Author: Read Montague
Publisher: Penguin
ISBN: 0452288843
Category : Science
Languages : en
Pages : 353
Book Description
"A fascinating introduction" (Steven Pinker) to the science of decision-making One of the leading thinkers in the computational neuroscience revolution offers a brilliant new perspective on the mind?s decision-making process. Why do we make the choices we make? How can science explain free will? If our brains are like slow computers originally programmed for survival with goals like food, water, and sex, why do we make choices that go against our own biological best interests? Where do values come from? What role do emotions play? From how we decide what we consume to the romantic, ethical, and financial choices we make, Read Montague guides readers through a new approach to the mind that is both entertaining and illuminating.
Your Brain Is (Almost) Perfect
Author: Read Montague
Publisher: Penguin
ISBN: 0452288843
Category : Science
Languages : en
Pages : 353
Book Description
"A fascinating introduction" (Steven Pinker) to the science of decision-making One of the leading thinkers in the computational neuroscience revolution offers a brilliant new perspective on the mind?s decision-making process. Why do we make the choices we make? How can science explain free will? If our brains are like slow computers originally programmed for survival with goals like food, water, and sex, why do we make choices that go against our own biological best interests? Where do values come from? What role do emotions play? From how we decide what we consume to the romantic, ethical, and financial choices we make, Read Montague guides readers through a new approach to the mind that is both entertaining and illuminating.
Publisher: Penguin
ISBN: 0452288843
Category : Science
Languages : en
Pages : 353
Book Description
"A fascinating introduction" (Steven Pinker) to the science of decision-making One of the leading thinkers in the computational neuroscience revolution offers a brilliant new perspective on the mind?s decision-making process. Why do we make the choices we make? How can science explain free will? If our brains are like slow computers originally programmed for survival with goals like food, water, and sex, why do we make choices that go against our own biological best interests? Where do values come from? What role do emotions play? From how we decide what we consume to the romantic, ethical, and financial choices we make, Read Montague guides readers through a new approach to the mind that is both entertaining and illuminating.
Your Brain Is (Almost) Perfect
Author: Read Montague
Publisher: Penguin
ISBN: 1101665610
Category : Science
Languages : en
Pages : 353
Book Description
"A fascinating introduction" (Steven Pinker) to the science of decision-making One of the leading thinkers in the computational neuroscience revolution offers a brilliant new perspective on the mind?s decision-making process. Why do we make the choices we make? How can science explain free will? If our brains are like slow computers originally programmed for survival with goals like food, water, and sex, why do we make choices that go against our own biological best interests? Where do values come from? What role do emotions play? From how we decide what we consume to the romantic, ethical, and financial choices we make, Read Montague guides readers through a new approach to the mind that is both entertaining and illuminating.
Publisher: Penguin
ISBN: 1101665610
Category : Science
Languages : en
Pages : 353
Book Description
"A fascinating introduction" (Steven Pinker) to the science of decision-making One of the leading thinkers in the computational neuroscience revolution offers a brilliant new perspective on the mind?s decision-making process. Why do we make the choices we make? How can science explain free will? If our brains are like slow computers originally programmed for survival with goals like food, water, and sex, why do we make choices that go against our own biological best interests? Where do values come from? What role do emotions play? From how we decide what we consume to the romantic, ethical, and financial choices we make, Read Montague guides readers through a new approach to the mind that is both entertaining and illuminating.
The Human Brain Book
Author: Rita Carter
Publisher: Penguin
ISBN: 075666215X
Category : Medical
Languages : en
Pages : 258
Book Description
The Human Brain Book is a complete guide to the one organ in the body that makes each of us what we are - unique individuals. It combines the latest findings from the field of neuroscience with expert text and state-of-the-art illustrations and imaging techniques to provide an incomparable insight into every facet of the brain. Layer by layer, it reveals the fascinating details of this remarkable structure, covering all the key anatomy and delving into the inner workings of the mind, unlocking its many mysteries, and helping you to understand what's going on in those millions of little gray and white cells. Tricky concepts are illustrated and explained with clarity and precision, as The Human Brain Book looks at how the brain sends messages to the rest of the body, how we think and feel, how we perform unconscious actions (for example, breathing), explores the nature of genius, asks why we behave the way we do, explains how we see and hear things, and how and why we dream. Physical and psychological disorders affecting the brain and nervous system are clearly illustrated and summarized in easy-to-understand terms.
Publisher: Penguin
ISBN: 075666215X
Category : Medical
Languages : en
Pages : 258
Book Description
The Human Brain Book is a complete guide to the one organ in the body that makes each of us what we are - unique individuals. It combines the latest findings from the field of neuroscience with expert text and state-of-the-art illustrations and imaging techniques to provide an incomparable insight into every facet of the brain. Layer by layer, it reveals the fascinating details of this remarkable structure, covering all the key anatomy and delving into the inner workings of the mind, unlocking its many mysteries, and helping you to understand what's going on in those millions of little gray and white cells. Tricky concepts are illustrated and explained with clarity and precision, as The Human Brain Book looks at how the brain sends messages to the rest of the body, how we think and feel, how we perform unconscious actions (for example, breathing), explores the nature of genius, asks why we behave the way we do, explains how we see and hear things, and how and why we dream. Physical and psychological disorders affecting the brain and nervous system are clearly illustrated and summarized in easy-to-understand terms.
How Big Is Your Brain?
Author: Ian Livingstone
Publisher:
ISBN: 9781840468038
Category : Games & Activities
Languages : en
Pages : 276
Book Description
This title contains over 300 interactive number puzzles, codes and logic conundrums including a 16 page colour section. It is perfect for the 'New Year, New You' market - discover whether your brain is the size of a pea or the size of a planet! Like the rest of your body, your brain needs to sweat and stretch to improve. Give it the workout it deserves with this interactive book, and develop your concentration, memory and creative thinking! Ranging from the mildly challenging to the almost impossible, each puzzle directs you to another when completed - depending on whether or not you got the first one right! It's a fiendish interactive maze of riddles, enigmas and fanciful brainteasers, including code-breaking, number-crunching and logic conundrums, all there to test your mind to the limit. With over 200 puzzles, "How Big is Your Brain" can be endlessly replayed to improve your mind - and a brain-boosting score. How big is your brain? - take the challenge and find out!
Publisher:
ISBN: 9781840468038
Category : Games & Activities
Languages : en
Pages : 276
Book Description
This title contains over 300 interactive number puzzles, codes and logic conundrums including a 16 page colour section. It is perfect for the 'New Year, New You' market - discover whether your brain is the size of a pea or the size of a planet! Like the rest of your body, your brain needs to sweat and stretch to improve. Give it the workout it deserves with this interactive book, and develop your concentration, memory and creative thinking! Ranging from the mildly challenging to the almost impossible, each puzzle directs you to another when completed - depending on whether or not you got the first one right! It's a fiendish interactive maze of riddles, enigmas and fanciful brainteasers, including code-breaking, number-crunching and logic conundrums, all there to test your mind to the limit. With over 200 puzzles, "How Big is Your Brain" can be endlessly replayed to improve your mind - and a brain-boosting score. How big is your brain? - take the challenge and find out!
Smarter Tomorrow
Author: Elizabeth R. Ricker
Publisher: Little, Brown Spark
ISBN: 0316535087
Category : Psychology
Languages : en
Pages : 352
Book Description
What if you could upgrade your brain in 15 minutes a day? Let Elizabeth Ricker, an MIT and Harvard-trained brain researcher turned Silicon Valley technologist, show you how. Join Ricker on a wild and edifying romp through the cutting-edge world of neuroscience and biohacking. You'll encounter Olympic athletes, a game show contestant, a memory marvel, a famous CEO, and scientists galore. From Ricker’s decade-long quest, you will learn: ● The brain-based reason so many self-improvement projects fail . . . But how a little-known secret of Nobel Prize winning scientists could finally unlock success ● Which four abilities—both cognitive and emotional—can predict success in work and relationships . . . and a new system for improving all four ● Which seven research-tested tools can supercharge mental performance. They range from low-tech (a surprising new mindset) to downright futuristic (an electrical device for at-home brain stimulation) Best of all, you will learn to upgrade your brain with Ricker’s 20 customizable self-experiments and a sample, 12-week schedule. Ricker distills insights from dozens of interviews and hundreds of research studies from around the world. She tests almost everything on herself, whether it’s nicotine, video games, meditation, or a little-known beverage from the Pacific islands. Some experiments fail hilariously—but others transform her cognition. She is able to sharpen her memory, increase her attention span, boost her mood, and clear her brain fog. By following Ricker’s system, you’ll uncover your own boosts to mental performance, too. Join a growing, global movement of neurohackers revolutionizing their careers and relationships. Let this book change 15 minutes of your day, and it may just change the rest of your life!
Publisher: Little, Brown Spark
ISBN: 0316535087
Category : Psychology
Languages : en
Pages : 352
Book Description
What if you could upgrade your brain in 15 minutes a day? Let Elizabeth Ricker, an MIT and Harvard-trained brain researcher turned Silicon Valley technologist, show you how. Join Ricker on a wild and edifying romp through the cutting-edge world of neuroscience and biohacking. You'll encounter Olympic athletes, a game show contestant, a memory marvel, a famous CEO, and scientists galore. From Ricker’s decade-long quest, you will learn: ● The brain-based reason so many self-improvement projects fail . . . But how a little-known secret of Nobel Prize winning scientists could finally unlock success ● Which four abilities—both cognitive and emotional—can predict success in work and relationships . . . and a new system for improving all four ● Which seven research-tested tools can supercharge mental performance. They range from low-tech (a surprising new mindset) to downright futuristic (an electrical device for at-home brain stimulation) Best of all, you will learn to upgrade your brain with Ricker’s 20 customizable self-experiments and a sample, 12-week schedule. Ricker distills insights from dozens of interviews and hundreds of research studies from around the world. She tests almost everything on herself, whether it’s nicotine, video games, meditation, or a little-known beverage from the Pacific islands. Some experiments fail hilariously—but others transform her cognition. She is able to sharpen her memory, increase her attention span, boost her mood, and clear her brain fog. By following Ricker’s system, you’ll uncover your own boosts to mental performance, too. Join a growing, global movement of neurohackers revolutionizing their careers and relationships. Let this book change 15 minutes of your day, and it may just change the rest of your life!
Rewire Your Brain
Author: John B. Arden
Publisher: John Wiley & Sons
ISBN: 0470487291
Category : Self-Help
Languages : en
Pages : 256
Book Description
How to rewire your brain to improve virtually every aspect of your life-based on the latest research in neuroscience and psychology on neuroplasticity and evidence-based practices Not long ago, it was thought that the brain you were born with was the brain you would die with, and that the brain cells you had at birth were the most you would ever possess. Your brain was thought to be “hardwired” to function in predetermined ways. It turns out that's not true. Your brain is not hardwired, it's "softwired" by experience. This book shows you how you can rewire parts of the brain to feel more positive about your life, remain calm during stressful times, and improve your social relationships. Written by a leader in the field of Brain-Based Therapy, it teaches you how to activate the parts of your brain that have been underactivated and calm down those areas that have been hyperactivated so that you feel positive about your life and remain calm during stressful times. You will also learn to improve your memory, boost your mood, have better relationships, and get a good night sleep. Reveals how cutting-edge developments in neuroscience, and evidence-based practices can be used to improve your everyday life Other titles by Dr. Arden include: Brain-Based Therapy-Adult, Brain-Based Therapy-Child, Improving Your Memory For Dummies and Heal Your Anxiety Workbook Dr. Arden is a leader in integrating the new developments in neuroscience with psychotherapy and Director of Training in Mental Health for Kaiser Permanente for the Northern California Region Explaining exciting new developments in neuroscience and their applications to daily living, Rewire Your Brain will guide you through the process of changing your brain so you can change your life and be free of self-imposed limitations.
Publisher: John Wiley & Sons
ISBN: 0470487291
Category : Self-Help
Languages : en
Pages : 256
Book Description
How to rewire your brain to improve virtually every aspect of your life-based on the latest research in neuroscience and psychology on neuroplasticity and evidence-based practices Not long ago, it was thought that the brain you were born with was the brain you would die with, and that the brain cells you had at birth were the most you would ever possess. Your brain was thought to be “hardwired” to function in predetermined ways. It turns out that's not true. Your brain is not hardwired, it's "softwired" by experience. This book shows you how you can rewire parts of the brain to feel more positive about your life, remain calm during stressful times, and improve your social relationships. Written by a leader in the field of Brain-Based Therapy, it teaches you how to activate the parts of your brain that have been underactivated and calm down those areas that have been hyperactivated so that you feel positive about your life and remain calm during stressful times. You will also learn to improve your memory, boost your mood, have better relationships, and get a good night sleep. Reveals how cutting-edge developments in neuroscience, and evidence-based practices can be used to improve your everyday life Other titles by Dr. Arden include: Brain-Based Therapy-Adult, Brain-Based Therapy-Child, Improving Your Memory For Dummies and Heal Your Anxiety Workbook Dr. Arden is a leader in integrating the new developments in neuroscience with psychotherapy and Director of Training in Mental Health for Kaiser Permanente for the Northern California Region Explaining exciting new developments in neuroscience and their applications to daily living, Rewire Your Brain will guide you through the process of changing your brain so you can change your life and be free of self-imposed limitations.
What Makes Your Brain Happy and Why You Should Do the Opposite
Author: David Disalvo
Publisher: Prometheus Books
ISBN: 161614484X
Category : Psychology
Languages : en
Pages : 300
Book Description
This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. Author David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains’ foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.
Publisher: Prometheus Books
ISBN: 161614484X
Category : Psychology
Languages : en
Pages : 300
Book Description
This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. Author David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains’ foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.
The Almost Perfect State
Author: Don Marquis
Publisher:
ISBN:
Category :
Languages : en
Pages : 240
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 240
Book Description
The Brain Book
Author: Ken Ashwell
Publisher: Palgrave
ISBN: 9781420256840
Category : Medical
Languages : en
Pages : 352
Book Description
The Brain Book investigates the amazingly complex and intriguing structure that is the human brain. Made up of billions of nerve cells, the brain controls our thoughts, movements, behaviour and emotions. This comprehensive book explores such diverse topics as how we sense the world, consciousness and memory, through to diseases and disorders, the ageing brain and spinal injury repair. Containing the latest medical research, The Brain Book explains in concise, clear language important health issues such as the effects of recreational drugs and medicines on the brain, strokes, tumours and the biological basis of mental illness. Hundreds of colour images, including stunning 3-D illustrations created exclusively for this book, reveal the intricate workings of the brain to show incredible details beyond what the eye can usually see.
Publisher: Palgrave
ISBN: 9781420256840
Category : Medical
Languages : en
Pages : 352
Book Description
The Brain Book investigates the amazingly complex and intriguing structure that is the human brain. Made up of billions of nerve cells, the brain controls our thoughts, movements, behaviour and emotions. This comprehensive book explores such diverse topics as how we sense the world, consciousness and memory, through to diseases and disorders, the ageing brain and spinal injury repair. Containing the latest medical research, The Brain Book explains in concise, clear language important health issues such as the effects of recreational drugs and medicines on the brain, strokes, tumours and the biological basis of mental illness. Hundreds of colour images, including stunning 3-D illustrations created exclusively for this book, reveal the intricate workings of the brain to show incredible details beyond what the eye can usually see.
Your Money and Your Brain
Author: Jason Zweig
Publisher: Simon and Schuster
ISBN: 1416539794
Category : Business & Economics
Languages : en
Pages : 403
Book Description
Drawing on the latest scientific research, Jason Zweig shows what happens in your brain when you think about money and tells investors how to take practical, simple steps to avoid common mistakes and become more successful. What happens inside our brains when we think about money? Quite a lot, actually, and some of it isn’t good for our financial health. In Your Money and Your Brain, Jason Zweig explains why smart people make stupid financial decisions—and what they can do to avoid these mistakes. Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening. In the course of his research, Zweig visited leading neuroscience laboratories and subjected himself to numerous experiments. He blends anecdotes from these experiences with stories about investing mistakes, including confessions of stupidity from some highly successful people. Then he draws lessons and offers original practical steps that investors can take to make wiser decisions. Anyone who has ever looked back on a financial decision and said, “How could I have been so stupid?” will benefit from reading this book.
Publisher: Simon and Schuster
ISBN: 1416539794
Category : Business & Economics
Languages : en
Pages : 403
Book Description
Drawing on the latest scientific research, Jason Zweig shows what happens in your brain when you think about money and tells investors how to take practical, simple steps to avoid common mistakes and become more successful. What happens inside our brains when we think about money? Quite a lot, actually, and some of it isn’t good for our financial health. In Your Money and Your Brain, Jason Zweig explains why smart people make stupid financial decisions—and what they can do to avoid these mistakes. Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening. In the course of his research, Zweig visited leading neuroscience laboratories and subjected himself to numerous experiments. He blends anecdotes from these experiences with stories about investing mistakes, including confessions of stupidity from some highly successful people. Then he draws lessons and offers original practical steps that investors can take to make wiser decisions. Anyone who has ever looked back on a financial decision and said, “How could I have been so stupid?” will benefit from reading this book.