Duct Tape Marketing

Duct Tape Marketing PDF Author: John Jantsch
Publisher: Thomas Nelson Inc
ISBN: 1595554653
Category : Business & Economics
Languages : en
Pages : 299

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Book Description
As a renowned marketing guru and small business coach, John Jantsch has become a leading advisor on how to build and grow a thriving business. In his trusted book for small businesses, he challenges readers to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape. Duct Tape Marketing shows readers how to develop and execute a marketing plan that yields more revenue and ensures the longevity of small businesses. Taking a strategic, systemic approach to marketing rather than being constantly won over to a "marketing idea of the week" helps small business leaders establish a solid--"sticky"--foundation of trust with their customers that only grows stronger with the application of more and more metaphorical tape. You'll learn how to turn your marketing efforts into a lead generation machine and move far beyond your week-to-week strategizing to create long-term plans for your business's continual growth. Plus, the revised and updated edition of this industry-leading book includes all new tools, rules, and tactics that respond to the ways social media and digital developments have shifted and evolved the marketing landscape. Let's face it: as a small business owner, you are really in the business of marketing. This practical, actionable guide includes fresh ideas that stick where you put them--and stand the test of time.

Duct Tape Marketing

Duct Tape Marketing PDF Author: John Jantsch
Publisher: Thomas Nelson Inc
ISBN: 1595554653
Category : Business & Economics
Languages : en
Pages : 299

Get Book Here

Book Description
As a renowned marketing guru and small business coach, John Jantsch has become a leading advisor on how to build and grow a thriving business. In his trusted book for small businesses, he challenges readers to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape. Duct Tape Marketing shows readers how to develop and execute a marketing plan that yields more revenue and ensures the longevity of small businesses. Taking a strategic, systemic approach to marketing rather than being constantly won over to a "marketing idea of the week" helps small business leaders establish a solid--"sticky"--foundation of trust with their customers that only grows stronger with the application of more and more metaphorical tape. You'll learn how to turn your marketing efforts into a lead generation machine and move far beyond your week-to-week strategizing to create long-term plans for your business's continual growth. Plus, the revised and updated edition of this industry-leading book includes all new tools, rules, and tactics that respond to the ways social media and digital developments have shifted and evolved the marketing landscape. Let's face it: as a small business owner, you are really in the business of marketing. This practical, actionable guide includes fresh ideas that stick where you put them--and stand the test of time.

Small Business Speaks

Small Business Speaks PDF Author: Small Business Task Force (B.C.)
Publisher:
ISBN:
Category : Small business
Languages : en
Pages : 43

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Book Description


Small Town Rules

Small Town Rules PDF Author: Barry J. Moltz
Publisher: Que Publishing
ISBN: 0789749203
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.

The Serious Business of Small Talk

The Serious Business of Small Talk PDF Author: Carol A. Fleming
Publisher: Berrett-Koehler Publishers
ISBN: 1523094079
Category : Self-Help
Languages : en
Pages : 224

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Book Description
Small talk has a big impact—learn to master this most important communication skill to feel more at ease at work, parties, and events of all kinds. Carol Fleming wants to show you that small talk is not as small as you might think. It’s the foundation of every relationship, professional and personal. It’s the sound of people reaching out to each other, searching for similarities, shared interests, goodwill, connections, and friendship. And it’s something that can be learned, even by those requiring the smallest of baby steps. We engage in small talk every day with people we know—but it feels a lot tougher when we go outside our comfort zone. This guide to graceful social conversation covers both inner and outer aspects—from the right attitude to how to dress, move around, and introduce yourself. Most importantly, Fleming lays out a series of simple, memorable conversational strategies that make it easy to go from “Nice weather we're having” to a genuine, rewarding give-and-take. But she won’t tell you what to say. Believe it or not, you already have what you need inside you. She merely provides the keys to unlock it!

Small Businesses Speak

Small Businesses Speak PDF Author: United States. Congress
Publisher: Createspace Independent Publishing Platform
ISBN: 9781977542595
Category :
Languages : en
Pages : 164

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Book Description
Small businesses speak : surviving the government shutdown?

Small Business Survival Book

Small Business Survival Book PDF Author: Barbara Weltman
Publisher: John Wiley & Sons
ISBN: 0471793965
Category : Business & Economics
Languages : en
Pages : 255

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Book Description
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.

The 7 Irrefutable Rules of Small Business Growth

The 7 Irrefutable Rules of Small Business Growth PDF Author: Steven S. Little
Publisher: John Wiley & Sons
ISBN: 0471707600
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Starting a small business and making it a success isn’t easy. In fact, most small business owners don’t get rich and many fail. This book presents the straight truth on small business success. It doesn’t offer cure-alls for every small business. Instead, it outlines real, effective principles for continued small business growth and success. Written by business growth expert Steven Little, The 7 Irrefutable Rules of Small Business Growth skips empty small business positivism in exchange for real-world, practical solutions. If you’re a small business owner or an entrepreneur just starting out, you’ll find answers to all your most important questions on topics such as technology, business plans, hiring, and much more.

SYSTEMology

SYSTEMology PDF Author: David Jenyns
Publisher: Systemology
ISBN: 9780648871033
Category : Business & Economics
Languages : en
Pages : 212

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Book Description
Whether you've tried to systemise in the past or not, SYSTEMology provides a revolutionary approach to small business systems.

Speak Black Woman

Speak Black Woman PDF Author: Quinn Conyers
Publisher: Kia Harris, LLC
ISBN: 9781953237125
Category :
Languages : en
Pages : 132

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Book Description
Have you begun receiving requests to participate as a guest speaker or panelist at various conferences, events, and summits? Yet, none of these opportunities are paid? Are you wasting hours filling out speaker proposals and not getting selected? Are you stuck trying to figure out how you can still profit from public speaking as the host of your own virtual or in-person events? Or maybe you are trying to leverage your voice on social media, hosting a Masterclass or multi-day challenge, yet your communication on these platforms fails to convert? I want you to know you are not alone, and many women in business who are passionate about public speaking are having challenges monetizing their message. This is precisely why I wrote this book. I am here to ensure you never have to wonder how you can profit from public speaking again! No more being tired of wasting time speaking and walking away feeling undervalued or underappreciated by the audience or event organizer. Speak Black Woman teaches you how to strategically leverage public speaking in your business as a lead generation and marketing strategy. You will find some "Q-Tips" that will prove to be kick-starters to leveraging your voice for your business. I know you may have become a speaker by accident, or maybe you willingly raised your hand to speak and serve audiences with your message and your mess, either way, if you want to make money as a speaker, Speak Black Woman was created to help you do just that. In this book, I will teach you how to use your voice and message to reach your audience by the masses and reduce the one-on-one model so that you can take your life, sanity, and time back. Once you learn and apply the speaking strategies in this book, you'll appreciate getting back the luxury of being present for your family and having harmony between your home life and your business. The lessons and strategies in Speak Black Woman are not meant to compete or replace your revenue model for securing upfront fees to speak. It is intended to complement your marketing strategies and to maximize and monetize speaking opportunities to attract loyal clients and customers ready to do business with you for life. This book is focused on black women with service-based businesses. You may offer a coaching program, online course, host virtual events, or some other professional service and want to offer your services instantly after speaking. Speak Black Woman has your name written all over it. So, sit back, enjoy the journey to profit from public speaking. Speak, black woman!

Small Business Big Money

Small Business Big Money PDF Author: Akin Alabi
Publisher: Createspace Independent Publishing Platform
ISBN: 9781977555038
Category :
Languages : en
Pages : 206

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Book Description
Give Me Just 3 Hours And I Will Show You How To Start, Grow And Turn Your Small Business Into Your Personal ATM That Will Give You Money On A Daily Basis! Are you planning to start a business? Do you have a small business but you are not making enough money to cover your bills and live the kind of life you want? If you answered YES to any of those questions, this is the most important book you will ever read. Here's why; In this book, I shared the exact business and marketing techniques I used in starting my business from scratch and turning it into an empire that it has become today. You will discover valuable lessons like... 1. How to decide on the kind of business you should do 2. Why it can be a bad idea to sell what people NEED to buy 3. 7 commandments you must follow before you spend any money on advertising 4. How to get others to promote your business for you for FREE 5 How to price your products and services for maximum profitability 6. 10 factors you should consider before you quit your job to start a business 7.The full story of how I started NairaBET.com And lots more. Read this book, apply the lessons in it and watch your business transform into a cash minting venture. See you at the bank.