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Author: Satish Nambisan
Publisher: MIT Press
ISBN: 0262367556
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. Digital technology has put globalization on steroids; multinational companies now account for one-third of world GDP and one-fourth of world employment. And yet complicating this story of unchecked global capitalism are two contradictory forces. Even as advances in digital technology enable borderless markets, a new nationalism has emerged, reviving protectionism and railing against digital colonialism. In The Digital Multinational, management experts Satish Nambisan and Yadong Luo examine how companies can adopt a dual strategy to cope with this new normal: harnessing the power of digital technology while adapting to the geopolitical realities of particular markets. Key to success, Nambisan and Luo explain, is the notion of tight and loose coupling to characterize the relationship of the digital multinational to its global partners and subsidiaries. Identifying the tightness-looseness requirements of global business connectivity leads to successful business strategy. Drawing on real-world examples that include Burberry’s entrance into the Chinese market, Unilever’s AI-powered global talent marketplace, and the Vocal for Local movement in India, they develop a typology of global business contexts; discuss digital strategies for entering new markets, establishing digital platforms, managing globally dispersed activities, and pursuing innovation; and explain how these strategies can be part of a business leader’s toolkit. The Digital Multinational is an essential guide to competing in a business world driven by both globalization and deglobalization.
Author: Satish Nambisan
Publisher: MIT Press
ISBN: 0262367556
Category : Business & Economics
Languages : en
Pages : 262
Get Book Here
Book Description
How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. Digital technology has put globalization on steroids; multinational companies now account for one-third of world GDP and one-fourth of world employment. And yet complicating this story of unchecked global capitalism are two contradictory forces. Even as advances in digital technology enable borderless markets, a new nationalism has emerged, reviving protectionism and railing against digital colonialism. In The Digital Multinational, management experts Satish Nambisan and Yadong Luo examine how companies can adopt a dual strategy to cope with this new normal: harnessing the power of digital technology while adapting to the geopolitical realities of particular markets. Key to success, Nambisan and Luo explain, is the notion of tight and loose coupling to characterize the relationship of the digital multinational to its global partners and subsidiaries. Identifying the tightness-looseness requirements of global business connectivity leads to successful business strategy. Drawing on real-world examples that include Burberry’s entrance into the Chinese market, Unilever’s AI-powered global talent marketplace, and the Vocal for Local movement in India, they develop a typology of global business contexts; discuss digital strategies for entering new markets, establishing digital platforms, managing globally dispersed activities, and pursuing innovation; and explain how these strategies can be part of a business leader’s toolkit. The Digital Multinational is an essential guide to competing in a business world driven by both globalization and deglobalization.
Author: Yossi Sheffi
Publisher: MIT CTL Media
ISBN: 1735766127
Category : Business & Economics
Languages : en
Pages : 279
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Book Description
Much has been written about Covid-19 victims, how scientists raced to understand and treat the disease, and how governments did (or did not) protect their citizens. Less has been written about the pandemic’s impact on the global economy and how companies coped as the competitive environment was upended. In his new book, "The New (Ab)Normal", MIT Professor Yossi Sheffi maps how the Covid-19 pandemic impacted business, supply chains, and society. He exposes the critical role supply chains play in helping people, governments, and companies to manage the crisis. The book draws on executive interviews, pandemic media coverage, and historical analyses. Sheffi also builds on themes from his books "The Resilient Enterprise" (2005) and "The Power of Resilience" (2015) to enrich the narrative. The author paints a compelling picture of how the Covid-19 virus is changing many facets of human life and what our post-pandemic world might look like. This must-read book helps companies to redefine their business models and adjust to a fast-evolving economic landscape. The stage is set In Part 1 of the book, “What Happened,” the author looks at how companies fought to mend the global economic fabric even as the virus ripped more holes in it. Part 2, “Living with Uncertainty,” views the crisis through a supply chain risk management lens derived from Yossi Sheffi’s previous books. This perspective shows how companies create corporate immune systems to quickly recognize and manage large-scale disruptions. The ongoing pandemic is creating a new normal in life, work, and education—covered in Part 3, “Adjustment Required.” Consumer fears about the contagion as well as government mandates require businesses in industries such as retail, hospitality, entertainment, sports, and education to create “safe zones” for workers and customers. Many elements of the book – especially in Part 4, “Supply Chains for the Future” – show how the virus accelerated preexisting trends in technology adoption. China was the epicenter of the pandemic; it also was the first nation to be disrupted and recover. Part 5 of the book, “Of Politics and Pandemics,” explains why reports that companies are abandoning China in favor of other offshore manufacturing centers do not reflect reality. Fundamentally, The New (Ab)Normal is about businesses trying to create a better future in a time of extreme uncertainty – a point emphasized in Part 6, “The Next Opportunities.” The outlook is not necessarily gloomy. The advance of technology is accelerating, a trend that can level the playing field between small and large companies. Nimble small businesses are using a growing array of off-the-shelf cloud computing and mobile apps to deploy sophisticated technologies in their supply chains and customer interfaces. The New (Ab)Normal Another new normal is working from home. Remote working enables individuals to live anywhere and companies to recruit talent from anywhere. Education, especially higher education, faces a major disruption (and major opportunity) that is likely to shake the high-cost model of in-person education in favor of online or hybrid education. Regrettably, the book recognizes one trend accentuated by Covid-19--the growing inequality, and anticipates that the new normal will be more stratified.
Author: Gregory S. Smith
Publisher: John Wiley & Sons
ISBN: 1119839777
Category : Business & Economics
Languages : en
Pages : 213
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Book Description
Learn how IT leaders are adapting to the new reality of life during and after COVID-19 COVID-19 has caused fundamental shifts in attitudes around remote and office work. And in The New Normal in IT: How the Global Pandemic Changed Information Technology Forever, internationally renowned IT executive Gregory S. Smith explains how and why companies today are shedding corporate office locations and reducing office footprints. You'll learn about how companies realized the value of information technology and a distributed workforce and what that means for IT professionals going forward. The book offers insightful lessons regarding: How to best take advantage of remote collaboration and hybrid remote/office workforces How to implement updated risk mitigation strategies and disaster recovery planning and testing to shield your organization from worst case scenarios How today's CIOs and CTOs adapt their IT governance frameworks to meet new challenges, including cybersecurity risks The New Normal in IT is an indispensable resource for IT professionals, executives, graduate technology management students, and managers in any industry. It's also a must-read for anyone interested in the impact that COVID-19 had, and continues to have, on the information technology industry.
Author: Stephanie Taylor
Publisher: Springer
ISBN: 3319660381
Category : Social Science
Languages : en
Pages : 350
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Book Description
This critical, international and interdisciplinary edited collection investigates the new normal of work and employment, presenting research on the experience of the workers themselves. The collection explores the formation of contemporary worker subjects, and the privilege or disadvantage in play around gender, class, age and national location within the global workforce. Organised around the three areas of: creative working, digital working lives, and transitions and transformations, its fifteen chapters examine in detail the emerging norms of work and work activities in a range of occupations and locations. It also investigates the coping strategies adopted by workers to manage novel difficulties and life circumstances, and their understandings of the possibilities, trajectories, mobilities, identities and potential rewards of their work situations. This book will appeal to a wide range of audiences, including students and academics of the sociology of work and labor history, and those interested in understanding the implications of the ‘new normal’ of work and employment.
Author: Henderik A. Proper
Publisher: Springer Nature
ISBN: 3031302141
Category : Computers
Languages : en
Pages : 353
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Book Description
This book explores different aspects of and provides concrete suggestions to meet the three main challenges for becoming a “Digital Enterprise”: the transition to the digital age, the emergence of service ecosystems, and the growing role of data as a key underlying resource. As a result of these intertwined and mutually amplifying trends, today’s enterprises are confronted with several challenges that profoundly impact their design, from the definitions of products and services offered to their clients via the business processes that deliver these products and services to the underlying IT infrastructure. The contributions which are written by leading enterprise architecture researchers and managers of large corporations cover four key aspects which form each one part of the book: Part I presents experiences how different enterprises currently already need to embrace and exploit new challenges like blockchain, customer-centric services, or value co-creation networks. Part II looks at the need for a new design logic, i.e. the need for new ways of thinking regarding the design of enterprises. Part III is concerned with the coordination needed among different stakeholders of the ensuing continuous transformations. Part IV eventually reflects on the ongoing consequences for enterprise modeling as used to capture both the current affairs of an enterprise, as well as design/study its possible future affairs. The target audience of this book are both master and PhD level students who want to gain insights into key aspects of the challenges confronting digital enterprises, as well as enterprise architects and information managers working in enterprises that are on their way to become digital.
Author: Bernd Welz
Publisher: Springer
ISBN: 3319725742
Category : Business & Economics
Languages : en
Pages : 80
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Book Description
This book presents SAP Next-Gen, an innovation community for SAP Leonardo. It is intended for next generation business leaders, Chief Digital Officers, Chief Innovation Officers, Chief Information Officers and IT professionals who are defining the vision, strategy, technologies and organizational changes needed to drive their exponential enterprise and to innovate with purpose. The book opens with an introduction to turning bold ideas into reality with a purpose-driven mindset supporting the 17 United Nations Global Goals. Part 1 focuses on what’s at stake including Digital - The New Normal, Exponential Growth, and Innovation in the 21st century. Part 2 introduces readers to the SAP Next-Gen matchmaking model, and readers are invited to join SAP Next-Gen clubs for industries, technologies, and methodologies. Readers also learn about the Silicon Valleys of the world, make vs. buy vs. join, and where to learn more and get engaged with SAP Next-Gen. SAP Next-Gen is an innovation community for SAP Leonardo supporting SAP’s 355,000+ customers across 25 industries in 180+ countries. SAP Next-Gen enables customers and partners to connect with academic thought leaders, researchers, and students in the SAP Next-Gen network of 3,200+ educational institutions across 111 countries worldwide, as well as with startups, tech community partners, venture firms, purpose driven partners, and SAP experts.
Author: Peter Hinssen
Publisher: Lannoo Publishers (Acc)
ISBN: 9789081324250
Category : Technology & Engineering
Languages : en
Pages : 202
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Book Description
The idea behind the 'New Normal' is quite simple: 'We're halfway there'. The New Normal is about all things we call 'digital', and in the digital revolution we're probably only halfway there. That means we have as much journey ahead of us as we have behi
Author: Subhra R. Mondal
Publisher: Springer Nature
ISBN: 9811986185
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
This book discusses the significance of descriptive, predictive, and prescriptive digital enterprises and their practices for different functional domains and in different countries during COVID-19. It explores new dimensions in digital enterprises that are emerging after COVID-19. Varied topics discussed include virtual workplace and workflows, media use, digital security, e-governance, digital supply chains, increased use of AI, new HR practices, and sustainable development in post-pandemic era. The broad range of digital development topics will help business owners, digital professionals, managers, researchers, and academicians.
Author: Gianluigi Castelli
Publisher: Springer Nature
ISBN: 3030948374
Category : Business & Economics
Languages : en
Pages : 166
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Book Description
A new wave of digital technologies has impacted the business world like a tsunami. But after a first phase characterized by hype and unrealistic expectations, there is now a shared need for a better understanding of how to create real and sustainable value by adopting these technologies. This book suggests a pragmatic approach to value creation by embracing the post-digital mindset: a more mature attitude toward digital innovation focused on putting these technologies at work rather than marveling at them. After the illustration of a post-digital manifesto, the book explores all the key topics and tools that are relevant for the decision makers in this context.
Author: Subhra R Mondal
Publisher: Springer Nature
ISBN: 9811921733
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
This book explores the implications of descriptive, predictive, and prescriptive digital enterprises and their practices for different functional domains and in different counties during COVID-19. This book will bring new dimensions of study to the concept of digital enterprises which is sure to change after COVID-19 as it has upended the way in which people work, live and communicate. Covering a broad range of topics related to digital enterprises, this book is meant for business owners, digital professionals, managers, researchers, and academics who are seeking to integrate digital enterprises in order to allow organizations and countries to stay on a sustainable development trajectory while living with COVID-19.
