Author: Alejandro Álvarez Nobell
Publisher: Ediciones Universidad San Jorge
ISBN: 8494119818
Category : Business & Economics
Languages : en
Pages : 351
Book Description
Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Publicidad 360º
Author: Alejandro Álvarez Nobell
Publisher: Ediciones Universidad San Jorge
ISBN: 8494119818
Category : Business & Economics
Languages : en
Pages : 351
Book Description
Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Publisher: Ediciones Universidad San Jorge
ISBN: 8494119818
Category : Business & Economics
Languages : en
Pages : 351
Book Description
Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Algorithmic Architecture
Author: Kostas Terzidis
Publisher: Routledge
ISBN: 1136430067
Category : Architecture
Languages : en
Pages : 178
Book Description
Why does the word design owe its origin to Latin and not Greek roots? Where do the limits of the human mind lie? How does ambiguity enter the deterministic world of computation? Who was Parmenides and why is his philosophy still puzzling today? This unique volume challenges the reader to tackle all these complex questions and more. Algorithmic Architecture is not a typical theory-based architectural book; it is not a computer programming or language tutorial book either. It contains a series of provocative design projects, and yet it is not just a design or graphic art book per se. Following the tradition of architecture as a conglomeration of various design fields - engineering, theory, art, and recently, computation - the challenge of this book is to present a concept that, like architecture, is a unifying theme for many diverse disciplines. An algorithm is not only a step-by-step problem-solving procedure, a series of lines of computer codes or a mechanistic linguistic expression, but is also an ontological construct with deep philosophical, social, design, and artistic repercussions. Consequently, this book presents many, various and often seemingly disparate points of view that lead to the establishment of one common theme; algorithmic architecture.
Publisher: Routledge
ISBN: 1136430067
Category : Architecture
Languages : en
Pages : 178
Book Description
Why does the word design owe its origin to Latin and not Greek roots? Where do the limits of the human mind lie? How does ambiguity enter the deterministic world of computation? Who was Parmenides and why is his philosophy still puzzling today? This unique volume challenges the reader to tackle all these complex questions and more. Algorithmic Architecture is not a typical theory-based architectural book; it is not a computer programming or language tutorial book either. It contains a series of provocative design projects, and yet it is not just a design or graphic art book per se. Following the tradition of architecture as a conglomeration of various design fields - engineering, theory, art, and recently, computation - the challenge of this book is to present a concept that, like architecture, is a unifying theme for many diverse disciplines. An algorithm is not only a step-by-step problem-solving procedure, a series of lines of computer codes or a mechanistic linguistic expression, but is also an ontological construct with deep philosophical, social, design, and artistic repercussions. Consequently, this book presents many, various and often seemingly disparate points of view that lead to the establishment of one common theme; algorithmic architecture.
Novum Gebrauchsgraphik
Author:
Publisher:
ISBN:
Category : Commercial art
Languages : un
Pages : 518
Book Description
Publisher:
ISBN:
Category : Commercial art
Languages : un
Pages : 518
Book Description
Copiar el edén
Author: María Berríos
Publisher:
ISBN:
Category : Art, Chilean
Languages : es
Pages : 662
Book Description
Analyzes the evolution of contemporary art in Chile from 1973 to 2007. This edition reproduces more than 500 color images of works by 74 contemporary artists (selected by editor Mosquera) including names such as: Juan Downey, Carlos Arias, (Santiago, Chile, 1964); Juan Castillo, (Antofagasta, 1952); Eugenio Dittborn, (Santiago, Chile, 1943); Paz Errzuriz, (Santiago, Chile, 1944); Volupsa Jarpa, (Rancagua, 1971); Carlos Leppe, (Santiago, Chile, 1952); and Carolina Ruff, (Santiago, Chile, 1973), as well as younger generation artists. The artists are presented in alphabetical order with brief introductory texts. Each reproduced work is rigorously documented with a caption that, in addition to providing the technical data offers the reader a description of the work for better comprehension. Six essays by noted critics and art historians: Guillermo Machuca, Mar̕a Berr̕os, Justo Pastor Mellado, Catalina Mena, Nelly Richard y Adriana V̀lads (description provided by vendor).
Publisher:
ISBN:
Category : Art, Chilean
Languages : es
Pages : 662
Book Description
Analyzes the evolution of contemporary art in Chile from 1973 to 2007. This edition reproduces more than 500 color images of works by 74 contemporary artists (selected by editor Mosquera) including names such as: Juan Downey, Carlos Arias, (Santiago, Chile, 1964); Juan Castillo, (Antofagasta, 1952); Eugenio Dittborn, (Santiago, Chile, 1943); Paz Errzuriz, (Santiago, Chile, 1944); Volupsa Jarpa, (Rancagua, 1971); Carlos Leppe, (Santiago, Chile, 1952); and Carolina Ruff, (Santiago, Chile, 1973), as well as younger generation artists. The artists are presented in alphabetical order with brief introductory texts. Each reproduced work is rigorously documented with a caption that, in addition to providing the technical data offers the reader a description of the work for better comprehension. Six essays by noted critics and art historians: Guillermo Machuca, Mar̕a Berr̕os, Justo Pastor Mellado, Catalina Mena, Nelly Richard y Adriana V̀lads (description provided by vendor).
Design Brooklyn
Author: Anne Hellman
Publisher: Abrams
ISBN: 1613125429
Category : Architecture
Languages : en
Pages : 256
Book Description
Design Brooklyn is a visual exploration of the unique and diverse architecture, interiors, and design of public and private spaces in today’s Brooklyn, from mechanics’ shops renovated into restaurants, to newly built museums, to restored brownstones and modern townhouses. Chapters focusing on renovation, restoration, innovation, and industry come to life with more than 150 original photographs representing various neighborhoods and trends. Including studies of the Brooklyn Academy of Music’s newest addition, Fort Greene Park, and Boerum Hill’s Flavor Paper, Design Brooklyn will appeal to anyone interested in urban living, design, and trendsetting Brooklyn style. Praise for Design Brooklyn: “A terrific book. Anne Hellman and Michel Arnaud perfectly capture the essence of the innovative, independent style of the creative people who define Brooklyn!†? —Wendy Goodman, Design Editor, New York magazine “Brooklyn’s design identity is captured in this inspired collection of projects that takes you from the manufacturing past of the Brooklyn Navy Yard to influential architect-designed new construction, with plenty of bespoke brownstone renovations and handmade artists’ studios in the mix.†? —Francesca Connolly, New York editor of Remodelista.com “The creativity that New York City is so known for seemed synonymous with Manhattan . . . that was until Brooklyn bloomed. And boy, has it bloomed!†? —Newell Turner, editor in chief, Hearst Design Group “Brooklyn’s cutting-edge creativity, beauty, and bold self-confidence are well represented in this extraordinary book of Brooklyn design. Brooklyn has more character and characters than anywhere else in the world, and that spirit of originality and sense of history is vibrant and alive in these homes and cultural institutions.†? —Marty Markowitz, Brooklyn borough president “No sleep till you devour Design Brooklyn—a thrilling guide to architecture and décor in the mythical New York City borough. From a Beastie Boy’s clever brownstone renovation to insider tours of cultural spaces and imaginative restaurant design, this stunning and idea-packed guide to Brooklyn design shows how wonderfully the old can meld with the new. Design Brooklyn is sure to resonate far beyond its borders.†? —Ingrid Abramovitch, Author of Restoring a House in the City “A visual feast of the best of Brooklyn style.†? —atHome magazine “Packed with engaging back stories of Brooklyn’s homes, shops, restaurants and public institutions like Fort Greene Park and the Brooklyn Botanic Garden Visitor Center in Prospect Heights.†? —New York Times “It’s turned the borough into a playground for high design, all beautifully chronicled in a new survey by Anne Hellman, Design Brooklyn, with page after page of gorgeous photos by Michel Arnaud.†? —Town & Country “Design Brooklyn is expansive, inclusive and filled with inspiring ideas and images of interiors, both public and private.†? —Janel Laban, Apartment Therapy “What makes this book special, is that it documents the interior spaces of Brooklyn in a way that I haven’t seen before. We all know that Brooklyn has drastically changed in the last few years, but it’s rare to get the opportunity to peek into some of the private homes or have the luxury of time or money to check out all the new public spaces—restaurants, bars and hotels—that have popped up around the borough . . . It gave me a new appreciation for the sheer volume of design happening in Brooklyn every day.†? —Amy Azzarito, Design*Sponge “Quirky, spirited, surprising and useful—brimming with charm and delight.†? —New York Times Book Review
Publisher: Abrams
ISBN: 1613125429
Category : Architecture
Languages : en
Pages : 256
Book Description
Design Brooklyn is a visual exploration of the unique and diverse architecture, interiors, and design of public and private spaces in today’s Brooklyn, from mechanics’ shops renovated into restaurants, to newly built museums, to restored brownstones and modern townhouses. Chapters focusing on renovation, restoration, innovation, and industry come to life with more than 150 original photographs representing various neighborhoods and trends. Including studies of the Brooklyn Academy of Music’s newest addition, Fort Greene Park, and Boerum Hill’s Flavor Paper, Design Brooklyn will appeal to anyone interested in urban living, design, and trendsetting Brooklyn style. Praise for Design Brooklyn: “A terrific book. Anne Hellman and Michel Arnaud perfectly capture the essence of the innovative, independent style of the creative people who define Brooklyn!†? —Wendy Goodman, Design Editor, New York magazine “Brooklyn’s design identity is captured in this inspired collection of projects that takes you from the manufacturing past of the Brooklyn Navy Yard to influential architect-designed new construction, with plenty of bespoke brownstone renovations and handmade artists’ studios in the mix.†? —Francesca Connolly, New York editor of Remodelista.com “The creativity that New York City is so known for seemed synonymous with Manhattan . . . that was until Brooklyn bloomed. And boy, has it bloomed!†? —Newell Turner, editor in chief, Hearst Design Group “Brooklyn’s cutting-edge creativity, beauty, and bold self-confidence are well represented in this extraordinary book of Brooklyn design. Brooklyn has more character and characters than anywhere else in the world, and that spirit of originality and sense of history is vibrant and alive in these homes and cultural institutions.†? —Marty Markowitz, Brooklyn borough president “No sleep till you devour Design Brooklyn—a thrilling guide to architecture and décor in the mythical New York City borough. From a Beastie Boy’s clever brownstone renovation to insider tours of cultural spaces and imaginative restaurant design, this stunning and idea-packed guide to Brooklyn design shows how wonderfully the old can meld with the new. Design Brooklyn is sure to resonate far beyond its borders.†? —Ingrid Abramovitch, Author of Restoring a House in the City “A visual feast of the best of Brooklyn style.†? —atHome magazine “Packed with engaging back stories of Brooklyn’s homes, shops, restaurants and public institutions like Fort Greene Park and the Brooklyn Botanic Garden Visitor Center in Prospect Heights.†? —New York Times “It’s turned the borough into a playground for high design, all beautifully chronicled in a new survey by Anne Hellman, Design Brooklyn, with page after page of gorgeous photos by Michel Arnaud.†? —Town & Country “Design Brooklyn is expansive, inclusive and filled with inspiring ideas and images of interiors, both public and private.†? —Janel Laban, Apartment Therapy “What makes this book special, is that it documents the interior spaces of Brooklyn in a way that I haven’t seen before. We all know that Brooklyn has drastically changed in the last few years, but it’s rare to get the opportunity to peek into some of the private homes or have the luxury of time or money to check out all the new public spaces—restaurants, bars and hotels—that have popped up around the borough . . . It gave me a new appreciation for the sheer volume of design happening in Brooklyn every day.†? —Amy Azzarito, Design*Sponge “Quirky, spirited, surprising and useful—brimming with charm and delight.†? —New York Times Book Review
Inclusive Design
Author: P.John Clarkson
Publisher: Springer Science & Business Media
ISBN: 1447100018
Category : Technology & Engineering
Languages : en
Pages : 611
Book Description
Inclusive Design: What's in It for Me? presents a comprehensive review of current practice in inclusive design. With emphasis on new ideas for improvement and arguments for wider implementation in future, a unique combination of leading opinions on inclusive design from both industry and academia are offered. The theme throughout encourages a positive view of inclusive design as a good and profitable process and to produce a change to more effective approaches to "design for all". Inclusive Design is composed of two parts with a common chapter structure so that the business and design arguments in favour of inclusive design can be easily compared and assimilated: The Business Case presents the industrial and management benefits of inclusive design. It concentrates on demographic, legal and ethical reasons for all businesses being better off taking inclusivity into account in the design of their products or services. Case histories demonstrating the commercial success of inclusive design are drawn from the experiences of companies such as Tesco, Fiat and The Royal Mail. The Designers' Case focuses on the factors a designer needs to take into account when dealing with inclusivity. "Who is going to use my design?" "What do they need from my design?" "How do I take any medical needs into account?" "Just how "inclusive" is my design?" are all questions answered in this section which presents the necessary tools for effective inclusive design. This part of the book aims to convince a designer that inclusive design is a realistic goal. Inclusive Design will appeal to designers, researchers and students and to managers making decisions about the research and design strategies of their companies.
Publisher: Springer Science & Business Media
ISBN: 1447100018
Category : Technology & Engineering
Languages : en
Pages : 611
Book Description
Inclusive Design: What's in It for Me? presents a comprehensive review of current practice in inclusive design. With emphasis on new ideas for improvement and arguments for wider implementation in future, a unique combination of leading opinions on inclusive design from both industry and academia are offered. The theme throughout encourages a positive view of inclusive design as a good and profitable process and to produce a change to more effective approaches to "design for all". Inclusive Design is composed of two parts with a common chapter structure so that the business and design arguments in favour of inclusive design can be easily compared and assimilated: The Business Case presents the industrial and management benefits of inclusive design. It concentrates on demographic, legal and ethical reasons for all businesses being better off taking inclusivity into account in the design of their products or services. Case histories demonstrating the commercial success of inclusive design are drawn from the experiences of companies such as Tesco, Fiat and The Royal Mail. The Designers' Case focuses on the factors a designer needs to take into account when dealing with inclusivity. "Who is going to use my design?" "What do they need from my design?" "How do I take any medical needs into account?" "Just how "inclusive" is my design?" are all questions answered in this section which presents the necessary tools for effective inclusive design. This part of the book aims to convince a designer that inclusive design is a realistic goal. Inclusive Design will appeal to designers, researchers and students and to managers making decisions about the research and design strategies of their companies.
The Book of Daniel
Author: E.L. Doctorow
Publisher: Random House
ISBN: 0307762955
Category : Fiction
Languages : en
Pages : 320
Book Description
The central figure of this novel is a young man whose parents were executed for conspiring to steal atomic secrets for Russia. His name is Daniel Isaacson, and as the story opens, his parents have been dead for many years. He has had a long time to adjust to their deaths. He has not adjusted. Out of the shambles of his childhood, he has constructed a new life—marriage to an adoring girl who gives him a son of his own, and a career in scholarship. It is a life that enrages him. In the silence of the library at Columbia University, where he is supposedly writing a Ph.D. dissertation, Daniel composes something quite different. It is a confession of his most intimate relationships—with his wife, his foster parents, and his kid sister Susan, whose own radicalism so reproaches him. It is a book of memories: riding a bus with his parents to the ill-fated Paul Robeson concert in Peekskill; watching the FBI take his father away; appearing with Susan at rallies protesting their parents’ innocence; visiting his mother and father in the Death House. It is a book of investigation: transcribing Daniel’s interviews with people who knew his parents, or who knew about them; and logging his strange researches and discoveries in the library stacks. It is a book of judgments of everyone involved in the case—lawyers, police, informers, friends, and the Isaacson family itself. It is a book rich in characters, from elderly grand- mothers of immigrant culture, to covert radicals of the McCarthy era, to hippie marchers on the Pen-tagon. It is a book that spans the quarter-century of American life since World War II. It is a book about the nature of Left politics in this country—its sacrificial rites, its peculiar cruelties, its humility, its bitterness. It is a book about some of the beautiful and terrible feelings of childhood. It is about the nature of guilt and innocence, and about the relations of people to nations. It is The Book of Daniel.
Publisher: Random House
ISBN: 0307762955
Category : Fiction
Languages : en
Pages : 320
Book Description
The central figure of this novel is a young man whose parents were executed for conspiring to steal atomic secrets for Russia. His name is Daniel Isaacson, and as the story opens, his parents have been dead for many years. He has had a long time to adjust to their deaths. He has not adjusted. Out of the shambles of his childhood, he has constructed a new life—marriage to an adoring girl who gives him a son of his own, and a career in scholarship. It is a life that enrages him. In the silence of the library at Columbia University, where he is supposedly writing a Ph.D. dissertation, Daniel composes something quite different. It is a confession of his most intimate relationships—with his wife, his foster parents, and his kid sister Susan, whose own radicalism so reproaches him. It is a book of memories: riding a bus with his parents to the ill-fated Paul Robeson concert in Peekskill; watching the FBI take his father away; appearing with Susan at rallies protesting their parents’ innocence; visiting his mother and father in the Death House. It is a book of investigation: transcribing Daniel’s interviews with people who knew his parents, or who knew about them; and logging his strange researches and discoveries in the library stacks. It is a book of judgments of everyone involved in the case—lawyers, police, informers, friends, and the Isaacson family itself. It is a book rich in characters, from elderly grand- mothers of immigrant culture, to covert radicals of the McCarthy era, to hippie marchers on the Pen-tagon. It is a book that spans the quarter-century of American life since World War II. It is a book about the nature of Left politics in this country—its sacrificial rites, its peculiar cruelties, its humility, its bitterness. It is a book about some of the beautiful and terrible feelings of childhood. It is about the nature of guilt and innocence, and about the relations of people to nations. It is The Book of Daniel.
Systematurgy
Author: Marcel·lí Antúnez
Publisher:
ISBN: 9788434313514
Category : Art and technology
Languages : en
Pages : 0
Book Description
Publisher:
ISBN: 9788434313514
Category : Art and technology
Languages : en
Pages : 0
Book Description
Teaching Tech Together
Author: Greg Wilson
Publisher: CRC Press
ISBN: 1000728153
Category : Computers
Languages : en
Pages : 229
Book Description
Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.
Publisher: CRC Press
ISBN: 1000728153
Category : Computers
Languages : en
Pages : 229
Book Description
Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.
Artistic Research
Author: Annette W. Balkema
Publisher: Rodopi
ISBN: 9789042010970
Category : Art
Languages : en
Pages : 194
Book Description
Advanced art education is in the process of developing research programs throughout Europe. What does the term research actually means in the practice of art? What is the relation to the scientific methods of alpha, beta or gamma sciences, directed toward knowledge production and the development of a certain scientific domaine? What will be the influence of scientific research on the art forms?
Publisher: Rodopi
ISBN: 9789042010970
Category : Art
Languages : en
Pages : 194
Book Description
Advanced art education is in the process of developing research programs throughout Europe. What does the term research actually means in the practice of art? What is the relation to the scientific methods of alpha, beta or gamma sciences, directed toward knowledge production and the development of a certain scientific domaine? What will be the influence of scientific research on the art forms?