Grupos estratégicos y su influencia sobre el desempeño en el sector hotelero PDF Download
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Author: Enrique Claver Cortés
Publisher: Editorial Universitaria Ramon Areces
ISBN: 8480047569
Category : Business & Economics
Languages : es
Pages : 164
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Book Description
El Comité Técnico-Científico de la séptima convocatoria de la Tribuna FITUR- Jorge Vila Fradera, reunido el día 26 de enero en FITUR 2006, seleccionó como mejor trabajo inédito de investigación en el sector turístico en España e Iberoamérica la obra de la presente edición. Esta obra realiza un análisis pormenorizado de las distintas formas de competir en el sector hotelero de España a través de los grupos estratégicos o conjunto de empresas del sector hostelero que implantan una estrategia similar para generar una ventaja competitiva sostenible.
Author: Enrique Claver Cortés
Publisher: Editorial Universitaria Ramon Areces
ISBN: 8480047569
Category : Business & Economics
Languages : es
Pages : 164
Get Book Here
Book Description
El Comité Técnico-Científico de la séptima convocatoria de la Tribuna FITUR- Jorge Vila Fradera, reunido el día 26 de enero en FITUR 2006, seleccionó como mejor trabajo inédito de investigación en el sector turístico en España e Iberoamérica la obra de la presente edición. Esta obra realiza un análisis pormenorizado de las distintas formas de competir en el sector hotelero de España a través de los grupos estratégicos o conjunto de empresas del sector hostelero que implantan una estrategia similar para generar una ventaja competitiva sostenible.
Author: Enrique Claver Cortés
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
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Book Description
Author: James R. May
Publisher: Cambridge University Press
ISBN: 1107022258
Category : Business & Economics
Languages : en
Pages : 427
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Book Description
Reflecting a global trend, scores of countries have affirmed that their citizens are entitled to healthy air, water, and land and that their constitution should guarantee certain environmental rights. This book examines the increasing recognition that the environment is a proper subject for protection in constitutional texts and for vindication by constitutional courts. This phenomenon, which the authors call environmental constitutionalism, represents the confluence of constitutional law, international law, human rights, and environmental law. National apex and constitutional courts are exhibiting a growing interest in environmental rights, and as courts become more aware of what their peers are doing, this momentum is likely to increase. This book explains why such provisions came into being, how they are expressed, and the extent to which they have been, and might be, enforced judicially. It is a singular resource for evaluating the content of and hope for constitutional environmental rights.
Author: Michael D. Olsen
Publisher: Pearson
ISBN: 9781292027418
Category :
Languages : en
Pages : 362
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Book Description
For courses in Strategic Management or Policy in Hospitality Programs. Based on scientific research within the industry, this book outlines a strategic model that can be used to improve decision making and policy within the hospitality field. Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. Placing a responsibility on the learner, the book offers a combination of cumulative learning exercises, simulated decision making settings, and a text specific website. This edition clearly discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management.
Author: Stefan Gössling
Publisher: Channel View Publications
ISBN: 1845414993
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
This book provides a systematic and comprehensive guide to the current state of knowledge on tourism and water. It is the first book to thoroughly examine the interrelationships of tourism and water use based on global, regional and business perspectives. Its assessment of tourism's global impact along with its overviews of sectoral and management approaches will provide a benchmark by which the water sustainability of tourism will be measured for years to come. In making a clear case for greater awareness and enhanced water management in the tourism sector, it is hoped that the book will contribute to the wise and sustainable use of this critical resource. The book is interdisciplinary in coverage and international in scope. It is designed as essential reading for not only students of tourism but also practitioners.
Author: Paul Kunst
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 204
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Book Description
Author: Christian Grönroos
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 412
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Book Description
In examining the new rules of service competition, the author discusses what important issues constitute the three levels of internal marketing, the four basic strategy options, and the five rules of service.
Author: Ian Yeoman
Publisher: Burns & Oates
ISBN:
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
Author: Linda Glover
Publisher: Island Press
ISBN: 1597267511
Category : Nature
Languages : en
Pages : 308
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Book Description
If humankind were given a mandate to do everything in our power to undermine the earth's functioning, we could hardly do a better job than we have in the past thirty years on the world's oceans, both by what we are putting into it-millions of tons of trash and toxic materials-and by what we are taking out of it-millions of tons of wildlife. Yet only recently have we begun to understand the scale of those impacts. Defying Ocean's End is the result of an unprecedented effort among the world's largest environmental organizations, scientists, the business community, media, and international governments to address these marine issues. In June 2003, in the culmination of a year-long effort, they met specifically to develop a comprehensive and achievable agenda to reverse the decline in health of the world's oceans. As conservation organizations begin to expand their focus from land issues to include a major focus on preservation of the sea, it is increasingly apparent that we have to approach marine conservation differently and at much larger scale than we have to date. What's also clear is the magnitude and immediacy of the growing ocean concerns are such that no one organization can handle the job alone. Defying Ocean's End is a bold step in bringing the resources needed to bear on this vast problem before it is too late. It offers a broad strategy, a practical plan with priorities and costs, aimed at mobilizing the forces needed to bring about a "sea change" of favorable attitudes, actions, and outcomes for the oceans-and for all of us.
Author: Álvaro Rocha
Publisher: Springer Nature
ISBN: 9813341831
Category : Technology & Engineering
Languages : en
Pages : 783
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Book Description
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
