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Author: Sandra Campagna
Publisher: Peter Lang Pub Incorporated
ISBN: 9783034310130
Category : Education
Languages : en
Pages : 337
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Book Description
This volume explores genres in Web-mediated communication in a discourse-analytical perspective, focusing in particular on genre change and evolution under the pressure of technological renewal, the availability of new affordances, and the consequent emergence of new generic conventions that challenge traditional genre theory. The chapters are organised in an ideal progression from websites and more 'traditional' Web applications to Web 2.0 communicative platforms, characterised as they are by user participation and user-generated content, focusing in the final section on blogging and microblogging as the applications that are most representative of the properties of the new platforms. In all chapters the starting point is an awareness of the need to renew or adapt existing analytical tools to make them applicable to the new objects of investigation.
Author: Sandra Campagna
Publisher: Peter Lang Pub Incorporated
ISBN: 9783034310130
Category : Education
Languages : en
Pages : 337
Get Book Here
Book Description
This volume explores genres in Web-mediated communication in a discourse-analytical perspective, focusing in particular on genre change and evolution under the pressure of technological renewal, the availability of new affordances, and the consequent emergence of new generic conventions that challenge traditional genre theory. The chapters are organised in an ideal progression from websites and more 'traditional' Web applications to Web 2.0 communicative platforms, characterised as they are by user participation and user-generated content, focusing in the final section on blogging and microblogging as the applications that are most representative of the properties of the new platforms. In all chapters the starting point is an awareness of the need to renew or adapt existing analytical tools to make them applicable to the new objects of investigation.
Author: Cornelia Ilie
Publisher: John Wiley & Sons
ISBN: 1118611101
Category : Social Science
Languages : en
Pages : 1676
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Book Description
The International Encyclopedia of Language and Social Interaction is an invaluable reference work featuring contributions from leading global scholars, available both online and as a three-volume print set. The definitive international reference work on a topic of major and increasing importance, in a new series of sub-disciplinary international encyclopedias Provides state-of-the-art research for scholars in a highly interactive and accessible format, available both online and as a three-volume print set Covers key research topics in the field with contributions from a team of experienced, global editors Successfully brings into a single source, explication of all of the fascinating and ground-breaking Language and Social Interaction work developing globally and across subjects Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at www.wileyicaencyclopedia.com
Author: Giuliana Garzone
Publisher: Universal-Publishers
ISBN: 1612337201
Category : Language Arts & Disciplines
Languages : en
Pages : 260
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Book Description
This volume features representative studies focusing on the evolution of text genres in corporate and professional communication. Genre change is explored in various contexts in light of the increasing importance of new media and the profound social changes that have occurred in the last few decades. Major theoretical issues are raised and discussed, highlighting the need to reconsider the repertoire of conventions traditionally identified in each specific genre, and to reassess and update the analytical tools used to investigate them, about three decades after the emergence of genre analysis.
Author: María José Luzón
Publisher: Channel View Publications
ISBN: 1788924738
Category : Science
Languages : en
Pages : 172
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Book Description
This book presents an overview of the wide variety of digital genres used by researchers to produce and communicate knowledge, perform new identities and evaluate research outputs. It explores the role of digital genres in the repertoires of genres used by local communities of researchers to communicate both locally and globally, both with experts and the interested public, and sheds light on the purposes for which researchers engage in digital communication and on the semiotic resources they deploy to achieve these purposes. The authors discuss the affordances of digital genres but also the challenges that they pose to researchers who engage in digital communication. The book explores what researchers can do with these genres, what meanings they can make, who they interact with, what identities they can construct and what new relations they establish, and, finally, what language(s) they deploy in carrying out all these practices.
Author: Franca Poppi
Publisher: Cambridge Scholars Publishing
ISBN: 144385607X
Category : Language Arts & Disciplines
Languages : en
Pages : 365
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Book Description
Globalization, i.e. the spatio-temporal processes of change leading to a transformation in the organization of human affairs, is said to have started as long ago as the end of the 15th century. This first wave of globalization was subsequently followed by two others. The third wave of globalization, which began after 2000, has made the world noticeably smaller. In fact, technological innovations have sharply increased the availability of new modes and channels of communication. As a result, the sharing of knowledge and information all around the world has substantially increased and this has prompted the emergence of new ‘globalizing genres’. In addition, it has led to the implementation of a series of adaptations to the existing genres, in an attempt to guarantee their success and survival in an era which celebrates the need for a ‘global reach’. In order to investigate these ‘winds of change’ in generic studies, the present volume combines a historical perspective with a detailed survey of different contemporary discourses and genres situated in an array of contexts of interaction. Accordingly, the empirically informed analyses of discourses and genres do not only focus on the textual, intertextual and interdiscursive features, but also on the institutional, organizational, professional and socio-cultural settings, i.e. all those aspects which show how genres reflect changing disciplinary and professional cultures. As a consequence, and in line with the multi-faceted nature of genre, different reading paths can be followed in the present volume. On the one hand, it is possible to make a distinction between professional, institutional and academic contexts. On the other hand, the concept of change will also be investigated by focusing on oral, written and web-mediated genres. Throughout the volume, the different reading paths aim at highlighting the influence of the three waves of globalization on genre evolution, thus contributing to providing evidence in favour of the homogenization or fragmentation hypotheses, which claim new ‘global genres’ are outnumbering, or are outnumbered by, the proliferation of a myriad of new, customized genres.
Author: Irena Vassileva
Publisher: Frank & Timme GmbH
ISBN: 3732905691
Category : Education
Languages : en
Pages : 344
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Book Description
The forms and genres of academic communication have changed considerably over the past decades – from standardised ways of producing texts on/for paper to a (less?) standardised way of communication in Web 2.0. Published papers are now available to a greater number of readers, interaction among colleagues can take place in real time via written, audio or visual formats, and it has become much more comfortable for students as well as for those outside the scientific community to access academic information and to contact its authors. It seems, however, that many aspects of academic communication have not yet changed, and its participants – either in the „old“ or in the „new“ generation – are ill-equipped to work within the multimedia context. This volume, therefore, takes a look at academic communication in the multimedia environment, in order to throw light on how these processes are linked to new multimedia affordances, while at the same time encapsulating old genre conventions and participant interaction with the medium.
Author: María Luisa Carrió-Pastor
Publisher: Routledge
ISBN: 100007191X
Category : Language Arts & Disciplines
Languages : en
Pages : 363
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Book Description
This collection sheds light on the ways in which corpus linguistics and the use of learner corpora might be applied to the study of academic discourse, revealing linguistic and rhetorical patterns and insights into variation across a range of disciplinary genres. Organized into three sections, the book highlights key tools and methodologies in corpus analysis to study such features as discourse markers, lexical bundles, linguistic complexity, lexico-grammatical conventions, and modality in case studies in studies of academic discourse, both in a second language and in English for specific purposes. The volume features examples from disciplinary genres not often covered in the existing literature, including MA theses, academic book reviews, and online student forums. Taken together with the study of learner corpora, the book demonstrates the impact of corpus linguistic tools in better understanding linguistic patterns of specific languages and language use and in turn, their role in helping to identify the needs of language learners. The book will be of interest to students and scholars in corpus linguistics, applied linguistics, and English for Specific Purposes.
Author: Marina Bondi
Publisher: Cambridge Scholars Publishing
ISBN: 1527535959
Category : Foreign Language Study
Languages : en
Pages : 233
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Book Description
This book was born out of the idea that domain-specific knowledge has two major dimensions, since, on the one hand, peer-to-peer communication is primarily intended to further research within specific disciplines, while, on the other, domain-external, asymmetric communication of ‘filtered’ knowledge caters to different types of lay-audiences. Collectively, the chapters in the volume take the reader on a journey through knowledge communication and knowledge (re)presentation strategies that are able to successfully disseminate and communicate. The domains under scrutiny are medicine and health, corporate communication, cultural heritage and tourism. A number of issues are addressed at the interface of corpus linguistics, genre studies and multimodal analysis. The variety of questions posed and methods used to explore corpus data will contribute to further debate among scholars in applied linguistics, sociolinguistics, multimodality, media studies and computer-mediated communication.
Author: Gudrun Held
Publisher: BRILL
ISBN: 9004359575
Category : Language Arts & Disciplines
Languages : en
Pages : 329
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Book Description
The papers in this volume study the relationship between language use and the concept of the “tourist gaze” through a range of communicative practices from different cultures and languages. From a pragmatic perspective, the authors investigate how language constantly adapts to contextual constraints which affect tourism discourse as a strategic meaning-making process that turns insignificant places into desirable tourist destinations. The case studies draw on both, in situ interactions with visitors, such as guided tours and counter information, old and new mediatized genres, i.e. guide books, travelogues, print advertising as well as TV-commercials, service web-sites and apps. Despite the diversity of data, one of the common findings in the volume is that staging the sensory ‘lived’ tourist experience is the lynchpin of all communicative practices. Hence, the use of tourism language reveals itself as the mirror of how ‘people on the move’ continuously enact as ‘tourists’ and ‘places’ are constructed as must-see ‘sights’.
Author: Veronica Bonsignori
Publisher: Vernon Press
ISBN: 1648893996
Category : Language Arts & Disciplines
Languages : en
Pages : 200
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Book Description
Contemporary society has witnessed radical changes in the field of communications in terms of how messages and meanings are disseminated. Digitalization and the Internet have signalled an exponential rise in the circulation of multimodal texts in which different semiotic resources are orchestrated together to construct meaning in all areas of social life, across languages and cultures, and in diverse specialized discourse domains. This has foregrounded the need to examine the semiotic functions, affordances, and issues at stake in a range of multimodal discourse forms, while simultaneously highlighting the importance of critical multimodal literacy in audiences and learners. This volume develops and extends pioneering research on the intersection between multimodality and specialized discourse. Eight newly commissioned studies offer innovative perspectives on multimodal research methodologies and applications in a variety of ESP (English for Specific Purposes) contexts for practitioners and scholars alike. The volume offers a glimpse at future directions in this dynamic and ever-evolving area of investigation focusing on the synergy between verbal and non-verbal modes of communication in the digital age. Each chapter explores an original area of application: academic, economic, scientific, marketing, legal, medical, political, and tourism. The contributors approach multimodality from a range of theoretical and methodological viewpoints including synchronic and diachronic corpus-based and corpus-aided studies, critical discourse analysis, and systemic functional linguistics. Analytical tools such as multimodal (critical) discourse analysis, multimodal transcription, and multimodal annotation software capable of representing the interplay of different semiotic modes - speech, intonation, direction of gaze, facial expressions, gesturing, and spatial positioning of interlocutors - are employed. The diversity of research strands contained in the volume illustrates just some of the vast areas of multimodal knowledge dissemination that are still unmapped. As a cornerstone of communication, multimodality needs exploring in all its facets. These contributions aim to further that cause.
