Author: Fred A. Woodress
Publisher:
ISBN:
Category : Community colleges
Languages : en
Pages : 86
Book Description
Public Relations for Community/junior Colleges
Author: Fred A. Woodress
Publisher:
ISBN:
Category : Community colleges
Languages : en
Pages : 86
Book Description
Publisher:
ISBN:
Category : Community colleges
Languages : en
Pages : 86
Book Description
Junior College Public Relations
Author: Allan Jordan Orler
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 168
Book Description
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 168
Book Description
Improving Relations with the Public
Author: Louis W. Bender
Publisher:
ISBN:
Category : Community colleges
Languages : en
Pages : 132
Book Description
Publisher:
ISBN:
Category : Community colleges
Languages : en
Pages : 132
Book Description
Community, Junior, and Technical Colleges
Author: William A. Harper
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 232
Book Description
This nine-chapter monograph suggests public relations strategies for two-year colleges. After Chapter I sets forth the need for public relations programs to communicate with various audiences, Chapter II examines the terminology, objectives, and nature of public relations, considers the advisory role of the public relations officer, and identifies some unique characteristics of two-year institutions' public relations. Chapter III outlines the components of a public relations effort, which include management, counsel, public information, publications, public speeches, speakers' bureaus, special events, culture and entertainment, alumni and employee relations, and fund raising. This chapter goes on to consider ways of combining these components into an effective program. The qualifications, sources, and job descriptions of the public relations director and staff are discussed in Chapter IV, which also considers multicampus operations and evaluation methods. Chapter V urges a public relations consciousness among staff, faculty, students, and trustees, and Chapter VI discusses relations with community groups (e.g., labor, government, donors, and churches). Chapter VII reviews press criticism, fund drives, student recruitment, foundations, student protest, collective bargaining, and faculty dissent. Chapter VIII stresses the need for good relations with national media, while Chapter IX concludes with several challenges for the community college present. Chapters I through VIII conclude with specific topic-related guidelines. (KL)
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 232
Book Description
This nine-chapter monograph suggests public relations strategies for two-year colleges. After Chapter I sets forth the need for public relations programs to communicate with various audiences, Chapter II examines the terminology, objectives, and nature of public relations, considers the advisory role of the public relations officer, and identifies some unique characteristics of two-year institutions' public relations. Chapter III outlines the components of a public relations effort, which include management, counsel, public information, publications, public speeches, speakers' bureaus, special events, culture and entertainment, alumni and employee relations, and fund raising. This chapter goes on to consider ways of combining these components into an effective program. The qualifications, sources, and job descriptions of the public relations director and staff are discussed in Chapter IV, which also considers multicampus operations and evaluation methods. Chapter V urges a public relations consciousness among staff, faculty, students, and trustees, and Chapter VI discusses relations with community groups (e.g., labor, government, donors, and churches). Chapter VII reviews press criticism, fund drives, student recruitment, foundations, student protest, collective bargaining, and faculty dissent. Chapter VIII stresses the need for good relations with national media, while Chapter IX concludes with several challenges for the community college present. Chapters I through VIII conclude with specific topic-related guidelines. (KL)
A model program of public relations for a denominational junior college
Author: Walter Price Smith
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 316
Book Description
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 316
Book Description
College Public Relations Annual
Author: American College Public Relations Association
Publisher:
ISBN:
Category : Schools
Languages : en
Pages : 420
Book Description
Publisher:
ISBN:
Category : Schools
Languages : en
Pages : 420
Book Description
Public Relations Ideas
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 60
Book Description
Public Relations for the Junior College
Author: Arthur Frank Ryan
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 30
Book Description
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 30
Book Description
A Study of Three Selected Factors in the Public Relations Programs of Colleges and Universities
Author: A. Westley Rowland
Publisher:
ISBN:
Category : Schools
Languages : en
Pages : 408
Book Description
Publisher:
ISBN:
Category : Schools
Languages : en
Pages : 408
Book Description
Public Relations and the President of a Public Junior College
Author: William Thomas Pickford
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 102
Book Description
Publisher:
ISBN:
Category : Junior colleges
Languages : en
Pages : 102
Book Description