Author: Steve Mulder
Publisher: New Riders
ISBN: 013279828X
Category : Business & Economics
Languages : en
Pages : 366
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Book Description
How do we ensure that our Web sites actually give users what they need? What are the best ways to understand our users' goals, behaviors, and attitudes, and then turn that understanding into business results? Personas bring user research to life and make it actionable, ensuring we're making the right decisions based on the right information. This practical guide explains how to create and use personas to make your site more successful. The User Is Always Right: A Practical Guide to Creating and Using Personas takes you through each step of persona creation, including tips for conducting qualitative user research, new ways to apply quantitative research (such as surveys) to persona creation, various methods for generating persona segmentation, and proven techniques for making personas realistic. You'll also learn how to use personas effectively, from directing overall business strategy and prioritizing features and content to making detailed decisions about information architecture, content, and design.
Author: Jakob Nielsen
Publisher: Morgan Kaufmann
ISBN: 9780125184069
Category : Computers
Languages : en
Pages : 382
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Book Description
Executive Summary. What is usability. Generations of user interfaces. The usability engineering lifecycle. Usability heuristics. Usability testing. Usability assessment methods beyond testing. Interface standards. International user interfaces. Future developments. Exercises. Bibliography. Author index. Subject index.
Author: A.J. Adams
Publisher: Andrews McMeel Publishing
ISBN: 0740797794
Category : Humor
Languages : en
Pages : 258
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Book Description
Service workers share their funniest and most cringeworthy stories of difficult, demanding, and just plain mind-boggling encounters with the public . . . “Ma’am, the rules clearly state that you cannot have any liquids over 3.4 ounces in your carry-on. If you’d like to, you could—” “But that’s not a liquid!” “Excuse me, ma’am?” “It’s not a liquid! It’s water!” Retailers, restaurants, and tech support providers believe service is king, but in The Customer Is Not Always Right, A.J. Adams proves that customers will do anything they can to put that motto to the test. Enjoy tales from the creator of the popular website Not Always Right, including half that are previously unpublished, showcasing customer-relations horror stories everyone can relate to. No matter what side of the counter you’re on, there are hilarious accounts about everything that can go wrong between the customer and retail or service provider. Whether it's a confrontation in the drive-through over not enough fries or arguing over a one-cent price difference on milk, this book proves the principle of “the customer is always right” can be dead wrong.
Author: Steve Krug
Publisher: Pearson Education
ISBN: 0321648781
Category : Computers
Languages : en
Pages : 325
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Book Description
Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards
Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 111876658X
Category : Computers
Languages : en
Pages : 720
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Book Description
The essential interaction design guide, fully revised andupdated for the mobile age About Face: The Essentials of Interaction Design, FourthEdition is the latest update to the book that shaped andevolved the landscape of interaction design. This comprehensiveguide takes the worldwide shift to smartphones and tablets intoaccount. New information includes discussions on mobile apps,touch interfaces, screen size considerations, and more. Thenew full-color interior and unique layout better illustrate moderndesign concepts. The interaction design profession is blooming with the successof design-intensive companies, priming customers to expect "design"as a critical ingredient of marketplace success. Consumers havelittle tolerance for websites, apps, and devices that don't live upto their expectations, and the responding shift in businessphilosophy has become widespread. About Face isthe book that brought interaction design out of the research labsand into the everyday lexicon, and the updated FourthEdition continues to lead the way with ideas and methodsrelevant to today's design practitioners anddevelopers. Updated information includes: Contemporary interface, interaction, and product designmethods Design for mobile platforms and consumer electronics State-of-the-art interface recommendations and up-to-dateexamples Updated Goal-Directed Design methodology Designers and developers looking to remain relevant through thecurrent shift in consumer technology habits will find AboutFace to be a comprehensive, essential resource.
Author: Jessica Keyes
Publisher: CRC Press
ISBN: 1040200753
Category : Computers
Languages : en
Pages : 377
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Book Description
The executable Internet (X Internet) brings new power and sophistication in delivering services and capabilities to users. The X Internet, both the executable Internet and the extended Internet, fundamentally alters the desktop and Internet landscapes by blurring their distinction both online and off-resulting in a new era of information technology
Author: Jesse James Garrett
Publisher: Pearson Education
ISBN: 0321624645
Category : Computers
Languages : en
Pages : 274
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Book Description
From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications. Successful interaction design requires more than just creating clean code and sharp graphics. You must also fulfill your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated technology won't help you balance those goals without a cohesive, consistent user experience to support it. With so many issues involved—usability, brand identity, information architecture, interaction design— creating the user experience can be overwhelmingly complex. This new edition of The Elements of User Experience cuts through that complexity with clear explanations and vivid illustrations that focus on ideas rather than tools or techniques. Garrett gives readers the big picture of user experience development, from strategy and requirements to information architecture and visual design.
Author: Francesca Maria Frittella
Publisher: Language Science Press
ISBN: 3961104034
Category : Computers
Languages : en
Pages : 202
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Book Description
Technological advancement is reshaping the ways in which language interpreters operate. This poses existential challenges to the profession but also offers new opportunities. This books moves from the design of the computer-assisted interpreting tool SmarTerp as a case study of impact-driven interpreting technology research. It demonstrates how usability testing was used to achieve an interpreter-centred design. By contextualising the case study within the past and current developments of translation and interpreting technology research, this book seeks to inform and inspire a redefinition of the conceptualisation of interpreting technology research—not just as a tool to understand change but to drive it into a sustainable and human direction.
Author: Ghaoui, Claude
Publisher: IGI Global
ISBN: 1591407982
Category : Computers
Languages : en
Pages : 780
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Book Description
Esta enciclopedia presenta numerosas experiencias y discernimientos de profesionales de todo el mundo sobre discusiones y perspectivas de la la interacción hombre-computadoras
Author: Nedra Kiper
Publisher: Lulu.com
ISBN: 130081831X
Category : Biography & Autobiography
Languages : en
Pages : 315
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Book Description
Gabriel's Tears is about my life of extreme child abuse and the process of healing that abuse. Along the way you will learn why God allows children to suffer. You will also learn how Gods amazing angel's are right here with us and helping us heal. And you will also learn about my own angel, Angel Gabriel, and how he helped me and healed me in the most amazing ways. I will not spoil the learning process as you read my life's story. Be warned this book will shock you on many different levels.
