Successfully Doing Business/Marketing In Eastern Europe PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Successfully Doing Business/Marketing In Eastern Europe PDF full book. Access full book title Successfully Doing Business/Marketing In Eastern Europe by V H Kirpalani. Download full books in PDF and EPUB format.
Author: V H Kirpalani
Publisher: Routledge
ISBN: 1135696306
Category : Business & Economics
Languages : en
Pages : 246
Get Book
Book Description
Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.
Author: V H Kirpalani
Publisher: Routledge
ISBN: 1135696306
Category : Business & Economics
Languages : en
Pages : 246
Get Book
Book Description
Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 136
Get Book
Book Description
Author: Woodrow H. Sears
Publisher: Routledge
ISBN: 1136361332
Category : Business & Economics
Languages : en
Pages : 242
Get Book
Book Description
In Central and Eastern Europe, the 'Old Europe' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? 'Succeeding in Business in Central and Eastern Europe', the fourteenth title in the 'Managing Cultural Differences Series' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome" - with its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, 'Succeeding in Business in Central and Eastern Europe' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.
Author: Karen Liebreich
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 168
Get Book
Book Description
Published to coincide with a BBC2 TV series, this book is part of a series which looks at the information that business managers need to operate successfully abroad, in this case in Eastern Europe. Among the topics covered in the book are privatization and the pluses and minuses of investment.
Author:
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 28
Get Book
Book Description
Author: D. Sternad
Publisher: Springer
ISBN: 0230314147
Category : Business & Economics
Languages : en
Pages : 556
Get Book
Book Description
A comprehensive insight into a region which is characterized by rapid economic and social changes with a significant rise in foreign direct investments and privatization. Analysis covers political, legal, economic and social trends, and topics such as the influence of informal networks and corruption, as well as cultural diversity.
Author: Peter Danton De Rouffignac
Publisher: East Brunswick, N.J. : Nichols/GP Pub.
ISBN: 9780893974091
Category : East-West trade
Languages : en
Pages : 320
Get Book
Book Description
Author: Christopher Engholm
Publisher: McGraw-Hill Companies
ISBN:
Category : Business & Economics
Languages : en
Pages : 384
Get Book
Book Description
As political walls tumble and economic barriers disappear, the number of new opportunities for doing business with Eastern Europe's emerging capitalists are soaring. Overseas business specialist Engholm profiles Eastern Europe's markets and includes negotiating strategies and more. Illustrations.
Author:
Publisher:
ISBN:
Category : European Economic Community countries
Languages : en
Pages : 40
Get Book
Book Description
Author: Olivier J. Blanchard
Publisher: MIT Press
ISBN: 9780262521819
Category : Business & Economics
Languages : en
Pages : 130
Get Book
Book Description
This incisive report identifies and describes the major policy choices to be made and discusses what will work and what will not.
