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Author: Robert E. Baker
Publisher: Human Kinetics
ISBN: 0736091084
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Engaging and reader friendly, Fundamentals of Sport Management addresses the foundations of the field for students and professionals. It provides real-world examples and career opportunities in the exciting world of sport management.
Author: Robert E. Baker
Publisher: Human Kinetics
ISBN: 0736091084
Category : Business & Economics
Languages : en
Pages : 266
Get Book Here
Book Description
Engaging and reader friendly, Fundamentals of Sport Management addresses the foundations of the field for students and professionals. It provides real-world examples and career opportunities in the exciting world of sport management.
Author: Robert E. Baker
Publisher: Human Kinetics
ISBN: 1492581399
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Fundamentals of Sport Management presents foundational knowledge of sport management and what sport managers do to help readers prepare for advanced study or practice in the field. An excellent reference for students or professionals, Fundamentals of Sport Management offers insights into the exciting field, the impact of the sport industry, and the possibilities for employment in sport. Written by an author team with experience in both the academic world and sport industry, Fundamentals of Sport Management combines introductory concepts with practical information in sport management. The text begins with a discussion of the origins and development of the field, professional associations, essential components of professional preparation, and potential paths to employment. The various chapters in the text cover everything from managerial principles and sport policy to marketing, economics, and ethics in sport. By presenting an overview of the areas involved in sport management, the text allows readers to focus their efforts to prepare for further study, research, and career opportunities. Throughout the text, unique learning features keep readers engaged with the content and focused on key information: • Chapter objectives and opening scenarios introduce important concepts in each chapter. • Management Insights explain the background of relevant sport management issues. • Quick Facts highlight surprising facts about sport management. • International Application sidebars detail the global significance of and global applications for sport busines• Success •Story segments profile individuals working in sport management. • Quotes offer meaningful insights from experts in the field. • The Short of It sections present summaries at the end of each chapter. Appendixes include a list of online and print resources for further study as well as tips on applying the principles of sport management to various positions in the sport industry. These features and resources will help build enthusiasm among readers and open their eyes to the opportunities in the field. Concise, informative, and practical, Fundamentals of Sport Management addresses the academic foundations of the field for a broad audience while providing real-world examples of sport management. This resource is ideal for those engaging in the field of study for the first time (such as high school and undergraduate students) or those seeking an overview of the career options available in sport management (such as professionals exploring a career change). For practitioners, Fundamentals of Sport Management makes a quick reference for basic information on a range of areas in sport management. This text is part of Human Kinetics’ Fundamentals of Sport and Exercise Science series. The series helps students and professionals understand the basic topics, goals, and applications of the many subdisciplines in kinesiology. This and other books in the series provide a solid grounding that readers can use as a jumping-off point for further study.
Author: Andy Gillentine
Publisher:
ISBN: 9781885693617
Category : Sports
Languages : en
Pages : 0
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Book Description
Foundations of Sport Management is designed to offer undergraduate students a stimulating introductory view of the skills and information necessary for a career in the sport industry. Topics covered are designed to reflect the core competencies recommended by the Sport Management Program Review Council and to equip students with the skills needed for a career in the sport industry. Each chapter introduces the theoretical foundations and practical applications for critical elements of sport management. The authors, who have all been identified as the current leaders in their disciplines, have provided case studies, chapter summaries, questions, and industry examples to supplement each chapter and to assist the student in gaining a comprehensive picture of the sport industry. - Publisher.
Author: Brenda G. Pitts
Publisher: Fitness Information Technology
ISBN: 9781935412403
Category : Sports
Languages : en
Pages : 0
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Book Description
"Fundamentals of Sport Marketing" has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior content for aspiring sport marketers. As the most contemporary, comprehensive text of its kind, Fundamentals of Sport Marketing, 4th Edition, is a must-have resource for current data, trends, and concepts critical to success in the ever-changing world of sport. Students just beginning to explore their options in the sporting industry will gain a firm foundational understanding of sport marketing principles and strategies. As they explore the text, they will encounter a broad range of topics, including in-depth analyses of marketing mix components, media relations in sport, and use of licensing and logos in the sport industry. A brand-new chapter covers social media and its increasing impact on sport marketing. The authors, Dr Brenda Pitts and Dr David K Stotlar are internationally well-known experts in the sport industry. Their extensive experience both consulting and working in the field allows them to share their unique insights with the newest generation of sport marketers.
Author: Jamieson, Kathy
Publisher: Human Kinetics
ISBN: 1450421024
Category : Education
Languages : en
Pages : 176
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Book Description
Fundamentals of Sociology of Sport and Physical Activity presents information on sociology of sport to prepare readers for advanced study or practice in the field. This text explores the impact of sport in society and examines careers in sport and physical activity.
Author: Russell Hoye
Publisher: SAGE
ISBN: 1473959233
Category : Business & Economics
Languages : en
Pages : 595
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Book Description
The SAGE Handbook of Sport Management draws together the best current research on the major topics relevant to the field of sports management, including leadership, gender, diversity, development, policy, tourism, and media. Edited by two of the most respected figures in the field, the handbook includes contributions from leading sport management academics from Australia, Canada, New Zealand, USA, the UK and Europe.
Author: Daniel Covell
Publisher: Routledge
ISBN: 1136382119
Category : Business & Economics
Languages : en
Pages : 426
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Book Description
Managing Sport Organizations, second edition, is a newly updated and comprehensive introduction to the themes and elements surrounding sport management. The book teaches management theory and principles in a coherent manner, helping to reinforce these concepts for students in schools of business, and serving to introduce them to students in other school settings (kinesiology, exercise science, sport science). The features of this book include: Important industry segment information is introduced chapter by chapter, allowing students to wed theory and application throughout Effectively weaves sport industry issues with fundamental management theories and practices Provides informative introductions to all fundamental aspects of sport management- Leadership, Information Technology, Media, Facility management, HR and much more With an online Instructor's Manual and a Test Bank available as well, this book is an essential tool for students and teachers of sport management.
Author: Paul M. Pedersen
Publisher: Human Kinetics
ISBN: 1718221487
Category : Business & Economics
Languages : en
Pages : 568
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Book Description
Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases. In turn, the dynamic world of sport communication offers burgeoning career opportunities for students skilled in communication and passionate about sport. No other college text explains the nuances of the field more effectively than Strategic Sport Communication. Now in its fourth edition, the text blends theory and research with practical approaches and current examples to provide students with a comprehensive examination of all aspects of sport communication. The text boasts an unparalleled authorship team of international sport communication scholars, educators, and practitioners and aligns with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The updated edition features a two-part structure. The opening chapters present the history of the field, career opportunities available to aspiring sport communicators, and an examination of the intersection between sport communication and today’s sociological and cultural issues, such as gender and sexuality, race and ethnicity, and nationalism. Part II is dedicated to the Strategic Sport Communication Model (SSCM), bridging theory and practice by detailing the three main components of sport communication: personal and organizational aspects of sport communication, mediated communication in sport, and sport communication services and support systems. Mass media and their shifting and converging roles in the sport communication space are explored, while special attention is given to digital sport media, including Internet usage in sport and the Model for Online Sport Communication (MOSC), espousing seven central aspects of sport websites. The text is rounded out by chapters focusing on integrated marketing communication, including advertising, sponsorships, athlete endorsements, and data analytics; public relations and crisis communications; and sport communication research. Additional updates and new features of the fourth edition include the following: The suite of instructor ancillaries and student resources is the most comprehensive of any sport communication text. These resources are delivered in HKPropel, with case studies and Issues in Sport Communication activities and questions assignable to students within this platform. The Digital, Mobile, and Social Media in Sport chapter has been updated to address the latest technological advancements, such as mobile devices, social media, influencers, streaming services and video, virtual reality, and augmented reality. New case studies, job listings, and sport communicator profiles are included in each chapter, providing examples of sport communication in action and highlighting key players in the industry and career opportunities for students. Strategic Sport Communication, Fourth Edition, presents a comprehensive examination of the evolving field of sport communication and prepares students for an exciting and fulfilling career in this burgeoning field. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.
Author: Donald L. Deardorff
Publisher: Bloomsbury Publishing USA
ISBN: 0313095469
Category : Sports & Recreation
Languages : en
Pages : 376
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Book Description
This guide to the available literature on sports in American culture during the last two decades of the 20th century is a companion to Jack Higg's Sports: A Reference Guide (Greenwood, 1982). The types of individual or team sports included in this volume include those that are viewed as physical contests engaged in for physical, emotional, spiritual, or psychological fulfillment. With a focus on books alone, chapters review the available literature regarding sports and each concludes with a bibliography. Academic journals likely to contain articles on the topics discussed are listed at the end of each chapter. Twelve chapters discuss sports and American history, business and law, education, ethnicity and race, gender, literature, philosophy and religion, popular culture, psychology, science and technology, sociology and world history. This reference and guide to further research will appeal to scholars of popular culture and sports. An index and two appendixes are included, one listing important dates in American sports from 1980 through 2000 and one listing sports halls of fame, museums, periodicals, and websites.
Author: Matthew H. Zimmerman
Publisher: Human Kinetics
ISBN: 1492598445
Category : Sports & Recreation
Languages : en
Pages : 235
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Book Description
Sports journalism has seen massive upheaval in recent years. Today’s 24/7 sports networks, streaming services, and social media platforms bring sports coverage and live events to consumers anytime, anywhere. But despite the increase in the number of media outlets and the speed by which news is delivered and consumed, the basic tenets of sports journalism remain, albeit with a few new wrinkles. Embracing this dynamic, Introduction to Sports Journalism provides students with the practical knowledge and tools to succeed in the evolving field of sports journalism. While other texts repeat the “sports journalism is changing” refrain, Introduction to Sports Journalism sheds light on how and why it’s changing. Through these discussions students are challenged to formulate their own perspectives on contemporary sports journalism, journalistic expression, and how these concepts fit in today’s evolving media and societal landscapes. The text begins with an overview and history of sports journalism and traditional media. Also discussed is the impact of today’s nontraditional journalists: the bloggers and videographers outside traditional media channels. The core of the text then focuses on developing practical skills required to work in the sports journalism field, including knowing how and what to write to craft compelling stories. Much attention is paid to analytics, what they are, their variations across sports, and how to interpret and use them effectively. Also featured are digital media (blogs, podcasts, and social media platforms) and the technological tools used to create content. Sports journalism and public relations often overlap, and the text explains the nuances of the respective functions. Public relations tools such as media guides and game notes are presented, as well as a section on crisis communication. The pressure to “break the story” can tempt even the best journalist to plagiarize or fabricate stories or skip fact checks. The text covers journalism ethics and provides best practices for avoiding traps. Racial and gender bias and the importance of providing equitable coverage are also discussed. Additionally, legal issues such as copyright, privacy, discrimination, defamation, reporter’s privilege, and first amendment rights are addressed. The book concludes with a discussion of career paths and challenges facing the industry. The landscape is changing and, in response, the authors provide career advice for students entering the field. In the chapters you’ll find Industry Profile sidebars featuring interviews and conversations with practicing sports journalists. Also included are Time-Out activities throughout the chapters and end-of-chapter discussion questions, applied activities, and practical exercises, all designed to engage students more fully with the content and apply learning to real-life situations. Introduction to Sports Journalism provides a comprehensive overview of contemporary sports journalism—spanning all media platforms and sport organizations—to prepare students for a dynamic career in sports journalism.
