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Author: Ann Saunders
Publisher: Bloomsbury Publishing
ISBN: 1350346624
Category : Design
Languages : en
Pages : 417
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Book Description
Turn your passion and inspiration into a must-have bag collection and launch your own successful brand. Handbag design is more than just a creative pursuit-it's also a business. This book is a practical guide to developing your design skills alongside the vital business know-how you'll need to avoid costly mistakes. Ann Saunders leads you through the whole process from initial concepts through to sampling, manufacturing, marketing, and retail. You'll learn how to navigate the challenges of sourcing materials, finding a manufacturer, creating a bespoke brand, developing a sales strategy, and growing your business. Throughout the book Ann's former students, who have established their own successful brands, share their real-world insights into the challenges of becoming a designer/entrepreneur in today's highly competitive accessories market. With more than 150 images, charts and illustrations, Design, Manufacture and Sell Your Bag Collection includes detailed advice on: The Creative Process, Researching Your Brief, Knowing Your Customer, Designing Your Bag, Critical Paths, Materials, Hardware, Understanding Bag Construction, Completing Your Design, Planning a Range, Sampling, Manufacturing, Branding, Marketing, Business Planning, Sustaining Your Business, and Sustainability
Author: Ann Saunders
Publisher: Bloomsbury Publishing
ISBN: 1350346624
Category : Design
Languages : en
Pages : 417
Get Book Here
Book Description
Turn your passion and inspiration into a must-have bag collection and launch your own successful brand. Handbag design is more than just a creative pursuit-it's also a business. This book is a practical guide to developing your design skills alongside the vital business know-how you'll need to avoid costly mistakes. Ann Saunders leads you through the whole process from initial concepts through to sampling, manufacturing, marketing, and retail. You'll learn how to navigate the challenges of sourcing materials, finding a manufacturer, creating a bespoke brand, developing a sales strategy, and growing your business. Throughout the book Ann's former students, who have established their own successful brands, share their real-world insights into the challenges of becoming a designer/entrepreneur in today's highly competitive accessories market. With more than 150 images, charts and illustrations, Design, Manufacture and Sell Your Bag Collection includes detailed advice on: The Creative Process, Researching Your Brief, Knowing Your Customer, Designing Your Bag, Critical Paths, Materials, Hardware, Understanding Bag Construction, Completing Your Design, Planning a Range, Sampling, Manufacturing, Branding, Marketing, Business Planning, Sustaining Your Business, and Sustainability
Author:
Publisher:
ISBN:
Category : Leather goods
Languages : en
Pages : 1512
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Book Description
Author: Jean-Claude Kaufmann
Publisher: Rizzoli Publications
ISBN: 0847840875
Category : Design
Languages : en
Pages : 397
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Book Description
This volume is an unprecedented history of Louis Vuitton’s women’s bags, the most coveted line of accessories in women’s fashion. At the heart of Louis Vuitton are its City Bags, a range of women’s bags that dates back to the turn of the twentieth century. Featuring the trademark monograms of the house, the City Bag story began with the Steamer, a resort bag designed in 1901 to be packed inside a much larger steamer trunk. These bags have in a hundred years formally diversified into a dizzying array of handbags for every conceivable function demanded by the modern woman. Profoundly influential, City Bags are now known to millions by their descriptive names (Keepall, Bucket, Papillon, Alma, Locket, Noe, Speedy) and are still evolving into more fantastical forms. Lavishly illustrated with new and archival photography, historical graphics, landmark editorials, and ad campaigns, the volume traces the history of these specific bag families, and examines the earliest specimens and today’s most sought-after collectibles, including Vuitton’s collaborations with Takashi Murakami, Stephen Sprouse, Richard Prince, Yayoi Kusama, and Rei Kawakubo and one-off projects by Zaha Hadid, Shigeru Ban, Vivienne Westwood, Helmut Lang, Andrée Putman, and of course, Marc Jacobs. Louis Vuitton: City Bags is an ambitious volume on the creation and cultivation of a cultural phenomenon.
Author:
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Category :
Languages : en
Pages : 866
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Book Description
Author:
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ISBN:
Category :
Languages : en
Pages : 994
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Book Description
Author:
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ISBN:
Category :
Languages : en
Pages : 568
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Book Description
Author: Sandra Keiser
Publisher: Bloomsbury Publishing USA
ISBN: 1501315412
Category : Design
Languages : en
Pages : 512
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Book Description
This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has been edited around a new metastructure to maximize student learning. It continues to build on the themes of sustainability, business ethics, and the impact of fast fashion and social media while seeking to address opportunities for both large and small companies, and entrepreneurs. The text advances its discussion of how new technologies continue to shorten the product development calendar. Chapters have been updated to include current examples, updated charts and graphs, and more case studies. There are updated references to contemporary developments with examples relevant to today's student. New to this Edition � Includes international examples and case studies that address the effects of globalization � Advances the discussion of the pros and cons of fast fashion vs. slow fashion � Revised, easier-to-read charts and graphs and 30% new color photographs � Thoroughly revised Chapters 12 (Sourcing) and 13 (Costing and Pricing) updated with most recent info on trade laws, changes in sourcing criteria and wages in international sourcing countries Beyond Design STUDIO � Study smarter with self-quizzes featuring scored results and personalized study tips � Review concepts with flashcards of essential vocabulary � Watch videos that bring chapter concepts to life PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315480. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.
Author:
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Category : Machine design
Languages : en
Pages : 990
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Book Description
Author: Fashionary
Publisher: Fashionary
ISBN: 9789887710974
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.
Author: Ronald W. Melicher
Publisher: Thomson South-Western
ISBN:
Category : Business & Economics
Languages : en
Pages : 712
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Book Description
The tenth edition builds on the success of past editions to provide an up-to-date survey of the entire finance discipline. It provides a valuable overview of the major financial concepts of the disciplines as well as a solid foundation upon which future courses in finance can build. Whereas most survey-style introductory texts still tend to emphasize corporate finance, this book's key strengths are balanced coverage between three major fields of finance - institutions, investments, financial management - and an integrated perspective on the interrelationships among them. As an introductory survey, the book is written with a user-friendly focus conveys basic knowledge, concepts and terms - leaving the finer points, discussions of theory and complicated topics, for more advanced course work.
