Management with Online Study Tools 12 Months PDF Download
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Author: Danny Samson
Publisher: Cengage AU
ISBN: 0170388417
Category : Business & Economics
Languages : en
Pages : 960
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Book Description
Samson/Daft/Donnet's Management is a robust foundation text providing a balance of broad, theoretical content with an engaging, easy-to-understand writing style. It covers the four key management functions - planning, organising, leading and controlling - conveying to students the elements of a manager's working day. Along with current management theory and practice, the authors integrate coverage of innovation, entrepreneurship, agile workplaces, social media and new technology throughout. This sixth edition features a new author on the team and contains updates to content based on recent research. Real-life local and international examples showcase the ongoing changes in the management world. Focusing on a 'skills approach', they bring concepts to life for students, supporting motivation, confidence and mastery. Each part concludes with a contemporary continuing case study, focusing on car company Toyota as it faces managerial challenges and opportunities in the region.
Author: Danny Samson
Publisher: Cengage AU
ISBN: 0170388417
Category : Business & Economics
Languages : en
Pages : 960
Get Book Here
Book Description
Samson/Daft/Donnet's Management is a robust foundation text providing a balance of broad, theoretical content with an engaging, easy-to-understand writing style. It covers the four key management functions - planning, organising, leading and controlling - conveying to students the elements of a manager's working day. Along with current management theory and practice, the authors integrate coverage of innovation, entrepreneurship, agile workplaces, social media and new technology throughout. This sixth edition features a new author on the team and contains updates to content based on recent research. Real-life local and international examples showcase the ongoing changes in the management world. Focusing on a 'skills approach', they bring concepts to life for students, supporting motivation, confidence and mastery. Each part concludes with a contemporary continuing case study, focusing on car company Toyota as it faces managerial challenges and opportunities in the region.
Author: Danny Samson
Publisher: Cengage AU
ISBN: 0170388441
Category : Business & Economics
Languages : en
Pages : 760
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Book Description
Samson/Daft/ Donnet's Fundamentals of Management is a robust foundation text providing a balance of broad, theoretical content with accessible language for students. This sixth edition features a new author on the team and contains updates to content based on recent research. Along with current management theory and practice, the text integrates coverage of innovation, entrepreneurship, agile workplaces, social media and new technology throughout. The book is rich with experiential exercises, self-assessment activities, challenges and cases for students to engage with, developing multiple skills. Examples within the text are both local and global, with a new focus on a 'skills approach', and each part of the text concludes with a contemporary continuing case study, focussing on car company, Toyota, as it faces managerial challenges and opportunities in the region The text covers the four key management functions: Planning, Organising, Leading, and Controlling, conveying to students the elements of a manager's working day.
Author: Bill Chitty
Publisher: Cengage AU
ISBN: 0170386511
Category : Business & Economics
Languages : en
Pages : 558
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Book Description
Organisations continually use integrated marketing communications to achieve a competitive advantage and meet their marketing objectives. This 5th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today. Incorporating the most up-to-date theories and practice, this text clearly explains and demonstrates how to best select and co-ordinate all of a brand's marketing communications elements to effectively engage the target market. Chapters adopt an integrative approach to examine marketing communications from both a consumer's and marketer's perspective. With a new chapter on digital and social marketing addressing the development of interactive media in IMC and new IMC profiles featuring Australian marketer's, along with a wide range of local and global examples including: Spotify, Pandora, Snapchat, Palace Cinemas, Woolworths, KFC, Old Spice, Telstra, Colgate and QANTAS, this text has never been so relevant for students studying IMC today. Unique to the text, is a series of new student and instructor IMC videos showing students how key objectives in IMC theory are applied by real businesses.
Author: Victoria Fromkin
Publisher: Cengage AU
ISBN: 0170386805
Category : Language and languages
Languages : en
Pages : 632
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Book Description
An Introduction to Language continues to be instrumental in introducing students to the fascinating study of human language. Engagingly and clearly written, it provides an overview of the key areas of linguistics from an Australian perspective. This classic text is suitable for students in fields as diverse as linguistics, computer science, English, communication studies, anthropology, foreign language teaching and speech pathology. The text is divided into four sections, and chapters take you through the nature of human language, the grammatical aspects and psychology of language, finishing with language and its relation to society. Chapters have also been reworked and revised to keep all syntax up-to-date and accurate. Popular features from previous editions have been retained for this ninth edition including learning objectives and margin definitions in each chapter, along with summary tables inside the covers, which assist you to learn core concepts and terminology.gy.
Author: Douglas A. Bernstein
Publisher: Cengage AU
ISBN: 0170386309
Category : Psychology
Languages : en
Pages : 1016
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Book Description
Psychology 2ed will support you to develop the skills and knowledge needed for your career in psychology and within the professional discipline of psychology. This book will be an invaluable study resource during your introductory psychology course and it will be a helpful reference throughout your studies and your future career in psychology. Psychology 2ed provides you with local ideas and examples within the context of psychology as an international discipline. Rich cultural and indigenous coverage is integrated throughout the book to help your understanding. To support your learning online study tools with revision quizzes, games and additional content have been developed with this book.
Author: Alan R. Nankervis
Publisher: Cengage AU
ISBN: 0170369862
Category : Business & Economics
Languages : en
Pages : 650
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Book Description
In its 9th edition, AHRI-endorsed Human Resource Management continues to provide a strong conceptual and practical framework for students of human resource management. The successful integrative strategic HRM model is retained and the most recent developments in human resource management theories and practices are explored. A multitude of contemporary regional and international examples are integrated throughout, alongside an expanded coverage on ethics and a focus on critical analysis. Thoroughly revised and updated with the latest research findings, this edition incorporates a wealth of new material including: corporate social responsibility, ethics, sustainable management practice, leadership, talent management, industrial relations, and retains its focus on core human resource elements. Accompanied by online study tools which help to reinforce concepts, apply critical thinking and enhance skills, this 9th edition of Human Resource Management offers the complete learning experience required to succeed in human resource management.
Author: Danny Samson
Publisher: Cengage AU
ISBN: 0170464385
Category : Business & Economics
Languages : en
Pages : 64
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Book Description
Management, 8e is a robust foundations text providing a balance of broad, theoretical content with an engaging, easy-to-understand writing style. This market-leading text covers the four key management functions: planning, organising, leading and controlling, conveying to students the elements of a manager's working day. Real-life local and international examples – including an end-of-part running case study – showcase the ongoing changes in the management world. Focusing on a 'skills approach', they bring concepts to life for students, supporting motivation, confidence and mastery.
Author: Richard Archer
Publisher: Cengage AU
ISBN: 0170446875
Category : Business & Economics
Languages : en
Pages : 42
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Book Description
WHS: A Management Guide is a digital-only resource that looks beyond the current understanding of work health and safety to understand how workplaces can be shaped to fit human needs. It caters to future WHS managers while also providing a practical introduction to WHS for all students. Taking a humanist approach to WHS, the content goes beyond the risk-management model of physical safety to take into account the larger perspective of human health needs, including psychological and social. This cross-sector resource blends the requirements of academic, vocational and industry training, mapping to BSB41419 Certificate IV in Work Health and Safety. Available only on the MindTap platform, WHS: A Management Guide, 6e is full of innovative resources to support critical thinking, and help your students move from memorisation to mastery! Includes: - WHS: A Management Guide eBook - In-depth case studies with questions that help students to apply chapter concepts to the workplace - Concept clip videos recap core processes and concepts from the chapter, supporting student understanding of WHS terminology and concepts - ‘In your workplace’ scenarios with questions prompt students to consider the challenges of various WHS situations - Revision quizzes, ‘Check your understanding’ questions, 'What do you think?' polling activities, and more Learn more about the online tools cengage.com.au/mindtap
Author: Chuck Williams
Publisher: Thomson South-Western
ISBN: 9780324177046
Category : Management
Languages : en
Pages : 0
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Book Description
Author: Eliyathamby A. Selvanathan
Publisher: Cengage AU
ISBN: 0170369463
Category : Business & Economics
Languages : en
Pages : 1128
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Book Description
Statistical data analysis is the backbone of sound business decision making, and finding the right tool to analyse a particular business problem is the key. By learning the fundamentals of statistical reasoning and data analysis, you will be on the way to becoming a better manager, analyst or economist. By providing a framework for solving statistical problems, this seventh Australian and New Zealand edition of Business Statistics teaches skills that you can use throughout your career. The book shows you how to analyse data effectively by focusing on the relationship between the kind of problem you face, the type of data involved and the appropriate statistical technique for solving the problem. Business Statistics emphasises applications over theory. It illustrates how vital statistical methods and tools are for today's managers and analysts, and how to apply them to business problems using real-world data. Using a proven three-step Identify-Compute-Interpret (ICI) approach to problem solving, the text teaches you how to: 1. IDENTIFY the correct statistical technique by focusing on the problem objective and data type; 2. COMPUTE the statistics doing them by hand and using Excel; and 3. INTERPRET results in the context of the problem. This unique approach enhances comprehension and practical skills. The text's vast assortment of data-driven examples, exercises and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists and others use. Completely up-to-date, the seventh edition offers comprehensive coverage, current examples and an increased focus on applications in the real world.
