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Author: Andrew Campbell
Publisher: Elsevier
ISBN: 148310365X
Category : Social Science
Languages : en
Pages : 366
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Book Description
Mission and Business Philosophy discusses the role of a mission in an organization. The book is comprised of seven chapters; each chapter relates mission to an aspect of an organization. he first chapter discusses the findings of the research done by the author, which help explains how a mission plays a central role in organizational management. Chapters 2 to 6 relate the mission statement to the different aspects of an organization, such as motivation, culture, leadership, and ethics. Chapter 7 provides an advice in writing a mission statement. The book will be of great use to individuals, particularly those who are in leadership position.
Author: Andrew Campbell
Publisher: Elsevier
ISBN: 148310365X
Category : Social Science
Languages : en
Pages : 366
Get Book Here
Book Description
Mission and Business Philosophy discusses the role of a mission in an organization. The book is comprised of seven chapters; each chapter relates mission to an aspect of an organization. he first chapter discusses the findings of the research done by the author, which help explains how a mission plays a central role in organizational management. Chapters 2 to 6 relate the mission statement to the different aspects of an organization, such as motivation, culture, leadership, and ethics. Chapter 7 provides an advice in writing a mission statement. The book will be of great use to individuals, particularly those who are in leadership position.
Author: Andrew Campbell
Publisher: Butterworth-Heinemann
ISBN:
Category : Business & Economics
Languages : en
Pages : 368
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Book Description
Based on the premise that enthusiastic loyalty exists within a company when the organization's values are similar to the individual's values, this book demonstrates how to link the commercial aspect of corporate life with the emotional element that fuels the energy of human behaviour.
Author: Ari Weinzweig
Publisher: Hyperion
ISBN: 1401305075
Category : Business & Economics
Languages : en
Pages : 125
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Book Description
Entrepreneurial phenomenon Ari Weinzweig, co-founder of the much-loved Zingerman's Deli, shares the secrets to providing world-class customer service. Zingerman's in Ann Arbor, Michigan, is a beloved deli with some of the most loyal clientele around. It has been praised for its products and service in media outlets far and wide, including the New York Times, Men's Journal, Inc. Magazine, Esquire, Atlantic Monthly, USA Today, and Fast Company. And what started out as a small deli has grown to a flourishing restaurant, catering service, bakery, mail-order operation, creamery, and training business. Booming business and loyal customers are proof enough that the Zingerman's team knows a thing or two about customer service. Now in Zingerman's Guide to Giving Great Service, co-founder Ari Weinzweig shares the unique Zingerman method of treating customers, giving the reader step-by-step instructions on what to teach staff, how to train them, how to implement the training, how to measure their success, and finally, how to reward performance. Some of Zingerman's time-tested principles: Customers who get a great product but poor service won't be as loyal as those who are disappointed with a product but get great service. You'll get more complaints if people believe you care enough to listen to them. And that's a good thing. Employees who are rewarded, respected, and well cared for treat customers the same way.
Author: John Doerr
Publisher: Penguin
ISBN: 052553623X
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
#1 New York Times Bestseller Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive. In the fall of 1999, John Doerr met with the founders of a start-up whom he'd just given $12.5 million, the biggest investment of his career. Larry Page and Sergey Brin had amazing technology, entrepreneurial energy, and sky-high ambitions, but no real business plan. For Google to change the world (or even to survive), Page and Brin had to learn how to make tough choices on priorities while keeping their team on track. They'd have to know when to pull the plug on losing propositions, to fail fast. And they needed timely, relevant data to track their progress—to measure what mattered. Doerr taught them about a proven approach to operating excellence: Objectives and Key Results. He had first discovered OKRs in the 1970s as an engineer at Intel, where the legendary Andy Grove ("the greatest manager of his or any era") drove the best-run company Doerr had ever seen. Later, as a venture capitalist, Doerr shared Grove's brainchild with more than fifty companies. Wherever the process was faithfully practiced, it worked. In this goal-setting system, objectives define what we seek to achieve; key results are how those top-priority goals will be attained with specific, measurable actions within a set time frame. Everyone's goals, from entry level to CEO, are transparent to the entire organization. The benefits are profound. OKRs surface an organization's most important work. They focus effort and foster coordination. They keep employees on track. They link objectives across silos to unify and strengthen the entire company. Along the way, OKRs enhance workplace satisfaction and boost retention. In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations. This book will help a new generation of leaders capture the same magic.
Author: Izumi Mitsui
Publisher: Springer Nature
ISBN: 9811502412
Category : Business & Economics
Languages : en
Pages : 166
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Book Description
This book discusses management philosophy based on case studies in companies in Japan, Korea and China. In an era of increasing globalization and the internet society, it is time for companies to re-examine their mission and existence. Repeated corporate scandals and global environmental issues have revealed the need for CSR (corporate social responsibility) and business ethics. At the same time, cross-cultural conflicts in the workplace highlight the necessity for management to integrate multiple values. In other words, the importance of value in a company has to be reconsidered. This timely book re-evaluates the issue of management philosophy in the context of the global society. It approaches the issue of management philosophy from the perspective of keiei-jinruigaku, the anthropology of business administration, presenting interdisciplinary research consisting of fields such as management studies, anthropology, religious studies and sociology. By focusing on the phenomena of transmission of management philosophy to other areas by cultural translation, the book reveals the dynamic process of the global transmission of management philosophy.
Author: Gary Hamel
Publisher:
ISBN: 9780000932044
Category : Competition
Languages : en
Pages : 84
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Book Description
Author: Denise Lee Yohn
Publisher: John Wiley & Sons
ISBN: 111861125X
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Discover proven strategies for building powerful, world-class brands It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a single visionary leader. However, these companies all adopted specific approaches and principles that transformed their ordinary brands into industry leaders. In other words, great brands can be built—and Denise Lee Yohn knows exactly how to do it. Delivering a fresh perspective, Yohn's What Great Brands Do teaches an innovative brand-as-business strategy that enhances brand identity while boosting profit margins, improving company culture, and creating stronger stakeholder relationships. Drawing from twenty-five years of consulting work with such top brands as Frito-Lay, Sony, Nautica, and Burger King, Yohn explains key principles of her brand-as-business strategy. Reveals the seven key principles that the world's best brands consistently implement Presents case studies that explore the brand building successes and failures of companies of all sizes including IBM, Lululemon, Chipotle Mexican Grill, and other remarkable brands Provides tools and strategies that organizations can start using right away Filled with targeted guidance for CEOs, COOs, entrepreneurs, and other organization leaders, What Great Brands Do is an essential blueprint for launching any brand to meteoric heights.
Author: Johnie Salman
Publisher:
ISBN:
Category :
Languages : en
Pages : 92
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Book Description
A business philosophy is a set of beliefs and principles that a company strives toward. This is sometimes referred to as a mission statement or company vision. It's essentially the company's operational blueprint. The business philosophy explains the company's overall goals and its purpose. It's important to remember you're playing a long game, and that even when you want to give up, if you push yourself just a little harder, you'll achieve incredible results. This little book is packed with small business philosophies that sometimes stick two-fingers up at what's spouted as 'conventional wisdom' and occasionally spells out the bleeding obvious. Read it from cover to cover, then regularly dip into it to remind yourself what it is you're meant to be remembered as you continue your journey of entrepreneurial success. Buy now.
Author: Hubert Joly
Publisher: Harvard Business Press
ISBN: 1647820391
Category : Business & Economics
Languages : en
Pages : 154
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Book Description
A Wall Street Journal Bestseller Named a Financial Times top title How to unleash "human magic" and achieve improbable results. Hubert Joly, former CEO of Best Buy and orchestrator of the retailer's spectacular turnaround, unveils his personal playbook for achieving extraordinary outcomes by putting people and purpose at the heart of business. Back in 2012, "Everyone thought we were going to die," says Joly. Eight years later, Best Buy was transformed as Joly and his team rebuilt the company into one of the nation's favorite employers, vastly increased customer satisfaction, and dramatically grew Best Buy's stock price. Joly and his team also succeeded in making Best Buy a leader in sustainability and innovation. In The Heart of Business, Joly shares the philosophy behind the resurgence of Best Buy: pursue a noble purpose, put people at the center of the business, create an environment where every employee can blossom, and treat profit as an outcome, not the goal. This approach is easy to understand, but putting it into practice is not so easy. It requires radically rethinking how we view work, how we define companies, how we motivate, and how we lead. In this book Joly shares memorable stories, lessons, and practical advice, all drawn from his own personal transformation from a hard-charging McKinsey consultant to a leader who believes in human magic. The Heart of Business is a timely guide for leaders ready to abandon old paradigms and lead with purpose and humanity. It shows how we can reinvent capitalism so that it contributes to a sustainable future.
Author: James R. Otteson
Publisher: Oxford University Press
ISBN: 019091422X
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
Business has a bad name for many people. It is easy to point to unethical and damaging behavior by companies. And it may seem straightforward to blame either indivuduals or, more generally, ruthless markets and amoral commercial society. In Honorable Business, James R. Otteson argues that business activity can be valuable in itself. The primary purpose of honorable businesses is to create value-for all parties. They look for mutually voluntary and mutually beneficial transactions, so that all sides of any exchange benefit, leading to increasing prosperity not just for one person or for one group at the expense of others but simultaneously for everyone involved. Done correctly, honorable business is a positive-sum activity that can enable flourishing for individuals and prosperity for society. Otteson connects honorable business with the political, economic, and cultural institutions that contribute to a just and humane society. He builds on Aristotle's conception of human beings as purposive creatures who are capable of constructing a plan for their lives that gives them a chance of achieving the highest good for humanity, focusing on autonomy and accountability, as well as good moral judgment. This good judgment can enable us to answer the why of what we do, not just the how. He also draws on Adam Smith's moral philosophy and political economy, and argues that Smithian institutions have played a significant role in the remarkable increase in worldwide prosperity we have seen over the last two hundred years. Otteson offers a pragmatic Code of Business Ethics, linked to a specific conception of professionalism, and defends this Code on the basis of a moral mandate to use one's limited resources of time, talent, and treasure to provide value for oneself only by simultaneously providing value to others. The result is well-articulated parameters within which business can be an acceptable-perhaps even praiseworthy-activity.
