The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works PDF Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071803394
Category : Business & Economics
Languages : en
Pages : 240

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Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works PDF Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071803394
Category : Business & Economics
Languages : en
Pages : 240

Get Book

Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works PDF Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071803386
Category : Business & Economics
Languages : en
Pages : 241

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Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.

New Routes to Library Success

New Routes to Library Success PDF Author: Elisabeth Doucett
Publisher: American Library Association
ISBN: 0838913199
Category : Language Arts & Disciplines
Languages : en
Pages : 240

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Book Description
An exciting survey of creativity in action, Doucett's book will encourage public library directors, managers, trustees, and staff to cross-pollinate their own expertise with innovative ideas from outside the stacks.

The Power of Customer Misbehavior

The Power of Customer Misbehavior PDF Author: M. Fisher
Publisher: Springer
ISBN: 1137348925
Category : Business & Economics
Languages : en
Pages : 167

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Book Description
To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.

The Liberal Redneck Manifesto

The Liberal Redneck Manifesto PDF Author: Trae Crowder
Publisher: Simon and Schuster
ISBN: 1501160400
Category : Humor
Languages : en
Pages : 352

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Book Description
"The Liberal Rednecks--a three-man stand-up comedy group doing scathing political satire--celebrate all that's good about the South while leading the Redneck Revolution and standing proudly blue in a sea of red. Smart, hilarious, and incisive, the Liberal Rednecks confront outdated traditions and intolerant attitudes, tackling everything people think they know about the South--the good, the bad, the glorious, and the shameful--in a laugh-out-loud funny and lively manifesto for the rise of a New South. Home to some of the best music, athletes, soldiers, whiskey, waffles, and weather the country has to offer, the South has also been bathing in backward bathroom bills and other bigoted legislation that Trae Crowder has targeted in his Liberal Redneck videos, which have gone viral with over 50 million views. Perfect for fans of Stuff White People Like and I Am America (And So Can You), The Liberal Redneck Manifesto skewers political and religious hypocrisies in witty stories and hilarious graphics--such as the Ten Commandments of the New South--and much more! While celebrating the South as one of the richest sources of American culture, this entertaining book issues a wake-up call and a reminder that the South's problems and dreams aren't that far off from the rest of America's"--

The Revolt of The Public and the Crisis of Authority in the New Millennium

The Revolt of The Public and the Crisis of Authority in the New Millennium PDF Author: Martin Gurri
Publisher: Stripe Press
ISBN: 1953953344
Category : Political Science
Languages : en
Pages : 465

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Book Description
How insurgencies—enabled by digital devices and a vast information sphere—have mobilized millions of ordinary people around the world. In the words of economist and scholar Arnold Kling, Martin Gurri saw it coming. Technology has categorically reversed the information balance of power between the public and the elites who manage the great hierarchical institutions of the industrial age: government, political parties, the media. The Revolt of the Public tells the story of how insurgencies, enabled by digital devices and a vast information sphere, have mobilized millions of ordinary people around the world. Originally published in 2014, The Revolt of the Public is now available in an updated edition, which includes an extensive analysis of Donald Trump’s improbable rise to the presidency and the electoral triumphs of Brexit. The book concludes with a speculative look forward, pondering whether the current elite class can bring about a reformation of the democratic process and whether new organizing principles, adapted to a digital world, can arise out of the present political turbulence.

How to Build a Hovercraft

How to Build a Hovercraft PDF Author: Stephen Voltz
Publisher: Chronicle Books
ISBN: 1452131996
Category : Science
Languages : en
Pages : 194

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Book Description
From the Coke and Mentos fountain makers who found initial fame via Maker Faire and YouTube (more than 150 million views!) comes this collection of DIY science projects guaranteed to inspire a love of experimentation. Fritz Grobe and Stephen Voltz, also known as EepyBird, share their favorite projects: a giant air vortex cannon, a leaf blower hovercraft, a paper airplane that will fly forever, and many more. Each experiment features instructions that will take users from amateur to showman level—there's something here for all skill levels—alongside illustrations, photographs, and carefully explained science. How to Build a Hovercraft is guaranteed to engage curious minds and create brag-worthy results!

Wronged and Dangerous

Wronged and Dangerous PDF Author: Karen Lee Ashcraft
Publisher: Policy Press
ISBN: 1529221404
Category : Political Science
Languages : en
Pages : 264

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Book Description
COVID-19 delivers a stark warning: the global surge of populism endangers public health. Wronged and Dangerous introduces “viral masculinity” as a novel way to meet that threat by tackling the deep connection of our social and physical worlds. It calls us to ask not what populism says, but how it spreads.

The Atheist Muslim

The Atheist Muslim PDF Author: Ali A. Rizvi
Publisher: Macmillan
ISBN: 1250094445
Category : Biography & Autobiography
Languages : en
Pages : 256

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Book Description
In much of the Muslim world, religion is the central foundation upon which family, community, morality, and identity are built. The inextricable embedment of religion in Muslim culture has forced a new generation of non-believing Muslims to face the heavy costs of abandoning their parents’ religion: disowned by their families, marginalized from their communities, imprisoned, or even sentenced to death by their governments. Struggling to reconcile the Muslim society he was living in as a scientist and physician and the religion he was being raised in, Ali A. Rizvi eventually loses his faith. Discovering that he is not alone, he moves to North America and promises to use his new freedom of speech to represent the voices that are usually quashed before reaching the mainstream media—the Atheist Muslim. In The Atheist Muslim, we follow Rizvi as he finds himself caught between two narrative voices he cannot relate to: extreme Islam and anti-Muslim bigotry in a post-9/11 world. The Atheist Muslim recounts the journey that allows Rizvi to criticize Islam—as one should be able to criticize any set of ideas—without demonizing his entire people. Emotionally and intellectually compelling, his personal story outlines the challenges of modern Islam and the factors that could help lead it toward a substantive, progressive reformation.

Chasing the Scream

Chasing the Scream PDF Author: Johann Hari
Publisher: Bloomsbury Publishing USA
ISBN: 1620408929
Category : Social Science
Languages : en
Pages : 433

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Book Description
The New York Times Bestseller What if everything you think you know about addiction is wrong? Johann Hari's journey into the heart of the war on drugs led him to ask this question--and to write the book that gave rise to his viral TED talk, viewed more than 62 million times, and inspired the feature film The United States vs. Billie Holiday and the documentary series The Fix. One of Johann Hari's earliest memories is of trying to wake up one of his relatives and not being able to. As he grew older, he realized he had addiction in his family. Confused, not knowing what to do, he set out and traveled over 30,000 miles over three years to discover what really causes addiction--and what really solves it. He uncovered a range of remarkable human stories--of how the war on drugs began with Billie Holiday, the great jazz singer, being stalked and killed by a racist policeman; of the scientist who discovered the surprising key to addiction; and of the countries that ended their own war on drugs--with extraordinary results. Chasing the Scream is the story of a life-changing journey that transformed the addiction debate internationally--and showed the world that the opposite of addiction is connection.