Author: Charles Austin Bates
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1006
Book Description
Charles Austin Bates' Criticisms
Author: Charles Austin Bates
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1006
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1006
Book Description
Marketing/communications
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1152
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1152
Book Description
Selling Style
Author: Rob Schorman
Publisher: University of Pennsylvania Press
ISBN: 9780812237283
Category : Business & Economics
Languages : en
Pages : 228
Book Description
"Schorman demonstrates in this readable study of 1890s U.S. society how fashion—which he defines as clothing everyone wears and the symbolic system connected to its choice—reflects the cultural dynamics caused by rapid social change and remnants of past attitudes."—Choice
Publisher: University of Pennsylvania Press
ISBN: 9780812237283
Category : Business & Economics
Languages : en
Pages : 228
Book Description
"Schorman demonstrates in this readable study of 1890s U.S. society how fashion—which he defines as clothing everyone wears and the symbolic system connected to its choice—reflects the cultural dynamics caused by rapid social change and remnants of past attitudes."—Choice
Printers' Ink
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1316
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1316
Book Description
Printers' Ink; the ... Magazine of Advertising, Management and Sales
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 856
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 856
Book Description
Advertising & Selling
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1590
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1590
Book Description
American Newspaper Directory
Author: George Presbury Rowell
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1416
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1416
Book Description
American Newspaper Directory
The Origins of Graphic Design in America, 1870-1920
Author: Burton Raffel
Publisher: Yale University Press
ISBN: 9780300068351
Category : Design
Languages : en
Pages : 246
Book Description
By the time the phrase "graphic design" first appeared in print in 1922, design professionals in America had already created a discipline combining visual art with mass communication. In this book, Ellen Mazur Thomson examines for the first time the early development of the graphic design profession. It has been thought that graphic design emerged as a profession only when European modernism arrived in America in the 1930s, yet Thomson shows that the practice of graphic design began much earlier. Shortly after the Civil War, when the mechanization of printing and reproduction technology transformed mass communication, new design practices emerged. Thomson investigates the development of these practices from 1870 to 1920, a time when designers came to recognize common interests and create for themselves a professional identity. What did the earliest designers do, and how did they learn to do it? What did they call themselves? How did they organize them-selves and their work? Drawing on an array of original period documents, the author explores design activities in the printing, type founding, advertising, and publishing industries, setting the early history of graphic design in the context of American social history.
Publisher: Yale University Press
ISBN: 9780300068351
Category : Design
Languages : en
Pages : 246
Book Description
By the time the phrase "graphic design" first appeared in print in 1922, design professionals in America had already created a discipline combining visual art with mass communication. In this book, Ellen Mazur Thomson examines for the first time the early development of the graphic design profession. It has been thought that graphic design emerged as a profession only when European modernism arrived in America in the 1930s, yet Thomson shows that the practice of graphic design began much earlier. Shortly after the Civil War, when the mechanization of printing and reproduction technology transformed mass communication, new design practices emerged. Thomson investigates the development of these practices from 1870 to 1920, a time when designers came to recognize common interests and create for themselves a professional identity. What did the earliest designers do, and how did they learn to do it? What did they call themselves? How did they organize them-selves and their work? Drawing on an array of original period documents, the author explores design activities in the printing, type founding, advertising, and publishing industries, setting the early history of graphic design in the context of American social history.
The National Union Catalog, Pre-1956 Imprints
Author: Library of Congress
Publisher:
ISBN:
Category : Catalogs, Union
Languages : en
Pages : 710
Book Description
Publisher:
ISBN:
Category : Catalogs, Union
Languages : en
Pages : 710
Book Description