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Author: Beth Williams
Publisher: Atlantic Publishing Company
ISBN: 1601381182
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
If you want to learn about starting a Web business, how to transform your brick and mortar business to a Web business, or even if you''re simply interested in making money online, this is the book for you. You can operate your Web-based business from home and with very little start up money. The earning potential is limitless. This new book will teach you all you need to know about getting started in your own Web-based business in the minimum amount of time. This book is a comprehensive, detailed study of the business side of Internet retailing. Anyone investigating the opportunities of opening a Web-based business should study this superb manual. You will learn to: *Build your Web-based business through keywords *Generate free advertising *Use search-engine strategies *Market through e-mail *Build Web communities *Find products *Drop ship *Deal with zoning issues *Create your Web site, HTML, graphics programs, domain names, and templates *Use Web hosting, bandwidth, e-mail, shopping carts, and affiliate programs *Develop merchant accounts *Use PayPal, e-checks, search engine submissions, pay per click ads, and co-branding *Make more money through auto-responders, Google and banner advertising *Establish your own eBay storefront, Web-design information, search-engine registration *Be a part of directories *Get real-world examples of successful strategies While providing detailed instruction and examples, the author teaches you how to draw up a winning business plan ( The Companion CD-ROM has the actual business plan you can use in MS Word â,,¢), basic cost control systems, pricing issues, legal concerns, sales and marketing techniques, and pricing formulas. You will learn how to set up computer systems to save time and money, how to hire and keep a qualified professional staff, meet IRS reporting requirements, plan sales, provide customer service, track competitors, do your own bookkeeping, monthly profit and loss statements, media planning, pricing, and copywriting. You will develop the skill to hire and fire employees without incurring lawsuits, motivate workers, apply general management skills, manage and train employees, and generate high profile public relations and publicity. You will have the advantage low cost internal marketing ideas and low and no cost ways to satisfy customers and build sales. Learn how to keep bringing customers back, accomplish accounting, do bookkeeping procedures and auditing, as well as successful budgeting and profit planning development. This manual delivers literally hundreds of innovative ways demonstrated to streamline your business. Learn new ways to make your operation run smoother and increase performance, shut down waste, reduce costs, and increase profits. In addition, you will appreciate this valuable resource and reference in your daily activities and as a source of ready-to-use forms, Web sites, and operating and cost-cutting ideas that can be easily applied to your operation. The companion CD-ROM is included with the print version of this book; however is not available for download with the electronic version. It may be obtained separately by contacting Atlantic Publishing Group at
[email protected] Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed. This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.
Author: Beth Williams
Publisher: Atlantic Publishing Company
ISBN: 1601381182
Category : Business & Economics
Languages : en
Pages : 290
Get Book Here
Book Description
If you want to learn about starting a Web business, how to transform your brick and mortar business to a Web business, or even if you''re simply interested in making money online, this is the book for you. You can operate your Web-based business from home and with very little start up money. The earning potential is limitless. This new book will teach you all you need to know about getting started in your own Web-based business in the minimum amount of time. This book is a comprehensive, detailed study of the business side of Internet retailing. Anyone investigating the opportunities of opening a Web-based business should study this superb manual. You will learn to: *Build your Web-based business through keywords *Generate free advertising *Use search-engine strategies *Market through e-mail *Build Web communities *Find products *Drop ship *Deal with zoning issues *Create your Web site, HTML, graphics programs, domain names, and templates *Use Web hosting, bandwidth, e-mail, shopping carts, and affiliate programs *Develop merchant accounts *Use PayPal, e-checks, search engine submissions, pay per click ads, and co-branding *Make more money through auto-responders, Google and banner advertising *Establish your own eBay storefront, Web-design information, search-engine registration *Be a part of directories *Get real-world examples of successful strategies While providing detailed instruction and examples, the author teaches you how to draw up a winning business plan ( The Companion CD-ROM has the actual business plan you can use in MS Word â,,¢), basic cost control systems, pricing issues, legal concerns, sales and marketing techniques, and pricing formulas. You will learn how to set up computer systems to save time and money, how to hire and keep a qualified professional staff, meet IRS reporting requirements, plan sales, provide customer service, track competitors, do your own bookkeeping, monthly profit and loss statements, media planning, pricing, and copywriting. You will develop the skill to hire and fire employees without incurring lawsuits, motivate workers, apply general management skills, manage and train employees, and generate high profile public relations and publicity. You will have the advantage low cost internal marketing ideas and low and no cost ways to satisfy customers and build sales. Learn how to keep bringing customers back, accomplish accounting, do bookkeeping procedures and auditing, as well as successful budgeting and profit planning development. This manual delivers literally hundreds of innovative ways demonstrated to streamline your business. Learn new ways to make your operation run smoother and increase performance, shut down waste, reduce costs, and increase profits. In addition, you will appreciate this valuable resource and reference in your daily activities and as a source of ready-to-use forms, Web sites, and operating and cost-cutting ideas that can be easily applied to your operation. The companion CD-ROM is included with the print version of this book; however is not available for download with the electronic version. It may be obtained separately by contacting Atlantic Publishing Group at
[email protected] Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed. This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.
Author: Charlotte Evans
Publisher: Atlantic Publishing Company
ISBN: 1601381433
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
According to a 2007 survey by Netcraft, there are more than 108 million Web sites worldwide. Every Web site needs to be designed. "The Pricing & Ethical Guidelines Handbook" published by the Graphic Arts Guild reports that the average cost of designinga Web site for a small corporation can range from $7,750 to $15,000. It is incredibly easy to see the enormous profit potential. Web design businesses can be run part- or full-time and can easily be started in your own home. As such, they are one of the fastest growing segments of the Internet economy. This new book will teach you all you need to know about getting your own Web site design business started in the minimum amount of time. Here is the manual you need to cash in on this highly profitable segment of the industry. This new book is a comprehensive and detailed study of the business side of Web site design. This superb manual should be studied by anyone investigating the opportunities of opening a Web design business and will arm you with everything you need, including sample business forms, contracts, worksheets and checklists for planning, opening, and running day-to-day operations, plans and layouts, and dozens of other valuable, time-saving tools that no entrepreneur should be without. While providing detailed instructions and examples, the author leads you through finding a location that will bring success, drawing up a winning business plan (the Companion CD-ROM has the actual business plan that can be used in MS Word), buying (and selling) a Web design store, pricing formulas, sales planning, tracking competitors, bookkeeping, media planning, pricing, copy writing, hiring and firing employees, motivating workers,managing and training employees, accounting procedures, successful budgeting, and profit planning development. By reading this book, you will become knowledgeable about basic cost control systems, retail math and pricing issues, Web site plans and diagrams, software and equipment layout and planning, legal concerns, sales and marketing techniques, IRS reporting requirements, customer service, direct sales, monthly profit and loss statements, tax preparation, public relations, general management skills, low and no cost ways to satisfy customers and build sales, and low cost internal marketing ideas, as well as thousands of great tips and useful guidelines. The manual delivers literally hundreds of innovative ways to streamline your business. Learn new ways to make your operation run smoother and increase performance. Shut down waste, reduce costs, and increase profits. Business owners will appreciate this valuable resource and reference it in their daily activities as a source for ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can be easily applied. The Companion CD-ROM contains all the forms in the book, as well as a sample business plan you can adapt for your own use.
Author: Janet Engle
Publisher: Atlantic Publishing Company
ISBN: 1601381166
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
The dream of starting a retail business can easily become a reality. This new book will teach you all you need to know about getting started in your own retail business in a minimum amount of time. This book is a comprehensive and detailed study of thebusiness side of retailing. This manual will arm you with everything you need including sample forms, worksheets, and checklists for planning opening, and day-to-day operations. There are dozens of valuable, timesaving tools of the trade. You will learn how to draw up a winning business plan (the CD-ROM has an actual business plan you can use in Word), how to buy and sell a retail store, cost control systems, math and pricing issues, legal concerns, sales and marketing techniques, pricing formulas, and much more.
Author: Michael Cavallaro
Publisher: Atlantic Publishing Company
ISBN: 1601383312
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Book & CD-ROM. Did you spend your childhood reading detective novels, imagining how amazing it would be to start your own agency? Have you recently retired from your current job in the police, military, or other investigative agency? Do you want to start your own company? If so, consider owning and operating your own private investigation business. With a massive upside and potential for growth, the industry has been booming for years. According to the Bureau of Labour Statistics' Occupational Handbook for 2010-2011, numbers are projected to increase as the demand for private investigators increases in a time of heightened security, employee background checks, cyber crime, and increasing litigation. The BLS projects 22 percent growth in the field over the next decade. Now is the perfect time to break into the private investigation industry. This book was written for anyone who has considered working in the field of private investigation and decided that it would be ideal for them. How to Open and Operate a Private Investigation Business will teach you everything you need to know about the profession, starting with the basics of what you can expect and which preconceptions are just Hollywood fancy. You will discern the key differences between a private investigator and a police officer and why those who want to be the latter should consider all their options before getting into private work. You will learn how to choose a niche of investigation and how to think critically. You will pick up tips on how to investigate a case and perform all of your necessary functions legally. Whether you will be working out of your home or are looking to buy or rent office space, this book will provide a wealth of start-up information, from forming and naming your business to deciding if it will be a solo or joint venture. Several chapters are devoted to explaining how to form a partnership, LLC, corporation, or sole proprietorship, as well as the legal implications for each type of business. This comprehensive manual will arm you with everything you need to operate your business, including sample business forms; contracts; worksheets and check lists for planning, opening, and running day-to-day operations; lists; plans and layouts; and dozens of other valuable, time saving tools of the trade that no business owner should be without. Giving detailed instruction and examples, the author leads you through every step that will attract success. You will learn how to draw up a winning business plan using the companion CD-ROM with an actual business plan you can use in Microsoft Word. You will familiarise yourself with basic cost control systems, copyright and trademark issues, branding, management, legal concerns, sales and marketing techniques, and pricing formulas. Understand how to hire and keep a qualified professional staff, meet IRS requirements, manage and train employees, generate high-profile public relations and publicity, and implement low-cost internal marketing ideas. You will learn how to build your business by using low- and no-cost ways to satisfy customers, as well as methods to increase sales and have customers refer others to you. This book imparts thousands of insider tips and useful guidelines, including case studies of real world successful private investigation businesses. Discover how to hire contractors and attract clients. Determine which licenses, liability insurance, contracts, and forms you will need, such as privacy agreements. You will find out what tools you need, including the right camera and lenses. Employ modern computer equipment to accent your investigations and use the internet to search through public records, private databases, and courthouse records to speed up the process. Learn how to perform background investigations, interviews, and surveillance and the basics of each type of investigation. For anyone who is considering or has ever considered starting his or her own private investigation business.
Author: Bruce C. Brown
Publisher: Atlantic Publishing Company
ISBN: 1601381255
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Affiliate marketing is a highly profitable online advertising method in which website merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affiliates pay only when a sale is made, some selling big ticket items like cars, credit cards, travel, and so forth have modified the model and pay for qualified leads. Affiliate marketing is now viewed as a key component of a company's online marketing strategy. Affiliate marketing is an advertising technique that originally was developed by Amazon.com. In this new book you will learn how to master the art and science behind affiliate marketing in a matter of hours. By investing a few dollars you can easily increase the number of visitors to your Web site and significantly increase sales. If you want to drive high quality, targeted traffic to your site, there is no better way than affiliate marketing. Since you only pay when a sale is made, your marketing dollars are being used more effectively and efficiently compared to any other advertising method. The keys to success in affiliate marketing are knowing what you are doing, devising a comprehensive and well-crafted advertising plan, and knowing the relationships between your website, search engines, PPC advertising, and campaign methodology. This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started on generating high-volume, high quality leads. You will learn the six steps to a successful campaign: keyword research, software needed, copy editing, setup and implementation, performance analysis, return on investment, and reporting and avoiding PPC fraud. In addition, we spent thousands of hours interviewing hundreds of today's most successful affiliate marketing masters. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your website is optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. You will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement affiliate marketing, optimizing your website for maximum search engine effectiveness, developing a cost-effective marketing campaign, and ultimately earning enormous profits, this book is for you. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Author: Peg Stomierowski
Publisher: Atlantic Publishing Company
ISBN: 1601383347
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Millions of Americans every year have troubles with their finances. They turn to experts in droves, asking for help in filing their taxes, consolidating their debt, or just planning how they will pay their bills and invest their retirement funds. This book was written for anyone who has ever wanted to dip his or her foot into financial planning but did not know where to start. You will learn the fundamental basics of financial planning, starting with the very process that most planners use to organize their own finances. You will learn how to organize financial statements and to create plans and how to properly manage taxes to great effect. You will learn how to manage basic assets such as cash, savings, home equity, and auto- mobiles. You will learn how to effectively manage credit and how to deal with insurance including life insurance, health insurance, and property insurance. Whether you will be operating out of your home or you are looking to buy or rent office space, this book can help you with a wealth of startup information, from how to form and name your business to deciding if this will be a joint venture or if you would rather work solo. You will learn how to build your business by using low- and no-cost ways to satisfy customers, and also ways to increase sales, have customers refer others to you, and thousands of excellent tips and useful guidelines. This complete manual will arm you with everything you need, including sample business forms; contracts; worksheets and checklists for planning, opening, and running day-to-day operations; lists; plans and layouts; and dozens of other valuable, timesaving tools of the trade that no business owner should be without. For all prospective financial planners, this guide will give you a complete walkthrough and timeline of what you need to accomplish to be effective. The companion CD-ROM is included with the print version of this book; however is not available for download with the electronic version. It may be obtained separately by contacting Atlantic Publishing Group at
[email protected] Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Author: Randall Craig
Publisher: Simon and Schuster
ISBN: 1440555303
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
"Contains material adapted and abridged from The everything start your own business book, 4th edition, by Julia B. Harrington"--T.p. verso.
Author: Carla Rowley
Publisher: Atlantic Publishing Company
ISBN: 1601381417
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Book & CD-ROM. According to the U.S. Department of Labor one of the fastest growing segments of the food service business is providing professional personal chef services. Personal chefs can expect to make between $100 and $400 a day every day. Until recently having a chef prepare food for you and your family was considered a luxury for only the wealthy. Today, many individuals and families have discovered that a personal chef service is an affordable, timesaving, and healthy alternative to the stress and time constraints of working to put a wholesome, economical, and tasty meal on the table every night. A personal chef offers a professional service of meal preparation. A client's individual tastes drive the creation of their customised menu. These personalised meals are prepared either in the client s home or your catering kitchen and then packaged, labelled, possibly delivered, and stored in the refrigerator or freezer. Most services include complete grocery shopping, customised menu planning, and storage in oven/microwavable containers. Families in which both spouses work, singles and couples who work long, hard hours, seniors who would rather not or cannot cook anymore, gourmets who love to cook but who do not always have the time, and individuals that have medical conditions, such as wheat/gluten intolerance, milk or other sensitivities, diabetes, or high blood pressure, who require specialised meals will seek your services. This book will not teach you how to cook, although there are some sample menus. What you will learn is all the aspects of starting your business, pricing your products, marketing your business, and conducting your day-to-day business operations. This comprehensive book will show you step-by-step how to set up, operate, and manage a financially successful personal chef business. The author has left no stone unturned in explaining the risky business of food service. The book covers the entire process of a personal chef business from start-up to ongoing management in an easy to understand way, pointing out methods to increase your chances of success and showing you how to avoid the common mistakes that can doom a start-up. The companion CD-ROM contains all the forms used in the book in PDF format for easy use, as well as a detailed business plan, which will help you precisely define your business, identify your goals, and serve as your firm's résumé. The basic components include a current and pro forma balance sheet, an income statement, and a cash flow analysis. While providing detailed instructions and examples, the author leads you through finding a location that will bring success (in your home or a rented kitchen), managing and training employees, accounting and bookkeeping procedures, auditing, successful budgeting, and profit planning development, as well as thousands of great tips and useful guidelines. You also will learn how to draw up a winning business plan, how to set up computer systems to save time and money, how to hire and keep a qualified staff, how to generate high profile public relations, and how to keep bringing customers back. In addition, you will become familiar with basic cost control systems, profitable menu planning, successful kitchen management, equipment layout and planning, food safety and Hazard Analysis Critical Control Point (HACCP), low cost marketing ideas, and low and no cost ways to satisfy customers and build sales. This book covers everything that many companies pay consultants thousands of dollars for. PCRs, as those in the business are nicknamed, will appreciate this valuable resource and reference it in their daily activities as a source for ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can be easily applied to their operations.
Author: Maritza Manresa
Publisher: Atlantic Publishing Company
ISBN: 160138226X
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
A comprehensive guide to entering the import export business.
Author: Bruce C. Brown
Publisher: Atlantic Publishing Company
ISBN: 1601384408
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing.-- (1/28/2011 12:00:00 AM)
