Author: Chic Thompson
Publisher: Sterling Publishing Company, Inc.
ISBN: 9781402741883
Category : Business & Economics
Languages : en
Pages : 310
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Book Description
It has sold more than 200,000 copies since 1992--and now the most imaginative guide to thinking creatively is back, in a new and improved version. Author Chic Thompson knows that everyone wants to be more creative--and he knows how to make it possible. That’s why the Harvard Business School released a case study on him. Thompson has had unparalleled success teaching readers how to harness their ingenuity to generate new product ideas, resolve difficulties in the workplace, and overcome bureaucratic language and "killer phrases” that stifle innovation. The good news is that this great-looking, thoroughly updated edition features even more brain-stimulating suggestions, exercises, action sheets, tips for using new technologies, ideas for encouraging creativity at home, and much more.
Author: Timothy D. Taylor
Publisher: University of Chicago Press
ISBN: 0226791149
Category : History
Languages : en
Pages : 367
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Book Description
From the early days of radio through the rise of television after World War II to the present, music has been used more and more to sell goods and establish brand identities. And since the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred. Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar upsurge in consumerism, and the more complete fusion of popular music and consumption in the 1980s and after. The Sounds of Capitalism is the first book to tell truly the history of music used in advertising in the United States and is an original contribution to this little-studied part of our cultural history.
Author: Josiah Bushnell Grinnell
Publisher:
ISBN:
Category : Iowa
Languages : en
Pages : 460
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Book Description
Author: Charles Mackay
Publisher: BoD – Books on Demand
ISBN: 3385565820
Category : Fiction
Languages : en
Pages : 466
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Book Description
Reprint of the original, first published in 1877.
Author: Alex Beam
Publisher: PublicAffairs
ISBN: 0786726989
Category : History
Languages : en
Pages : 257
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Book Description
Today the classics of the western canon, written by the proverbial "dead white men," are cannon fodder in the culture wars. But in the 1950s and 1960s, they were a pop culture phenomenon. The Great Books of Western Civilization, fifty-four volumes chosen by intellectuals at the University of Chicago, began as an educational movement, and evolved into a successful marketing idea. Why did a million American households buy books by Hippocrates and Nicomachus from door-to-door salesmen? And how and why did the great books fall out of fashion? In A Great Idea at the Time Alex Beam explores the Great Books mania, in an entertaining and strangely poignant portrait of American popular culture on the threshold of the television age. Populated with memorable characters, A Great Idea at the Time will leave readers asking themselves: Have I read Lucretius's De Rerum Natura lately? If not, why not?
Author: Gary Rosberg
Publisher: Tyndale House Publishers, Inc.
ISBN: 9780842361064
Category : Family & Relationships
Languages : en
Pages : 212
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Book Description
Brimming with creative ideas and written by trusted family counselors, this guide helps spouses meet the five love needs of their mate.
Author: Wayne Visser
Publisher: Lulu.com
ISBN: 1908875135
Category : Business & Economics
Languages : en
Pages : 104
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Book Description
In 2052: A Global Forecast for the Next 40 Years (Chelsea Green, 2012), Jorgen Randers draws on his own experience in the sustainability area, global forecasting tools, and the predictions - included in the book as 'Glimpses' - of more than thirty thought leaders to guide us through the future he feels is most likely to emerge towards the middle of the century. At a meeting of 25 of the 'Glimpse' authors in Cambridge in October 2013, each participant was invited to present a 'great idea' (or thought, or development or fact) that they believed could improve on world developments over the next forty years. Disrupting the Future - Great ideas for Creating a Much Better Future is the result of this process and is a remarkable collection of ideas and proposals by a diverse set of thought-leaders, each of which has responded in their own creative way to Jorgen Randers' concluding challenge in 2052: 'Please help me make my forecast wrong. Together we could create a much better world.'
Author: League of Women Voters (U.S.)
Publisher:
ISBN:
Category : Women
Languages : en
Pages : 52
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Book Description
Author: Evan Rail
Publisher: Evan Rail
ISBN:
Category : Cooking
Languages : en
Pages : 57
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Book Description
THREE STORIES ABOUT CRAFT BEER Patrick Melmer is a young homebrewer who wants to make his name with a special beer nobody will ever forget... and quite possibly never remember. At least not once they get out of the hospital. The struggling novelist Don Graeber announces his plan to drink nothing but beer, just for the PR buzz he hopes the stunt might extend to his book sales. But he ends up learning more about his favorite drink than he ever wanted to know. When their centuries-old church is nearly destroyed in a storm, Brother Robert and the monks of Strelsov Abbey decide to start brewing an authentic monastery beer in order to pay for repairs. But what is an authentic monastery beer? A troika of tales, three complex stories about craft beer: a true Triplebock. KEYWORDS: craft beer, brewing, homebrewing, homebrewery, brewery, recipe, home brewing, beer geek
Author: Adolf Hitler
Publisher: ببلومانيا للنشر والتوزيع
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 522
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Book Description
Madman, tyrant, animal—history has given Adolf Hitler many names. In Mein Kampf (My Struggle), often called the Nazi bible, Hitler describes his life, frustrations, ideals, and dreams. Born to an impoverished couple in a small town in Austria, the young Adolf grew up with the fervent desire to become a painter. The death of his parents and outright rejection from art schools in Vienna forced him into underpaid work as a laborer. During the First World War, Hitler served in the infantry and was decorated for bravery. After the war, he became actively involved with socialist political groups and quickly rose to power, establishing himself as Chairman of the National Socialist German Worker's party. In 1924, Hitler led a coalition of nationalist groups in a bid to overthrow the Bavarian government in Munich. The infamous Munich "Beer-hall putsch" was unsuccessful, and Hitler was arrested. During the nine months he was in prison, an embittered and frustrated Hitler dictated a personal manifesto to his loyal follower Rudolph Hess. He vented his sentiments against communism and the Jewish people in this document, which was to become Mein Kampf, the controversial book that is seen as the blue-print for Hitler's political and military campaign. In Mein Kampf, Hitler describes his strategy for rebuilding Germany and conquering Europe. It is a glimpse into the mind of a man who destabilized world peace and pursued the genocide now known as the Holocaust.
