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Author: Biplab Kumar Datta
Publisher: Springer Nature
ISBN: 303130375X
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
This book discusses innovation and invention. It introduces innovation, the innovation eco-system needed in company to succeed in innovation, the need for innovation and its timing with respect to the product life cycle. It shows how to develop innovation strategy and get ready for product development, the management of innovation processes from the concept phase to commercialization and supplies practical tools and techniques for achieving success in complex, fast-track technology development projects. In today’s world of fast-paced innovation from all corners of the world, technology is getting obsolete much faster than it was 50 years ago. In order to match the fast-evolving market demand and evolution of technology, one needs to innovate much faster. The whole process of developing technology/product/services from concept phase to prototyping to series production and commercialization has to happen in a very structured way so that the process is not only fast-track and lean but also very efficient. The methodology presented in the book has been applied in many real-life projects. The book will be of interest to professionals in business and technology as well as students.
Author: Biplab Kumar Datta
Publisher: Springer Nature
ISBN: 303130375X
Category : Business & Economics
Languages : en
Pages : 170
Get Book Here
Book Description
This book discusses innovation and invention. It introduces innovation, the innovation eco-system needed in company to succeed in innovation, the need for innovation and its timing with respect to the product life cycle. It shows how to develop innovation strategy and get ready for product development, the management of innovation processes from the concept phase to commercialization and supplies practical tools and techniques for achieving success in complex, fast-track technology development projects. In today’s world of fast-paced innovation from all corners of the world, technology is getting obsolete much faster than it was 50 years ago. In order to match the fast-evolving market demand and evolution of technology, one needs to innovate much faster. The whole process of developing technology/product/services from concept phase to prototyping to series production and commercialization has to happen in a very structured way so that the process is not only fast-track and lean but also very efficient. The methodology presented in the book has been applied in many real-life projects. The book will be of interest to professionals in business and technology as well as students.
Author: Biplab Kumar Datta
Publisher:
ISBN: 9783031303760
Category :
Languages : en
Pages : 0
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Book Description
This book discusses innovation and invention. It introduces innovation, the innovation eco-system needed in company to succeed in innovation, the need for innovation and its timing with respect to the. product life cycle. It shows how to develop innovation strategy and get ready for product development, the management of innovation processes from the concept phase to commercialization and supplies practical tools and techniques for achieving success in complex, fast-track technology development projects. In today's world of fast-paced innovation from all corners of the world, technology is getting obsolete much faster than it was 50 years ago. In order to match the fast-evolving market demand and evolution of technology, one needs to innovate much faster. The whole process of developing technology/product/services from concept phase to prototyping to series production and commercialization has to happen in a very structured way so that the process is not only fast-track and lean but also very efficient. The methodology presented in the book has been applied in many real-life projects. The book will be of interest to professionals in business and technology as well as students.
Author: Don Debelak
Publisher: John Wiley & Sons
ISBN: 0471738700
Category : Business & Economics
Languages : en
Pages : 402
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Book Description
A revised and expanded new edition of the classic guide for inventors When this comprehensive resource for inventors was first published, bringing a new product to market was costly, time-consuming, and very risky. But today, new technologies including the Internet have drastically changed the world of inventing. In the past, inventors had to handle production, manufacturing, packaging, and distribution by themselves. Today, large companies are constantly looking for new inventions to license, and new technology makes it easier than ever for inventors to outsource what they can't handle themselves. A leading expert on invention and innovation, author Don Debelak has brought this one-of-a-kind inventor's guide fully up to date. This new edition is packed with trustworthy, proven advice on product design, manufacturing, patenting, licensing, distribution, financing, and more. Plus, the latest innovative strategies in funding, outsourcing, and Internet marketing make this the most complete and up-to-the-minute guide available for inventors like you. Inside, you'll learn how to: * Recognize a valuable, moneymaking idea * Determine if your product is market-ready * Create a custom, step-by-step product-to-market strategy * Adjust your strategy for changing market conditions * Find financial help from investors and partners * Use turbo-outsourcing to bring your product to market in a year or less * Find a manufacturer to cover up-front development costs With more funding, licensing, and outsourcing options available, it's easier and cheaper than ever to get your product on the shelves. So why wait? Whether you're an experienced inventor who wants to sell more of your creations, or just someone with a million-dollar idea, this is your guide to financial success. Don Debelak's expert advice and timeless wisdom have already helped thousands of people turn their inventions into cash. Don't miss the boat!
Author: George Krasadakis
Publisher: Springer Nature
ISBN: 3030451399
Category : Business & Economics
Languages : en
Pages : 316
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Book Description
This book presents unique insights and advice on defining and managing the innovation transformation journey. Using novel ideas, examples and best practices, it empowers management executives at all levels to drive cultural, technological and organizational changes toward innovation. Covering modern innovation techniques, tools, programs and strategies, it focuses on the role of the latest technologies (e.g., artificial intelligence to discover, handle and manage ideas), methodologies (including Agile Engineering and Rapid Prototyping) and combinations of these (like hackathons or gamification). At the same time, it highlights the importance of culture and provides suggestions on how to build it. In the era of AI and the unprecedented pace of technology evolution, companies need to become truly innovative in order to survive. The transformation toward an innovation-led company is difficult – it requires a strong leadership and culture, advanced technologies and well-designed programs. The book is based on the author’s long-term experience and novel ideas, and reflects two decades of startup, consulting and corporate leadership experience. It is intended for business, technology, and innovation leaders.
Author: United States. Congress. Senate. Office of Management and Budget. Executive Office of the President
Publisher:
ISBN: 9780160944192
Category : Economic assistance, Domestic
Languages : en
Pages : 1886
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Book Description
Identifies and describes specific government assistance opportunities such as loans, grants, counseling, and procurement contracts available under many agencies and programs.
Author: Jeffrey Archer
Publisher: DIANE Publishing
ISBN: 0788173928
Category :
Languages : en
Pages : 1694
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Book Description
Author: Damian Hine
Publisher: Edward Elgar Publishing
ISBN: 1847204279
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
The contributors to this book explore the role and importance of qualitative, interpretist research in the dynamic field of enterprise. They establish the link between the innovative nature of small enterprise and the need to utilise research methodologies, which are themselves innovative. The book highlights the fact that enterprise research has the advantage of sufficient youth as a research discipline to permit a wide scope for new and innovative research studies. Probing this unexplored terrain therefore requires exploratory research methods supported by inductive research techniques. These methods and techniques are examined in detail: topics covered are diverse, ranging from a review of quantitative research methodologies and the integration of methodological philosophies and approaches; to the application of two novel analytical techniques. Convergent interviewing, action research, case research and marketing research for isolated SMEs are all also explored in depth. This book will provide academics, researchers and students with a cohesive body of material on the use of interpretist research techniques in all areas of enterprise research.
Author:
Publisher:
ISBN:
Category : Economic assistance, Domestic
Languages : en
Pages : 1390
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Book Description
Identifies and describes specific government assistance opportunities such as loans, grants, counseling, and procurement contracts available under many agencies and programs.
Author: John Fahy
Publisher: McGraw Hill
ISBN: 1526849011
Category : Business & Economics
Languages : en
Pages : 435
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Book Description
Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in today’s world deal with questions around sustainability, climate change and planned product obsolescence? In its 7th edition, Foundations of Marketing aims to answer these pressing questions. This leading textbook is packed with contemporary examples and case studies that highlight the real-world applications of marketing concepts. Discover: • The growing importance of social marketing • How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels • The role of brand communities, peer-to-peer marketing and social influencers • Both a Managerial and Consumer approach to marketing Key features: • Marketing Spotlights highlight the marketing innovations of brands such as Zoom, Rent the Runway, John Lewis and Patagonia. • Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Denmark, The Netherlands and internationally. • Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices. • End of Chapter Case Studies covering Starbucks, Patek Philipe, Spotify and Depop provides students with an in-depth analysis of companies’ marketing strategies. Each case study has dedicated questions to encourage critical thinking. • Connect® resources such as updated Testbank and Quiz questions, Application Based Activities and assignable Case Studies with associated multiple-choice questions. John Fahy is Professor of Marketing at the University of Limerick, Ireland David Jobber is Professor of Marketing at the University of Bradford School of Management, UK
Author:
Publisher:
ISBN:
Category : Government purchasing
Languages : en
Pages : 1124
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Book Description
