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Author: David Jones
Publisher: Pearson UK
ISBN: 0273762982
Category : Business & Economics
Languages : en
Pages : 205
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Book Description
Written by the CEO of Havas Worldwide, this book shows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first book that recognises that far from being two separate subjects, they are intrinsically interlinked. And that the most successful leaders and businesses in the future will be those who are the most socially responsible.
Author: David Jones
Publisher: Pearson UK
ISBN: 0273762982
Category : Business & Economics
Languages : en
Pages : 205
Get Book Here
Book Description
Written by the CEO of Havas Worldwide, this book shows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first book that recognises that far from being two separate subjects, they are intrinsically interlinked. And that the most successful leaders and businesses in the future will be those who are the most socially responsible.
Author: Lily Cole
Publisher: Rizzoli Publications
ISBN: 0847870200
Category : Nature
Languages : en
Pages : 403
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Book Description
A rousing call to action, this book will leave you feeling hopeful that we can make a difference in the midst of an age of turmoil, destruction, and uncertainty. The climate crisis, mass extinctions, political polarization, extreme inequality--the world faces terrifying challenges that threaten to divide us, yet Lily Cole argues that it is up to us to actively choose optimism, collabo- rate, make changes, and define what is possible. Cole writes: "We are the ancestors of our future. The choices we make now and the actions we take today will define and transform future generations." Having collaborated with experts working on solutions to humanity's biggest challenges, Cole distills a vision for a sustainable and peaceful future. She explores divisive issues from fast fashion to fast food and from renewable energy to gender equality, and interviews some of today's greatest influencers: Sir Paul McCartney (musician and activist), Elon Musk (CEO of SpaceX), Gail Bradbrook (cofounder of Extinction Rebellion), Farhana Yamin (climate change lawyer and activist), Emily Shuckburgh (climate scientist), Stella McCartney (sustainable fashion designer), Livia Firth (cofounder of Eco-Age), and Lisa Jackson (vice president of environment, policy and social initiatives at Apple, former Administrator of the EPA). The book also features a 32-page photo insert documenting Lily's experiences around the world, as well as the artists, activists, and others who have inspired her, and her own--as yet unpublished--photography.
Author: Dan Pontefract
Publisher: Figure 1 Publishing
ISBN: 1773271334
Category : Business & Economics
Languages : en
Pages : 217
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Book Description
Dan Pontefract is on a mission to change the world of work. Lead. Care. Win is his fourth book, and like the previous three is the product of relentless focus, observations and research that have led him to define 9 insightful yet super-practical leadership lessons. His latest thinking will help you become a more caring and engaging leader, one that will fully (and completely) understand the critical importance of crafting meaningful, respectful relationships among all your stakeholders. Every human interaction is crucial. Every exchange can be mutually beneficial. These 9 leadership lessons center on your willingness to improve how you treat people, a call for meaningful change to: • Be relatable and empathetic • Act not out of ego but out of purpose • Share knowledge to build a wise organization • Stay present and attentive to the needs of others • Embrace change and the opportunity for growth it offers • Stay curious and adopt lifelong learning • Think and act with clarity • Commit to balance and inclusivity in all your dealings • Act with humility and thoughtfulness The bottom line is that when you care enough to champion others, the workplace becomes happily infectious and the organization benefits in more ways than one. It’s time to care. Full potential is possible.
Author: David Jones
Publisher: Pearson UK
ISBN: 0273762974
Category : Business & Economics
Languages : en
Pages : 207
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Book Description
Written by the CEO of Havas Worldwide, this book shows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first book that recognises that far from being two separate subjects, they are intrinsically interlinked. And that the most successful leaders and businesses in the future will be those who are the most socially responsible. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author: Priya Parrish
Publisher: John Wiley & Sons
ISBN: 1394257562
Category : Business & Economics
Languages : en
Pages : 282
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Book Description
Explore the strategies of impact investing that deliver financial gains and positive results for people and the planet In The Little Book of Impact Investing: Aligning Profit and Purpose to Change the World, veteran investor and author Priya Parrish delivers a timely, inspiring, and practical exploration of an investing discipline that is rapidly taking center stage in contemporary finance. In the book, you'll explore how and why impact investing has become an essential strategy for retail and institutional investors around the world and how it can help you build and manage high-performing portfolios while making a positive difference in the world around you. The author explains the universe of opportunities made available by impact investing by diving deep into both the public and private markets. You'll learn how the discipline is related to modern portfolio theory, diversity considerations, issues of climate change, sustainable investing, and recent controversies about ESG investing. You'll also discover: Where impact investing came from, how it's shaping markets today, and where it's going in the near future Impact investing goals and how they relate to financial returns and risk The management tools utilized by leading impact investors to improve performance. An essential resource for retail and institutional investors, The Little Book of Impact Investing is destined to become the gold standard in impact investing reference books for anyone seeking and up-to-date and insightful discussion of one of the most exciting and influential investment disciplines in contemporary finance.
Author: Peter Yeoh
Publisher: Kluwer Law International B.V.
ISBN: 9403503386
Category : Law
Languages : en
Pages : 200
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Book Description
Focusing on the impacts of environmental, social, and governance (ESG) matters, companies, financial institutions, and regulators are continually seeking sustainability-driven models and standards on ESG themes in the sourcing, design, and provision of products and services. This welcome and thoroughly researched book, by a well-known authority in corporate and financial services law, engages with developments in ESG soft and hard law as business responsibility shades into business accountability. The author offers a sweeping, in-depth consideration of the current and future role of ESG reporting and compliance, encompassing such issues and topics as the following: purpose and forms of regulation for non-financial reporting; mandatory ESG reporting implementation issues; role of the company board; recognition of threats posed by ‘greenwashing’ and similar tactics; clean energy versus sustainable supply chains; limits and weaknesses of ESG reporting; help from AI and other software solutions; and progress in the global quest for a universal ESG reporting standard. Although some companies retain their social and political licences to operate and thwart ESG, robust data and persuasive contentions worldwide show that deliberations on how best to promote global sustainability in the long term have become standard business practice. Accordingly, this book clearly demonstrates how including ESG in business decisions ultimately contributes to stable and predictable markets. Its insights and guidance will be greatly appreciated by all those needing to engage with ESG reporting, whether lawyers, investors, regulators, business stakeholders, or academics.
Author: Sue E. Meiner
Publisher: Elsevier Health Sciences
ISBN: 0323266274
Category : Medical
Languages : en
Pages : 707
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Book Description
Covering both disorders and wellness, Gerontologic Nursing provides the essential information you need to provide the best nursing care to older adults. A body-system organization makes information easy to find, and discussions include health promotion, psychologic and sociocultural issues, and the common medical-surgical problems associated with aging adults. Written by expert educator and clinician Sue Meiner, EdD, RN, CS, GNP, this book also emphasizes topics such as nutrition, chronic illness, emergency treatment, patient teaching, home care, and end-of-life care. Comprehensive assessment guidelines identify findings that are normal, deviate from normal, and abnormal. A separate Health Promotion chapter and specialty boxes provide information related to promoting healthy lifestyles and preventing disease. Detailed coverage of pain, infection, cancer, chronic illness, loss, death and dying, and substance abuse explains the complex aspects of aging and related care. Cultural Influences chapter and Cultural Awareness boxes focus on clients' specific customs and how they affect your nursing care. Client/Family Teaching boxes help you communicate effectively on self-care. Home Care Tips boxes promote practical, effective care for the homebound older client. Emergency Treatment boxes highlight critical care in emergency situations. Nutrition boxes discuss the special nutritional needs and concerns of an aging population. Key points help you remember what you've read, and critical thinking activities help expand learned concepts. Up-to-date content includes the latest on hip and knee replacement, Lyme disease, lactose intolerance, upper respiratory infections, current arthritis therapies and treatments, and expanded information on abuse of older adults. Unique! Nursing Care Plans link NANDA-I nursing diagnoses, NIC priority interventions for specific conditions, and NOC suggested outcomes for guidance in providing appropriate care. Unique! Evidence-Based Practice boxes help you apply the research leading to better outcomes of nursing care. Unique! Nursing Process boxes provide quick and easy access to care information.
Author: JOBBER, DAVID/E
Publisher: McGraw Hill
ISBN: 0077174151
Category : Business & Economics
Languages : en
Pages : 845
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Book Description
EBOOK: Principles and Practice of Marketing
Author: National Research Council
Publisher: National Academies Press
ISBN: 0309040329
Category : Social Science
Languages : en
Pages : 381
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Book Description
Few issues have aroused more heated public debate than that of day care for children of working parents. Who should be responsible for providing child careâ€"government, employers, schools, communities? What types of care are best? This volume explores the critical need for a more coherent policy on child care and offers recommendations for the actions needed to develop such a policy. Who Cares for America's Children? looks at the barriers to developing a national child care policy, evaluates the factors in child care that are most important to children's development, and examines ways of protecting children's physical well-being and fostering their development in child care settings. It also describes the "patchwork quilt" of child care services currently in use in America and the diversity of support programs available, such as referral services. Child care providers (whether government, employers, commercial for-profit, or not-for-profit), child care specialists, policymakers, researchers, and concerned parents will find this comprehensive volume an invaluable resource on child care in America.
Author: Gerard Hastings
Publisher: Routledge
ISBN: 1000569810
Category : Business & Economics
Languages : en
Pages : 122
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Book Description
Diving deep into the world of corporate marketing, this incisive and eye-opening work shows how, in the hands of the corporation, business has become manipulative, divisive and disastrously at odds with the needs of the natural world. It calls on us to rethink and rebel. The corporate marketing blitz is driven by a simple economic truth: profits depend on demand always exceeding supply. A multi-billion-dollar global industry has therefore been created with the sole aim of turning us into devout consumers. Gerard Hastings invites us to explore alternatives to a system that is threatening our survival. He explores what it is to be human, how marketing can be used to do good rather than harm and the potential of alternative models that empower us to be citizens, not just consumers. Professionals and students in the business, marketing, public health, environmental and political sectors – as well as concerned citizens who know that business as usual is not an option – will value this accessible guide to what is going wrong with our current business models and how these failings can be addressed.
