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Author: Valentina Marinescu
Publisher: Routledge
ISBN: 1317019512
Category : Medical
Languages : en
Pages : 206
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Book Description
Health is a contested concept that has been defined in numerous ways. The media is extremely powerful in promoting health beliefs and in creating role models for contemporary people. The ways in which health is defined or understood can have wide-ranging implications and can have an impact on issues such as health promotion or health literacy. Health presentation in the media has a significant social impact because this type of message is important in changing people's beliefs, attitudes and behaviours relating to health and in promoting health-related knowledge among the target audience. The present volume provides an interdisciplinary and multicultural contemporary approach to the controversial link between medicine and media. The authors that have contributed to this volume analyse the media and medicine from different perspectives and different countries (USA, UK, Portugal, Turkey, Taiwan, Mexico, Estonia, Romania), thus offering a re-positioning of the study of media and medicine. The new perspectives offered by this volume will be of interest to any health communication or media studies student or academic since they bring to light new ideas, new methodologies and new results.
Author: Derek Miller
Publisher: Cavendish Square Publishing, LLC
ISBN: 1502634163
Category : Juvenile Nonfiction
Languages : en
Pages : 114
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Book Description
JavaScript is characterized by enabling interaction, the language was created so that anyone surfing the internet could engage with a website instantaneously without downloading files or refreshing a page. This book looks at the early history of web browsers, traces the evolution of JavaScript, and explains the many applications of the language today, including Adobe Photoshop and online quizzes.
Author: Valentina Marinescu
Publisher: Routledge
ISBN: 1317019512
Category : Medical
Languages : en
Pages : 206
Get Book Here
Book Description
Health is a contested concept that has been defined in numerous ways. The media is extremely powerful in promoting health beliefs and in creating role models for contemporary people. The ways in which health is defined or understood can have wide-ranging implications and can have an impact on issues such as health promotion or health literacy. Health presentation in the media has a significant social impact because this type of message is important in changing people's beliefs, attitudes and behaviours relating to health and in promoting health-related knowledge among the target audience. The present volume provides an interdisciplinary and multicultural contemporary approach to the controversial link between medicine and media. The authors that have contributed to this volume analyse the media and medicine from different perspectives and different countries (USA, UK, Portugal, Turkey, Taiwan, Mexico, Estonia, Romania), thus offering a re-positioning of the study of media and medicine. The new perspectives offered by this volume will be of interest to any health communication or media studies student or academic since they bring to light new ideas, new methodologies and new results.
Author: Ole J. Mjøs
Publisher: Bloomsbury Publishing
ISBN: 1350348732
Category : Social Science
Languages : en
Pages : 273
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Book Description
An Introduction to Global Media for the Twenty-First Century provides a thorough introduction to the field of global media today. The book presents the key changes taking place as the global media landscape evolves, and the main theories of the field, that explain these developments. Tracing, first, the formative development of an international and global media landscape throughout the 20th century from the telegraph, television and film export, and transnational television to the Internet, the book then focuses on developments in the 21st century. This includes: the digitization of the global media and communications sector; the popularization of the Internet and digital infrastructure such as the smartphone and platforms; the emergence of global online media and services; the production and distribution of digital media content; and the exploitation of user data. Case studies illustrate key developments throughout the book. The book shows how the field is characterized by a continuity of critical concerns in relation to power, influence, and domination; media user empowerment and exploitation; and social and sustainable development and democratic conditions, as well as geopolitical shifts, in a global context.
Author: Dave Mitchell
Publisher: John Wiley & Sons
ISBN: 1119516331
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
Discover your true self and align your life journey around your core beliefs, values and perspective. Designed as both a companion piece to the author's previous book, The Power of Understanding People, and a stand-alone work, The Power of Understanding Yourself provides readers with a blueprint for examining their true purpose and approach to life and a map for achieving greater personal happiness, professional success and self-awareness. It explores personal attributes related to interactive style, diving deeper into the concepts from the author's previous book, provides exercises for exploring how to connect your current life status to a desired future state and encourages readers to engage in a deep exploration of their core values, beliefs, mission and vision to become their best self. • Find the key to self-discovery and personal development • Uncover your true purpose • Use helpful exercises to reveal the best you • Develop strategies to maximize your potential The Power of Understanding Yourself is an empowering tool to help you find your best possible self and flourish.
Author: Demetra Garbasevschi
Publisher: John Wiley & Sons
ISBN: 1119642264
Category : Language Arts & Disciplines
Languages : en
Pages : 208
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Book Description
Infoselves delivers a multifaceted analysis of the commodification of self-identity online, from both a domination and a liberation perspective. Drawing on multiple resources, the book places its discussion of online identity within the larger context of self-identity evolution, arguing for the recognition of online identity as a legitimate component of the self-identity system. Advertising executive turned academic, Demetra Garbașevschi offers readers the means to understand the way our online identities are formed and used, to reflect on the future of self-identity, and to become more aware of the radical implications of our digital footprint. Readers will discover what it means to be an infoself in a deep digital context, from exploring the informational makeup of self-identity, to examining the various sources of identity information found online, to exposing the uses of this information through both latent and assertive self-commodification. Considering the many sources of information contributing to our identity narrative online, some beyond our direct control, managing the self is presented as one the greatest challenges of our digital present. The book includes illuminating discussions of a variety of topics within the subject of online identity, such as: Foundational concepts related to the idea of identity, including references to the works of Erik Erikson, symbolic interactionists, and social dramaturgy The evolution of online identity, with examinations of early and current viewpoints of the phenomenon Personal branding online as the epitome of self-commodification, with examples from online celebrity, micro-celebrity, and nano-celebrity Original research contributing to the larger discussion about how identities are constructed and performed through-the-line Perfect for graduate students in advertising, branding, and public relations, Infoselves also belongs on the bookshelves of those studying fields involving digital media. Working professionals in any of these areas will also benefit from this book’s insightful analyses of a variety of viewpoints on online identity.
Author: Hasmat Malik
Publisher: Springer Nature
ISBN: 9811660816
Category : Technology & Engineering
Languages : en
Pages : 649
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Book Description
This book brings together state-of-the-art advances in intelligent data analytics as driver of the future evolution of PaE systems. In the modern power and energy (PaE) domain, the increasing penetration of renewable energy sources (RES) and the consequent empowerment of consumers as a central and active solution to deal with the generation and development variability are driving the PaE system towards a historic paradigm shift. The small-scale, diversity, and especially the number of new players involved in the PaE system potentiate a significant growth of generated data. Moreover, advances in communication (between IoT devices and M2M: machine to machine, man to machine, etc.) and digitalization hugely increased the volume of data that results from PaE components, installations, and systems operation. This data is becoming more and more important for PaE systems operation, maintenance, planning, and scheduling with relevant impact on all involved entities, from producers, consumer,s and aggregators to market and system operators. However, although the PaE community is fully aware of the intrinsic value of those data, the methods to deal with it still necessitate substantial enhancements, development and research. Intelligent data analytics is thereby playing a fundamental role in this domain, by enabling stakeholders to expand their decision-making method and achieve the awareness on the PaE environment. The editors also included demonstrated codes for presented problems for better understanding for beginners.
Author: Guru Madhavan
Publisher: W. W. Norton & Company
ISBN: 0393248003
Category : Technology & Engineering
Languages : en
Pages : 250
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Book Description
“Engineers are titans of real-world problem-solving. . . . In this riveting study of how they think, [Guru Madhavan] puts behind-the-scenes geniuses . . . center stage.”—Nature In this engaging account of innovative triumphs, Guru Madhavan examines the ways in which engineers throughout history created world-changing tools, from ATMs and ZIP codes to the digital camera and the disposable diaper. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we borrow strategies from engineering to find inspired solutions to our most pressing challenges.
Author: Tom Taulli
Publisher: Apress
ISBN: 1484257294
Category : Computers
Languages : en
Pages : 359
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Book Description
While Robotic Process Automation (RPA) has been around for about 20 years, it has hit an inflection point because of the convergence of cloud computing, big data and AI. This book shows you how to leverage RPA effectively in your company to automate repetitive and rules-based processes, such as scheduling, inputting/transferring data, cut and paste, filling out forms, and search. Using practical aspects of implementing the technology (based on case studies and industry best practices), you’ll see how companies have been able to realize substantial ROI (Return On Investment) with their implementations, such as by lessening the need for hiring or outsourcing. By understanding the core concepts of RPA, you’ll also see that the technology significantly increases compliance – leading to fewer issues with regulations – and minimizes costly errors. RPA software revenues have recently soared by over 60 percent, which is the fastest ramp in the tech industry, and they are expected to exceed $1 billion by the end of 2019. It is generally seamless with legacy IT environments, making it easier for companies to pursue a strategy of digital transformation and can even be a gateway to AI. The Robotic Process Automation Handbook puts everything you need to know into one place to be a part of this wave. What You'll Learn Develop the right strategy and planDeal with resistance and fears from employeesTake an in-depth look at the leading RPA systems, including where they are most effective, the risks and the costsEvaluate an RPA system Who This Book Is For IT specialists and managers at mid-to-large companies
Author: Umberto Desideri
Publisher: Academic Press
ISBN: 0128232412
Category : Technology & Engineering
Languages : en
Pages : 590
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Book Description
Provides an overview of various small scale sustainable energy technologies, with examples and a clear focus on technological and research issuesBeginning with an overview of the special characteristics, challenges, and opportunities of small scale power plants, this book goes on to provide detailed assessments of a wide variety of renewable energy generation technologies. Solar, biomass, hydroelectric, and geothermal energy generation are all addressed, with assessment of their performance, availability, reliability unique requirements for operation, maintenance, control, and grid integration.Combining technological advances with consideration of economic and application challenges, the Small Scale Power Generation Handbook is an essential resource for graduate students, academic researchers, and industry professionals involved in the design and integration of small scale power generation for sustainable systems. - Examines a range of cutting-edge renewable small scale generation systems, from photovoltaic to hydropower and bioenergy - Assesses the specific advantages and disadvantages of operation, maintenance, integration, and control alongside conventional grid - Applies technological insights to practical scenarios, case studies, and applications, supporting real-world improvements in sustainability and transition
Author: Benji Rabhan
Publisher: John Wiley & Sons
ISBN: 1118759702
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits. Teaches proven strategies for increasing conversions across your entire business Details various split testing and data gathering methods and when to use each one Unveils a holistic approach to conversion rate optimization, using technology to create a more customer-centric experience that not only increases conversions, but also improves customer engagement and satisfaction With guidance from Convert Every Click, you'll learn how to boost conversions and consumption across your entire business by maximizing every bit of your hard-earned traffic before, during, and after a sale.
