Helvetica Forever

Helvetica Forever PDF Author: Axel Langer
Publisher: Lars Muller Publishers
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 168

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Book Description
Designed in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s & 60s. This text retraces Helvetica's 50-year history, compares it to the well-known sans serif fonts of the 20th century, & examines the phenomenon of its unparalleled spread.

Helvetica Forever

Helvetica Forever PDF Author: Axel Langer
Publisher: Lars Muller Publishers
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 168

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Book Description
Designed in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s & 60s. This text retraces Helvetica's 50-year history, compares it to the well-known sans serif fonts of the 20th century, & examines the phenomenon of its unparalleled spread.

Design

Design PDF Author: D.J. Huppatz
Publisher: Bloomsbury Publishing
ISBN: 1350068179
Category : Juvenile Nonfiction
Languages : en
Pages : 192

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Book Description
Design is everywhere. It shapes not only our present but also our future. An essential introductory guide, Design: The Key Concepts covers fundamental design concepts: thinking, service, context, interaction, experience, and systems. Each concept is situated within a broad context, enabling the reader to understand design's contemporary practice and its relationship to issues such as new technology, social and economic development, globalization, and sustainability. Concepts are also explained by use of concise, illustrated case studies of contemporary objects, spaces, systems, and methods such as Uber, the iPhone, Kickstarter and IKEA. Chapter summaries and supporting discussion questions make this an engaging and accessible introduction for students and those new to the field. An annotated bibliography provides direction for further reading.

Just My Type

Just My Type PDF Author: Simon Garfield
Publisher: Profile Books
ISBN: 1847652921
Category : Reference
Languages : en
Pages : 352

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Book Description
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

The End

The End PDF Author: Fernanda Torres
Publisher: Restless Books
ISBN: 1632061228
Category : Fiction
Languages : en
Pages : 222

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Book Description
The End centers on five friends in Rio de Janeiro who, nearing the end of their lives, are left with memories—of parties, marriages, divorces, fixations, inhibitions, bad decisions—and the physical indignities of aging. Alvaro lives alone and spends his time going from doctor to doctor and bemoaning the evils of his ex-wife. Silvio is a junkie who can’t give up the excesses of sex and drugs even in his old age. Ribeiro is an athletic beach bum enjoying a prolonged sex life thanks to Viagra. Neto is the square member of the group, a faithful husband until his last days. And Ciro is the Don Juan envied by all—but the first to die, struck down by cancer. For all of them, successful careers, personal revelations, and Zen serenity are out of the question, blocked by a seemingly insurmountable wall of frustrations. Orbiting around them are a priest questioning his vocation and a cast of complicated women, neglected and embattled by these self-involved men. Edgy and wise, this tragicomic debut delves into taboo subjects—death, infidelity, impotence, the difficulties of marriage—with unsentimental honesty, and brings Rio and these characters to life in full color.

Type Matters

Type Matters PDF Author: Christopher Scott Wyatt
Publisher: Parlor Press LLC
ISBN: 1602359784
Category : Design
Languages : en
Pages : 413

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Book Description
Pending

Iconic Designs

Iconic Designs PDF Author: Grace Lees-Maffei
Publisher: Bloomsbury Publishing
ISBN: 1474241700
Category : Art
Languages : en
Pages : 241

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Book Description
Iconic Designs is a beautifully designed and illustrated guide to fifty classic 'things' – designs that we find in the city, in our homes and offices, on page and screen, and in our everyday lives. In her introduction, Grace Lees-Maffei explores the idea of iconicity and what makes a design 'iconic', and fifty essays by leading design and cultural critics address the development of each iconic 'thing', its innovative and unique qualities, and its journey to classic status. Subjects range from the late 19th century to the present day, and include the Sydney Opera House, the Post-It Note, Coco Chanel's classic suit, the Sony WalkmanTM, Hello KittyTM, Helvetica, the Ford Model T, Harry Beck's diagrammatic map of the London Underground and the Apple iMac G3. This handsome volume provides a treasure trove of 'stories' that will shed new light on the iconic designs that we use without thinking, aspire to possess, love or hate (or love to hate) and which form part of the fabric of our everyday lives.

As If By Chance

As If By Chance PDF Author: Kevin Reed Donley
Publisher: Fulton Books, Inc.
ISBN:
Category : Technology & Engineering
Languages : en
Pages : 208

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Book Description
The age of print was begun by Johannes Gutenberg in 1440 in Mainz, Germany. His invention of the mechanized and mass production of print replaced the previous handwriting of the scribes and was a transformative achievement. It was both the product of and a catalyst for far-reaching intellectual, social, and political changes that began during the Renaissance and continued for centuries right up to the present. The age of electronic media was begun by Steve Jobs in 1985 in Cupertino, California. His integration of the elements of desktop publishing--personal computer, page-layout software, page-description language, and laser printer--replaced the previous photomechanical processes of printing and was a transformative achievement. It was both the product of and a catalyst for the intellectual, social, and political changes during the digital revolution that will extend for generations into the future. This book discusses these two bookends in the age of print. It follows the transitions and stages of innovation in printing between the fifteenth and twenty-first centuries and shows how the inventors responsible for this progress are bound together in a chain of revolutionary technical change called disruptive continuity. While the works of Gutenberg and Jobs are separated by more than five centuries, there are striking parallels and differences between these two innovations. They both sparked the quantitative expansion of literacy and the spread of knowledge around the world. However, the emergence of electronic publishing--especially in its present-day social media forms--has brought a vast increase in the consumption of information while also heralding a qualitative transformation that places the tools of wireless and mobile multimedia publishing into the hands of billions of people on earth. Much in the same way that there was a historical lag between Gutenberg's invention and the full impact of printing on the world, so too in our own time, the long-term societal consequences of electronic publishing have yet to be realized.

Helvetica

Helvetica PDF Author: Lars Müller
Publisher: Springer Science & Business Media
ISBN: 9783037780466
Category : Political Science
Languages : en
Pages : 262

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Book Description
An ode to the beloved typeface Helvetica is a sans-serif typeface. It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.

Metropolis

Metropolis PDF Author:
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 230

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Book Description


Adrian Frutiger – Typefaces

Adrian Frutiger – Typefaces PDF Author: Heidrun Osterer
Publisher: Walter de Gruyter
ISBN: 3038212601
Category : Architecture
Languages : en
Pages : 464

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Book Description
Das internationale Schriftschaffen nach 1950 wurde maßgeblich geprägt vom Schweizer Adrian Frutiger. Sein Schriftprogramm Univers und die zum ISO-Standard erklärte, maschinenlesbare Schrift OCR-B sind ebenso Meilensteine wie die zur Frutiger weiterentwickelte Schrift der Pariser Flughäfen – ein Qualitätsstandard für Signalisationsschriften. Mit den Corporate Types prägte er Firmenauftritte wie den der japanischen Kosmetiklinie Shiseido. Insgesamt entstanden rund 50 Schriften, darunter Ondine, Méridien, Avenir und Vectora. Auf Gesprächen mit Frutiger basierend sowie auf umfangreichen Recherchen in Frankreich, England, Deutschland und der Schweiz, zeichnet die Publikation den gestalterischen Werdegang des Schriftkünstlers exakt nach. Es werden alle Schriften – vom Entwurf bis zur Vermarktung – abgebildet sowie mit Bezug zu Technik und zu artverwandten Schriften analysiert. Bisher unveröffentlichte, nicht realisierte Schriften sowie über 100 Logos vervollständigen das Bild. Mit dieser zweiten Auflage, einer korrigierten und durch einen Index erweiterten Studienausgabe, lässt sich Frutigers Werk noch besser erschliessen.