Principles and Practice of Selling and Sales Management PDF Download
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Author: Mubaraq Ishak
Publisher:
ISBN:
Category : Selling
Languages : en
Pages : 303
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Book Description
Author: Mubaraq Ishak
Publisher:
ISBN:
Category : Selling
Languages : en
Pages : 303
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Book Description
Author: Bill Donaldson
Publisher: Bloomsbury Publishing
ISBN: 1137355123
Category : Business & Economics
Languages : en
Pages : 328
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Book Description
This is a core textbook that provides a practical and comprehensive introduction to selling and sales management. Packed full of insightful real-world case studies, the fourth edition of this highly successful text has been fully updated and revised throughout to provide a truly contemporary overview of the discipline. This textbook offers a unique blend of academic rigour and practical focus based on the authors' invaluable combination of industry experience, expertise in sales consultancy and years of teaching and research in sales. Accessibly divided into three parts-'Strategy', 'Process' and 'Practice'-it presents a wide range of topics such as ethical issues in sales, key account management, international sales, recruitment, and compensation and rewards. Sales Management is the definitive text for undergraduate, postgraduate and MBA students of selling and sales management. New to this Edition: - New chapters on Defining and Implementing Sales Strategies and Key Account Management - New case studies, vignettes, questions for reflection and statistics added throughout the text - An increased emphasis on the practical approaches to professional selling - Insightful interviews with sales professionals sharing their experience and insights at the end of some chapters
Author: Harry Rudolph Tosdal
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 778
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Book Description
Author: Alan Gillam
Publisher: David & Charles
ISBN: 9780434906611
Category : Business & Economics
Languages : en
Pages : 160
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Book Description
Author: David Jobber
Publisher: Financial Times/Prentice Hall
ISBN: 9780273674153
Category : Business & Economics
Languages : en
Pages : 476
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Book Description
Logically structured in parts, this book covers the sales perspective, the practice of selling, sales channels, recruitment and training, and sales control. This edition contains the most up-to-date information available.
Author: Thomas N Ingram
Publisher: Routledge
ISBN: 1317460278
Category : Business & Economics
Languages : en
Pages : 660
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Book Description
Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life "best practices" of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a strong foundation in current trends and issues, and identifies the skill sets needed for the 21st century.
Author: Thomas N. Ingram
Publisher: Routledge
ISBN: 1317511638
Category : Business & Economics
Languages : en
Pages : 403
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Book Description
The new 9th edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes current coverage of the trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. Key changes in this edition include: Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices An expanded discussion on trust building and trust-based selling as foundations for effective sales management All new chapter-opening vignettes about well-known companies that introduce each chapter and illustrate key topics from that chapter New or updated comments from sales managers in "Sales Management in the 21st Century" boxes An online instructor's manual with test questions and PowerPoints is available to adopters.
Author: Simon Cooper
Publisher: FT Prenticehall
ISBN: 9780273623786
Category : Sales management
Languages : en
Pages : 318
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Book Description
Providing a practical approach to selling and sales management, this work contains a range of features designed to aid the development of skills and the retention of knowledge. The book includes exercises, cases and activities.
Author: Charles Wilson Hoyt
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 240
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Book Description
Author: Frederic Arthur Russell
Publisher: McGraw-Hill Companies
ISBN:
Category : Business & Economics
Languages : en
Pages : 584
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Book Description
