Author: Álvaro Rocha
Publisher: Springer Nature
ISBN: 9813341831
Category : Technology & Engineering
Languages : en
Pages : 783
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Book Description
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Author: Richard Haas
Publisher: Prestel Publishing
ISBN:
Category : Art
Languages : en
Pages : 104
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Book Description
Contemporary trompe l'oeil artist Richard Haas transforms the drab exteriors of neglected buildings into breath-taking facades. The City Is My Canvas documents his most important projects of the last two decades in lavish double-page spreads which illustrate the "before" and "after" phases of each site. From Italian Quadrata paintings to Baroque and Rococo interiors, trompe l'oeil murals have a long tradition as decoration and didactic illustration. Muralist Richard Haas brings this tradition into the 21st-century as he revitalizes forgotten buildings in eroding city centers by creating new "false" facades that seamlessly blend into the existing environment. "The world is constantly changing, and the needs of the city change with it", says Haas. "Even if blank urban walls at key locations of the city are now primarily seen as opportunities for computer-generated advertisements, whole segments of the mid-range urban American landscape and large areas of our edge cities remain in drastic need of refinement, softening, and improvement".
Author: Gérard Cliquet
Publisher: John Wiley & Sons
ISBN: 1786305801
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.
Author: Bernard Mendiburu
Publisher: Taylor & Francis
ISBN: 1136137734
Category : Art
Languages : en
Pages : 233
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Book Description
Hollywood is going 3D, read this book to understand why and how, and to secure your next job on a 3D movie. Making a 3D movie is much more than shooting with a 3D camera and showing it in a 3D theater. Each and every step of the movie production cycle will be affected by 3D, just like sound and color affected the whole industry. After an introduction on how the human brain perceive depth, this book explains, in a step-by-step approach, how 3D affects screen writing, art direction, principal photography, editing, visual effects and even movies distribution. It's a must read for anyone in the profession who wants to understand the next revolution in cinema. The DVD is not included with the E-book. Please contact the publisher for access to the DVD content by emailing
[email protected].
Author: David Brewster
Publisher: Franklin Classics
ISBN: 9780341874843
Category :
Languages : en
Pages : 298
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Book Description
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author: James C. Ingle
Publisher:
ISBN:
Category : Beach erosion
Languages : en
Pages : 221
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Book Description
Author: John Isaac Beare
Publisher:
ISBN:
Category : Cognition
Languages : en
Pages : 378
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Book Description
Author: David K. Stevenson
Publisher: McClain Printing Company
ISBN:
Category : Medical
Languages : en
Pages : 422
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Book Description
The field of otolith microstructure research has experienced phenomenal growth since the early 1970s and now forms the basis for hundreds of studies in early life history, age, growth, recruitment, migration, mortality and stock structure. This book represents the first effort to compile and summarize the many techniques and procedures associated with studies of otolith microstructure. The complete sequence of events, from sample collection to data analysis, is covered comprehensively, so as to be applicable to most species and situations. The various chapters include both published and unpublished procedures.
Author: María García Montero
Publisher: Elsevier Health Sciences
ISBN: 8413820359
Category : Medical
Languages : es
Pages : 241
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Book Description
- Aborda un amplio abanico de temas: ventajas e inconvenientes de las diferentes técnicas quirúrgicas; diversos tipos de lentes intraoculares; evidencia sobre las complicaciones postoperatorias más frecuentes; anisometría y monovisión; ambliopía en adultos, y terapias de rehabilitación para complicaciones postoperatorias. - Proporciona protocolos completos de exploración optométrica para la identificación de cuadros disfuncionales y factores susceptibles de desencadenar complicaciones, así como para la evaluación del estado motor-sensorial. - Ofrece prácticos y detallados algoritmos de decisión para orientar el manejo clínico. - Incluye una sección de casos clínicos reales, diagnosticados, evaluados y tratados por los propios autores.
Author: Borràs García, M. Rosa
Publisher: Universitat Politècnica de Catalunya. Iniciativa Digital Politècnica
ISBN: 8498803306
Category : Technology & Engineering
Languages : es
Pages : 276
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Book Description
Este libro está dirigido a todos los profesionales del campo de la optometría que quieran profundizar en la visión binocular. También está indicado para los alumnos de tercer curso de Optometría, tanto en asignaturas troncales como optativas. Sus contenidos están divididos en capítulos que pueden ser leídos de forma independiente, aunque es recomendable comprender el presente texto como una unidad. Su estructura abarca desde las disfunciones binoculares más frecuentes al estrabismo, la ambliopía y la optometría pediátrica, pasando por las diversas opciones de tratamiento, incluida la terapia visual.
