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Author: Hazel J. Johnson
Publisher: World Scientific
ISBN: 9789810242466
Category : Business & Economics
Languages : en
Pages : 182
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Book Description
Global Positioning for Financial Services is a broad-based examination of the changes occurring in financial services. The forces of privatization and securitization are but two of the factors that are changing the way financial services are delivered. Technology has enabled direct sale of securities to ultimate investors in ways that have not been possible until now. Regulators must adjust their perceptions of risk and reward to maintain safe systems. Astute industry participants must have a clear understanding of these dynamics in order to develop effective strategies for the future.
Author: Hazel J. Johnson
Publisher: World Scientific
ISBN: 9789810242466
Category : Business & Economics
Languages : en
Pages : 182
Get Book Here
Book Description
Global Positioning for Financial Services is a broad-based examination of the changes occurring in financial services. The forces of privatization and securitization are but two of the factors that are changing the way financial services are delivered. Technology has enabled direct sale of securities to ultimate investors in ways that have not been possible until now. Regulators must adjust their perceptions of risk and reward to maintain safe systems. Astute industry participants must have a clear understanding of these dynamics in order to develop effective strategies for the future.
Author: United States. Congress. House. Committee on Appropriations. Subcommittee on Financial Services and General Government
Publisher:
ISBN:
Category : Administrative agencies
Languages : en
Pages : 572
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Book Description
Author: United States. Congress. House. Committee on Appropriations. Subcommittee on Financial Services and General Government
Publisher:
ISBN:
Category : Administrative agencies
Languages : en
Pages : 584
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Book Description
Author: United States. Congress. House. Committee on Appropriations. Subcommittee on Financial Services and General Government
Publisher:
ISBN:
Category : Administrative agencies
Languages : en
Pages : 612
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Book Description
Author: United States. Congress. House. Committee on Appropriations. Subcommittee on Financial Services and General Government
Publisher:
ISBN:
Category : Administrative agencies
Languages : en
Pages : 660
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Book Description
Author: United States. Congress. House. Committee on Appropriations. Subcommittee on Financial Services and General Government
Publisher:
ISBN:
Category :
Languages : en
Pages : 552
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Book Description
Author: Cheng Li
Publisher: World Scientific
ISBN: 9811218692
Category : Business & Economics
Languages : en
Pages : 365
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Book Description
This book explains the essence of planning of the Guangdong-Hong Kong-Macao Greater Bay Area, and thoroughly demonstrates the new opportunities and challenges that it brings to various cities, industries, enterprises, and even individuals. It serves as a good reference for understanding and accurately grasping the development of the Guangdong-Hong Kong-Macao Greater Bay Area.
Author: Anthony Rohlwink
Publisher:
ISBN:
Category : Banker
Languages : en
Pages : 168
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Book Description
A work on strategic planning for managers at all levels which, in a step-by-step manner, offers guidance on how to determine which activities to focus on and on how to develop a strong competitive position in the activities selected. It is relevant to the UK, the US and Europe.
Author: Jillian Farquhar
Publisher: Bloomsbury Publishing
ISBN: 1349924016
Category : Business & Economics
Languages : en
Pages : 350
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Book Description
Marketing Financial Services recognises that the major function of the financial services marketer is decision making. It focuses on the major types of decisions – and problems - facing marketing executives. Strategies to win and retain B2B and B2C customers are discussed in the context of many financial services sectors, including banks, insurance companies, investment trusts and stock exchanges. This second edition has been thoroughly updated to reflect changes in the industry and the availability of new technologies. The text has been made more accessible and includes gripping case studies to demonstrate the realities of financial services marketing in an unstable and competitive environment. Key features: - Logical structure and improved pedagogy, including new vignettes and detailed case studies - An experienced and established author team gives expert advice - International coverage shows you the big picture - Companion Website, offering PowerPoint slides, revision questions and answers to case study exercises, and long case studies with notes and exercises
Author: Christine Ennew
Publisher:
ISBN: 9781138684515
Category : Financial services industry
Languages : en
Pages : 0
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Book Description
Acknowledgements -- Introduction -- Context and strategy -- The role, contribution and context of financial services -- The financial services marketplace : structures, products and participants -- Marketing financial services : an overview -- Strategic development and marketing planning -- Analysing the marketing environment -- Understanding the financial services consumer -- Segmentation targeting and positioning -- Internationalisation strategies for financial services -- Customer acquisition and the marketing mix -- Product and consumer needs -- Communication and promotion -- Price and cost to the consumer -- Consumer convenience and distribution -- Customer relationship management: principles and practice -- Service delivery and service quality -- Satisfaction, value, trust and fairness in customer relationships -- Marketing: culture, challenges and social responsibility
