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Author:
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Category :
Languages : en
Pages : 502
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Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 502
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Author:
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 872
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Author:
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ISBN:
Category : American literature
Languages : en
Pages : 742
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Author: James Landers
Publisher: University of Missouri Press
ISBN: 0826272339
Category : Language Arts & Disciplines
Languages : en
Pages : 369
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Book Description
Today, monthly issues of Cosmopolitan magazine scream out to readers from checkout counters and newsstands. With bright covers and bold, sexy headlines, this famous periodical targets young, single women aspiring to become the quintessential “Cosmo girl.” Cosmopolitan is known for its vivacious character and frank, explicit attitude toward sex, yet because of its reputation, many people don’t realize that the magazine has undergone many incarnations before its current one, including family literary magazine and muckraking investigative journal, and all are presented in The Improbable First Century of Cosmopolitan Magazine. The book boasts one particularly impressive contributor: Helen Gurley Brown herself, who rarely grants interviews but spoke and corresponded with James Landers to aid in his research. When launched in 1886, Cosmopolitan was a family literary magazine that published quality fiction, children’s stories, and homemaking tips. In 1889 it was rescued from bankruptcy by wealthy entrepreneur John Brisben Walker, who introduced illustrations and attracted writers such as Mark Twain, Willa Cather, and H. G. Wells. Then, when newspaper magnate William Randolph Hearst purchased Cosmopolitan in 1905, he turned it into a purveyor of exposé journalism to aid his personal political pursuits. But when Hearst abandoned those ambitions, he changed the magazine in the 1920s back to a fiction periodical featuring leading writers such as Theodore Dreiser, Sinclair Lewis, and William Somerset Maugham. His approach garnered success by the 1930s, but poor editing sunk Cosmo’s readership as decades went on. By the mid-1960s executives considered letting Cosmopolitan die, but Helen Gurley Brown, an ambitious and savvy businesswoman, submitted a plan for a dramatic editorial makeover. Gurley Brown took the helm and saved Cosmopolitan by publishing articles about topics other women’s magazines avoided. Twenty years later, when the magazine ended its first century, Cosmopolitan was the profit center of the Hearst Corporation and a culturally significant force in young women’s lives. The Improbable First Century of Cosmopolitan Magazine explores how Cosmopolitan survived three near-death experiences to become one of the most dynamic and successful magazines of the twentieth century. Landers uses a wealth of primary source materials to place this important magazine in the context of history and depict how it became the cultural touchstone it is today. This book will be of interest not only to modern Cosmo aficionadas but also to journalism students, news historians, and anyone interested in publishing.
Author: Frank Luther Mott
Publisher: Harvard University Press
ISBN: 9780674395503
Category : History
Languages : en
Pages : 940
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Book Description
"The five volumes of A History of American Magazines constitute a unique cultural history of America, viewed through the pages and pictures of her periodicals from the publication of the first monthly magazine in 1741 through the golden age of magazines in the twentieth century"--Page 4 of cover.
Author:
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ISBN:
Category : United States
Languages : en
Pages : 854
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Author: Will Eisner
Publisher: Abrams
ISBN: 1613121083
Category : Comics & Graphic Novels
Languages : en
Pages : 280
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Book Description
Will Eisner—best known for his influential comic book series The Spirit and his groundbreaking graphic novel A Contract with God—believed in the teaching power of comics, and from 1951 to 1971 he produced PS magazine for the U.S. Army. This Preventive Maintenance Monthly (called PS because it was a postscript to the standard technical manuals) was aimed at teaching American soldiers everything about weapons safety for vehicles, aircraft, firearms, and electronics. Eisner illustrated these vital lessons in drawings, pinups, step-by-step guides, and comic strips. This collection contains the best of Eisner’s 227 issues of PS, reproduced in a portable digest format. This relatively unknown work by Eisner is finally explored—the missing link between his comic books and his later, more mature graphic novel style. Praise for PS Magazine: "For the first time, Will Eisner’s superlative work for the U.S. Army has been assembled into a single collection. The result shows the artist’s keen understanding of the educative power of graphic storytelling. From 1951 to 1971, between The Spirit and A Contract with God, Eisner produced PS Magazine for the army in order to teach the common soldier how best to use, maintain, repair, and requisition their equipment. From explaining how to load a truck correctly to why it won’t start, Eisner used a combination of humor, sound technical writing, and graphic storytelling to educate the soldiers. His magazines could be found at the front lines, in the officer’s mess, and in the quarters of senior military officials. It featured a cast of recurring characters like the loveable Joe Dope and the voluptuous Connie Rodd, who headlined featured segments like “Joe’s Dope Sheet” and the provocatively named “Connie Rodd’s Briefs.” With Eisner’s wonderful artwork and clarity of style making sometimes difficult concepts easy to understand, it’s no wonder PS Magazine was so popular with military personnel. A fascinating document for both fans of Eisner and military history buffs." - Publishers Weekly starred review “These amusing yet pragmatic sketches provide a ‘missing-link’ comics document for fans and demonstrate the same mastery of his craft that marked Eisner’s better-known works.” —Booklist “An instructional model for today’s producers of nonfiction comics, which too often lack such visual traction, this also has appeal for military buffs, vehicle junkies, and Eisner fans.” —Library Journal “The enthusiast who’s been nurturing a curiosity about Eisner’s lost years will find all he needs to know from this beautifully produced little volume.” —The Comics Journal "Eisner understood comics' potential for education decades before his peers, and PS magazine was his first laboratory. This thoughtful new collection is an essential addition to the Eisner library." -Scott McCloud, author of Understanding Comics
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 736
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Author: Annette T. Rubinstein
Publisher: NYU Press
ISBN: 1583671927
Category : Literary Criticism
Languages : en
Pages : 431
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Book Description
Originally published: Beijing: Foreign Language Teaching and Research Press, 1988.
Author: Leo Huberman
Publisher: NYU Press
ISBN: 1583674845
Category : History
Languages : en
Pages : 387
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Book Description
A history of labour and the labour movement in the USA, originally published in the 1930s. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. Hesperides Press are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork. Contents Include: Here They Come! - Beginnings - Are All Men Equal? - Molasses and Tea - "In Order To Form a More Perfect Union" - A Rifle, An Axe - A Strange, Colourful Frontier, The Last - The Manufacturing North - The Agricultural South - Landlords Fight Money Lords - Materials, Men, Machinery, Money - More Materials, Men, Machinery, Money - The Have-nots vs The Haves - From Rags To Riches - From Riches To Rags - The New Deal..Relief - . Recovery - .Reform - .Foreign Policy - "You Guys Gotta Organize" -
