Lettering for Advertising PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Lettering for Advertising PDF full book. Access full book title Lettering for Advertising by Mortimer Leach. Download full books in PDF and EPUB format.
Author: Mortimer Leach
Publisher:
ISBN:
Category : Lettering
Languages : en
Pages : 248
Get Book Here
Book Description
Author: Mortimer Leach
Publisher:
ISBN:
Category : Lettering
Languages : en
Pages : 248
Get Book Here
Book Description
Author: Chrystal Elizabeth
Publisher: Page Street Publishing
ISBN: 1624146791
Category : Art
Languages : en
Pages : 192
Get Book Here
Book Description
Add Beautiful Effects to Your Brush Lettered Artwork and Enhance Your Hand Lettering Fantastic brush lettering artwork is right at your fingertips—and far easier to achieve than you think—with renowned lettering artist Chrystal Elizabeth’s simple step-by-step guide. In Brush Lettering Made Simple, she reveals her secrets to mastering a vast array of brush lettering techniques, including di erent fonts, styles, flourishes, e ects and mediums. You’ll begin with the basics—how to form letters, then connect them to form words—and work your way up to more tricky techniques, such as lettering with watercolors, as well as how to make your lines and transitions as smooth as a professional lettering artist. Learn how to create the most popular brush lettering e ects, such as galaxy, ombre and blended colors, and how to add drop shadows behind your text to make your words really pop! Chrystal also shows you how to bring beauty and depth to your lettering projects with colorful backgrounds and borders. Doodling is encouraged in this interactive workbook, which features special high-quality art paper and beautifully bordered blank pages where you can practice your new skills. With more than 45 easy-to-follow tutorials, you’ll be creating elegant, professional-looking lettering projects in no time.
Author: Emily Gregory
Publisher: Chronicle Books
ISBN: 9781452112022
Category : Design
Languages : en
Pages : 0
Get Book Here
Book Description
Typography is always one of the designer's first considerations when it comes to making a statement, and in recent years the world of lettering and type has exploded in an unprecedented wave of creative discovery. Contemporary artists, typesetters, and designers of all kinds are exploring new horizons in illustrated and hand-drawn lettering, digitally rendered lettering, and 3D lettering. This collection—large in scope but petite in size—surveys the recent lettering renaissance, showcasing a diverse range of talent in gorgeous, eye-catching examples and profiling today's innovators. In a stunning little package that expertly combines a handmade feel with a modern aesthetic, this is the ultimate inspirational collection of contemporary lettering for design buffs and type enthusiasts alike.
Author: Amy Latta
Publisher: Page Street Publishing
ISBN: 1624144810
Category : Art
Languages : en
Pages : 686
Get Book Here
Book Description
A Fun & Inspiring Introduction to the Art of Hand Lettering Hand Lettering for Relaxation is the perfect way to cultivate calmness and joy while creating beautiful works of art. While hand lettering can look intimidating, artist and blogger Amy Latta has a friendly and down-to-earth approach that will give you the confidence to draw impressive designs with ease. Learn how to create a lovely brush-lettered look with easy, no-fail faux calligraphy. Then add pretty embellishments such as vines, roses, banners, ribbons, swirls and feathers that take your designs to the next level. You’ll also get a beginner’s guide to real brush lettering, plus fun print fonts and ways to highlight, shadow or emboss your words. With 46 unique workshops, each with a featured motivational design, you will gain enough proficiency to proudly share your lettered art on social media, make personalized gifts and even decorate your home. In this interactive workbook, doodling on the high-quality art paper is highly encouraged! Use it to letter the featured design with the new technique you learned, create your own design or simply enjoy some meditative practice. No matter how you use it, this book is sure to help you relax, enjoy your creative journey and make your life more beautiful wherever you are. Keep the relaxation flowing with these other books in Amy Latta's bestselling hand lettering workbook series: - Hand Lettering for Laughter - Hand Lettering for Faith - Express Yourself: A Hand Lettering Workbook for Kids
Author: Steven Heller
Publisher:
ISBN: 9780500290392
Category : Alphabet books
Languages : en
Pages : 0
Get Book Here
Book Description
"For a type nerd, the only thing missing from Scripts is a centerfold of voluptuous Spencerian. . . . About ninety percent of the book is images, glorious images." --Communication Arts
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 62
Get Book Here
Book Description
Author: Steven Heller
Publisher: The Monacelli Press, LLC
ISBN: 1580933599
Category : Design
Languages : en
Pages : 241
Get Book Here
Book Description
Typography has jumped off the printed page to stand on its own as branding, sculpture, and even architecture. Lettering Large examines this phenomenon through a diverse collection of images collected from a vast range of sources around the world. As technology has made construction and production of monumental letters possible, the demand for their design has grown exponentially. This book is the first to chronicle letters as presences in the urban landscape. Preeminent graphic design and typographic commentator and historian Steve Heller teams with Mirko Ilić, a noted graphic designer, to select the most dramatic and telling examples culled from sites across the United States and throughout Europe and Asia.
Author: William Alexander Thompson
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 152
Get Book Here
Book Description
Author: A-D Gallery (N.Y.)
Publisher:
ISBN:
Category : Calligraphy
Languages : en
Pages : 10
Get Book Here
Book Description
Author: Cari Ferraro
Publisher: Walter Foster Publishing
ISBN: 1633225941
Category : Art
Languages : en
Pages : 243
Get Book Here
Book Description
The Complete Book of Calligraphy & Lettering provides expert instruction on the intricacies of traditional lettering techniques, as well as an introduction to contemporary hand-lettering formats. From selecting the appropriate tools, such as pens, nibs, brushes, inks, and papers, to learning optimal hand positioning and understanding the intricacies of lettering angles, heights, spacing, and strokes, The Complete Book of Calligraphy & Lettering will help lettering enthusiasts swiftly master their craft. Step-by-step lessons, practice templates, and a range of stunning alphabets demonstrate the breadth of artistic achievement that comes with practice and dedication. Four professional artists guide you through traditional calligraphy techniques, as well as an introduction to contemporary hand-lettering art forms, such as brush lettering and mixed media, for a well-rounded approach to the craft. Additionally, a short section on Chinese brush lettering and several mixed media lettering projects inspire creativity and demonstrate how calligraphy and lettering can be used in wider artistic contexts and projects. Including practice templates for several featured alphabets in addition to mixed media "bonus" projects designed to inspire artistic creativity, The Complete Book of Calligraphy & Lettering will inspire lettering enthusiasts of all skill levels to strengthen their existing skills and delve into new, lesser-known variations of the trend.
