Author:
Publisher:
ISBN: 9782067238817
Category :
Languages : en
Pages :

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Author: Charles J. Fombrun
Publisher: Harvard Business Review Press
ISBN: 9780875846330
Category : Corporate image
Languages : en
Pages : 482

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This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.

Author: Jon Saltinstall
Publisher: Evro Publishing Limited
ISBN: 9781910505465
Category : Sports & Recreation
Languages : en
Pages : 0

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This is the story of Niki Luada's racing career. Climbing the ladder: starting against his family’s wishes with a Mini in 1968, Niki Lauda drove a Formula Vee Kaimann in 1969 and had a disastrous Formula 3 season with McNamara in 1970 before switching to a Porsche sports car; with progress stalling, he took out a loan to buy a Formula 2 seat at March in 1971. Faltering in Formula 1: he debuted with March at the 1971 Austrian Grand Prix, then stayed with the team in 1972; he moved to BRM for 1973, still paying his way with further borrowing and some income from racing touring cars — but in all this time he had only one points-scoring Formula 1 finish. The Ferrari years: finally Lauda fulfilled his promise after receiving the call to Maranello, winning the World Championship twice in his four years there, in 1975 and 1977, but he left after tensions with the team arose in his final season. The Brabham years: Lauda famously won the 1978 Swedish Grand Prix in Brabham's 'fan car.' but thereafter the team’s competitiveness declined and he retired at the end of 1979, tired of driving round in circles’ and focused instead on his new airline, Lauda Air. The McLaren years: tempted by a salary of unprecedented size, Lauda returned in 1982 after a two-year absence, silenced doubters by winning his third race, and in 1984 secured his third World Championship; at the end of 1985, with a career tally of 25 Grand Prix victories, he hung up his helmet for good.

Author: Douglas S. Farrer
Publisher: Springer Science & Business Media
ISBN: 140209356X
Category : Social Science
Languages : en
Pages : 320

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This is the first in-depth study of the Malay martial art, silat, and the first ethnographic account of the Haqqani Islamic Sufi Order. Drawing on 12 years of research and practice, the author provides a major contribution to the study of Malay culture.

Author: A.L. Rees
Publisher: Bloomsbury Publishing
ISBN: 1838714197
Category : Performing Arts
Languages : en
Pages : 208

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Book Description
Avant-garde film is almost indefinable. It is in a constant state of change and redefinition. In his highly-acclaimed history of experimental film, A.L. Rees tracks the movement of the film avant-garde between the cinema and modern art (with its postmodern coda). But he also reconstitutes the film avant-garde as an independent form of art practice with its own internal logic and aesthetic discourse. In this revised and updated edition, Rees introduces experimental film and video to new readers interested in the wider cinema, as well as offering a guide to enthusiasts of avant-garde film and new media arts. Ranging from Cézanne and Dada, via Cocteau, Brakhage and Le Grice, to the new wave of British film and video artists from the 1990s to the present day, this expansive study situates avant-garde film between the cinema and the gallery, with many links to sonic as well as visual arts. The new edition includes a review of current scholarship in avant-garde film history and includes updated reading and viewing lists. It also features a new introduction and concluding chapter, which assess the rise of video projection in the gallery since the millennium, and describe new work by the latest generation of experimental film-makers. The new edition is richly illustrated with images of the art works discussed.

Author: Not For Tourists
Publisher: Simon and Schuster
ISBN: 1510765166
Category : Travel
Languages : en
Pages : 400

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Book Description
With details on everything from the Empire State Building to Max Fish, this is the only guide a native or traveler needs to navigate New York’s neighborhoods and find the best restaurants, shopping, and more. The Not For Tourists Guide to New York City is a map-based, neighborhood-by-neighborhood dream guide designed to lighten the load of already street-savvy New Yorkers, commuters, business travelers, and, yes, tourists too. Each map is marked with user-friendly icons identifying NFT’s favorite picks around town, from essentials to entertainment, and includes invaluable neighborhood descriptions written by locals, highlighting the most important features of each area. The book includes everything from restaurants, bars, shopping, and theater to information on hotels, airports, banks, transportation, and landmarks. Need to find the best pizza places around? NFT has you covered. How about a list of the top vintage clothing stores in the city? We’ve got that, too. The nearest movie theater, hardware store, or coffee shop—whatever you need, NFT puts it at your fingertips. This pocket-sized book also features: A foldout map for subways and buses More than 130 city and neighborhood maps Details on parks and places Listings for arts and entertainment hot spots It is the indispensable guide to the city. Period.

Author: Kirk Varnedoe
Publisher: ABRAMS
ISBN:
Category : Architecture
Languages : en
Pages : 468

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Readins in high & low

Author: Fodor's Travel Guides
Publisher: Fodor's Travel
ISBN: 1640974482
Category : Travel
Languages : en
Pages : 1253

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Book Description
Whether you want to visit the Colosseum in Rome, go designer shopping in Milan, or hike the Cinque Terre, the local Fodor’s travel experts in Italy are here to help! Fodor’s Essential Italy 2022 guidebook is packed with maps, carefully curated recommendations, and everything else you need to simplify your trip-planning process and make the most of your time. This new edition has an easy-to-read layout, fresh information, and beautiful color photos. Fodor’s Essential Italy 2022 travel guide includes: AN ILLUSTRATED ULTIMATE EXPERIENCES GUIDE to the top things to see and do MULTIPLE ITINERARIES to effectively organize your days and maximize your time MORE THAN 80 DETAILED MAPS and a FREE PULL-OUT MAP to help you navigate confidently COLOR PHOTOS throughout to spark your wanderlust! HONEST RECOMMENDATIONS FROM LOCALS on the best sights, restaurants, hotels, nightlife, shopping, performing arts, activities, and more PHOTO-FILLED “BEST OF” FEATURES on “The Best Ancient Sites in Rome,” “Italy’s Best Beaches,” “Architectural Wonders in Venice,” “Hilltop Villages in Tuscany,” and more TRIP-PLANNING TOOLS AND PRACTICAL TIPS including when to go, getting around, beating the crowds, and saving time and money HISTORICAL AND CULTURAL INSIGHTS providing rich context on the local people, art, architecture, cuisine, wine, music, geography and more SPECIAL FEATURES on “The Sistine Chapel,” “Cruising the Grand Canal,” and “Who’s Who in Renaissance Art” LOCAL WRITERS to help you find the under-the-radar gems ITALIAN LANGUAGE PRIMER with useful words and essential phrases UP-TO-DATE COVERAGE ON: Rome, Vatican City, Venice, Milan, Lake Como, Florence, Tuscany, Pisa, Naples, the Amalfi Coast, Sicily, and more Planning on visiting nearby European countries? Check out Fodor’s Essential France, Fodor’s Essential Spain, and Fodor’s Essential Switzerland. *Important note for digital editions: The digital edition of this guide does not contain all the images or text included in the physical edition. ABOUT FODOR'S AUTHORS: Each Fodor's Travel Guide is researched and written by local experts. Fodor’s has been offering expert advice for all tastes and budgets for over 80 years. For more travel inspiration, you can sign up for our travel newsletter at fodors.com/newsletter/signup, or follow us @FodorsTravel on Facebook, Instagram, and Twitter. We invite you to join our friendly community of travel experts at fodors.com/community to ask any other questions and share your experience with us!

Author: Malcolm Folley
Publisher: Random House
ISBN: 1409061922
Category : Biography & Autobiography
Languages : en
Pages : 418

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Book Description
In the late eighties and early nineties, Formula One was at its most explosive, with thrilling races, charismatic drivers, nail-biting climaxes - and the most deadly rivalry ever witnessed in sport. Two of Formula One's most honoured champions and iconic figures drove together for McLaren for two seasons, and their acrimonious and hostile relationship extended even after one of them had left the team. ALAIN PROST, France's only F1 world champion, the intelligent, smooth driver with the epithet 'Le Professeur'. AYRTON SENNA, the mercurial kid from a privileged background in Sao Paolo who would become the most intense and ruthless racing driver the world has ever seen. It was a story that would have a tragic ending. As the great rivals raced to victory, their relationship deteriorated badly, beginning with the breaking of a gentleman's agreement, and public spats followed, culminating in Prost accusing Senna of deliberately trying to ride him off the circuit, and fearful that the Brazilian would get someone killed with his daring overtaking feats. And the final, sad act of this drama happened at the San Marino Grand prix at Imola in May 1994, when Senna was killed. Featuring a rare interview with Prost, and insight from Martin Brundle, Damon Hill, Sir Frank Williams, Bernie Ecclestone, Derek Warrick, Johnny Herbert, Gerhard Berger, plus McLaren insiders and other F1 figures, Malcolm Folley provides us with a breath-taking account of one of the all-time classic sporting rivalries.

Author: Mark Tungate
Publisher: Kogan Page Publishers
ISBN: 9780749448370
Category : Business & Economics
Languages : en
Pages : 316

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Book Description
Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media - podcasting, text messaging and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell, as well as industry luminaries from the 20th Century such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, and going on to cover the emerging markets of Eastern Europe, Asia and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.