Author: William Pride
Publisher:
ISBN: 9780618474585
Category : Business & Economics
Languages : en
Pages :
Book Description
Marketing Bonus Pack: Your Guide to an 'A.' This guide to all the tools in the textbook and student supplements includes important study tips to help students achieve success in this class. Packaged with every new book, the Marketing Bonus Pack includes a unique passkey for access to premium online study guide content on the Student Web Site. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Students' Marketing Bonus Pack
Author: William Pride
Publisher:
ISBN: 9780618474585
Category : Business & Economics
Languages : en
Pages :
Book Description
Marketing Bonus Pack: Your Guide to an 'A.' This guide to all the tools in the textbook and student supplements includes important study tips to help students achieve success in this class. Packaged with every new book, the Marketing Bonus Pack includes a unique passkey for access to premium online study guide content on the Student Web Site. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Publisher:
ISBN: 9780618474585
Category : Business & Economics
Languages : en
Pages :
Book Description
Marketing Bonus Pack: Your Guide to an 'A.' This guide to all the tools in the textbook and student supplements includes important study tips to help students achieve success in this class. Packaged with every new book, the Marketing Bonus Pack includes a unique passkey for access to premium online study guide content on the Student Web Site. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Marketing Bonus Pack with Study Guide
Author: William M. Pride
Publisher:
ISBN: 9780618705030
Category : Business & Economics
Languages : en
Pages :
Book Description
This guide to all the tools in the textbook and student supplements package includes important study tips to help students achieve success in the course. Packaged with every new book, the Marketing Bonus Pack also includes a unique passkey for access to premium online study guide content at the Online Study Center. Written by the authors, this study guide (available for sale separately 0-618-60850-8) helps students review and integrate key marketing concepts. It also contains questions in addition to those in the ACE practice tests, and includes matching, true/false, multiple-choice, and mini-case sample tests with answers. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Publisher:
ISBN: 9780618705030
Category : Business & Economics
Languages : en
Pages :
Book Description
This guide to all the tools in the textbook and student supplements package includes important study tips to help students achieve success in the course. Packaged with every new book, the Marketing Bonus Pack also includes a unique passkey for access to premium online study guide content at the Online Study Center. Written by the authors, this study guide (available for sale separately 0-618-60850-8) helps students review and integrate key marketing concepts. It also contains questions in addition to those in the ACE practice tests, and includes matching, true/false, multiple-choice, and mini-case sample tests with answers. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Marketing Bonus Pack with Study Guide: Your Guide to an "A": For Samples
Author: Houghton Mifflin College Division
Publisher: Cengage Learning
ISBN: 9780618705023
Category :
Languages : en
Pages : 0
Book Description
This guide to all the tools in the textbook and student supplements package includes important study tips to help students achieve success in the course. Packaged with every new book, the Marketing Bonus Pack also includes a unique passkey for access to premium online study guide content at the Online Study Center. Written by the authors, this study guide (available for sale separately 0-618-60850-8) helps students review and integrate key marketing concepts. It also contains questions in addition to those in the ACE practice tests, and includes matching, true/false, multiple-choice, and mini-case sample tests with answers. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Publisher: Cengage Learning
ISBN: 9780618705023
Category :
Languages : en
Pages : 0
Book Description
This guide to all the tools in the textbook and student supplements package includes important study tips to help students achieve success in the course. Packaged with every new book, the Marketing Bonus Pack also includes a unique passkey for access to premium online study guide content at the Online Study Center. Written by the authors, this study guide (available for sale separately 0-618-60850-8) helps students review and integrate key marketing concepts. It also contains questions in addition to those in the ACE practice tests, and includes matching, true/false, multiple-choice, and mini-case sample tests with answers. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.
Marketing
Author: William M. Pride
Publisher: South Western Educational Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 748
Book Description
Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, this text and its outstanding suite of supplements supply students with the knowledge and decision-making skills they'll need to succeed in today's competitive business environment. Topical issues including customer relationship management, supply chain management, the latest e-commerce models, and the current re-evaluation of dot-coms are just a few examples the authors use to connect marketing to students' personal lives. The latest edition also features a new design and additional photos, providing a fresh contemporary look and feel to the text.
Publisher: South Western Educational Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 748
Book Description
Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, this text and its outstanding suite of supplements supply students with the knowledge and decision-making skills they'll need to succeed in today's competitive business environment. Topical issues including customer relationship management, supply chain management, the latest e-commerce models, and the current re-evaluation of dot-coms are just a few examples the authors use to connect marketing to students' personal lives. The latest edition also features a new design and additional photos, providing a fresh contemporary look and feel to the text.
Marketing Loose Leaf with Bonus Pack 13th Edition Plus Eduspace
Author: William M. Pride
Publisher:
ISBN: 9780618820290
Category : Business & Economics
Languages : en
Pages :
Book Description
Publisher:
ISBN: 9780618820290
Category : Business & Economics
Languages : en
Pages :
Book Description
Marketing Thirteenth Edition, Custom Publication
Author: Pride
Publisher: Houghton Mifflin
ISBN: 9780618578313
Category : Business & Economics
Languages : en
Pages : 742
Book Description
Publisher: Houghton Mifflin
ISBN: 9780618578313
Category : Business & Economics
Languages : en
Pages : 742
Book Description
Problems with the E-rate Program
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Oversight and Investigations
Publisher:
ISBN:
Category : Federal aid to education
Languages : en
Pages : 572
Book Description
Publisher:
ISBN:
Category : Federal aid to education
Languages : en
Pages : 572
Book Description
Marketing Management_Kazmi
Author:
Publisher: Excel Books India
ISBN: 9350620529
Category :
Languages : en
Pages : 719
Book Description
Publisher: Excel Books India
ISBN: 9350620529
Category :
Languages : en
Pages : 719
Book Description
Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods
Author: Ashok Charan
Publisher: World Scientific Publishing Company
ISBN: 9814641383
Category : Business & Economics
Languages : en
Pages : 720
Book Description
The digital age has transformed the very nature of marketing. Armed with smartphones, tablets, PCs and smart TVs, consumers are increasingly hanging out on the internet. Cyberspace has changed the way they communicate, and the way they shop and buy. This fluid, de-centralized and multidirectional medium is changing the way brands engage with consumers.At the same time, technology and innovation, coupled with the explosion of business data, has fundamentally altered the manner we collect, process, analyse and disseminate market intelligence. The increased volume, variety and velocity of information enables marketers to respond with much greater speed, to changes in the marketplace. Market intelligence is timelier, less expensive, and more accurate and actionable.Anchored in this age of transformations, Marketing Analytics is a practitioner's guide to marketing management in the 21st century. The text devotes considerable attention to the way market analytic techniques and market research processes are being refined and re-engineered. Written by a marketing veteran, it is intended to guide marketers as they craft market strategies, and execute their day to day tasks.
Publisher: World Scientific Publishing Company
ISBN: 9814641383
Category : Business & Economics
Languages : en
Pages : 720
Book Description
The digital age has transformed the very nature of marketing. Armed with smartphones, tablets, PCs and smart TVs, consumers are increasingly hanging out on the internet. Cyberspace has changed the way they communicate, and the way they shop and buy. This fluid, de-centralized and multidirectional medium is changing the way brands engage with consumers.At the same time, technology and innovation, coupled with the explosion of business data, has fundamentally altered the manner we collect, process, analyse and disseminate market intelligence. The increased volume, variety and velocity of information enables marketers to respond with much greater speed, to changes in the marketplace. Market intelligence is timelier, less expensive, and more accurate and actionable.Anchored in this age of transformations, Marketing Analytics is a practitioner's guide to marketing management in the 21st century. The text devotes considerable attention to the way market analytic techniques and market research processes are being refined and re-engineered. Written by a marketing veteran, it is intended to guide marketers as they craft market strategies, and execute their day to day tasks.
Marketplace behaviour of Malaysian consumers
Author:
Publisher: Emerald Group Publishing
ISBN: 1845449045
Category : Consumer behavior
Languages : en
Pages : 77
Book Description
Six varied papers on marketing issues in Malaysia - an interesting mix of research. Two papers address internet banking and consumers' attitudes to operating their accounts and financial business in this way. One paper looks at consumers' response to sales promotional tools and another at effects of gender on purchase decisions. The two final papers look at the influence of the family structure on purchase decisions and the ways in which Malaysian customers articulate their dissatisfaction. A useful adjunct for anyone looking to market in this region.
Publisher: Emerald Group Publishing
ISBN: 1845449045
Category : Consumer behavior
Languages : en
Pages : 77
Book Description
Six varied papers on marketing issues in Malaysia - an interesting mix of research. Two papers address internet banking and consumers' attitudes to operating their accounts and financial business in this way. One paper looks at consumers' response to sales promotional tools and another at effects of gender on purchase decisions. The two final papers look at the influence of the family structure on purchase decisions and the ways in which Malaysian customers articulate their dissatisfaction. A useful adjunct for anyone looking to market in this region.