The Truth (And Lies!) Of Entrepreneurship PDF Download
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Author: Larry Winget
Publisher: Gildan Media LLC aka G&D Media
ISBN: 1722528028
Category : Business & Economics
Languages : en
Pages : 175
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Book Description
Larry Winget is NOT against starting your own business or becoming an entrepreneur. He is against doing it the wrong way, with no plan, little preparation and only your passion to rely on. In this new book from successful entrepreneur and New York Times bestselling author, Larry Winget, you'll learn the TRUTH about what you really need to know before you go into business, so you can stay in business. Forget passion, motivation, “loving what you do”, etc. Those things matter, but only a little. What really matters is finding a problem and solving it, serving your customer better than the competition, knowing how to sell and managing your time, resources and employees. According to Larry Winget, there are scores of "so-called" experts on entrepreneurship out there who have never run a successful business themselves, and yet they are peddling endless motivational cliche's about how YOU can be successful. Cliches like: "Just find a business you love, and the money will follow!"; "Become an entrepreneur because of the freedom it gives you!"'; "Become an entrepreneur so you can 'change the world!'"; "Believe it and you can achieve it!"; "Teamwork is the key to making your business a success!"; "For entrepreneurs to win in the social media world, they need to 'get clicks' and make bold, even shocking claims"; and so much more. Larry has another word for these cliches: LIES! And if you are thinking of starting your own business, and you have bought into any of these lies, Larry implores you to keep your day job, so you don't lose your shirt! You will not only be asked the tough questions in this book, you’ll get the answers. Questions like: Is your business necessary? What problem does it solve? What need does it fill? What pain does it alleviate? What tangible benefit will the customer receive? What should I charge? What gives you the right to be in business? Learn how to: Hire and fire Manage employees according to the core values of honesty, integrity and more Serve your customer the way they want to be served Sell…no skill is more important Create value in the mind of the customer “Circle the Wagons” and defend yourself and your business when it all goes to Hell This "tell it like it is" tour de force in business preparation and business survival is the toolkit you need before you quit your day job, and start your journey to true entrepreneurial success!
Author: Larry Winget
Publisher: Gildan Media LLC aka G&D Media
ISBN: 1722528028
Category : Business & Economics
Languages : en
Pages : 175
Get Book Here
Book Description
Larry Winget is NOT against starting your own business or becoming an entrepreneur. He is against doing it the wrong way, with no plan, little preparation and only your passion to rely on. In this new book from successful entrepreneur and New York Times bestselling author, Larry Winget, you'll learn the TRUTH about what you really need to know before you go into business, so you can stay in business. Forget passion, motivation, “loving what you do”, etc. Those things matter, but only a little. What really matters is finding a problem and solving it, serving your customer better than the competition, knowing how to sell and managing your time, resources and employees. According to Larry Winget, there are scores of "so-called" experts on entrepreneurship out there who have never run a successful business themselves, and yet they are peddling endless motivational cliche's about how YOU can be successful. Cliches like: "Just find a business you love, and the money will follow!"; "Become an entrepreneur because of the freedom it gives you!"'; "Become an entrepreneur so you can 'change the world!'"; "Believe it and you can achieve it!"; "Teamwork is the key to making your business a success!"; "For entrepreneurs to win in the social media world, they need to 'get clicks' and make bold, even shocking claims"; and so much more. Larry has another word for these cliches: LIES! And if you are thinking of starting your own business, and you have bought into any of these lies, Larry implores you to keep your day job, so you don't lose your shirt! You will not only be asked the tough questions in this book, you’ll get the answers. Questions like: Is your business necessary? What problem does it solve? What need does it fill? What pain does it alleviate? What tangible benefit will the customer receive? What should I charge? What gives you the right to be in business? Learn how to: Hire and fire Manage employees according to the core values of honesty, integrity and more Serve your customer the way they want to be served Sell…no skill is more important Create value in the mind of the customer “Circle the Wagons” and defend yourself and your business when it all goes to Hell This "tell it like it is" tour de force in business preparation and business survival is the toolkit you need before you quit your day job, and start your journey to true entrepreneurial success!
Author: Sandra Holtzman
Publisher: SelectBooks, Inc.
ISBN: 1590799526
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
So you think you know marketing.Think again. Lies Start-ups Tell Themselves to Avoid Marketing uses the tough love approach to steer you clear of the pitfalls and self-deceptions that have been the undoing of many when confronted with the harsh realities of today's marketplace. Sandra Holtzman and Jean Kondek employ their combined 40+ years' worth of marketing savvy to cut through all the usual malarkey-and, let's face it, bullsh@#*-to give you a streamlined approach to successfully launching a product, service, or company. Better than a handbook, Lies Start-ups Tell Themselves provides 10 fast-track, step-by-step chapters for planning and implementing a successful marketing program that you can get started on TODAY.The writing is clear and concise, breaking down concepts into bite-sized, easy to grasp nuggets for today's busy audience. Moreover, each chapter is stand-alone and immediately actionable.It doesn't take a rocket scientist to understand the value of a well thought out marketing program. But carving your niche in the marketplace can be a daunting task. Lies Start-ups Tell Themselves to Avoid Marketing guides you through the pitfalls and challenges to a successful start-up or product launch.
Author: Daniel
Publisher: Harvard Business Press
ISBN: 1422186997
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Introducing the global mind-set changing the way we do business. In this fascinating book, global entrepreneurship expert Daniel Isenberg presents a completely novel way to approach business building—with the insights and lessons learned from a worldwide cast of entrepreneurial characters. Not bound by a western, Silicon Valley stereotype, this group of courageous and energetic doers has created a global and diverse mix of companies destined to become tomorrow’s leading organizations. Worthless, Impossible, and Stupid is about how enterprising individuals from around the world see hidden value in situations where others do not, use that perception to develop products and services that people initially don’t think they want, and ultimately go on to realize extraordinary value for themselves, their customers, and society as a whole. What these business builders have in common is a contrarian mind-set that allows them to create opportunities and succeed where others see nothing. Amazingly, this process repeats itself in one form or another countless times a day all over the world. From Albuquerque to Islamabad, you will travel with Isenberg to discover unusual yet practical insights that you can use in your own business. Meet the founders of Grameenphone in Bangladesh, PACIV in Puerto Rico, Sea to Table in New York, Actavis in Iceland, Studio Moderna in Slovenia, Hartwell Metals in Hong Kong and Southeast Asia, Given Imaging in Israel, WildChina in China, and many others. You’ll be moved by the stories of these plucky start-ups—many of them fueled by adversity and, more often than not, by necessity. Great stories, stunning successes, crushing failures—they’re all here. What can we, in the East and West, learn from them? What can you learn—and what will these entrepreneurial stories, so compellingly told, inspire you to do? Let this book open doors for you where you once saw only walls. If you’ve ever felt the urge to turn a glimmer of an idea into something extraordinary, these stories are for you.
Author: Jack Nadel
Publisher: Authors Choice Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 188
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Book Description
After the greed-centered eighties, Americans are focusing on the elements that really build a lifetime of achievement-honesty, hard work, visionary thinking, and commitment. International entrepreneur Jack Nadel's pithy, proven advice gets to the hear of the back-to-basics 1990s: •A deal is only good if it's good for everybody involved •Sell the sizzle-but make sure there's a good steak underneath •If you tell the truth, you don't need a great memory A good idea has no geographical boundaries.
Author: Steve Chandler
Publisher:
ISBN: 9781564148360
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Annotation Exposes the nine most common myths in business while offering other solutions to small-business owners.
Author: Michael Medved
Publisher: Crown Forum
ISBN: 0307587479
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
WHY FEEL EMBARRASSED BY BUSINESS? Every American benefits every day from the phenomenal productivity of the free market, so why do so many people feel guilty or skeptical about our business system? In this passionately argued, eye-opening book, talk-radio star and bestselling author Michael Medved provides detailed and devastating rebuttals to the most widely circulated smears against capitalism. MYTH: Big business is bad, small business is good. TRUTH: Every big business began life as a small business, and every small business today yearns for enough success to become a big business tomorrow. For some products—like cars or electrical power—little companies can’t benefit their workers or customers as reliably as huge corporations. MYTH: Business executives are overpaid and corrupt. TRUTH: Top leaders will always command top dollar, and a company can’t limit executive pay without limiting its access to talent. Ferocious, long-term competition in the corporate world ultimately rewards focus and hard work, not short cuts and corruption. MYTH: You can count on better treatment from the government than from business. TRUTH: If a private company deals with you poorly, you can take your business elsewhere. But with the government’s power, you get only two choices: compliance or jail. Medved responds to business-bashing lies with the slashing wit, irrefutable facts, fascinating historical nuggets, illuminating anecdotes, and liberating clarity that made him one of the top-ten talk-radio hosts in the United States. This audacious and urgently needed book provides energy and inspiration for a beleaguered free-market system poised for its unstoppable comeback.
Author: Graham Edmonds
Publisher:
ISBN: 9781904915348
Category : Business ethics
Languages : en
Pages : 0
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Book Description
Can anyone seriously expect to be given the truth, the whole truth and nothing but the truth? Some believe that lying is essential in business and that the corporate world would not be able to function without telling lies, whatever shade of white. In this important book, Graham Edmonds assesses all levels of commercial lying from exaggerating in a CV to multi-million pound fraud cases that have brought companies crashing down. Essential reading for everyone in business and public life.
Author: LUCY-ROSE. MANN WALKER (GAYLE.)
Publisher:
ISBN: 9781788601610
Category : Electronic books
Languages : en
Pages :
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Book Description
Author: Janelle Bruland
Publisher: Made For Success Publishing
ISBN: 1641463619
Category : Self-Help
Languages : en
Pages :
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Book Description
"Readers looking for a structured approach to attaining goals will appreciate Bruland’s clearly plotted activities and helpful reminders for staying on the path to success." — PUBLISHER'S WEEKLY Have you bought into the lie that success constantly requires more, more, and more? To achieve success, you must do more, work more hours, take on more projects, and accept more responsibilities? If so, you're probably experiencing a roller coaster ride of mixed results-being on top of the world one moment and crashing to earth at lightning speed the next. The Success Lie was written for you. You recognize the gap between where you are now and your highest potential, but don't want to sacrifice your sanity to get there. Janelle Bruland has built a formidable bridge over that gap, proving that you can be successful in the business world and maintain balance in your personal life without constantly feeling stressed and overwhelmed. You know that everything in life is a result of the choices you've made, yet you're wondering if you're making the right choices. The proven strategies in this book will show you how to step away from the modern world's path to success and create a life of significance---one where you are loving your work and making a positive impact. • Determine what's truly important to you and then live by those values. • Recognize what's gotten in the way of your success and take transformational steps to increase mindfulness, improve your skills, and become a better (and happier) version of yourself. • Discover strategies to eliminate over-work, over-commitment, and overwhelm. • Take back your life! Stop allowing societal pressures to tell you what matters. Get back on the path to fulfillment and do it your way! • Reduce stress, enjoy peace of mind, and create the life you have always wanted. Included in The Success Lie are resources and tools that will help you design your own Success Plan for powerful results. Access the downloadable workbook to apply these strategies to your life. Don't buy into the lie anymore. You have the choice.
Author: Gregory Paul Kotsaftis
Publisher:
ISBN: 9780999225400
Category :
Languages : en
Pages : 158
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Book Description
The Truth About Lies depicts one man's journey from a small business man to building a 10-Million-dollar business, to ending up in a prison cell all because he was unable to tell and face the simple truth. He was a liar.Gregory Paul Kotsaftis tells his own story with honesty and raw reflection, he shows us how the company you keep can lead to a dishonest lifestyle causing you to ignore the consequences on others. The lessons he learned in isolation forced him to create a personal system to overcome adversity and face the ugly truth of who we all really are inside.Greg's experiences of having it all then losing everything due to lack of honesty, is powerful and enlightening. Follow his story, and the life lessons he learned as he journeyed from the top to the bottom and back up again.
