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Author: Alex Marland
Publisher: UBC Press
ISBN: 0774864699
Category : Political Science
Languages : en
Pages : 263
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Book Description
Political leaders are the public face of a party during an election campaign. But what type of work is conducted behind the scenes by lesser-known party members attempting to propel their leaders to victory at the federal level in Canada? Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter reveals how campaign staffers, as well as by those covering and organizing election-related events, perform their duties and overcome obstacles during the heat of a campaign to get their respective leaders elected. Practitioners and political scientists collaborate to present real-world insights that demystify over a dozen occupations, including campaign chairs, fundraisers, advertisers, platform designers, communication personnel, election administrators, political staff, journalists, and pollsters. Inside the Campaign provides an inside look at, and unparalleled understanding of, the nuts and bolts of running a federal campaign in Canada.
Author: Alex Marland
Publisher: UBC Press
ISBN: 0774864699
Category : Political Science
Languages : en
Pages : 263
Get Book Here
Book Description
Political leaders are the public face of a party during an election campaign. But what type of work is conducted behind the scenes by lesser-known party members attempting to propel their leaders to victory at the federal level in Canada? Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter reveals how campaign staffers, as well as by those covering and organizing election-related events, perform their duties and overcome obstacles during the heat of a campaign to get their respective leaders elected. Practitioners and political scientists collaborate to present real-world insights that demystify over a dozen occupations, including campaign chairs, fundraisers, advertisers, platform designers, communication personnel, election administrators, political staff, journalists, and pollsters. Inside the Campaign provides an inside look at, and unparalleled understanding of, the nuts and bolts of running a federal campaign in Canada.
Author: Harold D. Clarke
Publisher: University of Toronto Press
ISBN: 1487594801
Category : Political Science
Languages : en
Pages : 226
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Book Description
Absent Mandate develops the crucial concept of policy mandates, distinguished from other interpretations of election outcomes, and addresses the disconnect between election issues and government actions. Emphasizing Canadian federal elections between 1993 and 2015, the book examines the Chretien/Martin, Harper and Trudeau governments and the campaigns that brought them to power. Using data from the Canadian Election Studies and other major surveys, Absent Mandate documents the longstanding volatility in Canadian voting behaviour. This volatility reflects the flexibility of voters' partisan attachments, the salience of party leader images, and campaigns dominated by discussion of broad national problems and leaders rather than by coherent sets of policy proposals. The failure of elections to provide genuine policy mandates stimulates public discontent with the political process and widens the gap between the promise and the performance of Canadian democracy.
Author: Daniel Kreiss
Publisher: Oxford University Press
ISBN: 0199350272
Category : Political Science
Languages : en
Pages : 305
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Book Description
Given the advanced state of digital technology and social media, one would think that the Democratic and Republican Parties would be reasonably well-matched in terms of their technology uptake and sophistication. But as past presidential campaigns have shown, this is not the case. So what explains this odd disparity? Political scientists have shown that Republicans effectively used the strategy of party building and networking to gain campaign and electoral advantage throughout the twentieth century. In Prototype Politics, Daniel Kreiss argues that contemporary campaigning has entered a new technology-intensive era that the Democratic Party has engaged to not only gain traction against the Republicans, but to shape the new electoral context and define what electoral participation means in the twenty-first century. Prototype Politics provides an analytical framework for understanding why and how campaigns are newly "technology-intensive," and why digital media, data, and analytics are at the forefront of contemporary electoral dynamics. The book discusses the importance of infrastructure, the contexts within which technological innovation happens, and how the collective making of prototypes shapes parties and their technological futures. Drawing on an analysis of the careers of 629 presidential campaign staffers from 2004-2012, as well as interviews with party elites on both sides of the aisle, Prototype Politics details how and why the Democrats invested more in technology, were able to attract staffers with specialized expertise to work in electoral politics, and founded an array of firms to diffuse technological innovations down ballot and across election cycles. Taken together, this book shows how the differences between the major party campaigns on display in 2012 were shaped by their institutional histories since 2004, as well as that of their extended network of allied organizations. In the process, this book argues that scholars need to understand how technological development around politics happens in time and how the dynamics on display during presidential cycles are the outcome of longer processes.
Author: Frederick J. Fletcher
Publisher: Dundurn
ISBN: 9781550021141
Category : Political Science
Languages : en
Pages : 292
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Book Description
Media And Voters In Canadian Election Campaigns
Author: Alex Marland
Publisher: UBC Press
ISBN: 0774827793
Category : Political Science
Languages : en
Pages : 317
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Book Description
Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on recent examples, contributors review such things as the branding of the New Democratic Party, how Stephen Harper’s image is managed, and politicians’ use of Twitter. They also discuss the evolving role of political journalism, including media coverage of politics and how Canadians use the Internet for political discussions. In an era when political communication – from political marketing to citizen journalism – is of vital importance to the workings of government, this timely volume provides insight into the future of Canadian democracy.
Author: Alex Marland
Publisher: UBC Press
ISBN: 077483451X
Category : Political Science
Languages : en
Pages : 385
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Book Description
Election campaigning never stops. That is the new reality of politics and government in Canada, where everyone from staffers in the Prime Minister’s Office to backbench MPs practise political marketing and communication as though each day were a battle to win the news cycle. Permanent Campaigning in Canada examines the growth and democratic implications of political parties’ relentless search for votes and popularity and what constant electioneering means for governance. With the emergence of fixed-date elections and digital media, each day is a battle to win mini-contests: the news cycle, public opinion polls, quarterly fundraising results, by-elections, and more. The contributors’ case studies reveal how political actors are using all available tools at their disposal to secure electoral advantage. This is the first study of a phenomenon – including the use of public resources for partisan gain – that has become embedded in Canadian politics and government.
Author: William P. Cross
Publisher: UBC Press
ISBN: 0774829303
Category : Political Science
Languages : en
Pages : 248
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Book Description
Elections are not just about who casts ballots – they reflect the citizens, parties, media, and history of an electorate. Fighting for Votes examines how these factors interacted during a recent Ontario election. The authors begin by examining the province’s political culture and history. They then delve deeply into the campaign by exploring three lines of enquiry that help define representative democracy: How do parties position themselves to appeal to voters? How is information from and about parties transmitted to voters? And how do voters respond to the information around them? Looking at information from a wealth of sources – from political party websites and debate transcripts to Twitter feeds – they provide a sophisticated analysis of the interplay between voters and political parties in an era of new media. The most complete account of a provincial election available, Fighting for Votes illuminates the evolving electoral landscape.
Author: Cameron D. Anderson
Publisher: UBC Press
ISBN: 0774859369
Category : Political Science
Languages : en
Pages : 323
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Book Description
Can election results be explained, given that each ballot reflects the influence of countless impressions, decisions, and attachments? Leading young scholars of political behaviour piece together a comprehensive portrait of the modern Canadian voter to reveal the challenges of understanding election results. By systematically exploring the long-standing attachments, short-term influences, and proximate factors that influence our behaviour in the voting booth, this theoretically grounded and methodologically advanced collection sheds new light on the choices we make as citizens and provides important insights into recent national developments.
Author: Henry E. Brady
Publisher: University of Michigan Press
ISBN: 0472023039
Category : Political Science
Languages : en
Pages : 406
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Book Description
Capturing Campaign Effects is the definitive study to date of the influence of campaigns on political culture. Comprising a broad exploration of campaign factors (debates, news coverage, advertising, and polls) and their effects (priming, learning, and persuasion), as well as an impressive survey of techniques for the collection and analysis of campaign data, Capturing Campaign Effects examines different kinds of campaigns in the U.S. and abroad and presents strong evidence for significant campaign effects. "Capturing Campaign Effects is an accessible and penetrating account of modern scholarship on electoral politics. It draws critical insights from a range of innovative analyses." --Arthur Lupia, University of Michigan "What a wonderful way to usher in the new era of election studies! This book spotlights fascinating paradoxes in the literature of voting behavior, highlights many promising approaches to resolving those paradoxes, and shows how these strategies can yield important findings with terrific payoffs for our understanding of contemporary democracy. Fasten your seatbelts, folks: scholarship on elections is about to speed up thanks to this collection of great essays." --Jon Krosnick, Stanford University "The past decade has seen a renewed interest in understanding campaign effects. How and when do voters learn? Does the election campaign even matter at all? Capturing Campaign Effects draws on leading political scientists to address these matters. The result is a collection that will become the major reference for the study of campaigns. The lesson that emerges is that campaigns do affect voter decision making, usually for the better." --Robert S. Erikson, Columbia University Henry E. Brady is Class of 1941 Monroe Deutsch Professor of Political Science and Public Policy, and Director of the Survey Research Center at the University of California, Berkeley. Richard Johnston is Professor and Head of Political Science and Distinguished University Scholar at the University of British Columbia.
Author: Linda Granfield
Publisher:
ISBN: 9781554530915
Category : Elections
Languages : en
Pages : 0
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Book Description
An informative and up-to-date look at how Canadians elect their government.
