Author: Raghavendra Hunasgi
Publisher: Notion Press
ISBN: 1649518242
Category : Business & Economics
Languages : en
Pages : 131
Book Description
Let Us Take a Smarter Approach to Sales and Marketing—Smarketing! In today’s world, where digital transformation is the norm, it makes sense for sales and marketing to work in tandem instead of as conflicting functions. The S in Smarketing is for smart sales. We must start by looking at the role that sales and marketing play to understand the changes we need to make to create an impact. Essentially, the sales cycle begins where the marketing function ends. However, today, the lines are blurred with marketing continuing to nurture the prospect and providing useful content throughout the customer’s buying journey for sales enablement. Sales also feeds marketing with insights they have gathered from their interactions with customers, which can help marketing efforts. The Smarketing team plays a vital role, which is why you need to focus on identifying, hiring, motivating, and retaining a smart and ambitious team. You can create a winning team with the right sales and marketing members supported by data, following the best practices that we have discussed, and by readying your organization for this move. But before you go ahead, do a cost-benefit analysis to determine the return-on-investment from your sales and marketing teams. Even as we talk about numbers and strategy, remember that this is a cultural change and you will have to start working from the grassroot-levels so that everyone is prepared for the change. Be prepared to face challenges, bottlenecks, and struggles around determining the size of the team and the way forward.
Unshackle Your Team
Author: Raghavendra Hunasgi
Publisher: Notion Press
ISBN: 1649518242
Category : Business & Economics
Languages : en
Pages : 131
Book Description
Let Us Take a Smarter Approach to Sales and Marketing—Smarketing! In today’s world, where digital transformation is the norm, it makes sense for sales and marketing to work in tandem instead of as conflicting functions. The S in Smarketing is for smart sales. We must start by looking at the role that sales and marketing play to understand the changes we need to make to create an impact. Essentially, the sales cycle begins where the marketing function ends. However, today, the lines are blurred with marketing continuing to nurture the prospect and providing useful content throughout the customer’s buying journey for sales enablement. Sales also feeds marketing with insights they have gathered from their interactions with customers, which can help marketing efforts. The Smarketing team plays a vital role, which is why you need to focus on identifying, hiring, motivating, and retaining a smart and ambitious team. You can create a winning team with the right sales and marketing members supported by data, following the best practices that we have discussed, and by readying your organization for this move. But before you go ahead, do a cost-benefit analysis to determine the return-on-investment from your sales and marketing teams. Even as we talk about numbers and strategy, remember that this is a cultural change and you will have to start working from the grassroot-levels so that everyone is prepared for the change. Be prepared to face challenges, bottlenecks, and struggles around determining the size of the team and the way forward.
Publisher: Notion Press
ISBN: 1649518242
Category : Business & Economics
Languages : en
Pages : 131
Book Description
Let Us Take a Smarter Approach to Sales and Marketing—Smarketing! In today’s world, where digital transformation is the norm, it makes sense for sales and marketing to work in tandem instead of as conflicting functions. The S in Smarketing is for smart sales. We must start by looking at the role that sales and marketing play to understand the changes we need to make to create an impact. Essentially, the sales cycle begins where the marketing function ends. However, today, the lines are blurred with marketing continuing to nurture the prospect and providing useful content throughout the customer’s buying journey for sales enablement. Sales also feeds marketing with insights they have gathered from their interactions with customers, which can help marketing efforts. The Smarketing team plays a vital role, which is why you need to focus on identifying, hiring, motivating, and retaining a smart and ambitious team. You can create a winning team with the right sales and marketing members supported by data, following the best practices that we have discussed, and by readying your organization for this move. But before you go ahead, do a cost-benefit analysis to determine the return-on-investment from your sales and marketing teams. Even as we talk about numbers and strategy, remember that this is a cultural change and you will have to start working from the grassroot-levels so that everyone is prepared for the change. Be prepared to face challenges, bottlenecks, and struggles around determining the size of the team and the way forward.
Business Models for Teams
Author: Tim Clark
Publisher: Penguin
ISBN: 0735213356
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Are you frustrated by these common problems? -Lack of a source of motivation common to millennials and boomers alike -Teambuilding exercises that fail to produce lasting results -Groups that isolate themselves in specialty silos -“Job description myopia,” or employee inability see the bigger picture -Organization charts that fail to show how work gets done Business Models for Teams helps you solve these problems. In fact, it may be the last teamwork toolkit you will ever need! Most leaders make the mistake of over-relying on verbal and written communications. But that approach is outmoded in today’s systems-driven world. Using the same visual tools that made Business Model Generation and Business Model You so successful worldwide, Business Models for Teams lets you visually depict how any team really works — and how each person fits in. The Business Models for Teams toolkit provides the missing half of teambuilding, plus a research-based engagement method that works for employees of all ages. You will discover how to fix job-description myopia and how to accurately depict where work truly gets done: in the “white space” of organization charts. Business Models for Teams imparts must-have operating acumen, whether you work in business, government, or the not-for-profit world.
Publisher: Penguin
ISBN: 0735213356
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Are you frustrated by these common problems? -Lack of a source of motivation common to millennials and boomers alike -Teambuilding exercises that fail to produce lasting results -Groups that isolate themselves in specialty silos -“Job description myopia,” or employee inability see the bigger picture -Organization charts that fail to show how work gets done Business Models for Teams helps you solve these problems. In fact, it may be the last teamwork toolkit you will ever need! Most leaders make the mistake of over-relying on verbal and written communications. But that approach is outmoded in today’s systems-driven world. Using the same visual tools that made Business Model Generation and Business Model You so successful worldwide, Business Models for Teams lets you visually depict how any team really works — and how each person fits in. The Business Models for Teams toolkit provides the missing half of teambuilding, plus a research-based engagement method that works for employees of all ages. You will discover how to fix job-description myopia and how to accurately depict where work truly gets done: in the “white space” of organization charts. Business Models for Teams imparts must-have operating acumen, whether you work in business, government, or the not-for-profit world.
Can't Hurt Me
Author: David Goggins
Publisher: David Goggins
ISBN: 1544512260
Category : Health & Fitness
Languages : en
Pages : 386
Book Description
New York Times Bestseller Over 2.5 million copies sold For David Goggins, childhood was a nightmare -- poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him "The Fittest (Real) Man in America." In Can't Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.
Publisher: David Goggins
ISBN: 1544512260
Category : Health & Fitness
Languages : en
Pages : 386
Book Description
New York Times Bestseller Over 2.5 million copies sold For David Goggins, childhood was a nightmare -- poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him "The Fittest (Real) Man in America." In Can't Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.
The Serving Leader
Author: Ken Jennings
Publisher: Berrett-Koehler Publishers
ISBN: 9781576753088
Category : Business & Economics
Languages : en
Pages : 148
Book Description
At a time of increasing concern about ethics at the top, The Serving Leader calls for leadership that is both more moral and more effective than the ruthless, bottom-line approach that has brought disgrace to once-mighty organizations. The book takes a practical "action approach" to servant leadership-a concept espoused by Ken Blanchard, Stephen Covey and many others. In this second book in The Ken Blanchard series, the authors use a compelling story based on real people to make its five principles of servant leadership accessible to a wide audience. "An amazing new kind of book that will challenge and inspire." -Harvey Mackay, author of Swim with the Sharks without Being Eaten Alive
Publisher: Berrett-Koehler Publishers
ISBN: 9781576753088
Category : Business & Economics
Languages : en
Pages : 148
Book Description
At a time of increasing concern about ethics at the top, The Serving Leader calls for leadership that is both more moral and more effective than the ruthless, bottom-line approach that has brought disgrace to once-mighty organizations. The book takes a practical "action approach" to servant leadership-a concept espoused by Ken Blanchard, Stephen Covey and many others. In this second book in The Ken Blanchard series, the authors use a compelling story based on real people to make its five principles of servant leadership accessible to a wide audience. "An amazing new kind of book that will challenge and inspire." -Harvey Mackay, author of Swim with the Sharks without Being Eaten Alive
Great Teams
Author: Don Yaeger
Publisher: HarperChristian + ORM
ISBN: 0718080572
Category : Business & Economics
Languages : en
Pages : 270
Book Description
What makes a team great? Not just good and not just functional—but great? Over six years, long-time Sports Illustrated editor Don Yaeger was invited by some of the greatest companies in the world to speak about the habits of high-performing individuals. From Microsoft and Starbucks to the New England Patriots and San Antonio Spurs, what do some organizations do seemingly better than most of their opponents? Don took the challenge. He began building into his travel schedule opportunities to interview our generation’s greatest team builders from the sports and business worlds. During this process, he conducted more than 100 interviews with some of the most successful teams and organizations in the country. From those interviews, Don identified 16 habits that drive these high-performing teams. Building on the stories, examples, and first-hand accounts, each chapter in Great Teams comes with applicable examples on how to apply these characteristics in any organization. Great Teams includes: Life lessons from some of the most notable names in sports and business applied to team-making in any situation Interviews from well-known players from Peyton and Eli Manning to Kevin Durant Skills to allow culture to shape who you recruit, manage dysfunction, friction, and strong personalities Advice on how to win in critical situations, embrace change, build a mentoring culture, and see value others miss Great Teams is the ultimate intersection of the sports and business worlds and a powerful companion for thought leaders, teams, managers, and organizations that seek to perform similarly. The insight shared in this book is sure to enhance any team in its pursuit of excellence.
Publisher: HarperChristian + ORM
ISBN: 0718080572
Category : Business & Economics
Languages : en
Pages : 270
Book Description
What makes a team great? Not just good and not just functional—but great? Over six years, long-time Sports Illustrated editor Don Yaeger was invited by some of the greatest companies in the world to speak about the habits of high-performing individuals. From Microsoft and Starbucks to the New England Patriots and San Antonio Spurs, what do some organizations do seemingly better than most of their opponents? Don took the challenge. He began building into his travel schedule opportunities to interview our generation’s greatest team builders from the sports and business worlds. During this process, he conducted more than 100 interviews with some of the most successful teams and organizations in the country. From those interviews, Don identified 16 habits that drive these high-performing teams. Building on the stories, examples, and first-hand accounts, each chapter in Great Teams comes with applicable examples on how to apply these characteristics in any organization. Great Teams includes: Life lessons from some of the most notable names in sports and business applied to team-making in any situation Interviews from well-known players from Peyton and Eli Manning to Kevin Durant Skills to allow culture to shape who you recruit, manage dysfunction, friction, and strong personalities Advice on how to win in critical situations, embrace change, build a mentoring culture, and see value others miss Great Teams is the ultimate intersection of the sports and business worlds and a powerful companion for thought leaders, teams, managers, and organizations that seek to perform similarly. The insight shared in this book is sure to enhance any team in its pursuit of excellence.
Getting the Job Done
Author: Kevin Torf
Publisher: Greenleaf Book Group
ISBN: 1736028375
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Unleash Your Team’s Potential to Succeed Today’s workplace has evolved. Yet the strategies to empower employees and teams are still maturing. Getting the Job Done fills this gap by providing a practical framework to inspire teams and keep them accountable for ultimate success. Rather than impose a single method to make you a better project manager, Getting the Job Done gives a flexible strategy that will help you lead confidently, take advantage of all the perspectives on your team, and get the job done on time without having to sacrifice quality. Conveyed through 100 educational, factual, and relatable project management tips, T2’s framework will keep your team engaged, responsible, and transparent. Through our “getting the job done” philosophy—the key to how we’ve led healthcare tech consulting for over fifteen years—you will master the building blocks of effective project management, as outlined by our acronym P.R.O.J.E.C.T.S: Planning Reflection Organization Juggling Empowerment Communication Teamwork Standards With the compact analysis of each block, followed by clear bite-sized tips, and concluding with T2’s case studies, you and your team will discover and create a new culture that can be used in both life and business. Elevate your team and organization’s capabilities and discover how projects can turn from overwhelming undertakings into successful collaborations.
Publisher: Greenleaf Book Group
ISBN: 1736028375
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Unleash Your Team’s Potential to Succeed Today’s workplace has evolved. Yet the strategies to empower employees and teams are still maturing. Getting the Job Done fills this gap by providing a practical framework to inspire teams and keep them accountable for ultimate success. Rather than impose a single method to make you a better project manager, Getting the Job Done gives a flexible strategy that will help you lead confidently, take advantage of all the perspectives on your team, and get the job done on time without having to sacrifice quality. Conveyed through 100 educational, factual, and relatable project management tips, T2’s framework will keep your team engaged, responsible, and transparent. Through our “getting the job done” philosophy—the key to how we’ve led healthcare tech consulting for over fifteen years—you will master the building blocks of effective project management, as outlined by our acronym P.R.O.J.E.C.T.S: Planning Reflection Organization Juggling Empowerment Communication Teamwork Standards With the compact analysis of each block, followed by clear bite-sized tips, and concluding with T2’s case studies, you and your team will discover and create a new culture that can be used in both life and business. Elevate your team and organization’s capabilities and discover how projects can turn from overwhelming undertakings into successful collaborations.
The First Two Rules of Leadership
Author: David Cottrell
Publisher: John Wiley & Sons
ISBN: 1119282802
Category : Business & Economics
Languages : en
Pages : 165
Book Description
How to achieve extraordinary results with class How can you improve your leadership results beginning right now? The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk provides a clear path to increased results and higher job satisfaction for the leader and the people he is leading. Written for the leader who wants to do great things, but is overwhelmed with the complexities of leading, it is a book with a very simple message: think your decisions through and take care of your team. Written by bestselling author David Cottrell, The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk offers tried-and-true leadership strategies that stand the test of time—all of which you can put into practice today to positive results. The principles discussed apply to businesses in every industry, as well as schools, hospitals, churches, and even homes. By following the two rules outlined in the book's title, you'll improve morale, decrease turnover, increase your own job satisfaction, and have a whole lot more fun leading. Lead with confidence and class Make better decisions and develop synchronization on your team Coach smart, deal with poor performers, and focus on what's really important Listen to your team, encourage positive performance, and attack complacency You can lead your team to achieve extraordinary results! The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk gives you the expert tips and tricks you need to treat your team with dignity and respect—so you can all enjoy the benefits of winning with class.
Publisher: John Wiley & Sons
ISBN: 1119282802
Category : Business & Economics
Languages : en
Pages : 165
Book Description
How to achieve extraordinary results with class How can you improve your leadership results beginning right now? The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk provides a clear path to increased results and higher job satisfaction for the leader and the people he is leading. Written for the leader who wants to do great things, but is overwhelmed with the complexities of leading, it is a book with a very simple message: think your decisions through and take care of your team. Written by bestselling author David Cottrell, The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk offers tried-and-true leadership strategies that stand the test of time—all of which you can put into practice today to positive results. The principles discussed apply to businesses in every industry, as well as schools, hospitals, churches, and even homes. By following the two rules outlined in the book's title, you'll improve morale, decrease turnover, increase your own job satisfaction, and have a whole lot more fun leading. Lead with confidence and class Make better decisions and develop synchronization on your team Coach smart, deal with poor performers, and focus on what's really important Listen to your team, encourage positive performance, and attack complacency You can lead your team to achieve extraordinary results! The First Two Rules of Leadership: Don't be Stupid, Don't be a Jerk gives you the expert tips and tricks you need to treat your team with dignity and respect—so you can all enjoy the benefits of winning with class.
The Team Success Handbook: 12 Strategies For Highly Productive Entrepreneurial Teams
Author: Shannon Waller
Publisher: Author Academy Elite
ISBN: 9781647461393
Category : Business & Economics
Languages : en
Pages : 90
Book Description
Your Road Map to Teamwork Success in any Entrepreneurial Company Making the shift from a large organization to a smaller entrepreneurial company seems like a dream come true for many. But the transition from a rigid environment to a more fluid one that focuses on relationships and the value each employee brings means a change in mindset. While working with Strategic Coach(R) Program team members, Shannon Waller saw these challenges first hand. Using her experience in creating successful entrepreneurial companies, she created a collection of teamwork strategies. By adopting these 12 Entrepreneurial Attitudes, team members can become increasingly valuable to their organization and transform their "job" into a source of endlessly expanding personal growth and meaningful rewards. This guidebook will help you: - Recognize your Unique Ability(R) and learn how to integrate it in life and work. - Develop and maintain an Entrepreneurial Attitude. - Maximize personal contributions and professional rewards. - Lose your fear of sharing insights and ideas with the company. - Begin to live in the Results Economy, not the Time-and-Effort Economy. - Build and maintain the trust of Entrepreneur. - Experience functioning as the Entrepreneur's valued partner. - Exchange personal perfectionism for company-wide collaboration. - Become a highly effective communicator by learning how to share information the way others need to receive it and receive it the way others share it. - Achieve new levels of patience, compassion, and perseverance. Experience a new level of Team Success, starting today!
Publisher: Author Academy Elite
ISBN: 9781647461393
Category : Business & Economics
Languages : en
Pages : 90
Book Description
Your Road Map to Teamwork Success in any Entrepreneurial Company Making the shift from a large organization to a smaller entrepreneurial company seems like a dream come true for many. But the transition from a rigid environment to a more fluid one that focuses on relationships and the value each employee brings means a change in mindset. While working with Strategic Coach(R) Program team members, Shannon Waller saw these challenges first hand. Using her experience in creating successful entrepreneurial companies, she created a collection of teamwork strategies. By adopting these 12 Entrepreneurial Attitudes, team members can become increasingly valuable to their organization and transform their "job" into a source of endlessly expanding personal growth and meaningful rewards. This guidebook will help you: - Recognize your Unique Ability(R) and learn how to integrate it in life and work. - Develop and maintain an Entrepreneurial Attitude. - Maximize personal contributions and professional rewards. - Lose your fear of sharing insights and ideas with the company. - Begin to live in the Results Economy, not the Time-and-Effort Economy. - Build and maintain the trust of Entrepreneur. - Experience functioning as the Entrepreneur's valued partner. - Exchange personal perfectionism for company-wide collaboration. - Become a highly effective communicator by learning how to share information the way others need to receive it and receive it the way others share it. - Achieve new levels of patience, compassion, and perseverance. Experience a new level of Team Success, starting today!
The Culture Question
Author: Randy Grieser
Publisher: Greenleaf Book Group
ISBN: 198861709X
Category : Business & Economics
Languages : en
Pages : 188
Book Description
Unfortunately, far too many people don’t like where they work. Some organizations are unhealthy and full of disrespectful behavior. Other workplaces are simply uninspiring. For various reasons, countless people feel trapped, indifferent, or bored at work. The authors of this book believe that people should be able to like where they work. When employees like the places they work, it’s not only good for their mental health and well-being, it’s also good for their organizations – both financially and otherwise. When a workplace culture is purposely created to be respectful and inspiring, employees are happier, more productive, and more engaged. By exploring six key elements that make up a healthy workplace culture, The Culture Question answers two fundamental questions: “How does your organization’s culture impact how much people like where they work?” and “What can you do to make it better?” Discover how to create a workplace where people like to work by focusing on these six elements of healthy workplace culture: Communicating Your Purpose and Values. Employees are inspired when they work in organizations whose purpose and values resonate with them. Providing Meaningful Work. Most employees want to work on projects that inspire them, align with what they are good at, and allow them to grow. Focusing Your Leadership Team on People. How leaders relate to their employees plays a major role in how everyone feels about their workplace. Building Meaningful Relationships. When employees like the people they work with and for, they are more satisfied and more engaged in their work. Creating Peak Performing Teams. People are energized when they work together effectively because teams achieve things that no one person could do on their own. Practicing Constructive Conflict Management. When leaders don’t handle conflict promptly and well, it quickly sours the workplace. This book includes survey feedback from over 2,400 leaders and employees and resources for putting these ideas into action.
Publisher: Greenleaf Book Group
ISBN: 198861709X
Category : Business & Economics
Languages : en
Pages : 188
Book Description
Unfortunately, far too many people don’t like where they work. Some organizations are unhealthy and full of disrespectful behavior. Other workplaces are simply uninspiring. For various reasons, countless people feel trapped, indifferent, or bored at work. The authors of this book believe that people should be able to like where they work. When employees like the places they work, it’s not only good for their mental health and well-being, it’s also good for their organizations – both financially and otherwise. When a workplace culture is purposely created to be respectful and inspiring, employees are happier, more productive, and more engaged. By exploring six key elements that make up a healthy workplace culture, The Culture Question answers two fundamental questions: “How does your organization’s culture impact how much people like where they work?” and “What can you do to make it better?” Discover how to create a workplace where people like to work by focusing on these six elements of healthy workplace culture: Communicating Your Purpose and Values. Employees are inspired when they work in organizations whose purpose and values resonate with them. Providing Meaningful Work. Most employees want to work on projects that inspire them, align with what they are good at, and allow them to grow. Focusing Your Leadership Team on People. How leaders relate to their employees plays a major role in how everyone feels about their workplace. Building Meaningful Relationships. When employees like the people they work with and for, they are more satisfied and more engaged in their work. Creating Peak Performing Teams. People are energized when they work together effectively because teams achieve things that no one person could do on their own. Practicing Constructive Conflict Management. When leaders don’t handle conflict promptly and well, it quickly sours the workplace. This book includes survey feedback from over 2,400 leaders and employees and resources for putting these ideas into action.
The Orange Revolution
Author: Adrian Gostick
Publisher: Simon and Schuster
ISBN: 1439196664
Category : Business & Economics
Languages : en
Pages : 290
Book Description
From New York Times bestselling authors and renowned leadership consultants Adrian Gostick and Chester Elton comes a groundbreaking guide to building high-performance teams. What is the true driver of a thriving organization’s exceptional success? Is it a genius leader? An iron-clad business plan? Gostick and Elton shatter these preconceptions of corporate achievement. Their research shows that breakthrough success is guided by a particular breed of high-performing team that generates its own momentum—an engaged group of colleagues in the trenches, working passionately together to pursue a shared vision. Their research also shows that only 20 percent of teams are working anywhere near this optimal capacity. How can your team become one of them? Based on a groundbreaking 350,000-person study by the Best Companies Group, as well as extraordinary research into exceptional teams at leading companies, including Zappos.com, Pepsi Beverages Company, and Madison Square Garden, the authors have determined a key set of characteristics displayed by members of breakthrough teams, and have identified a set of rules great teams live by, which generate a culture of positive teamwork and lead to extraordinary results. Using a wealth of specific stories from the breakthrough teams they studied, they reveal in detail how these teams operate and how managers can transform their own teams into such high performers by fostering: Stronger clarity of goals Greater trust among team members More open and honest dialogue Stronger accountability for all team members Purpose-based recognition of team members’ contributions The remarkable stories they tell about these teams in action provide a simple and powerful step-by-step guide to taking your team to the breakthrough level, igniting the passion and vision to bring about an Orange Revolution.
Publisher: Simon and Schuster
ISBN: 1439196664
Category : Business & Economics
Languages : en
Pages : 290
Book Description
From New York Times bestselling authors and renowned leadership consultants Adrian Gostick and Chester Elton comes a groundbreaking guide to building high-performance teams. What is the true driver of a thriving organization’s exceptional success? Is it a genius leader? An iron-clad business plan? Gostick and Elton shatter these preconceptions of corporate achievement. Their research shows that breakthrough success is guided by a particular breed of high-performing team that generates its own momentum—an engaged group of colleagues in the trenches, working passionately together to pursue a shared vision. Their research also shows that only 20 percent of teams are working anywhere near this optimal capacity. How can your team become one of them? Based on a groundbreaking 350,000-person study by the Best Companies Group, as well as extraordinary research into exceptional teams at leading companies, including Zappos.com, Pepsi Beverages Company, and Madison Square Garden, the authors have determined a key set of characteristics displayed by members of breakthrough teams, and have identified a set of rules great teams live by, which generate a culture of positive teamwork and lead to extraordinary results. Using a wealth of specific stories from the breakthrough teams they studied, they reveal in detail how these teams operate and how managers can transform their own teams into such high performers by fostering: Stronger clarity of goals Greater trust among team members More open and honest dialogue Stronger accountability for all team members Purpose-based recognition of team members’ contributions The remarkable stories they tell about these teams in action provide a simple and powerful step-by-step guide to taking your team to the breakthrough level, igniting the passion and vision to bring about an Orange Revolution.