Author: Barbara Weltman
Publisher: John Wiley & Sons
ISBN: 0471793965
Category : Business & Economics
Languages : en
Pages : 255
Book Description
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Small Business Survival Book
Author: Barbara Weltman
Publisher: John Wiley & Sons
ISBN: 0471793965
Category : Business & Economics
Languages : en
Pages : 255
Book Description
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Publisher: John Wiley & Sons
ISBN: 0471793965
Category : Business & Economics
Languages : en
Pages : 255
Book Description
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Survive and Thrive
Author: John Meese
Publisher: Morgan James Publishing
ISBN: 1631953370
Category : Business & Economics
Languages : en
Pages : 163
Book Description
“A step-by-step plan to help you reach more people, make sales, and enjoy more profit, regardless of what the ‘economy’ is doing.” —Ray Edwards, bestselling author of How to Write Copy That Sells Do you have a post-Covid plan for success? The pandemic is not the first event to utterly disrupt the business world, and it’s unlikely to be the last. John Meese, economist-turned-entrepreneur, CEO of Cowork.Inc, and host of the Thrive School podcast, is on a personal mission to eradicate generational poverty by helping entrepreneurs create thriving businesses that can endure through good times and bad, so that unexpected events are much less likely to pull the rug out from under you. With a conversational tone and anecdotes from dozens of successful entrepreneurs, John provides innovative marketing, sales, and finance strategies to build a profitable business that can succeed in any climate. Learn how to: Reach a broader audience Build a sales engine that greatly increases revenue Unlock higher profits Manage risk with healthy financial practices and much more. “If you can focus on creating real solutions to real problems for real people, you’ll have a clear advantage in the marketplace. Survive and Thrive can show you how.” —Michael Hyatt, New York Times–bestselling author of The Vision Driven Leader
Publisher: Morgan James Publishing
ISBN: 1631953370
Category : Business & Economics
Languages : en
Pages : 163
Book Description
“A step-by-step plan to help you reach more people, make sales, and enjoy more profit, regardless of what the ‘economy’ is doing.” —Ray Edwards, bestselling author of How to Write Copy That Sells Do you have a post-Covid plan for success? The pandemic is not the first event to utterly disrupt the business world, and it’s unlikely to be the last. John Meese, economist-turned-entrepreneur, CEO of Cowork.Inc, and host of the Thrive School podcast, is on a personal mission to eradicate generational poverty by helping entrepreneurs create thriving businesses that can endure through good times and bad, so that unexpected events are much less likely to pull the rug out from under you. With a conversational tone and anecdotes from dozens of successful entrepreneurs, John provides innovative marketing, sales, and finance strategies to build a profitable business that can succeed in any climate. Learn how to: Reach a broader audience Build a sales engine that greatly increases revenue Unlock higher profits Manage risk with healthy financial practices and much more. “If you can focus on creating real solutions to real problems for real people, you’ll have a clear advantage in the marketplace. Survive and Thrive can show you how.” —Michael Hyatt, New York Times–bestselling author of The Vision Driven Leader
Survive and Thrive
Author: Joshua Gans
Publisher: Dog Ear Publishing
ISBN: 1457556650
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Whether big or small, companies incessantly face challenges that can threaten their bottom line and even their survival. These threats keep corporate leaders up at night. What can companies do to stay alive? Survive and Thrive: Winning Against Strategic Threats to Your Business features a collection of essays by strategy professors at the University of Toronto’s Rotman School of Management, Canada’s #1 business school. The essays take the reader on a tour through some of the most vexing threats to business today, threats that put the very existence of organizations into question. From disruptive innovation, to social media disasters, to mistaken technical investments, to gender discrimination, to misunderstood competition, companies need to be able to anticipate crises and prepare to deal with them head on. Across this collection of essays, readers will get warnings about four mistakes that companies commonly make – failing to appreciate interactions within systems, getting stuck in existing ways of doing business, falling victim to cognitive biases, and getting derailed by short-term incentives. But, this book isn’t just about mistakes. Its primary goal is to provide step-by-step actions to help companies stay alive. Executives will find principles and practices for anticipating potential threats and creating responses that permit their businesses to not only survive but thrive.
Publisher: Dog Ear Publishing
ISBN: 1457556650
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Whether big or small, companies incessantly face challenges that can threaten their bottom line and even their survival. These threats keep corporate leaders up at night. What can companies do to stay alive? Survive and Thrive: Winning Against Strategic Threats to Your Business features a collection of essays by strategy professors at the University of Toronto’s Rotman School of Management, Canada’s #1 business school. The essays take the reader on a tour through some of the most vexing threats to business today, threats that put the very existence of organizations into question. From disruptive innovation, to social media disasters, to mistaken technical investments, to gender discrimination, to misunderstood competition, companies need to be able to anticipate crises and prepare to deal with them head on. Across this collection of essays, readers will get warnings about four mistakes that companies commonly make – failing to appreciate interactions within systems, getting stuck in existing ways of doing business, falling victim to cognitive biases, and getting derailed by short-term incentives. But, this book isn’t just about mistakes. Its primary goal is to provide step-by-step actions to help companies stay alive. Executives will find principles and practices for anticipating potential threats and creating responses that permit their businesses to not only survive but thrive.
Make Your Business Survive and Thrive!
Author: Priscilla Y. Huff
Publisher: John Wiley & Sons
ISBN: 0470097914
Category : Business & Economics
Languages : en
Pages : 369
Book Description
If you’re an entrepreneur, or you’re just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits—no matter what kind of business you own—and helps you get the most out of your limited resources. Grow your business and get on the fast track to success.
Publisher: John Wiley & Sons
ISBN: 0470097914
Category : Business & Economics
Languages : en
Pages : 369
Book Description
If you’re an entrepreneur, or you’re just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits—no matter what kind of business you own—and helps you get the most out of your limited resources. Grow your business and get on the fast track to success.
Shine
Author: Chris Baréz-Brown
Publisher: Penguin
ISBN: 1101565810
Category : Business & Economics
Languages : en
Pages : 199
Book Description
We all have good days and bad days at work. Some days you feel bullet-proof. People listen to you, your meetings run like clockwork, and you keep having new ideas. Other days are like wading through quicksand. You can’t get anything done, and when the printer jams (again) you want to quit. Wouldn’t it be great if every day went your way? If you jumped out of bed every morning ready for anything? You can stand out, break the rules, and making things happen. You can be a bit more ‘Elvis.’ You can love every minute. The only limitation is you: your energy, your belief, your perspective.
Publisher: Penguin
ISBN: 1101565810
Category : Business & Economics
Languages : en
Pages : 199
Book Description
We all have good days and bad days at work. Some days you feel bullet-proof. People listen to you, your meetings run like clockwork, and you keep having new ideas. Other days are like wading through quicksand. You can’t get anything done, and when the printer jams (again) you want to quit. Wouldn’t it be great if every day went your way? If you jumped out of bed every morning ready for anything? You can stand out, break the rules, and making things happen. You can be a bit more ‘Elvis.’ You can love every minute. The only limitation is you: your energy, your belief, your perspective.
How to Survive and Thrive in the Merchant Services Industry
Author:
Publisher: Survive & Thrive
ISBN: 0974188409
Category : Business & Economics
Languages : en
Pages : 319
Book Description
How to guide on the Merchant Services industry. Indepth sales and marketing techniques to help outside sales people, ISOs, Financial Institutions gain success.
Publisher: Survive & Thrive
ISBN: 0974188409
Category : Business & Economics
Languages : en
Pages : 319
Book Description
How to guide on the Merchant Services industry. Indepth sales and marketing techniques to help outside sales people, ISOs, Financial Institutions gain success.
How to Survive and Thrive When Bad Things Happen
Author: Jim Taylor, PhD
Publisher: Rowman & Littlefield
ISBN: 1538108569
Category : Psychology
Languages : en
Pages : 252
Book Description
Few of us go through life without experiencing some sort of crisis, whether health, financial, relationship, career, or personal safety. Crises happen and they are often out of our control. But the one thing we can control is how we respond to them. Yet, our natural instincts often hinder us as we confront today’s crises that are complex, amorphous, and not readily solvable. Changing our reaction to a crisis is an immense challenge, yet with powerful lessons provided in these pages, anyone can turn crises into opportunities for reflection, positive action, and growth. . A crisis mentality can overwhelm you when bad things happen. Turning crises into opportunitiesempowers you to overcome the darkness that can engulf you in troubled times and allow you to seek the light that can guide you through hard times. Exploring the essential psychological, emotional, and interpersonal factors that most impact your reaction to a crisis, Jim Taylor provides you with deep insights and practical tools that help you move from a crisis mentality of fear, pessimism, and panic that controls you to an opportunity mindset of calm, confidence, and courage that you control in a crisis. He offers compelling examples, both recent and historical, well-known and unfamiliar, to bring these issues to life. Illustrations from government, large and small business, and ordinary people will highlight who responded well and who did not. Break free from the crisis mentality and embrace an opportunity mindset with nine strategies that will not only help you to survive, but actually thrive, when bad things happen.
Publisher: Rowman & Littlefield
ISBN: 1538108569
Category : Psychology
Languages : en
Pages : 252
Book Description
Few of us go through life without experiencing some sort of crisis, whether health, financial, relationship, career, or personal safety. Crises happen and they are often out of our control. But the one thing we can control is how we respond to them. Yet, our natural instincts often hinder us as we confront today’s crises that are complex, amorphous, and not readily solvable. Changing our reaction to a crisis is an immense challenge, yet with powerful lessons provided in these pages, anyone can turn crises into opportunities for reflection, positive action, and growth. . A crisis mentality can overwhelm you when bad things happen. Turning crises into opportunitiesempowers you to overcome the darkness that can engulf you in troubled times and allow you to seek the light that can guide you through hard times. Exploring the essential psychological, emotional, and interpersonal factors that most impact your reaction to a crisis, Jim Taylor provides you with deep insights and practical tools that help you move from a crisis mentality of fear, pessimism, and panic that controls you to an opportunity mindset of calm, confidence, and courage that you control in a crisis. He offers compelling examples, both recent and historical, well-known and unfamiliar, to bring these issues to life. Illustrations from government, large and small business, and ordinary people will highlight who responded well and who did not. Break free from the crisis mentality and embrace an opportunity mindset with nine strategies that will not only help you to survive, but actually thrive, when bad things happen.
Survive & Thrive
Author: Paul Kewene-Hite
Publisher: Mātanga Hāpai Limited
ISBN: 9780473535032
Category :
Languages : en
Pages : 422
Book Description
Easy to follow how-to guides, to create your entrepreneurial initiative Survive & Thrive is designed for entrepreneurs, and hopeful entrepreneurs, of all ages, education levels, and backgrounds. The frameworks in this book have been used successfully in coaching and training individuals and groups in high schools, business schools, governments, and companies of all sizes across industries around the world. The frameworks have also been used successfully by individuals on their own at home. This book will shine a light onto various entrepreneurial paths, helping you see a way forward, so that you can: - Create a Startup (page 37) - Build around Science & Technology (page 77) - Plan Software (page 113) - Launch inside Corporate, Family Business, School, and Government (page 147) - Explore Acquisitions (page 185) - Puzzle through Turnarounds (page 227) - Lead during a Crisis (page 255) - Evaluate your Career (page 271) - Shift into a Lifestyle career (page 295) - Positively impact people and the planet with a Social Venture (page 315) - Lead Volunteers (page 351) - Strategize Sales (page 361) - Document your ideas for Technology (page 385) Use these frameworks as power tools to help you do more than survive... learn to thrive! Praise for Survive & Thrive "The frameworks in this immensely practical and engaging book provide tool after tool for asking better questions and prioritizing action to get better results. Its compassionate, wise advice will help any entrepreneur - whether starting a business or shaping a life." Amy Edmondson, Professor, Harvard Business School; Author, The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth. (Wiley, 2019) "Survive & Thrive weaves a provocative, powerful, and practical web of advice for any entrepreneurial path. Paul Kewene-Hite shares firsthand how asking better questions unlocks better answers and builds a rich set of frameworks on the backbone of fearless inquiry. Read this remarkable book and you'll find a compelling way forward at work and in life." Hal Gregersen, Senior Lecturer, MIT Sloan School of Management and award-winning author of Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life. (HarperCollins, 2018) "Paul's highly popular and tightly choreographed entrepreneurship bootcamps have had a profound impact on many thousands of INSEAD MBA students. Paul has well leveraged his experience with successful practice to forge versatile frameworks that have inspired INSEAD students and executives across an incredible range of settings from software startups and science-based innovation to crisis management and turnarounds. With Survive & Thrive these frameworks and more are now available to the world." Peter Zemsky, Deputy Dean / Dean of Innovation, Professor of Strategy, INSEAD "Like thousands of aspiring founders around the world, I sought Paul's mentorship early in my entrepreneurial career and continue to benefit from his frameworks over a decade later. The proven methodologies in Paul's book - paired with intimate reflections on his life and work - bring clarity and heart to an otherwise ambiguous craft. Survive & Thrive is a timeless companion for entrepreneurs of every kind, at any stage of the journey." Sami Kizilbash, Global Head of Accelerators, Google
Publisher: Mātanga Hāpai Limited
ISBN: 9780473535032
Category :
Languages : en
Pages : 422
Book Description
Easy to follow how-to guides, to create your entrepreneurial initiative Survive & Thrive is designed for entrepreneurs, and hopeful entrepreneurs, of all ages, education levels, and backgrounds. The frameworks in this book have been used successfully in coaching and training individuals and groups in high schools, business schools, governments, and companies of all sizes across industries around the world. The frameworks have also been used successfully by individuals on their own at home. This book will shine a light onto various entrepreneurial paths, helping you see a way forward, so that you can: - Create a Startup (page 37) - Build around Science & Technology (page 77) - Plan Software (page 113) - Launch inside Corporate, Family Business, School, and Government (page 147) - Explore Acquisitions (page 185) - Puzzle through Turnarounds (page 227) - Lead during a Crisis (page 255) - Evaluate your Career (page 271) - Shift into a Lifestyle career (page 295) - Positively impact people and the planet with a Social Venture (page 315) - Lead Volunteers (page 351) - Strategize Sales (page 361) - Document your ideas for Technology (page 385) Use these frameworks as power tools to help you do more than survive... learn to thrive! Praise for Survive & Thrive "The frameworks in this immensely practical and engaging book provide tool after tool for asking better questions and prioritizing action to get better results. Its compassionate, wise advice will help any entrepreneur - whether starting a business or shaping a life." Amy Edmondson, Professor, Harvard Business School; Author, The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth. (Wiley, 2019) "Survive & Thrive weaves a provocative, powerful, and practical web of advice for any entrepreneurial path. Paul Kewene-Hite shares firsthand how asking better questions unlocks better answers and builds a rich set of frameworks on the backbone of fearless inquiry. Read this remarkable book and you'll find a compelling way forward at work and in life." Hal Gregersen, Senior Lecturer, MIT Sloan School of Management and award-winning author of Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life. (HarperCollins, 2018) "Paul's highly popular and tightly choreographed entrepreneurship bootcamps have had a profound impact on many thousands of INSEAD MBA students. Paul has well leveraged his experience with successful practice to forge versatile frameworks that have inspired INSEAD students and executives across an incredible range of settings from software startups and science-based innovation to crisis management and turnarounds. With Survive & Thrive these frameworks and more are now available to the world." Peter Zemsky, Deputy Dean / Dean of Innovation, Professor of Strategy, INSEAD "Like thousands of aspiring founders around the world, I sought Paul's mentorship early in my entrepreneurial career and continue to benefit from his frameworks over a decade later. The proven methodologies in Paul's book - paired with intimate reflections on his life and work - bring clarity and heart to an otherwise ambiguous craft. Survive & Thrive is a timeless companion for entrepreneurs of every kind, at any stage of the journey." Sami Kizilbash, Global Head of Accelerators, Google
Conversational Intelligence
Author: Judith E. Glaser
Publisher: Routledge
ISBN: 1351862073
Category : Business & Economics
Languages : en
Pages : 188
Book Description
The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives. Author Judith Glaser presents a framework for knowing what kind of conversations trigger the lower, more primitive brain; and what activates higher-level intelligences such as trust, integrity, empathy, and good judgment. Conversational Intelligence makes complex scientific material simple to understand and apply through a wealth of easy to use tools, examples, conversational rituals, and practices for all levels of an organization.
Publisher: Routledge
ISBN: 1351862073
Category : Business & Economics
Languages : en
Pages : 188
Book Description
The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives. Author Judith Glaser presents a framework for knowing what kind of conversations trigger the lower, more primitive brain; and what activates higher-level intelligences such as trust, integrity, empathy, and good judgment. Conversational Intelligence makes complex scientific material simple to understand and apply through a wealth of easy to use tools, examples, conversational rituals, and practices for all levels of an organization.
Invent, Reinvent, Thrive: The Keys to Success for Any Start-Up, Entrepreneur, or Family Business
Author: Lloyd E. Shefsky
Publisher: McGraw Hill Professional
ISBN: 0071823115
Category : Business & Economics
Languages : en
Pages : 305
Book Description
In today's uncertain world of business, one rule stands above the rest: If you want to survive--let alone thrive--you must embrace change. Everything else comes after. In Invent Reinvent Thrive Kellogg School of Management Professor Lloyd Shefsky provides the inspiration and insight any entrepreneur or family business needs for long-term success--and he backs it all up with proven models of what works and what doesn't. Shefsky reveals the common thread of all business success stories: reinvention. He explains not just how to reinvent concepts and ideas from the start, but ways to continuously innovate and reinvent your business to meet today's constantly changing marketplace conditions. In addition to his own expert insight, Shefsky provides firsthand advice through case studies derived from dozens of original interviews with entrepreneurs and family business giants, consisting of the leaders of some of today's most successful companies, including: Howard Schultz (founder, Chairman, and CEO of Starbucks) Jim Sinegal (founder of Costco) Chuck Schwab (founder of Charles Schwab & Co.) Tom Stemberg (founder of Staples) The author also gives special attention to family businesses (which account for over half the U.S. GDP) and how to address vexing family disparities, enabling family businesses to last more than two generations. Invent Reinvent Thrive offers all the answers you need to get your business where you want it to be. You'll learn exactly where new and multi-generational business owners fall short and miss incredible opportunities, why they fail to take the plunge or innovate--and how you can rework, revitalize, and reinvent your business not just to avoid the most common perils but to lead your business to the apex of your industry. "Entrepreneurship is not a cataclysmic event," Shefsky writes. "It is a constant process." Follow his advice through every step of the process and you will successfully invent, reinvent--and thrive. PRAISE FOR INVENT REINVENT THRIVE: "If you think business books are boring, this is your chance to prove yourself wrong. Storytelling is an art, and Shefsky brings that art to business. Invent Reinvent Thrive is a treasure trove of valuable lessons." -- STAN KASTEN, President and CEO, Los Angeles Dodgers; former President of the Washington Nationals and the Atlanta Braves, Hawks, and Thrashers "Invent Reinvent Thrive is full of wise and practical guidance for both would-be and continuing entrepreneurs. Shefsky's discussions provide wonderful advice that will aid anyone embarking on or continuing in an entrepreneurial enterprise." -- DAVID RUDER, former Chairman, Securities & Exchange Commission "Our company's direct experience with Lloyd Shefsky . . . inspired us to methodically pursue Brown-Forman's never-ending greatness, and this book can do the same for others. I highly recommend Invent Reinvent Thrive to all businesspeople." -- PAUL VARGA, CEO and Chairman, Brown-Forman Corporation, producer of Jack Daniels, Finlandia, Southern Comfort, and other spirits "Lloyd Shefsky tackles the issues many entrepreneurs face and offers practical advice to defy the odds. If you've had business success, yet need to go to the next level, read this book." -- GINGER GRAHAM, former President and CEO, Amylin Pharmaceuticals, and former faculty at the Arthur Rock Center for Entrepreneurship at the Harvard Business School "This is a very serious study of a critical issue, and no one dealing with entrepreneurship or family businesses should make the mistake of ignoring it." -- ISRAEL ZANG, Professor and former Dean of Business School and Vice Provost of Tel Aviv University
Publisher: McGraw Hill Professional
ISBN: 0071823115
Category : Business & Economics
Languages : en
Pages : 305
Book Description
In today's uncertain world of business, one rule stands above the rest: If you want to survive--let alone thrive--you must embrace change. Everything else comes after. In Invent Reinvent Thrive Kellogg School of Management Professor Lloyd Shefsky provides the inspiration and insight any entrepreneur or family business needs for long-term success--and he backs it all up with proven models of what works and what doesn't. Shefsky reveals the common thread of all business success stories: reinvention. He explains not just how to reinvent concepts and ideas from the start, but ways to continuously innovate and reinvent your business to meet today's constantly changing marketplace conditions. In addition to his own expert insight, Shefsky provides firsthand advice through case studies derived from dozens of original interviews with entrepreneurs and family business giants, consisting of the leaders of some of today's most successful companies, including: Howard Schultz (founder, Chairman, and CEO of Starbucks) Jim Sinegal (founder of Costco) Chuck Schwab (founder of Charles Schwab & Co.) Tom Stemberg (founder of Staples) The author also gives special attention to family businesses (which account for over half the U.S. GDP) and how to address vexing family disparities, enabling family businesses to last more than two generations. Invent Reinvent Thrive offers all the answers you need to get your business where you want it to be. You'll learn exactly where new and multi-generational business owners fall short and miss incredible opportunities, why they fail to take the plunge or innovate--and how you can rework, revitalize, and reinvent your business not just to avoid the most common perils but to lead your business to the apex of your industry. "Entrepreneurship is not a cataclysmic event," Shefsky writes. "It is a constant process." Follow his advice through every step of the process and you will successfully invent, reinvent--and thrive. PRAISE FOR INVENT REINVENT THRIVE: "If you think business books are boring, this is your chance to prove yourself wrong. Storytelling is an art, and Shefsky brings that art to business. Invent Reinvent Thrive is a treasure trove of valuable lessons." -- STAN KASTEN, President and CEO, Los Angeles Dodgers; former President of the Washington Nationals and the Atlanta Braves, Hawks, and Thrashers "Invent Reinvent Thrive is full of wise and practical guidance for both would-be and continuing entrepreneurs. Shefsky's discussions provide wonderful advice that will aid anyone embarking on or continuing in an entrepreneurial enterprise." -- DAVID RUDER, former Chairman, Securities & Exchange Commission "Our company's direct experience with Lloyd Shefsky . . . inspired us to methodically pursue Brown-Forman's never-ending greatness, and this book can do the same for others. I highly recommend Invent Reinvent Thrive to all businesspeople." -- PAUL VARGA, CEO and Chairman, Brown-Forman Corporation, producer of Jack Daniels, Finlandia, Southern Comfort, and other spirits "Lloyd Shefsky tackles the issues many entrepreneurs face and offers practical advice to defy the odds. If you've had business success, yet need to go to the next level, read this book." -- GINGER GRAHAM, former President and CEO, Amylin Pharmaceuticals, and former faculty at the Arthur Rock Center for Entrepreneurship at the Harvard Business School "This is a very serious study of a critical issue, and no one dealing with entrepreneurship or family businesses should make the mistake of ignoring it." -- ISRAEL ZANG, Professor and former Dean of Business School and Vice Provost of Tel Aviv University