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Author: George N. Gordon
Publisher: Hastings House Book Publishers
ISBN: 9780803857773
Category : Communication
Languages : en
Pages : 558
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Book Description
Author: George N. Gordon
Publisher: Hastings House Book Publishers
ISBN: 9780803857773
Category : Communication
Languages : en
Pages : 558
Get Book Here
Book Description
Author: George N. Gordon
Publisher: Hastings House Book Publishers
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 588
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Book Description
Author: Ralph D. Barney
Publisher: Routledge
ISBN: 1135586616
Category : Language Arts & Disciplines
Languages : en
Pages : 306
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Book Description
Examining the applied media ethics question of professional persuasion, this special double issue resulted from a colloquium and conference on allowable ethical limits of deception in professional persuasion. Participants were invited to reason their way toward a threshold that would define acceptable deception for a professional persuader in pursuit of favorable market and public opinion conditions for a client. As a whole, this issue covers a broad range of views and expressions of opinion that often come close to defining the threshold between morally acceptable and morally outrageous persuasion.
Author: Oyvind Ihlen
Publisher: John Wiley & Sons
ISBN: 1119265738
Category : Language Arts & Disciplines
Languages : en
Pages : 546
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Book Description
A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.
Author: Rodney Muth
Publisher: Springer Science & Business Media
ISBN: 9780792300182
Category : Philosophy
Languages : en
Pages : 400
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Book Description
Author: María Ángeles Orts Llopis
Publisher: Linguistic Insights
ISBN: 9783034330107
Category : Persuasion (Rhetoric)
Languages : en
Pages : 0
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Book Description
This volume focuses on the study of linguistic manipulation, persuasion and power in the written texts of professional communication, bringing forth studies on the language of various specialised fields such as law and arbitration, engineering, economics, advertising, business, politics, medicine, social work, education and the media.
Author: Lee Wilkins
Publisher: Routledge
ISBN: 1135594600
Category : Language Arts & Disciplines
Languages : en
Pages : 413
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Book Description
This Handbook encapsulates the intellectual history of mass media ethics over the past twenty-five years. Chapters serve as a summary of existing research and thinking in the field, as well as setting agenda items for future research. Key features include: up-to-date and comprehensive coverage of media ethics, one of the hottest topics in the media community 'one-stop shopping' for historical and current research in media ethics experienced, top-tier editors, advisory board, and contributors. It will be an essential reference on media ethics theory and research for scholars, graduate students, and researchers in media, mass communication, and journalism.
Author: James E. Combs
Publisher: Popular Press
ISBN: 9780879722760
Category : Political Science
Languages : en
Pages : 196
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Book Description
This book discusses various components of popular culture and the effects they have on politics. Some of the areas of mass culture which are discussed are: popular dramas, folk heritage, the Western myth, sports, religion, media, propaganda, and show business.
Author: Wayne Pace
Publisher: Cambridge Scholars Publishing
ISBN: 1527524825
Category : Business & Economics
Languages : en
Pages : 465
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Book Description
This book provides a practical definition and explanation of “communicative behavior” for use in understanding interaction in work settings. It clearly presents a model of the elements of a work system, and summarizes theories that explain how organizations function and how managers work within the work system. It also describes how to recognize and solve both communication and organization problems. Furthermore, the volume analyzes various processes that occur in the work system, such as disseminating and retrieving information, energizing employees to work smarter, using power and empowering others, facilitating groups and work teams, managing conflict and stress, and how to manage knowledge in the organization, among others. The book describes some of the most likely careers that graduates might enter upon graduation. It also highlights a variety of explanations of organization theory, management theory, culture theory, postmodern theory and critical theory so that the full range of ideas about communication and the places where people work and interact are explored.
Author: Christopher Turk
Publisher: Routledge
ISBN: 1135921350
Category : Education
Languages : en
Pages : 288
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Book Description
Effective Speaking provides the hard scientific information about audience psychology, text preparation, presentation methods, voice production, body language and persuasive advocacy which will help would-be speakers improve their performance. The emphasis throughout is on practical self-help, on methods which have been shown to work, with clear explanations of just why they are effective.
