; the proliferation of broadcasting rights and the sneaker market; and the impacts of COVID-19 on the sport industry. The fifth edition’s practical takeaways are especially prominent with the addition of related online resources available to students and assignable by instructors via HKPropel. One highlight is “Two-Dollar Team,” an Excel-based simulation that introduces students to assets and liabilities, revenue and expenses, budgeting, cash management, and borrowing and reveals how these specialties work together in developing financial strategies. Three other assignable class projects involve personal budgeting, expenditures, and a stock market game. Other new features include five brand-new case studies and a profile of a typical health club, “Mike’s Gym,” in which students are challenged to put their learning to the test by reading and understanding financial statements, setting budgets, and identifying strengths, weaknesses, and growth opportunities for the fictional facility. Sport Finance provides students with a thorough understanding of the financial and economic aspects of the sport industry. By analyzing sport business entities and structures, financial statements, and funding sources, students will acquire the skills to make more informed and effective financial decisions, better manage the risks, and recognize opportunities in the world of sport. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.

Platforms and Cultural Production

Platforms and Cultural Production PDF Author: Thomas Poell
Publisher: John Wiley & Sons
ISBN: 1509540520
Category : Social Science
Languages : en
Pages : 260

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Book Description
The widespread uptake of digital platforms – from YouTube and Instagram to Twitch and TikTok – is reconfiguring cultural production in profound, complex, and highly uneven ways. Longstanding media industries are experiencing tremendous upheaval, while new industrial formations – live-streaming, social media influencing, and podcasting, among others – are evolving at breakneck speed. Poell, Nieborg, and Duffy explore both the processes and the implications of platformization across the cultural industries, identifying key changes in markets, infrastructures, and governance at play in this ongoing transformation, as well as pivotal shifts in the practices of labor, creativity, and democracy. The authors foreground three particular industries – news, gaming, and social media creation – and also draw upon examples from music, advertising, and more. Diverse in its geographic scope, Platforms and Cultural Production builds on the latest research and accounts from across North America, Western Europe, Southeast Asia, and China to reveal crucial differences and surprising parallels in the trajectories of platformization across the globe. Offering a novel conceptual framework grounded in illuminating case studies, this book is essential for students, scholars, policymakers, and practitioners seeking to understand how the institutions and practices of cultural production are transforming – and what the stakes are for understanding platform power.

Perspectives on Platform Regulation

Perspectives on Platform Regulation PDF Author: Judit Bayer
Publisher:
ISBN: 9783848785575
Category :
Languages : en
Pages : 601

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Book Description
Online social media platforms set the agenda and structure for public and private communication in our age. Their influence and power is beyond any traditional media empire. Their legal regulation is a pressing challenge, but currently, they are mainly governed by economic pressures. There are now diverse legislative attempts to regulate platforms in various parts of the world. The European Union and most of its Member States have historically relied on soft law, but are now looking to introduce regulation. Leading researchers of the field analyse the hard questions and the responses given by various states. The book offers legislative solutions from various parts of the world, compares regulatory concepts and assesses the use of algorithms.

The Cultural Industries

The Cultural Industries PDF Author: David Hesmondhalgh
Publisher: SAGE Publications Limited
ISBN:
Category : Art
Languages : en
Pages : 316

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Book Description
`This is both a smashing textbook and also an impressive contribution to thinking in a range of subjects. This book should influence the way we construct the undergraduate curriculum as well as rethink the polarizaton between political economy and cultural studies′- Frank Webster, City University `A wonderfully clear, insightful and original synthesis of work on the cultural industries, representing the perspectives of the new generation of researchers′ - James Curran, Goldsmiths College, University of London `The Cultural Industries is an indispensable guide to the main forces at work in the production of media today. This lucid, careful, and sophisticated book orders the entire field, for the US as well as Europe, and at one stroke becomes the state of the art, the standard′ - Todd Gitlin, New York University `David Hesmondhalgh offers us a valuable resource and a timely provocation... [A] very well organised and clearly written introduction to this increasingly important area of study. Students and teachers wanting a comprehensive and accessible guide to what we know and where we might be heading will welcome it with open arms... His book deserves to be required reading on every media and cultural studies course′ - Graham Murdock, University of Loughborough ′ The arguments within [this book] provide both a timely overview of current scholarship and offer a unique multidisciplinary approach to the topic in a clear and concise manner′ - TOPIA: Canadian Journal of Cultural Studies What are the ′cultural industries′? What role do they play in contemporary society? How are they changing? The Cultural Industries combines a political economy approach with the best aspects of cultural studies, sociology, communication studies and social theory to provide an overview of the key debates surrounding cultural production. The book: -Considers both the entertainment and the information sectors -Combines analysis of the contemporary scene with a long-range historical perspective -Draws on an range of examples from North America, the United Kingdom, Europe and elsewhere. Hesmondhalgh′s clearly written, thoroughly argued overview of political-economic, organizational, technological and cultural change represents an important intervention in research on cultural production, but at the same time provides students with an accessible, indispensable introduction to the area.