The Little Book of Big PR

The Little Book of Big PR PDF Author: Jennefer Witter
Publisher: AMACOM
ISBN: 0814434371
Category : Business & Economics
Languages : en
Pages : 140

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Book Description
Whether you’re an established company or a cost-conscious start-up, this helpful guide tells you all you need to know to be able to use public relations effectively as a business-building tool. As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company’s credibility than a good, old-fashioned public-relations campaign. Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations: Self-branding Media relations Social Media Networking Speaking engagements Cause-related marketing Selecting a PR agency Complete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, The Little Book of Big PR will provide you with the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

The Little Book of Big PR

The Little Book of Big PR PDF Author: Jennefer Witter
Publisher: AMACOM
ISBN: 0814434371
Category : Business & Economics
Languages : en
Pages : 140

Get Book Here

Book Description
Whether you’re an established company or a cost-conscious start-up, this helpful guide tells you all you need to know to be able to use public relations effectively as a business-building tool. As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company’s credibility than a good, old-fashioned public-relations campaign. Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations: Self-branding Media relations Social Media Networking Speaking engagements Cause-related marketing Selecting a PR agency Complete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, The Little Book of Big PR will provide you with the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

The Little Book of Big Lies

The Little Book of Big Lies PDF Author: Tina Lifford
Publisher: HarperCollins
ISBN: 0062930303
Category : Self-Help
Languages : en
Pages : 157

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Book Description
An inspiring and illuminating guide to true self care, from the sage teacher and breakout star of the critically acclaimed drama, Queen Sugar, from Executive Producers Oprah Winfrey and Ava DuVernay for OWN. Featured on Essence Magazine's Culture List In all your years of schooling, did you ever take a single class that explained how to navigate the hurt, drama, and fear that come with living? Tina Lifford sure didn’t. She learned the hard way—through experience as both a Hollywood actress and as the founder of the personal development network The Inner Fitness Project. Now, she brings together her own hard-won insights as well as those of her clients in this helpful and transformative guide. A blend of personal anecdotes and meaningful, practical—and most important, actionable—advice, The Little Book of Big Lies is the life skills class you need to nurture the inner you and move beyond the past. In fourteen raw, personal stories, Tina teaches you how to change your self-perception—to see yourself in the best possible light, to love and honor what you see, and to forge a new sense of what’s possible in every aspect of your life. But make no mistake, The Little Book of Big Lies is not a “rah-rah” quick fix for fear and pain. Like physical fitness, building and maintaining emotional strength requires continued effort. This invaluable book is the foundation you need to start building inner health and well-being so you can thrive. Tina guides you on a journey of self-discovery that will help you turn shame into self-acceptance, self-rejection into self-love, blame into freedom, and old hurt into power. Wise and powerful, The Little Book of Big Lies will completely change how you think and live.

The Little Book of Big PR

The Little Book of Big PR PDF Author: Jennefer Witter
Publisher: Amacom
ISBN: 9780814436219
Category : Public relations
Languages : en
Pages : 0

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Book Description
As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company's credibility than a good, old-fashioned public-relations campaign. Whether you're an established company or a cost-conscious start-up, The Little Book of Big PR tells you all you need to know to be able to use public relations effectively as a business-building tool.Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations: - Self-branding- Media relations- Social Media- Networking- Speaking engagements- Cause-related marketing- Selecting a PR agencyComplete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, this all-encompassing resource will provide for you the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

Little Book for Big Changes

Little Book for Big Changes PDF Author: Karen Ng
Publisher: Kings Road Publishing
ISBN: 1787414876
Category : Juvenile Nonfiction
Languages : en
Pages : 0

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Book Description
Packed with over 100 puzzles, games, craft activities, experiments and tips, Little Book for Big Changes offers fun, educational and creative ways to bring people together to help change the world. This innovative activity book encourages young people to become responsible global citizens, develop understanding, empathy and a sense of responsibility, empowering them to protect the environment and to make the world fairer. Includes tips on how to recycle and reduce plastic waste. Little Book for Big Changes helps young people understand complex global challenges such as inequality and climate change, and is designed to inform, empower and motivate tomorrow's leaders to help make the world a better place.

The Little Book of Big Ideas

The Little Book of Big Ideas PDF Author: Daniel Smith
Publisher: Michael O'Mara Books
ISBN: 1782438300
Category : History
Languages : en
Pages : 436

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Book Description
This concise, accessible and multi-faceted book provides an essential introduction to 150 of the most important principles of Western thought.

Little Book of Big Packaging Ideas

Little Book of Big Packaging Ideas PDF Author: Catharine Fishel
Publisher: Rockport Publishers
ISBN: 1616736453
Category : Design
Languages : en
Pages : 353

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Book Description
A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success. Dynamic and unusual package designs can really make a statement in overcrowded markets. What makes a package successful? How do designers find the inspiration and execute the designs that really work? This compendium of package design answers all that and more. The content covers inspiration, process, design research, working with clients, planning, and execution of some of the most effective packages on the market today. Insight from top packaging designers worldwide is provided on pages that are packed with images of great designs. Unlike most packaging books, this volume is stuffed with content in a compact, portable, and easy-to-use format

The Little Book of Big Change

The Little Book of Big Change PDF Author: Amy Johnson
Publisher: New Harbinger Publications
ISBN: 1626252327
Category : Self-Help
Languages : en
Pages : 207

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Book Description
Little changes can make a big, big difference! In The Little Book of Big Change, psychologist Amy Johnson shows you how to rewire your brain and overcome your bad habits—once and for all. No matter what your bad habit is, you have the power to change it. Drawing on a powerful combination of neuroscience and spirituality, this book will show you that you are not your habits. Rather, your habits and addictions are the result of simple brain wiring that is easily reversed. By learning to stop bad habits at the source, you will take charge of your habits and addictions for good. Anything done repeatedly has the potential to form neural circuitry in the brain. In this light, habits and addictions are impersonal brain wiring problems that result from taking your habitual thinking as truth, and acting on that thinking in the form of doing your habit—over and over. This book offers a number of small changes you can make in your everyday life that will help you stop your bad habit in its tracks. If you want to understand the science behind your habit, make the decision to end it, and commit to real, lasting change, this book will help you to finally take charge of your life—once and for all.

The Little Book of Big Management Theories

The Little Book of Big Management Theories PDF Author: James McGrath
Publisher: Pearson UK
ISBN: 1292200634
Category : Business & Economics
Languages : en
Pages : 289

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Book Description


The Little Book of Big History

The Little Book of Big History PDF Author: Ian Crofton
Publisher: Michael O'Mara Books
ISBN: 1782434305
Category : History
Languages : en
Pages : 394

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Book Description
The Little Book of Big History breaks down the main themes of Big History into highly informative and accessible parts for all readers to enjoy.

The Little Book of Big Life Change

The Little Book of Big Life Change PDF Author: Carrie Ciula
Publisher: Simon and Schuster
ISBN: 1510747192
Category : Health & Fitness
Languages : en
Pages : 158

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Book Description
Simple Guidance to Change your Life and Inspire Better Health, Wellness, and Fulfillment In a world full of people who are searching for big change, The Little Book of Big Life Change explores nine key elements of well-being and offers a wide-spanning, complete approach to regaining balance in our lives. Interweaving science with experience and ancestral wisdom, health and wellness guide Carrie Ciula helps us understand the ways that we can be living in a state of imbalance and shows us how to hone in on a few all-important, but often pushed-aside parts of life: nutrition, breath, movement, rest, cleansing, thought, unity, purpose, and love. This book will help you: Better understand the food you eat Decrease the amount of unwanted substances surrounding you Become aware of your thoughts and how they affect the way you feel Be mindful of what you buy And so much more Anyone who feels as though they aren't fully experiencing the life that they are here to experience, or who is drawn to improving their sense of joy and fulfillment, will be guided toward a deeper knowing that true balance happens as we learn to support the feeling of being content, connected, and complete within one's self—the feeling of being whole.